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TOYAMA TOWN TREKKING SITE

TOYAMA TOWN TREKKING SITE

Toyama City, Toyama Prefecture and NOMURA Co., Ltd. have opened a new lifestyle hub called "TOYAMA TOWN TREKKING SITE" with the theme of "From a closed gymnasium to a gymnasium that connects to the outside". This project was adopted as the Ministry of Internal Affairs and Communications' "Public Facility Opening and Renovation Project" for fiscal 2016, which aims to renovate public facilities owned by local governments with the private sector's vitality, such as creators, and turn them into new business hubs. The aim is to "regenerate" the dead space of the Toyama City General Gymnasium into a multi-generational exchange hub where residents can go town trekking (walking around town) through renovation. "TTS" is a complex facility that includes a cafe, sports shop, and studio. The facility (hardware) will be developed to support town trekking, and the facility will be operated as part of a new public service that supports the health of Toyama citizens by regularly holding "food education", "physical education" and health education event programs (software). Taking advantage of its location adjacent to Kansui Park, which is visited by 1.4 million people a year, and by having it used not only by users of the Toyama City General Gymnasium but also as a base for exploring the wider area, it is a cutting-edge project in Japan that aims to have citizens experience an "extended healthy life expectancy" and "improved quality of life (QOL)" and to build a "virtuous cycle model between residents' healthy behavior and the local economy" as a governmental organization. "TTS" provides "time and space that is necessary for the health of people and cities, not just time, not just space, but time and space to nurture humanity," and slowly creates "space" to share with others something that belongs to you and no one else.

#public
Sumitomo Life "Vitality" Plaza Ginza Flagship store

Sumitomo Life "Vitality" Plaza Ginza Flagship store

Sumitomo Life's "Vitality" is a product that combines a system of variable premiums and rewards to support customers in taking and continuing to take part in health promotion activities. In order to allow more customers to experience its advanced features and value, we have opened walk-in stores. We were also in charge of the following stores. ・Sumitomo Life's "Vitality" Plaza Yurakucho Store (Opened April 2020) ・Sumitomo Life's "Vitality" Plaza Shinjuku Store (Opened November 2019) [Social Issues / Customer Issues / Requests] In order to solve the three issues of increasing awareness of "Sumitomo Life's "Vitality", attracting new customers, and improving policyholder loyalty, we were required to utilize "digital" technology that is rooted in "people" and creates new experiential value. By opening a store in the heart of Ginza, one of Japan's leading commercial districts, and disseminating information, we promoted the project to contribute to Sumitomo Life's vision of "better living for each individual = well-being". [Solution] We created a space where customers can experience the world of Vitality by visualizing the features of the health program of Sumitomo Life "Vitality" - "understand your health condition," "improve your health condition," and "enjoy rewards" through displays of rewards and videos. We created a flexible space where various events and seminars can be held to support health promotion activities, and a meeting room where face-to-face support can be provided to existing policyholders, and the plan emphasizes value rooted in "people." Interactive content was introduced at the entrance, allowing customers to make health efforts their own, and a new experience using "digital" was provided with Ginza as a backdrop. We hope that the store will be a place that supports each individual's "daily life" from the heart of Ginza through the space and contributes to the realization of a healthy and long-lived society. [Customer feedback] Many design companies in the same industry visit the store because they are interested in design, layout by your company. Customers have said things like "The wall concept design is wonderful," "It's a stylish space," "It's cool with the smart partitions," and "It's a space that makes you want to sign a contract," and some customers were impressed by the monolith (a large touch-panel monitor). <Our project members> ・Sumitomo Life Insurance "Vitality" Plaza Ginza Flagship Store [Development] Mizuki Ogura [Sales and project management] Keita Shima [Planning] Hiroki Noda, Hiroshi Matsushita [Digital content planning] Aya Watanabe [Leasing] Aya Nishimoto, Tomoko Shirasaki [design, layout] Yasushi Machida, Megumi Yatsuka, Mariko Yamagiwa [Production and construction] Tomokuni Hasegawa [System design and construction] Keisuke Taneda, Yuki Kuga ・Sumitomo Life Insurance "Vitality" Plaza Yurakucho Store [Development] Mizuki Ogura [Sales and project management] Keita Shima [Planning] Hiroki Noda [design, layout] Yasushi Machida [Production and construction] Kazuki Misawa ・Sumitomo Life Insurance "Vitality" Plaza Shinjuku Store [Development] Mizuki Ogura [Sales and project management] Keita Shima [Planning] Koji Nakazato, Hiroki Noda [design, layout] Yasushi Machida [Production and construction] Kazuki Misawa

#Urban & Retail
Park Wellstate Kamogawa

Park Wellstate Kamogawa

"Park Wellstate" by Mitsui Fudosan Residential is a senior service residence that aims to allow mature, active seniors with diverse values to live a new stage of life in a more free and rich way, in their own way. "Park Wellstate Kamogawa", the second property following "Park Wellstate Hamadayama", was built in Kamogawa City, Chiba Prefecture, and is a 22-story building with approximately 470 units. It is a high-value-added facility that has partnered with the medical corporation that runs Kameda General Hospital in the same city and has leisure functions within the facility. Our company was in charge of the lobby and reception in the common area, the promenade, the club lounge, the restaurant, etc. [Social issues / Customer issues / Requests] The land where this project was built, Kamogawa, was originally a hilly area covered with forests with a rich ecosystem. In the 1990s, it was used as a quarry, and the trees were cut down, leaving the rock surface exposed, and the natural environment was lost. From the viewpoint that the natural environment is the foundation of a healthy and rich life and improves the quality of life for seniors, the aim was to create a home where the seniors who live there can spend a rich time and live a rich life while restoring nature. [Solution] To solve the problem, the interior space was finished with light-toned white sycamore veneer to create a warm shared space. The height of the built-in washbasin was set lower than usual to suit the seniors, and the corners and edges were chamfered with a rounded edge. The floor finishing was made with stone veneer, carpet, and narrow joint widths to avoid steps on the flooring, and concept design was made to be safe and friendly for seniors. The artwork was selected based on the former quarry site and the Kamo River, and local crushed stone was used, and artwork expressing the charm of the Kamo River was installed to allow the residents to feel the local climate and culture. <Our project members> [Sales and project management] Naoki Murata [design, layout] Common area concept design and supervision: Michio Matsuzaki / Artwork coordination: Misa Sanjoba, Wataru Tajiri [Production and construction] Masato Takeuchi, Shusuke Hoshino, Keiichi Yamazaki, Shogo Yasunaga

#hospitality
Shinjuku Medical Examination Plaza Women-only floor

Shinjuku Medical Examination Plaza Women-only floor

This project expands the ladies' floor of the largest medical checkup facility in Tokyo from one to two floors and renovates it with a new concept design. Based on the concept of "providing a comfortable and smart medical checkup experience for women working in the city center," we aimed to create a space that takes into consideration the movement, line of sight, and comfort of both patients and staff. After repeated discussions with many stakeholders, we carefully designed every detail of the function and design, which led to the creation of a medical checkup service with high hospitality. [Social Issues / Customer Issues / Requests] The customer's number one request was to significantly increase the capacity for female patients and the operational efficiency. The challenge for this was to ensure usability and comfort while maximizing the number of examination rooms and seats in the waiting area. At the same time, we aimed to increase the sense of exclusivity and added value in order to further establish an advantage for "Shinjuku Medical Checkup Plaza" in the medical checkup facility market. [Solution] We set "SMART HEALTH RESORT" as the new concept for the entire facility, and set the existing 7th floor ladies floor as "COMFORT RESORT" and the 8th floor, which will be newly built as a more special floor than the 7th floor as "PRIME concept design". With the aim of providing a comfortable and smart medical checkup experience for women working in the city, the spatial expression is based on a hotel-like luxury feel, and the color composition is based on beige and light-colored wood grain. The metal materials are not common colors such as gold or silver, but are unified in a pink bronze color to create a special feeling. In addition, while most medical interiors generally have plain, calm wallpaper, our facility differentiates itself by using patterned wallpaper in each room to make the patients feel as relaxed as possible when undergoing the examination. It was extremely difficult to secure the required number of examination rooms and waiting seats within the limited floor space, but after repeated discussions with the medical technicians and medical equipment manufacturers, we were able to determine the minimum size of each examination room that would allow both "smooth examination operations" and "patients not feeling cramped" and by planning it, we were able to achieve the required number. <Our project members> [Sales/Project Management] Kozasa Tsune, Ninomiya Yukako [Planning] Imaizumi Hiroyoshi [design, layout] Oishi Kumiko, Watanabe Mei [Production/ construction] Sakai Mai, Kikuchi Nohara

#public
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