Deliver “Delight and Passion” to people
through space creation

NOMURA Co.,Ltd.

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KidZania Tokyo "Horse Center"

KidZania Tokyo "Horse Center"

KidZania, operated by KCJ GROUP, is a "city where children are the main characters," where they can learn about how society works while having fun. Sponsored by real companies, it's a facility where children can develop the skills to thrive in the future through realistic occupational and social experiences. The "Horse Center," which opened in a corner of "KidZania Tokyo" inside Lalaport Toyosu, operates under the principles of "getting close to horses and nurturing horse culture" and "interacting directly with horses and learning about their charm." Three activities allow children to "feel closer to horses" through jobs related to horses, which they don't usually have the opportunity to interact with. In "Veterinarian," children can experience a realistic abdominal surgery to treat a horse's twisted intestines, divided into surgeons and anesthesiologists. As an "Assistant Trainer," they can communicate with horses through grooming and experience the height of a horse by wearing horse tack and riding. Additionally, in "Horse Riding Experience," children can use a simulator to experience connecting with horses on three different riding courses at varying levels. The purpose of the KCJ GROUP and JRA is to create an opportunity for children to develop an interest in horses through their experiences at the "Horse Center," and to learn about the preciousness of life and the importance of working together as a team to accomplish things. From our position as construction and production company, we have embraced this vision and pursued a spatial quality that will give children profound insights, even under limited conditions.

#entertainment
Japan Mobility Show 2025 Nissan Booth

Japan Mobility Show 2025 Nissan Booth

At the Japan Mobility Show 2025, where visitors could experience Nissan Motor's "present" and "future" as they pioneer the era of electrification, the new Elgrand made its world premiere at the company's booth. The new model presents the evolved "joy of driving" through advanced technologies, including the third-generation e-POWER, and Nissan's vision of "premium touring mobility" as a new value proposition. Two new two-tone body colors have been adopted: "FUJI DAWN," which expresses the natural beauty of a fleeting moment at dawn over Mount Fuji, and "Shigoku," inspired by a color that has symbolized nobility and high status in Japan since ancient times. The lighting used to represent the passage of time from dawn to daytime and evening, symbolizing these colors, dramatically enhances the presence and worldview of the Elgrand. Furthermore, the booth features a minimalist, monochrome design based on white, expressing a pop-up book-like world where cars and cityscapes emerge from the pages of a blank book. In addition, it showcases models that embody Nissan's electrification and diverse lifestyle proposals, including the new Leaf with significantly extended driving range on a single charge, the new Roox which displays the value of kei cars, the Ariya with enhanced sophistication and advanced features, and the X-Trail with a stronger outdoor orientation. Moreover, the booth's configuration conveys a passion for driving and a commitment to challenge through the Fairlady Z, Skyline, Formula E car, and flagship SUV Patrol (Middle Eastern model). Our company handled the design, signage, production, and construction.

#Conventions & Events
#corporate
Showakan Renewal

Showakan Renewal

The Showa-kan is a national facility that preserves the memories of the war experienced by the Japanese people during the Showa era, and collects, displays, and exhibits historical materials and information related to the lives of the people of that time, passing on their struggles to future generations. It features displays themed on "The lives of the Japanese people throughout the pre-war, wartime, and post-war periods." This project is a renewal of the epilogue, "Life in the Showa Era - A 1950s Experience Area," which has been developed in stages since the basic plan was established in 2023. This era, from post-war displays to the period of high economic growth, is filled with bright and exciting attractions, along with the nostalgia of Showa retro. displays space consists of a recreated house and an alleyway, designed to resemble an "electronics store" in a shopping district. The electronics store is lavishly lined with the "three sacred treasures" of various companies, which were the most coveted home appliances of the time. Numerous posters pasted on the wooden fence offer a glimpse into the social conditions and culture of the time. The alley leads to the backyard and veranda of an electrician's shop, where you can experience water-related chores from before the age of electricity through hand pump and hand-cranked washing machine simulations. The kamishibai storyteller in the square is performing the very popular "Golden Bat." When you hold up your smartphone to the silhouette panels of the electrician's family (father, mother, and child), they will tell you about their lives from the 1950s.

#public
2025 World Expo, Japan Signature Pavilion "Better Co-Being"

2025 World Expo, Japan Signature Pavilion "Better Co-Being"

Producer Hiroaki Miyata's signature pavilion for the 2025 Japan International Exposition (Osaka-Kansai Expo), "Better Co-Being," is a pavilion without a roof or walls, standing as if blending into the adjacent "Forest of Tranquility." With the theme of "Resonating Lives," visitors are led through a resonant experience consisting of three sequences, starting from the unique connections they make when they gather on that day and at that time. In Sequence 1, visitors reflect on themselves and others, and rediscover "what connects us." By confronting diverse motifs, they become aware of the value of others and their own desires, gaining clues to resonance toward the future. In Sequence 2, they experience a perspective that resonates with nature, culture, and the lives nurtured there. Through the universal motif of "voice," they listen to global values and realize how the customs of distant regions connect to their own lives. In Sequence 3, visitors connect with one another and experience envisioning a better future while engaging with the world. By feeling connected to people and nature and creating a rainbow together, they acknowledge their differences while looking up at the same sky and gain a sense of moving towards the future. In the final epilogue, a unique video is screened that overlays the actions and environmental data experienced by visitors at that moment, providing clues to their connection with the world and their journey towards the future together. In this pavilion, our company was responsible for the production and installation of the art installation that forms the core of the resonant experience, as well as the installation displays work of communication equipment related to "echorb" (sponsored by Murata Manufacturing Co., Ltd.), a special device that guides visitors through the experience.

#Conventions & Events
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