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SKY CIRCUS Sunshine 60 Observatory

SKY CIRCUS Sunshine 60 Observatory

--------------------------------------------------------------------------------------- This facility will be closed for renewal in 2022 and reopened on April 18, 2023 as a new facility called Sunshine 60 Observation Deck Tenbo Park" on April 18, 2023. (NOMURA Scope of work: planning, design, leasing, construction, logo creation) --------------------------------------------------------------------------------------- Experience the view and height in various ways The new observatory "SKY CIRCUS Sunshine 60 Observation Deck" (SKY CIRCUS Sunshine 60 Observation Deck), where visitors can enjoy and experience views and heights in various ways, fully reopened on April 21, 2016 (Thursday). This facility has evolved from "an observatory for just looking" to "an observatory for experiencing" under the concept of "SKY CIRCUS," and offers a variety of state-of-the-art technologies, including VR technology and 4D experiences, interactive animation, and CG animation, to provide visitors with a "view" while enjoying the "view. The new observatory is a one-of-a-kind observatory where visitors can enjoy the "view" and play with "technology" at the same time. We planned and produced this project in collaboration with Dentsu Inc. The "Infinite Scape" is a giant kaleidoscope-like tunnel of light and mirrors that projects images depicting the changing seasons in Japan, and the "SKY Trampoline" is a vertical leaping experience that allows visitors to enjoy the feeling of flying through the air over natural sights of the four seasons filmed by a drone, Visitors can also enjoy inbound content. Visitors can also enjoy "Kaleidoscope 60," which features 60 kaleidoscopes and a sparkling "CUMOS Cube Kaleidoscope," and "Asobrella NEXT," an entertainment experience that offers views, weather, and simulated experiences, among others. Through industry-academia collaboration with Joshibi University of Art and Design, Osaka University, and other educational institutions, we are creating new experiences by transforming technology into entertainment. NOMURA Nomura Development Inc. will operate and manage the SKY CIRCUS SHOP and Cafe Quu Quu Quu, Nomura Techno Inc. will be in charge of the technical system for the production equipment, and interiors Nomura Products Inc. will be in charge of the production, taking advantage of the company's comprehensive capabilities to create a world-class observatory. Nomura Development Inc. was in charge of the technical system for the staging equipment, and Nomura Products Inc. was in charge of the production. <This project was not a typical observatory renewal project to clean up the environment interiors, but a project to create value for a new observatory, and it was a difficult project to create something from nothing. Therefore, as a client, we were looking for new ideas that would entertain, surprise, and delight the guests. We were able to meet these requirements not by simply making one-sided proposals, but by working together enthusiastically to create them through free and vigorous discussion within the project team and, at times, by presenting the client with bitter criticisms. It was a great benefit for us to experience a new renewal method that was different from the competition style renewals we had done in the past. <Our project members> [Sales and project management] Hiroyu Imaizumi, Seiji Yamaguchi, Kenji Higashi [Planning] Kenichi Sakazume, Tetsuro Yasuda, Ai Ichikawa [design, layout] Tamae Takahashi, Yoko Suzuki, Kyoku Okamoto, Masataka Myonaka [Contents planning and concept design] Ryuta Yamada [Signage and graphics concept design] Yasuyuki Chosa [Contents production and construction] Toshiaki Kawabata, Junpei Hino construction Kondo Kobayashi, Keiji Kobayashi, Yuki Kuga, Nomura Techno [interiors] Masao Tomita, Tetsu Hirayama, Yoji Inuma, Nomura Products [Management] Kazuhiko Someya, Hajime Mizuno, Harue Inagaki, Yuki Saito ([maintenance management] Yoshitaka Okubo, Kazumasa Takeuchi, Nomura Techno)

#entertainment
ANTEPRIMA Ginza, ANTEPRIMA Casa Cucina

ANTEPRIMA Ginza, ANTEPRIMA Casa Cucina

<Project Summary> This flagship store opened along Ginza Miyuki-dori and is one of the largest in Japan. The store, which consists of three floors from the basement to the second floor, is also home to the brand's first restaurant business, "ANTEPRIMA CASA CUCINA." The first floor is home to ANTEPRIMA/Wirebags and ANTEPRIMA/Mist, the collection line ANTEPRIMA on the second floor, and ANTEPRIMA CASA CUCINA on the basement floor, creating a flagship store that offers a wide range of worldviews from fashion to food and drink. <Client's Challenge> The challenge for the brand's first restaurant business, "ANTEPRIMA CASA CUCINA," was to create a home-like space that would allow customers to visit as if they were visiting a friend's house, and that would reflect the identity of creative director Izumi Ogino. In addition, the first and second floors were designed to retain the elements of the new store concept design that we created together in Roppongi, and were designed to create a space that would allow customers to feel the brand image of continuing to propose a sophisticated style backed by high-quality materials and solid technical skills, with the concept of Simple, Sophisticated yet Sexy. <Solution> At ANTEPRIMA CASA CUCINA, we placed a chef's counter and a large U-shaped counter at the center of the store, as a mechanism for naturally generating conversation between the chef and customers and creating a warm space as if they were visiting a friend's house. We also incorporated furniture and fixtures that we had selected in Italy with our customers into the space, creating a space that felt like home. On the first and second floors, just like in Roppongi, we created a sophisticated and high-quality space with artistic fixtures and the curved beauty created by natural wood as accents. <Our project members> [Direction] Ryu Kosaka [Sales and project management] Hisayasu Takenaka, Hiroyuki Iizumi, Hiroya Matsumaru, Taisuke Kawagishi [design, layout] Minehito Yoshimura [Production and construction] Masayuki Tabata, Akihiro Yoshida

#Urban & Retail
Kawasaki Azalea Renewal

Kawasaki Azalea Renewal

< Project outline > Kawasaki Azalea is celebrating its 30 year anniversary with its first full renovation project. The concept of the renewal is a "life share mall where people share the rich time of their lives." Delichica (DELICHIKA), a large-scale food and beverage selling zone that covers 1/3 of the total area of Kawasaki Azalea, LIFE GRAND, a lifestyle zone that accumulates "slightly nice" things and things, & quot;; Rice for one person; Gourmet Messe (GOURMESSE) has helped complete the renovation of its three zones to accommodate a wide range of usage scenarios, such as lunch with children, dinner after work, and dinner with clients. our company was in charge of environmental design (including basic and implementation), Environment construction (Souzai Chashi, CRYSTAL ROND and others) and furniture and fixture manufacturing. < Client Challenges > (1) Recover the ability to attract customers to become a mecca of restaurants, food sales, and fashion miscellaneous goods, taking advantage of the good location in front of the station under various conditions such as the building structure and equipment of the underground public passageway 30 years ago. (2) Expanding the store facade as much as possible, creating a sense of bustling stores and agglomeration, and creating an environment that encourages purchase motivation (3) New ways of using the Sunlight Square environment from the 1st floor entrance to the basement central stairwell < Solution > (1) Creating a environmental design theme that matches the new business zoning for each area. By setting up a theme zone environment as the core of each area, we succeeded in connecting each aisle to increase customer attraction and mobility. (2) Store façade was constructed so as to cover up the existing finish without removing, and construction period cost was reduced. The ceilings and floors are basically the same as the existing ones, and the new concept design, centering on the shop front and key points, has been renovated to a minimum extent to create a sense of renewal by giving a wide range of features. (3) Lighting, greenery, FF & amp;; We have built an indoor garden space where you can stop by and take a break. We have created a hall environment suitable for various event venues with unique incidental production environments such as E. < our company Project Members > [Development] [Project Management] Hirano, Maekawa, Senda, Ichihashi [design, layout] Shimotsuke, Miura, Endo, Kawakami (NODE) [Sign, Graphic Design] Hoshi, Shinkawa (Nomura Products) [Production/construction] Takeuchi, Takahashi, Yoshinaga, Akizawa (Nomura Products) [furniture and fixture manufacturing] Kojima

#Urban & Retail
Hilton Tokyo Bay Room Renovation Project

Hilton Tokyo Bay Room Renovation Project

< Project Outline > This project renovates 196 guest rooms, corridors, and elevator halls on the 6th and 7th floors of Hilton Tokyo Bay. Design work by Design Conveyor, interiors construction/FF & amp; by construction bidding; As we received an order for E construction, we were able to work on the design construction project by our company. As a result, we were able to provide a space that complies with Hilton Standard quality standards within a limited construction period and budget, while also realizing a concept design that can handle business in resort areas. < Client Challenge > Hilton Tokyo Bay is mainly for guests who come to Tokyo Disney Resort ® and has fun rooms where they can experience the world of fantasy. Under such circumstances, the theme of this renovation was to provide guest rooms that are comfortable for both business travelers and adults. < Solution > The view of Tokyo Bay in Katsushika Hokusai's ukiyo-e (ukiyo-e) Fumusume 36 Views was so similar that concept design's concept was to express the materials and colors of the ukiyo-e in space. By doing so, I thought it would be a familiar space for Japanese, and a Japanese and fresh space for foreigners. The floor is decorated with the unique blue gradation of ukiyo-e, the wood of a ship floating in the sea is used as furniture, and the bronze plate used for the lantern is used as a focal color to express a sense of relaxation and relaxation throughout the space. 〈 our company Project Member 〉【 Sales & Project Management 】 Masayuki Yoshimori 【 design, layout 】 Keita Aono/Hiroyuki Sugada/Kyoko Aikawa 【 Production ・ construction 】 Takayuki Ara

#hospitality
JAL New Chitose Airport Domestic Lounge

JAL New Chitose Airport Domestic Lounge

[Project Summary] A renewal project for the JAL lounge at New Chitose Airport's domestic terminal. Based on the concept of "Japanese appearance," we incorporated the texture of Japanese materials and the color of materials that evoke the corporate color red, and concept design the Sakura Lounge and the Diamond Premier Lounge, the highest-class lounge for domestic flights, as open, high-quality, and sophisticated spaces. The seating layout is designed to be functional and have a wide variety of seats for various occasions. [Customer's Challenge] The major challenge was to concretely express the JAL brand keyword "sophistication" and to differentiate it from the Haneda JAL International Lounge (NOMURA AND concept design). In addition, we were considering how to express the individuality of each airport when expanding to each major airport (about 5 airports) in the future, and in terms of functionality, the challenge was to secure the number of seats calculated from the total square meters and expand the baggage storage function. [Solution] In terms of differentiation, the international flights were based on white wood, but for this domestic flight, we differentiated it as concept design that focuses on the brand by expressing the corporate color "red" with various materials. To express sophistication, we used sharp textures such as glass and metalwork, and incorporated cutting-edge art to create a highly sensitive space. We achieved the expansion of storage functions by designing custom-made furniture that ensures storage space. <Our project members> [Sales/Project Management] Hisayasu Takenaka [Direction] Ryu Kosaka [design, layout] Hironori Takeuchi

#public
Yamanashi Prefectural Mount Fuji World Heritage Center

Yamanashi Prefectural Mount Fuji World Heritage Center

<Project Description> Mt. Fuji is a world cultural heritage that Japan is proud of. The Mt. Fuji World Heritage Center is a facility that raises awareness of the importance of learning and enjoying the value of Mt. Fuji, which was registered as a world heritage site as an object of faith and a source of artistic inspiration, from both the natural and cultural perspectives, and of preserving it for the future. Our company solved the problem of effectively conveying the "interestingness of learning about Mt. Fuji" to visitors, including many foreigners, by providing a spatial experience with audio, video, and lighting productions featuring non-verbal content (non-verbal displays), and an displays guide using the app "Fuji Meguri," which includes multilingual (7 languages) explanations and audio commentary narrated by Shuzo Matsuoka. The combination of "huge object structures" + "ICT content" + "lighting, audio, and video" creates an experience that can only be found here. [What is the original app "Fuji Meguri"?] It is AR content that works with about 30 displays items. You can enjoy AR where figures of people connected to Mt. Fuji start talking, and AR where ancient pilgrimage routes appear on a floor map with a diameter of 18m. In addition, if you take it outside, it can also be used as a tool to explain famous places such as temples, shrines, lakes, and hiking trails. <Our project members> [Development] Yokoyama Masanori [Sales/Project Management] Mizoguchi Kohei [Planning] Kameyama Yuichi, Ohashi Ryuta [design, layout] Tsutsumi Yuichiro [Digital concept design] Mima Hiroyoshi [Library concept design] Odagiri Toshihiko [Modeling concept design] Kishikawa Kenichi [Production/ construction] Yajima Kensaku, Ohara Yuka

#public
narafamily

narafamily

■Project Description Narafamily, a large-scale commercial facility that has been loved for many years in Saidaiji, Yamato, Nara Prefecture, has been transforming into a high-quality urban commercial facility. In the spring of 2016, a full renovation of the building was started with a business investment of approximately 5 billion yen, and it was successfully reopened in the fall of the same year. In collaboration with general producer Junji Tanigawa of JTQ Inc. and general creative director Ryu Kosaka of AND, the environmental design concept was "Yamato Modern", which explored the "Nara-ness" of the building. The concept design expresses the strength of Nara, which is reminiscent of ancient temples and Buddhist statues, with a sense of volume, and the glittering arrangement that interprets the beauty of "Tenpyo culture" in a modern way, further highlighting the facility. The logo mark, facility signs, and other details have been renewed with a "Yamato Modern" concept design scheme, and the statue of "Pocola", the camel that has been the facility's image character for many years, has been newly installed in Camel Square as the second "Pocola" by sculptor Ryuichi Ohira. The renovation has significantly expanded the specialty store zone, and the facility has been revamped to create an easy-to-understand shopping flow line. In addition to brands opening for the first time in Nara Prefecture, 55 new stores have opened, including fashion tenants and large household goods tenants. The new specialty store area has been reborn as "zoro". ■Project members < NOMURA project members> [design, layout] Chief creative director: Kosaka Ryu (AND) / concept design director: Saeki Shunsuke / Chief designers: Shirodo Kensaku / Yoshinaga Hikari [Sign and graphic concept design] Ito Tomomi / Tsukamoto Tomohisa (Nomura Products) [Production and construction] Kaji Yuki / Okuno Takashi / Kobayashi Hiroto / Banno Katsuya / Yashima Takuya / Okimoto Ryuta / Tokuda Yonosuke / Akizawa Yutaka (Nomura Products) [furniture and fixture manufacturing office] Suzuki Toshimichi / Arii Tetsuhiko [Sales] Project manager and soft sales: Watanabe Shinpei / hard sales: Tsumoto Yuichi

#Urban & Retail
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