Works#Social Good

As part of vitalization business for the redevelopment of Senri Central Park, we renovated the architecture, interiors, and landscape of the former park management office, and planned a facility that would be thought up and created together with local residents about Senri Central Park. Based on the concept of PLAY 1OOORE SCENES' "three O's" (Open, Ordinary, Organic), our company is involved in the design, layout, construction, and operation of the park vitalization business "SEN℃," a cafe where you can enjoy the unique experience of the park, the mini-shop "PARK LAWSON Senri Store," and the community space "LABO." As part of our efforts with local residents, we held and operated events such as "Find a Color, Make a Color" and "Paint the Whole Building," where we colored the exterior walls of the lab building with colors found in the park, creating value that can only be found here.

The event was held at Tokyo Midtown Hibiya, sponsored by Mitsui Fudosan and Discover Japan, with the aim of creating an opportunity to think about a society that can live sustainably with greenery. It was a real event based on the theme of "Living with Wood," a special feature in the magazine "Discover Japan" published in August 2023. The atrium on the first floor was used as an introduction area to symbolize this event. In order to create a space that envelops the woodcarvings, we adopted the concept of "how to interact with wood," which is experienced with the five senses while being surrounded by the scent, sound, and light of wood. We were in charge of displays design, layout, and construction of this spatial production. In addition, a panel exhibition in the underground passage of Tokyo Midtown Hibiya introduced our R&D activities, "concept design by Hand," and displays actual prototypes.

This exhibition was made possible by the signing of a comprehensive partnership agreement between Special Olympics Nippon and Chukyo University in May 2022. Located in the space of Chukyo University Sports Museum, which pursues the diverse values of physical culture, this special exhibition allows visitors to experience and learn about the appeal of Special Olympics, including the history and characteristics of Special Olympics activities and domestic initiatives. In addition to sports exclusively for people with intellectual disabilities, Special Olympics also promotes Unified Sports® in line with the global trend of promoting a "co-existence society" and "social inclusion." It is hoped that this exhibition will lead to the "realization of a society in which diverse people can live."

"Marunouchi Street Park" has been running in Tokyo's Marunouchi Nakadori since 2019 as a demonstration experiment of future area management that transforms "road space" into a comfortable "urban park space." Based on the concept of "Popping Summer Street - Marunouchi Nakadori where visitors can feel the summer and get excited," verification items included collaboration with initiatives that are in line with the times and trends, such as rugby and SDGs, setting up tables equipped with wind and solar power generation capabilities, and creating a venue for musical performances that involves local workers and visitors.

NOMURA exhibited a booth at the SC Business Fair 2024, the largest event in the industry where shopping center personnel gather together. The event was held at the Pacifico Yokohama displays Hall for three days from January 24 to 26, 2024, and in addition to exhibiting at a booth, we also held a free seminar on the first day of the event. The theme of this booth was "NOMURA Idea of Sustainable concept design." As part of our social good R&D activities, we are currently working on creating a "Sustainable concept design Manner Book" that realizes design, functionality, and environmental friendliness, and our booth was designed in accordance with the basic policy of the manner book. As sustainability efforts become more diverse, we are also continuing to take on various challenges, such as developing upcycled materials. However, this time, we have focused on understanding the characteristics of basic materials, which are indispensable materials for constructing spaces and will continue to be deeply involved in the future. The basic materials used were wood, cement, acrylic, copper, and iron. The lumber was arranged in a grid pattern, but the space was given an undulation, allowing visitors to walk around and enjoy conversation. The ratio of each material was calculated based on the embodied carbon emissions in the life cycle of the building, and the characteristics of the materials were visually conveyed. In addition, the materials were joined together using clamps (※) instead of screws or adhesives, allowing for secondary use of the materials and overwhelmingly reducing waste at the time of dismantling, symbolizing the essential idea of contributing to the environment. We aimed to concept design a booth that would allow visitors to think about future approaches to sustainable concept design together with us, and that would allow visitors to gain new realizations and discoveries while showing their responsibility and gratitude for materials. *We have used the dedicated clamps from the "Tsunagi" project, planned and produced by Nikken Sekkei.

Building 15 of Sophia University's Yotsuya Campus is based on the theme of "turning the city into a forest," and aims to contribute to achieving the SDGs and realizing a carbon-free society, as well as to become a sustainable landmark for the region. It opened in the fall of 2022 as a base for adult education and community interaction. The facility is a three-story wooden, fire-resistant structure designed and construction by Sumitomo Forestry, and uses "Kigurumi FR®," an original pure wood fire-resistant laminated lumber made from cedar from Tama for the main structural parts. The façade, which is covered with crisscrossing wooden lattices, is concept design to express "diversity," "interaction with others," "truth," and "tradition," which are linked to Sophia University's founding principles. The first floor will operate a cafe that is open to the public, and will provide the space for a disaster prevention warehouse to nearby neighborhood associations as part of community contribution activities. The second and third floors are also used as classrooms for the "Professional Studies" course for working adults. We were in charge of design, layout, and construction of the third floor, which is used as a classroom for working adults. We aimed to create a space that would be a place to gather, learn from each other, and talk, and to foster wisdom. We also linked the story of the architecture to the materials that make up the space, using Nishikawa timber (cedar and cypress) from concept design, which, together with materials from Tama, helped build the city of Edo.

The concept is "symbiosis". This is a project to establish an exchange base in the Arahama area of Sendai City, which was affected by the tsunami caused by the Great East Japan Earthquake. Based on the concept of an ``inclusive society'' where people of all generations and with or without disabilities can gather, we have created an ``open space'' where you can enjoy activities and events and learn about disaster prevention and mitigation. The site area is 1.3 hectares. The site consists of three areas: a cafe and co-working space, a farm, and an inclusive facility where children with disabilities can play. The clubhouse uses VR equipment jointly developed by a major telecommunications company and a local university to become a place for children to learn about disaster prevention, where they can learn about the Arahama area before and after the earthquake and how to respond in the event of a disaster. I am. The project is part of Sendai City's project to utilize the site of a disaster prevention collective relocation site, and is funded by a subsidy from the Ministry of Land, Infrastructure, Transport and Tourism. Our company provided support for acquisition applications and completion reports. This time, we completed the clubhouse area as the first phase. Aiming to create facilities that take root in the community and grow together with them, parks and indoor facilities are planned to be developed in stages based on future projections in collaboration with local residents.

Mitsubishi Estate commissioned MEC Industry, a group company, to propose and develop new office interiors materials products. From among the many ideas, we worked on developing partitions and OA floors for sale as wooden products. At the Non-Residential Wooden Architecture Fair 2023 to be held in May 2023, we worked with Mitsubishi Estate and other booth stakeholders to consider design, layout that could be installed in order to displays the mockups created during the development process in the Mitsubishi Estate Group booth. After this fair, the stakeholders provided feedback and brushed up the mockups in terms of concept design, construction, and procurement for actual sales, which led to their installation at Mitsubishi Estate's headquarters. NOMURA also cooperated with the design and construction of the installation.

This is a development and demonstration event of Motome Beach in Kyonan Town, Awa District, Chiba Prefecture, utilizing Chiba Prefecture's "Tourism Content High Added Value Promotion Project". We named the new use of the beach after the summer high season "Beach Time" and planned and implemented the project from September to November 2022. The special event held on November 12th and 13th offered new seaside experiences such as the first and largest participatory sky lantern and candle night in the Uchibo region, the installation of upcycled art using local waste materials such as driftwood, and a gourmet food truck that allows you to taste the charm of Uchibo, and attracted many visitors. We promoted a series of efforts, from secretarial work for the application to Chiba Prefecture, planning, promoting the demonstration experiment of the event (planning, concept design, construction, operation, promotion), verifying the effects, and reporting.

Nishio Rentall, a comprehensive rental company focusing on construction machinery and event materials, has opened a research and development facility in Osaka to carry out technology development and demonstration experiments to advance sharing solutions in preparation for the Osaka/Kansai Expo to be held in 2025. It was built on the island. In the area of Building A-1, which we were in charge of, there is a pedestrian deck connecting the nearest station, Cosmo Square Station, and the Osaka Prefectural Sakishima Government Building, which is open to anyone including nearby residents other than employees. I was in charge of the shared space space and lobby that serves as the facility's reception desk.

L'Oreal Japan, the Japanese subsidiary of the world's largest cosmetics company, L'Oreal Group, has renovated its headquarters to Shinjuku Park Tower for the first time since it moved there in 2006. The renovated office, named "Beauty Valley" based on the concept of "En", is imbued with the desire to create a place where beauty is born that connects the "en" between Japan, customers, business partners, and employees. The four seasons (spring, summer, autumn, and winter) are used as concept design themes for each area, and Japanese craftsmanship is used in furniture and decorations, incorporating Japanese beauty throughout. In addition, about 4,400 of the company's products, including about 60 types of eye shadow, foundation, and lipstick, were upcycled and used for paint, light shades, tiles, etc. In pursuit of sustainable beauty, the same product display fixtures as in storefronts are installed to fully express L'Oreal's beauty. In addition, the office was designed with attention to detail in light, sound, materials, etc., and in accordance with LEED standards, an international certification for sustainable buildings that guarantees energy efficiency and waste management. Our company participated in this project as the general construction company for interiors.

This project involved the renovation of River City 21 Shinkawa, a tower residence with 505 units completed in 1995. The property is located on the riverside, facing the Chuo Ohashi Bridge along the Sumida River, and is attractive for its open views and abundant nature. The Chuo Ohashi Bridge, which spans the foot of the condominium, is lit up at night and is known as a landmark of the Tsukuda area. A promenade has been developed along the Sumida River, making it a place of relaxation for local residents to go for walks and jogs. The residences are available in a wide range of plans, from 1R/1K for singles to 2LDK, and there are many unique floor plans, such as Japanese-style rooms with Ryukyu tatami mats and plans with spacious stock rooms. Following a change of ownership, we were commissioned to design and construct this pioneering bayside tower construction, a property with high potential for nature and the city to coexist, with our mission of adding value that is in line with the modern era.

We were in charge of planning, concept design and construction of the entrance renewal for Oji Holdings Co., Ltd.'s head office (main building). The concept was "forest field." In order to express the company's desire to work with forest resources in the entrance, we aimed to create a realistic space where people can feel the healing power of the forest while staying in an office building in the city center by effectively arranging native live trees and wooden fixtures. The wooden fixtures used were conifers such as Japanese Sakhalin fir and larch, and broadleaf trees such as Japanese oak and birch, taken from the company's forests. We used an abundance of solid wood to create a beautiful and warm space that only wood can provide.

We were in charge of design, layout, building execution of Ai Komuten's fifth store in Japan, an experiential housing showroom where customers can "see," "touch," and "feel." This store is located in front of Utsunomiya Station in Utsunomiya City, Tochigi Prefecture, and utilizes approximately 450 square meters on the 5th floor of Tonarie Utsunomiya, and disseminates information as a one-stop place for homebuilding consultations from "negotiations to contracts to specification determination." Compared to conventional stores, the showroom is more compact and easy to use and navigate. The interiors concept design is based on Oya stone and Tochigi leather, and while you can feel the "Tochigi feel" everywhere, it also has actual displays of the latest housing equipment, interior building materials, exterior walls, roofs, sashes, etc., and a corner where you can experience the unique skip design using AR, making it a showroom where you can learn "why Ai Komuten is chosen."

This project is an upcycling activity that complements and displays "scrap" generated from building materials and interiors materials as "furniture," reuses it as recycled materials, and returns it to the earth. According to the Ministry of the Environment, the amount of industrial waste generated in Japan in fiscal year 2020 is 373.82 million tons* per year, and nearly 1 million tons of scrap is generated per day. We, the creators who come into contact with various materials in concept design work every day, believe that it is our responsibility to take the lead in spreading the word about the recycling of limited global resources to society and the local community. We have organized a team of young creators within the company to plan and manage the project as a social contribution activity. We will encapsulate and complement the crushed waste materials in a transparent skin made of recycled vinyl as furniture, displays in an art displays style to appeal to the message, and travel to offices and public spaces in Japan and abroad. After a certain period of displays, the materials will be returned to interiors and construction sites as interiors resources, and the next waste materials will be enclosed, complemented, and displays, making this a traveling sustainability activity-related project. In order to deliver the message to as many people as possible, a launch displays was held in the entrance space of the company's office to solicit sponsoring companies, and it has received support from many sponsoring companies, local people, and educational institutions. The exhibition is based on an interiors concept that allows anyone to intuitively grasp the message, and aims to provide a "displays" for thinking about a better future and a sustainable society by allowing people to "see, learn about, and touch" interior waste materials that are not seen in everyday life. *Source: Ministry of the Environment "Total Emissions in 2020"