Works#2016

[Project Description] We created a space in the large shopping mall "LaLaport Shonan Hiratsuka" where functions are integrated to make it more comfortable and safe for families with children. The 170m2 kids' zone "Kids Park" attached to the food court is divided into areas for each age group, and uses highly cushioned interiors materials with sufficient consideration for safety to provide a space where children can play safely. "Koniwa House" is a rest area where parents with children can take a break. It has a small garden where adults and children can take off their shoes and relax, a space to feed baby food, and a nursing room where you can stretch your legs and relax. [Project highlights] ・Considerations were taken to reduce the psychological and physical burden on not only children but also parents, with features such as a kids' zone where children can take a break before and after meals and eat while being supervised, and a nursing room where children can stretch their legs and relax. ・Zoning was implemented according to different ways of spending time, with zones for quiet play, active play and babies. ・Incorporating mechanisms that stimulate children's instincts and curiosity in a simple space. <Our project members> [Sales and project management] Ikuta Hidefumi [Planning] TeamM [design, layout] Suzuki Yoko, Omoto Kenta, Yamada Akika [Production and construction] Iwakura Katsue

[Project Summary] Linking displays with scenery, fields, life, and thoughts. 20 years have passed since the museum opened, and the relationship between the lake and humans has been deepened through displays. concept design, which links displays with scenery, fields, life, and thoughts, is based on the changes and progress of 20 years in each habitat, and the relationship with people, and through experiences, dioramas, and live-animal rearing, it truly presents the current state of Lake Biwa. In the "Living Creatures Collection" in displays Room C, a space is created where visitors can feel the beauty and diversity of the creatures living in Lake Biwa and its catchment area at a glance. In the Aquatic Life displays Room, underwater creatures are visualized, which leads to an interest in living creatures. With the addition of the popular Baikal seal and the "Micro Aquarium" which handles microorganisms, this new form of museum attracts many visitors and researchers. [Customer's Challenge] As the museum celebrates its 20th anniversary, displays have been completely renewed and the aging facilities have been updated. The mission of the museum was to make a new start as a comprehensive museum that would fulfill the role that the original Lake Biwa Museum aimed for, and would evolve further to be familiar and utilized by the citizens of the prefecture. In addition, regarding the aquatic displays, the museum was required to displays the Baikal seal, the only animal in the world that lives in fresh water, and to widely communicate its ecology to the citizens of the prefecture. The client's request was to create displays that would be enjoyable and understandable for a wide range of people, from children to adults, with Lake Biwa at the center. [Solution] In displays Room C, visitors of a wide age range are given an explanation of the nature, ecology, folklore, and creatures of Lake Biwa through hands-on experience. In the aquatic displays, the museum also focused on the very small plankton, and introduced the shape and ecology of the plankton in a lab format, creating displays that is unique in the country. <Our project members> [Development, sales, project management] Haruya Miwa [Research and planning] Taihei Samejima [design, layout] Masaaki Mitsunaga, Kaoru Sone, Tadashi Yuasa, Rie Morita, Mina Miyagi [Sign and graphic concept design] Satoko Hasegawa, Nanae Hori [Production and construction] Yoshito Inoue, Hayato Ichimanda, Goro Yamano, Ryuichi Shimada [public relations] Hidetoshi Tsukahara

[Project Summary Statement] In conjunction with the expansion of the East-West Free Passage in the Sendai Station Renovation Project, we promoted environmental design in the facility for the new east wing expansion of the Espal Sendai Store and the renovation of the existing building schematic design under design administration of JR East, which is in charge of design administration. The plan was for the Stellnet?T expansion and the grand opening of the 2nd and 3rd floors of the main building in March 2016, with the 1st floor of the main building to open in March 2017 and Stellnet?U in June 2017. We assisted working drawings and construction with the 1st through 3rd floors of the main building, and schematic design with Stellnet. The client's challenge was how to connect the city with this facility. The challenge was how to connect the city and this facility. SOLUTION: The environmental concept was "Forest Park," a place where the town and the station are combined into one large park, where you can feel the natural atmosphere and ambience as if you were strolling in the woods. We aimed to create a new concept design by fusing and coexisting the best of both tradition and modernity, nature and the city. ＜Development] Mitsuhiro Sato [Sales/Project Management] Hiroyuki Uesugi [design, layout] Yoshito Tada, Yoko Suzuki, Toru Fukiura [Signage/Graphics concept design] Yoshito Tada, Yoko Suzuki, Toru Fukiura [Production/ construction] Hideaki Kajiwara, Masaya Sawaguchi

[Project Summary] This is a PR project for SK-II's super prestige series MASTERPIECE PITERA. In order to experience the world of MASTERPIECE PITERA, the space was designed with a series of steps, where visitors pass through a facade that resembles the package and then enter the bottle. The materials that cover the space were also carefully extracted from the characteristics of the package and bottle, and replaced with the space. Sparkle, reflection, and three-dimensionality were extracted from the distinctive bottle, and expressed by layering 52 polycarbonate screens of different widths with original film attached. By using polycarbonate, we were able to simultaneously solve problems related to the load-bearing capacity of the building, which could not be solved with glass or acrylic, and interiors restrictions such as the use of non-flammable materials. An original video image of PITERA was projected on the central table, and the identity was further emphasized with flickering ripples and reactive ripples that involve interaction, creating an attractive experience as if you were entering the bottle.

[Project Summary] A spatial installation by the Italian luxury watch brand "PANERAI". First, a transparent "shell" watch was concept design that condenses Panerai's characteristics such as the index with a single stroke of the numerals and the square-shaped case, and then it was stretched to a length of 16 meters by extrusion molding. This long and thin "shell watch" is sliced little by little to make a watch by hand, and visitors can take the finished product home. The "age" of the visitor is converted into "mm" and cut out, so watches of various proportions are naturally produced. A circular atelier space is prepared for each work process such as polishing, sandblasting, and assembly, and the way the watch is gradually completed while interlocking and interlocking is performed like the gears of a clock. One watch is produced every five minutes, and the long and thin "shell watch" gets shorter little by little during the displays period, and the installation ends when all the watches are gone. In other words, this "shell watch" is also a device that makes you perceive time like an hourglass. We thought that by converting "time" into "length" like "selling watches by weight," it would be possible to experience time and even to "take home a moment of your own." This property was designed by our company's concept design team "onndo(※)." *What is "onndo"? Operated by nomura and nendo design office It is our creative team that has a business partnership with "nendo," a concept design office headed by the world-renowned designer Sato Oki.

[Project Summary] The Fukuoka Airport Domestic Passenger Terminal Commercial Facility "Green Blue" project is currently underway, aiming for completion in the spring of 2019. As the entire airport is redeveloped under the park concept, we are in charge of the environmental planning for the commercial zone. We aim to create a place where not only travelers but also the people of the city can gather, like a park with an integrated whole. This time, we were in charge of the design and construction of the food hall "The Food Times", which will be the highlight of the initial opening. [Challenge/Theme] ■ concept design concept "Captain's Base" "A private base for captains who fly around the world" With this concept, we took inspiration from maintenance yards and airplanes and developed it into concept design of each zone and detail. By giving it a story-like quality, we deepened the appeal of the space. ■The best trip starts from the best "If the waiting time is fun, the trip will be even more wonderful". Based on this idea, we created seating spaces with different personalities for each zone, and sprinkled in concept design that add a sense of playfulness, so that guests can spend their waiting time according to their own purposes. [Solution] In the north zone near the boarding gate, we placed a high counter zone where you can casually have a drink and board the board immediately. In the southern zone, airplane parts are on displays, creating a museum-like space. It is planned so that visitors can spend time touching airplane equipment that they normally do not get to see. In addition, the central hall seats are equipped with original lighting inspired by the truss structure of a maintenance yard. The random movement creates a fun and lively atmosphere. The space at the back is modeled after a captain's study. Notes detailing the desire to become a pilot are written on a blackboard on the ceiling. [Our project members] [Sales] Goto Naoki [Consulting] Suzuki Sahoko [Design] Matsuura Ryutaro / Deguchi Tomohiko / Omura Kosuke [working drawings] Matsuo Satoshi [construction] Kanayama Mitsuaki / Tsumagari Toshihide

[Project Description] Full-scale custom-built homes, "Sumitomo Forestry Houses," realize the "ideal home" of each and every customer. By taking advantage of the unique appeal of "wooden houses," we provide comfortable homes that are environmentally friendly and can be lived in for a long time. We will spread the advantages of "Sumitomo Forestry Houses" through rich contact with customers at the "Minato Mirai Showroom." We assisted with design, layout, and construction. [Customer's Issues/Requests] Establish it as a place that realizes rich contact between customers and Sumitomo Forestry and a place that enhances CS (customer satisfaction)/ES (employee satisfaction). In addition, it should be a space where meetings can be held in a high-quality space, and where end users can experience the unique appeal of "wooden houses" through a wide variety of displays. Furthermore, the expansion into a showroom was raised to make "Sumitomo Forestry Houses" that will increase customer satisfaction and continue to be supported. [Solution] Create a concept space that strongly appeals to the beauty of fine wood, centered around a cutting-edge VR facility that provides real experiences and surprises. The open and functional showroom space is designed to give a high-quality impression, with particular attention paid to the texture of the materials used, and in particular, the wood is made to look beautiful. <Our project members> [Sales/Project Management] Tetsuji Takebayashi [design, layout] Nobuaki Saka, Asami Koide [Production/ construction] Yuichi Tanaka

[Project introduction] We created a projection mapping with the theme "The Four Seasons of Hida Takayama" to commemorate the 80th anniversary of Takayama City's establishment and the 140th anniversary of the merger of Hida and Mino, set at the "Takayama Jinya National Historic Site". Takayama Jinya was the administrative center after Hida became a direct territory of the shogunate during the Edo period. Of the more than 60 district magistrate and magistrate offices that were said to have existed throughout the country at the end of the Edo period, Takayama Jinya is the only one whose original building remains. It was designated a national historic site in 1929. This time, in the large hall (a room built in the shoin style) inside Takayama Jinya, we will be holding a limited-time "Hida Shin Projection Mapping" with the theme "The Four Seasons of Hida Takayama". We assisted with research, planning, concept design, exhibit execution, interior execution, and website production.

[Project summary] "Nihonbashi Toyamakan" is a comprehensive information receiving and transmitting center that can sell products, provide tourist information, and hold exchange events, with a restaurant where you can experience the taste of Toyama as its main focus. Materials and traditional crafts from Toyama Prefecture are used throughout the space, and it is a new base that conveys the beautiful nature, diverse culture, and food charm of Toyama that are the background, rather than simply selling products, and conveys "quality living in Toyama" that makes people want to visit Toyama Prefecture. We assisted with consulting, design, layout, building execution, event management, and PR support. [Challenge/theme] "A place to convey quality living in Toyama" The theme was to not only get things, but also to convey experiences, leading to the revitalization of industry, tourism, etc. [Solution] We put into practice the proposal to "revitalize the facility by introducing a new purpose that will be a centripetal force." Utilizing our CSV solutions for creating public spaces, "Forester Project" (*1) and "Japan Value Project" (*2), we were able to realize a plan and design that would not just be a product center, but one that can be utilized for the various regional revitalization measures that Toyama Prefecture is aiming for, such as tourism, industry, and immigration. For the wood used for the tables and chairs that are actually used, our designers visited sawmills in Toyama Prefecture and selected local materials, including cedar and keyaki, for the building. "Forester Project" (*1) A project to create facility development that creates a strong impression of the regional brand while supporting forestry by producing facility interiors, furniture, and fixtures using domestic materials that are characteristic of the region. "Japan Value Project" (*2) An initiative to collaborate with businesses across the country that handle traditional techniques and materials, and provide a place to promote them by incorporating their specifications into the facility. <Our project members> [Development/Project Management] Fujinaka Ryuichi [Sales Promotion] Sato Noboru, Tanaka Nobuyuki [Planning] Suzuki Megumi, Fujinaka Ryuichi [Creative Direction] Suzuki Megumi [design, layout] Hanaoka Yutaka [Sign/Graphic concept design] Ito Hisae (Cloth) [Production/ construction] Marumori Yukio [Other (Event Planning, PR Support, etc.)] Fujinaka Ryuichi

[Project description] Tokyo Game Show 2016 “DMM GAMES” “Icchibanketsu ーONLINEー” At the photo booth, you can take pictures with your favorite characters in the world of the online game “Icchibanketsu ーONLINEー”. I created a production space that makes a newly evolved character appear with my own face. By reading the QR code from the result screen, we carried out a campaign in which you can win more gifts by tweeting the evolved character on Twitter. Also, even if you couldn't receive a numbered ticket or come to the venue, you could have the same experience from your smartphone or PC. Many experience tweets were seen on the day.

<Project Description> The Tulip Shikisaikan is celebrating its 20th anniversary and has renovated its permanent displays. In the "Wonder Garden," you can see tulips sprout and bloom all year round, and in the "Under Farm," you can explore the mysteries of tulips using the latest technology. We assisted in the design and construction of the renovation. ◆Wonder Garden Tulip Palace Approximately 500 cut tulips are displays on a 3.7m-high wall made of curved glass. You can have a mysterious experience surrounded by tulips. Palette Garden A garden where 5,000 tulips bloom all year round! The tulips spread out in all directions like a kaleidoscope. Growth Story Enjoy the process of tulips growing with the seasons. ◆Under Farm You can become small and see the growth of tulips from the perspective of a bulb. Images projected on the ceiling will introduce it in an easy-to-understand way. You can also learn about history, breeding, and cultivation tips. <Our project members> [Development] Fujimori Isao, Ishikawa Atsushi [Sales and project management] Ishikawa Atsushi [Planning] Shimokuni Yuki [design, layout] Fukano Tomonori [Video direction] Goto Akinori [Graphics] GyoGyoMaaMa Creation Office Mizutani Ayashi Nakajima Yumi [Production and planning] Fukushima Tsutomu, Hiraishi Akio [Production and construction] Okuda Atsushi, Yamada Koichi, Tadokoro Chinami [Design cooperation] KAZAANA design studio, Hori Tomoe, Hatakeyama Yasushi, Tomoaki Hori Yasuaki Hatakeyama [Production cooperation parties] Horaisha, Nippon Electronics Service, Plantscape, Kyoda Creation, TV Asahi Create 4d, Endo Shomei [Photography] Shin Photo Work, Miyamoto Shinji

<Project Description> 3D printer technology liberates jewellery from gravity, creating "zero gravity." This is the first directly managed street store for the jewellery brand "TOMOKO KODERA," created by designer Tomoko Kodera, the first Japanese designer to win the Grand Prize at the 2015 HRD Awards International Diamond Jewellery Competition, sponsored by the world's largest diamond research institute. The wind = energy that appears in the pitch black world that evokes the universe is expressed through a collection of delicate lines. The jewellery, as a crystallisation of energy, floats in space like a galaxy. In order to express the "mystery" hidden in TOMOKO KODERA's creations, which are not bound by conventional concepts, in the space as well, all the jewellery displays on the tips of pipes suspended from the ceiling with displays parts developed using 3D printer technology. The jewellery shines at the tip of the rising energy. Photo: Tomooki Kengaku, Nacasa & Partners Inc

<Description of the project> Seven Park Ario Kashiwa, a large-scale shopping center that opened in April 2016, has attracted more than 1 million visitors within 10 days of its opening. "SKY KIDS" is a children's space within it, where local children can play safely and securely at any time. Therefore, as the main children's experience, we developed three interactive contents using multi-large screen signage, and "interactive play equipment" that responds to sound and light when touched or hit. It is a mechanism that aims to naturally train creativity, physical strength, and communication skills by letting children become absorbed in playing.

[Explanation of the project] The National Convention for the Creation of Rich Seas is held annually in autumn as a wide-ranging national event aimed at raising awareness of the maintenance and cultivation of marine resources and environmental conservation of the sea, as well as deepening awareness of the fishing industry. This is a nationwide tournament. It is customary for Their Majesties the Emperor and Empress to attend, and it is positioned as one of the "Three Great Visits" along with the National Arbor Day and the National Sports Festival. [Overview] The theme of the event is “Relay of Life, Connecting Forests and Rivers to the Sea”. Ceremonial events such as commendation of groups that have contributed to the promotion of the fishery industry are held at Kibo Hall in Sakata City, and young fish are released at Nezugaseki Fishing Port. Did. [Production details] In the introduction of the prefectural fisheries industry at the opening, the coastline of Shonai Beach, which has been certified as a geopark, was shown from the perspective of black-tailed gulls using aerial drone photography. Directing interaction with people who inherit rivers and seas. Since the event will be held in the Tohoku region for the first time since the Great East Japan Earthquake, the event will be held in the presence of Their Majesties the Emperor and Empress. <Our project members> [Sales and project management] Hideo Inoue, Takashi Isozumi, Teruko Kazui [Production] Ryokichi Masuda, Ryuichi Shimada

--------------------------------------------------------------------------------------- This facility will be closed for renovation in 2022 and reopened on April 18, 2023 as a new facility called Sunshine 60 Observation Deck Tenbo Park" on April 18, 2023. (NOMURA Scope of work: planning, design, leasing, construction, logo creation) --------------------------------------------------------------------------------------- Experience the view and height in various ways The new observatory "SKY CIRCUS Sunshine 60 Observation Deck" (SKY CIRCUS Sunshine 60 Observation Deck), where visitors can enjoy and experience views and heights in various ways, fully reopened on April 21, 2016 (Thursday). This facility has evolved from an observatory for "just looking" to an observatory for "experiencing," based on the concept of "SKY CIRCUS," and offers a variety of state-of-the-art technologies, including VR technology and 4D experiences, interactive animation, and CG animation. The new observatory is a one-of-a-kind observatory where visitors can enjoy the "view" and play with "technology" at the same time. We planned and produced this project in collaboration with Dentsu Inc. The "Infinite Scape" is a giant kaleidoscope-like tunnel of light and mirrors that projects images depicting the changing seasons in Japan, and the "SKY Trampoline" is a vertical leaping trampoline that allows visitors to enjoy the experience of flying through the sky to see the natural landmarks of the four seasons, filmed by drones, Visitors can also enjoy inbound content. Visitors can also enjoy "Kaleidoscope 60," in which 60 kaleidoscopes are installed to create a sparkling "CUMOS Cube Kaleidoscope," and "Asobrella NEXT," an entertainment experience that offers a view, weather conditions, and simulated experiences. Through industry-academia collaboration with Joshibi University of Art and Design, Osaka University, and other educational institutions, we are creating new experiences by transforming technology into entertainment. NOMURA Nomura Development Inc. will operate and manage the SKY CIRCUS SHOP and Cafe Quu Quu Quu, Nomura Techno Inc. will be in charge of the technical system for the production equipment, and interiors Nomura Products Inc. will be in charge of the production, taking advantage of the company's comprehensive capabilities to create a world-class observatory. Nomura Development Inc. was in charge of the technical system for the staging equipment, and Nomura Products Inc. was in charge of the production. ＜This project was not a typical observatory renewal project to clean up the environment interiors, but a project to create value for a new observatory, and it was a difficult project to create something from nothing. Therefore, as a client, we were looking for new ideas that would entertain, surprise, and delight the guests. We were able to meet these requirements not by simply making one-sided proposals, but by working together enthusiastically to create them through free and vigorous discussions within the project team and, at times, by presenting the client with bitter criticisms. It was a great benefit for us to experience a new renewal method that was different from the competition-style renewal we had been used to. ＜Our project members＞ [Sales and project management] Hiroyu Imaizumi, Seiji Yamaguchi, Kenji Higashi [Planning] Kenichi Sakazume, Tetsuro Yasuda, Ai Ichikawa [design, layout] Tamae Takahashi, Yoko Suzuki, Kyoku Okamoto, Masataka Myonaka [Contents planning and concept design] Ryuta Yamada [Signage and graphics concept design] Yasuyuki Chosa [Contents production and construction] Toshiaki Kawabata, Junpei Hino construction Kondo Kobayashi, Keiji Kobayashi, Yuki Kuga, Nomura Techno [interiors] Masao Tomita, Tetsu Hirayama, Yoji Inuma, Nomura Products [Management] Kazuhiko Someya, Hajime Mizuno, Harue Inagaki, Yuki Saito ([maintenance management] Yoshitaka Okubo, Kazumasa Takeuchi, Nomura Techno)