Works#2018

The second phase of renovation work at the Shiga Prefectural Lake Biwa Museum included the creation of "Adult Discovery" and the renovation of the "Discovery Room," restaurant, museum shop, atrium, and special displays rooms. "Adult Discovery," designed to satisfy the curiosity of adults and encourage repeated visits, is a learning and exchange space that conveys the enjoyment of museums, increases interest in Lake Biwa, and fosters a desire to participate in local and museum activities. With over 1,000 specimens of animals, plants, minerals, and more, the space and functions have been designed to encourage visitors to surround themselves with specimens and engage in activities such as looking at them, selecting and handling them, observing them under a microscope, researching them in encyclopedias, and asking questions to curators. There is a corner where visitors can experience how to carefully observe and sketch specimens, and an open lab where they can experience museum research and data organization firsthand. The Discovery Room, as the "entrance to the museum," is an interactive space where visitors can learn and discover through taxidermy and their five senses.

A community space where people can connect with each other through their daily lives and the town, a place where people can call out "Hey!" We proposed opening the condominium sales center to the community so that local residents and new residents who will be living in the condominium can get to know each other. For local residents, this would allow them to have positive feelings towards the large apartment complex that will be built and to get a feel for the atmosphere of future residents even before it is completed. At the same time, we aimed to create a space that would be comfortable for prospective buyers. [Client's Challenges/Requests] Early integration between new condominium residents and the community is a major challenge. Given this social background, this project started with the idea that the sales center needed to be a starting point for a community that would be suitable for such a request. [Solution] As a starting point for the community, the sales center was planned based on a "traditional Japanese house" so that it would function as a "place" where "people who already live" and "people who will live" in the community can connect, drop by, and interact. The "earthen floor" connects the exterior and interior spaces, the "living room" is a place where users can converse, and the "veranda" is a space where people can easily chat with local residents. Through these concept design, we were able to visualize the local community and provide an updated lifestyle. [Customer's Voice] We received cooperation in many aspects, from concept creation, planning, introduction of operators, design, and construction, and we believe this project was only possible because of your company's teamwork. Thank you very much. <Our Project Members> [Sales/Project Management] Shinpei Watanabe, Yuri Utsugi [Planning] Shoko Miyazaki, Taku Sugimoto [design, layout] Ryo Onishi, Hiroaki Koshizen, Kenta Omoto [Production/ construction] Soji Wakasugi Photography: Nakasa & Partners Co., Ltd. Masato Kono

EDOCCO, the Kanda Myojin Cultural Exchange Center, which we comprehensively produced from concept development to opening, is a facility that inherits tradition and creates new culture based on the concept of "tradition x innovation." It is a unique multi-purpose facility with four above-ground floors and one basement floor, which also includes the function of a shrine's amulet distribution office. Centered around a multi-purpose hall, it operates 365 days a year, hosting corporate presentations and displays on weekdays and transforming into a live music venue on weekends. Furthermore, the Japanese cultural experiences, which focus on preserving traditional performing arts and crafts, target inbound tourists. The facility incorporates mechanisms to improve visitor satisfaction, such as introducing merchandise sales and cafe services that will please visitors, while fostering collaboration with the local community. [Challenges/Themes] In 20 years, there are two challenges: the crisis that 40% of temples and shrines will disappear due to the effects of a declining birthrate and aging population, and the decrease in Shinto wedding ceremonies. This project started in response to the desire to increase the number of worshippers of shrines in the future. [Solution] By injecting marketing principles into the shrine and developing a plan to attract demographics that had not previously visited shrines (young people and inbound tourists), this facility was created, incorporating two functions: a multipurpose hall and a Japanese culture experience studio. The facility attracts three target groups—business people, young people, and inbound tourists—and is bustling with activity every day. <Our Project Members> [Producer] Kenichi Sakazume [Sales] Seiji Yamaguchi, Tsuyoshi Inami, Motoo Kawada [Planning] Keita Kobayashi, Yoshiko Watanabe [concept design] Ryo Onishi, Eri Okuyama, Nanako Wajun, Ayumi Sasai [Production] Shigeyoshi Takahara, Jun Endo, Hiroki Kimura ~Related Links~ [News Releases] ・Kanda Myojin Cultural Exchange Center "EDOCCO" to be comprehensively produced by Kenichi Sakazume, Chief Planner NOMURA Co.,Ltd. Kogeisha, with interiors design by Ryo Onishi ・Announcement of "Toshio Suzuki and Ghibli Exhibition" to be held at Kanda Myojin Cultural Exchange Center "EDOCCO" [Media Coverage Information] ・2019.04.09 "Nikkei ESG" May issue ・2019.02.19 "Nikkei Sangyo Shimbun" ・2019.02.18 "Nikkei Sangyo Shimbun"・2019.02.06 "Hata Lab"

Based on the concept of "Road to Wazuka," a place that makes you want to visit Wazuka Town, a famous tea-producing area located an hour from Kyoto City, we have renovated a Kyoto townhouse over 70 years old, located within a 10-minute drive from Kyoto Station, into a lodging facility available for rent as a whole unit. Our company participated in the townhouse renovation from the planning stage and was in charge of spatial production. We are challenging ourselves with a new spatial endeavor of "sending visitors from the city center to the countryside," and the various methods used to achieve this have ultimately become differentiating factors from other Kyoto townhouse lodging facilities. This opening project was carried out in collaboration with a team consisting of "NAZUNA," which handles the operation of lodging using townhouses, "Kiraku Japan," which provides financial support for the renovation of old houses, "Crowd Realty," which conducts real estate crowdfunding, and our company, which handles planning and concept design. Furthermore, the opening funds were raised through crowdfunding. Individual investors and participating companies who sympathize with the concept of "Road to Wazuka" and have a desire to contribute to the town and introduce Japanese culture to the world are working together to solve regional issues. <Our Project Members> [Space Production] Yasutoshi Yamano [concept design (interiors)] Takaaki Tani [Furniture and Decoration Coordination] Saki Ninomiya [Development] Nobuyuki Yagi [Sales] Yuji Takataka [Client's Challenges/Requests] (1) They want to renovate a Kyoto townhouse into accommodation mainly targeting foreign tourists. (2) They want to leverage a story-driven concept that is different from the many Kyoto townhouses that exist in the city. (3) The owner, who runs a cafe on the same premises that serves Wazuka tea, wants to promote the charm of Wazuka town. [Solution] We have prepared features within the facility that will make people want to visit Wazuka town. The bedroom, which is themed after the scenery of Wazuka town with rocks and a dry landscape garden, allows you to experience what it's like to sleep on the land of Wazuka town. The tea stand on the second floor is made by repurposing a tea box that was used in Wazuka town, allowing you to touch the real thing. Similarly, the wall graphics on the second floor are based on the patterns that were used on wooden boxes when tea was exported from Wazuka Town overseas at the time, and the fabric used is Nishijin-ori from Kyoto. The lighting in the atrium space was also created using light-blocking sheets used in the process of producing kabusecha tea in Wazuka Town. The space was designed as a "lodging-type antenna shop that fosters the motivation to want to go to fascinating places that have not yet been seen." In addition, an illustrated instruction manual was prepared to convey the features incorporated into the space to guests, and software was also created to help guests experience it. [Customer's voice] We feel that the concept and high level of concept design devised by NOMURA Co.,Ltd. resonated with the investors in this project, leading to the realization of an unprecedented lodging facility.

The Annual Layer Museum is the world's first museum dedicated to a single theme: "annual layers." Annual layers are layers of mud that have accumulated at the bottom of lakes over long periods of time. The annual layers of Lake Suigetsu, one of the scenic Mikata Five Lakes (Fukui Prefecture), record an enormous period of time—70,000 years—the longest in the world, and are deposited to a depth of 45 meters, recognized worldwide as the world standard for dating. One hundred thin slices of "shining soil = annual layers" are displays facing the lake, becoming a regional symbol that transcends the boundaries of a typical museum. Here, the landscape is also an displays. You can feel the changing passage of time, and as the sun sets, displays change their appearance along with the landscape. A harmonious worldview has been created where the boundaries between displays, architecture, and landscape are blurred. [Customer Feedback] "Annual layers" is a generally unfamiliar and difficult theme, but after repeated discussions and considerations to create displays that would satisfy visitors, we were able to create displays that is both academic and easy to understand, and has received high praise in visitor surveys and other feedback. <Our Project Members> [Sales & Project Management] Akihide Inoue [Planning] Kyohei Kishida [concept design] Sho Inanobe [Production & construction] Takeshi Suezaki, Nanae Hori, Riku Murata

The former Ohara family residence, a nationally designated important cultural property, is the home of generations of the Ohara family, who, starting with Ohara Magosaburo, founded companies such as Kurabo, Kuraray, the Ohara Museum of Art, and Kurashiki Central Hospital, laying the foundation for the development of Kurashiki. We aimed for this house to continue to grow as a catalyst—a place where people can recognize the great achievements of the Ohara family and discuss the present and the future. A portion of the publicly accessible area was designated as a "Conversation Space (Katalyzer)," realizing a contactless concept design using words, a family tree, and projection mapping. <Our Project Members> [Sales/Project Management] Shinpei Yuasa [Direction] Hirofumi Hirabayashi [design, layout] Hirofumi Hirabayashi, Kenichi Kishikawa [Production/ construction] Masahiro Hitobe

The Noriyama Satoyama Satoyama Sea Museum is a facility where visitors can experience the rich nature, wisdom of daily life, history, and culture nurtured in Nanao City. The museum does not categorize the charms of satoyama and satoumi as nature, history, or folklore, which cannot be captured in a unified manner, but rather as a fusion of fields and a multifaceted approach. The museum has set up mechanisms for both adults and children to enjoy, such as a spatial experience surrounded by insect and shell specimens, displays that tells visitors how fixed net fishing works, the experience of lifting Noto cold yellowtail, and a pull-out quiz. In the two-screen theater, a family's life and growth in the village are shown through images of Nanao's beautiful four seasons, drawing the viewer into the world of satoyama and satoumi. displays At the end of the room, we threw in the charms and challenges of satoyama and satoumi, creating an opportunity to think about the reality and the future of satoyama and satoumi. The client requested that we build a museum that creates the future based on the value of the 1,300 years of Noto Rikkoku life (nature, history, culture) and incorporate the perspectives of field museums, tourism, citizen collaboration, and local products. The Satoyama Sea is a system where people can coexist and sustain themselves with the nature they have nurtured. We proposed "Satoyama-Umi displays" as a comprehensive study by integrating various fields and conveying the concept in a multidisciplinary manner. The presentation also fosters civic pride by including a tourism introduction by a curator who guides visitors to Noto from a researcher's point of view and a video featuring citizens. In addition, the traditional crafts and local products of Noto Nanao are sublimated and expressed as elements of the space concept design, rather than being displayed as products. ＜Our project members ＞ [Sales/Project Management] Akihide Inoue, Masahei Kishida [Planning] Masahei Kishida, Tadashi Yuasa [design, layout] Tadashi Yuasa, Reiko Kagawa [Signage/Graphics concept design] Satoko Hasegawa, Tadashi Yuasa [Production construction] Shin Kameoka, Yoshihito Inoue, Yoshisei Shimode

i+Land nagasaki is an island-wide entertainment resort that opened in July 2018. Located on Iōjima Island in Nagasaki Prefecture (area: 2.26 km², population: 879), it renovated the existing 103-room hotel, hot springs, and restaurant, and added 120 new cottages. Furthermore, the landscape, nighttime entertainment, and the signage plan for the entire island were revised. This project involved overall concept design direction, from architecture and interiors to landscape. <Our Project Members> [Sales/Project Management] Keita Shima [Direction] Ryo Onishi [concept design] Yoko Suzuki, Fumihiko Kaneko, Kenta Omoto, Kohei Ogawa, Aya Oikawa

[Project Description] This project involved the development of a lively ground-floor facility as part of the rebuilding of the Mitsubishi UFJ Bank Osaka Building. Planning and consideration began in the spring of 2013, and the facility opened in August 2018. With the aim of "creating a lively atmosphere in the surrounding area and the Midosuji area" and "creating a high-quality space befitting a bank building," a cafe and gallery lounge were introduced. The gallery displays paintings and historical materials (coins, money exchange tools, etc.) owned by the bank, providing a space where visitors can relax and casually experience art and history. A corner introducing nearby landmarks and historical sites has also been added to encourage people to explore the surrounding area. Our company was responsible for planning and consulting, design, layout and supervision, and the production and construction of displays, furniture, and fixtures during the development, and we have also assisted with some of the post-opening operations. [Client's Challenges/Requests] This project tested NOMURA Co.,Ltd. 's overall capabilities in creating a vibrant facility, a first for the bank, as it required planning and concept design skills to realize the seemingly contradictory themes of "creating a lively atmosphere" and "displays a high-quality space." [Solution] Regarding the spatial concept design, we aimed to create a concept design where people with various purposes could gather in the same space by spatially connecting multiple elements such as a cafe, gallery, local exhibitions, currency displays, ATMs, and foreign currency exchange corners in a lounge, creating an integrated configuration. Furthermore, by being involved in the operation after opening, we will continue to be involved in "creating a lively atmosphere," which was the theme from the beginning of development. <Our Project Members> [Development] Motoo Kawada [Project Management & Sales] Motoo Kawada, Yuha Nakamura [Planning & Consulting] Hiroshi Yoshimoto, Reiko Kuroda, Rie Hasegawa, Nobuaki Yabe, Konomi Taki, Toko Takeuchi [design, layout] Masao Nemoto, Masahiro Hisakane [Production & construction] Hironari Ota, Takahiro Nakayama [operation, management] Motoo Kawada Photography: Masato Kono (Nakasa & Partners Co., Ltd.)

"SUSHI TOKYO TEN" has opened in Shibuya Stream. Shibuya is being reborn as a city where the generation that was once young people returns as working adults. We aimed to create a new kind of sushi restaurant that would make enjoying sushi feel familiar and fresh to this generation of adults. By reinterpreting and expressing the "chic" and unique "incognito" feel of Edo-style sushi with a modern image, we have created a sushi restaurant that is fitting for the new Shibuya. [Client's Challenges/Requests] The client wanted to create a restaurant where the sense of presence at the counter, which is the essence of a sushi restaurant, could be felt throughout the entire restaurant, including the table seats. [Solution] By covering the entire space of the restaurant with a single triangular roof, we created a unified concept design that makes the space from the eaves to the counter feel like one. <Our Project Members> [Development] Jun Nakata [Sales/Project Management] Takayuki Mori [design, layout] Shinjiro Kondo, Nao Hiura

Eleven years after being completely destroyed in the 1995 Great Hanshin-Awaji Earthquake, Mint Kobe was rebuilt in 2006 as a mixed-use commercial building incorporating diverse urban functions such as a bus terminal, multiplex cinema, cultural center, and offices. In 2018, in order to create the future vision for downtown Kobe, the majority of the shops were replaced, and the commercial environment underwent a complete renovation. concept design concept was "M-INT MUSEUM," expressing the unique lifestyle of "Kobe-ness," which is cultivated by the city, its landscape, and its pioneering culture, where each individual cherishes and enjoys their daily life. From concept design of the glittering elevator hall to the two-faced atrium space, wrought iron, art objects, and carefully selected furniture were arranged, integrating the "M" that symbolizes the characteristics of Mint Kobe. Our company participated in the project from the business concept stage and was in charge of all aspects of the renovation project, including planning, consulting, tenant leasing, concept design, construction, and furniture and fixture manufacturing. <Our Project Members> [Sales & Project Management] Yuki Hikita [Planning] Tatsuko Nishi, Mayo Tenma [Tenant Leasing] Jun Nakata, Masakazu Kawai, Takaaki Hiraki [design, layout] Taketoshi Yoshitani, Mika Murakami, Akihiro Takemoto [working drawings] Katsumi Tanda, Teruhiko Ono, Hideyuki Sanada, Kazuhiko Ueda [Production & construction] Jun Kagami, Yuka Tabata, Kenji Iseki [furniture and fixture manufacturing] Tomomi Kominami [Signage & Graphic concept design] Nomura Duo: Yoshie Egawa, Koji Dadai, Hitoshi Goda

As part of Panasonic's 100th anniversary celebrations, the event spanned 5,500 square meters, featuring a product displays area tracing the company's 100-year history from its founding to the present, and a comprehensive displays area showcasing Panasonic's vision and initiatives for the future. By integrating giant video content with the space, a dynamic environment was created, resulting in a space where visitors could immerse themselves in a vision of future living. <Our Project Members> [Sales & Project Management] Tomohiro Yamashita, Etsuko Nagano, Shiho Shikishima, Shunichiro Kohama, Ryo Sugaya, Makihide Ono, Hikaru Sato [design, layout] Naruhito Suga, Akane Yamaguchi, Hironori Yanase, Kazutomo Mukai, Takashi Okumura, Daisuke Nishida, Yoshifuru Yamaji, Masako Tanaka, Mitsutaka Hagiwara, Mayumi Shigematsu [Planning] Nobuaki Yabe [construction] Kazuhiro Sano, Yoichi Miura, Mao Tamaki, Dai Shimizu, Hiromitsu Furuichi, Mikio Arai, Yuta Kumazawa

Hoshino Resorts' new concept, "OMO," a hotel specializing in urban tourism, was launched in the spring of 2018. The first hotel to open under this new concept, "OMO7 Asahikawa," is a rebranding project of a long-established local hotel. The brand concept is "An urban tourism hotel that elevates the excitement of travel, not just a place to sleep." It incorporates various playful and engaging elements throughout the space to further enhance the appeal of service content that connects travelers and locals and makes exploring the city more enjoyable, proposing a new communication concept design for the hotel market.

NSK MUSEUM is a B2B showroom of Nakanishi Corporation, a manufacturer of medical equipment handpieces used by dentists. displays concept is "anatomy." In addition to accurately conveying information, the showroom dissects the products from various perspectives, interpreting them from the outside in, thereby visualizing the high level of technical expertise, concept design philosophy, and corporate stance. <Our Project Members> [Sales/Project Management] Masaki Yotsuya [Direction] Ryo Onishi [design, layout] Ayumu Sasai [furniture and fixture manufacturing] Sogo Nomura, Katsuji Oguchi (Nomura Techno)

Metsä Village, which will open soon, is part of Metsä, a complex consisting of two areas: Metsä Village (opened November 9, 2018, free admission), where visitors can experience the Nordic lifestyle, and Moominvalley Park (opened March 2019, paid admission), themed around the Moomin stories. Metsä Village will cover approximately 163,000 square meters and will include retail facilities, restaurants, workshops, event spaces, and parking facilities. Our company was in charge of design supervision for its environmental design (building exterior specifications and concept design, facility signage adjustments, environmental benches, photo spots, and trash concept design). [Client's Challenges/Requests] We wanted a design that had a Nordic atmosphere, matched the world of Metsä, and, since adult women were also a target audience, we requested a playful concept design that would be Instagrammable. [Client Feedback] There were many Instagrammable concept design that made people want to take pictures, and our clients actively uploaded the photos they took to social media, resulting in a positive PR effect. Furthermore, the benches, designed for relaxation, allow visitors to truly experience Metsä's concept of "Living with Negative Space." <Our Project Members> [Sales & Project Management] Masahiro Takamori, Hiroki Nekota [Direction] Yoko Suzuki [concept design] Yuki Handa [Production] Satoshi Hirayama, Shota Watanabe