Deliver “Delight and Passion” to people
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NOMURA Co.,Ltd.

Works#2019

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Mitsui Shopping Park LaLaport Numazu "Koniwa House" "Komori La no Mori"

Mitsui Shopping Park LaLaport Numazu "Koniwa House" "Komori La no Mori"

"Koniwa House" is a place where babies, families, and friends can spend relaxing time together. The interior, which feels like stepping into a picture book, is a space where you can feel like you've come to a friend's house, with a diaper changing area, a nursing area, and a kitchen/living room where you can feed your baby milk or baby food. "Komorira no Mori" is a play area where babies, kids, and families can all spend time as they please with peace of mind. It is divided into an area where babies and their families can relax in peace, and an area with exciting play features for children who have started to move around actively. In the center of the spacious area, there is also a base camp corner where parents with children of different ages can keep an eye on everything. [Social Issues/Customer Issues/Requests] The request was to create a space for parents and children that goes a step further than the success of Lalaport Hiratsuka, so that people with children in Numazu City and Shizuoka Prefecture can not only shop but also enjoy a relaxing day out. [Solution] We planned and concept design the space with the intention of creating a place where childcare can be shared regardless of gender or age, not just by mothers caring for their children. In addition to creating an extraordinary concept design that makes it fun for both adults and children to come here, we also paid attention to the safety and well-being of siblings while their parents are caring for the baby, especially for families with children of different ages. <Our Project Members> [Sales] Hidefumi Ikuta, Hiroshi Mitsui [Planning] Team M: Mari Matsumoto, Aya Nishimoto [Design] Kei Matsuzawa [construction] Yusuke Yamada

#public
G20 Osaka Summit 2019 (Public Relations displays): Energy and Innovation

G20 Osaka Summit 2019 (Public Relations displays): Energy and Innovation

The public relations and displays space was set up alongside the G20 summit, which brought 30,000 officials and press from around the world to Osaka. It featured a floating, cutting-edge technology displays area inspired by a futuristic miniature world floating on the sea, a live kitchen reminiscent of street food stalls, and a bright white cultural area expressing hope from reconstruction to the Olympics. The three different areas were seamlessly connected and merged to concept design a new style of presentation that allowed visitors to relax and enjoy present-day Japan. [Social Issues/Client Issues/Requests] The client requested that we express Japan's innovative technologies and ideas that realize a virtuous cycle of environmental conservation and growth, creating a new era that is rich for both people and the planet. [Solution] At the G20 Osaka Summit, we actively implemented waste reduction initiatives based on the concept of "3R" + "Renewable Sustainable Resources," and in the public relations displays, we realized cutting-edge technology and spatial concept design related to the marine plastic waste problem. The displays was structured to show Japan's technologies and initiatives for plastic resource recycling in stages: "Reduce," "Replace," "Reuse," "Recycle," "Collect," and "displays." With concerns that by 2050 the ocean will contain more plastic waste than fish, we created a floor design depicting a beautiful ocean to convey Japan's commitment to protecting this state of the sea. <Our Project Members> [Sales & Project Management] Yuji Hayamizu, Yasuo Ogawa, Shigeyuki Ishiyama [design, layout] Yutaka Hanaoka, Takayuki Kobayashi [Production & construction] Yu Kimura, Yoichi Miura, Yukari Takahashi, Shigeki Ueno, Yuka Tabata, Yuki Higashihara

#Conventions & Events
IFA2019 (International Consumer Electronics Exhibition) Balance of Being

IFA2019 (International Consumer Electronics Exhibition) Balance of Being

In response to a rapidly diversifying society driven by advanced technology, Panasonic believes in and proposes a balanced lifestyle. They believe that by seamlessly reading, understanding, and grasping the condition of a person's skin, hair, and health in their daily life, and providing personalized care that anticipates their needs, they can offer an intuitive and balanced lifestyle. In the concept space at this displays, visitors experienced a series of stories, from how information about a resident is collected, integrated, and analyzed by the objects and spaces surrounding them, to how products with beautiful and universal concept design provide optimal care for that person. <Social Issues/Customer Issues/Requests> Newly planned and developed well-being products were unveiled for the first time at IFA. We were commissioned to concept design the concept displays space, striving to create a space that goes beyond a simple product displays, allowing visitors to interpret the product's concept and user experience. <Solution> Through detailed interviews and discussions with the London concept design Centre, which was responsible for concept development, we utilized new AV technologies and building materials to design a space that not only gains visitor understanding but also leaves a lasting impression as a user experience. <Customer Feedback> Even though the product and concept were still in the early stages of concept creation, before they even existed in the world, they were involved from the very beginning, helping us consider what kind of output would be most effective. Despite the short lead time, we were able to work together and complete the project by the deadline. <Our Project Members> [Sales] Makihide Ono [design, layout] Daisuke Nishida [Production/ construction] Yoichi Miura

#Conventions & Events
GREE Shinjuku office

GREE Shinjuku office

This project involved the integration of offices for five advertising media companies of GREE. The concept of this project is "creating opportunities for interchange." This concept was born from the idea of "providing a place that creates opportunities for serendipitous encounters and communication." The entrance space, which will be the face of the five companies, is designed to be a space where you can feel change and movement, with lighting colors changing according to the time and scene through glass bricks. When used for events, it is envisioned that the light will have a rhythm in sync with the music to create a party scene. Inside the office, there is a place called "Breakthrough Base" that will serve as a catalyst for interaction between the five companies. "Breakthrough" means "not just a relaxation space, but a place to open up the future and break through the current situation," and "Base" means "not just a place, but a base that gives a sense of strength and hints that something is being planned." The flooring is laid out in a way that anticipates the flow of movement, and is planned to be an "interchange: a place where paths intersect," and is utilized as a place for natural interaction between the five companies. Areas that are touched by hands have been given an aged finish, giving a sense of liberation as if you were feeling the sea breeze in Shinjuku, where the sea is not visible. The use of plain materials and a variety of chair concept design created a relaxed space with a warm, laid-back feel. Furthermore, reflecting the idea of a fresh start, we aimed for a minimalist space without over-designing. While maintaining a sophisticated and stylish atmosphere, we also incorporated photogenic spots, befitting a company involved in social projects. We designed a space that is stylish yet inspires anticipation of new ideas and possibilities. <Our Project Members> [Sales & Project Management] Masaki Yotsuya, Kaori Murakami [design, layout] Atsuko Ozawa, Keita Obana

#corporate
Panasonic Center Tokyo ROOM S

Panasonic Center Tokyo ROOM S

This project involves converting displays room within the Panasonic Center Tokyo into a VIP reception conference room. (Not open to the public) By utilizing the spatial composition that leverages human perception, 4K video is subtly incorporated into the space as if it were a material or landscape. Combined with ceiling height control and skylight effects using advanced lighting technology, the space is given a sense of spaciousness, pursuing a "comfortable atmosphere that encourages lively conversation." As the center receives many VIPs and state guests from both Japan and overseas, icebreaker elements have been incorporated throughout, such as ceiling designs inspired by the Japanese art of origami, video expressions reminiscent of a dry landscape garden, and scents that evoke a sense of Japanese aesthetics. Furthermore, handwritten patent application documents imbued with the founder's aspirations have been transformed into artwork and placed on the wall behind the head of the room, imbuing the space with soul. In conjunction with the lighting control, the scene can be switched according to various purposes, such as welcoming guests, dining, or meetings using multiple screens. While making full use of Panasonic's cutting-edge technology, we focused on understated expression to create an overall calm atmosphere, building a spatial value that combines novelty and high quality. <Our Project Members> [Sales/Project Management] Kei Yamazaki [Direction] Akane Yamaguchi [concept design] Shigemi Shimizu, Kiyoho Tani [Production/ construction] Hiromitsu Furuichi, Yuta Kumazawa

#corporate
Jojoen Shinjuku Odakyu Hulk

Jojoen Shinjuku Odakyu Hulk

Jojoen, a renowned yakiniku (Japanese barbecue) restaurant founded in 1976, has planned its largest flagship store to date. At its founding location in Roppongi, many foreign customers visited the restaurant at the time, and the name of the restaurant comes from the sound of meat being grilled, which is pronounced "Jojo." Expanding on this idea from the sound of grilling meat, the concept of tone was adopted, and the finishes of materials such as Nishijin-ori (Kyoto textile), acrylic, stone, and glass were given characteristics that evoke a sense of rhythm. In addition, the piano booth was designed to visually appeal to the spread of sound during performance, creating a symbolic form. Drawing inspiration from the brand's history, this project strengthens the relationship between food, space, and sound. concept design aims to create a space that resonates with the five senses of customers and allows them to feel the happiness of food even more. <Social Issues/Customer Issues/Requests> - To create a presence and sense of luxury befitting a flagship store. - To plan seating that can accommodate various occasions. <Solutions> -concept design utilizes the characteristics of materials such as wood, stone, Nishijin-ori, and acrylic. We planned seating arrangements that can accommodate various occasions, including private rooms, semi-private rooms, pair seats, hall seats, and circular sofa seats. <Our Project Members> [Sales & Project Management] Yasuhiro Tsuruta [design, layout] RENS: Ryutaro Matsuura, Yuka Kurachi, Takuro Ishizawa [Production & construction] Mikiya Fujitaka, Takashi Yokoyama, Mariko Yamamoto

#Urban & Retail
Excom Global Head Office Entrance Lobby

Excom Global Head Office Entrance Lobby

The entrance lobby of Excom Global's headquarters Head Office specializing in providing communication environments, including mobile internet access for travelers abroad. Mobile communication services create diverse connections around the world, linking people to people and people to things. The way individual communication chains transcend countries and generations, eventually giving rise to global movements and weaving together one large entity, is reminiscent of a "forest" where the activities and connections of various living things create the expansion of more life. The infinite connections and possibilities that Excom Global's business brings to the world are superimposed on the state of a rich forest, and concept design theme is based on the natural forms found there, the memories of the forest's growth, and the beautiful appearance that changes with time. As an element symbolizing the forest landscape, the walls are covered with panels concept design with the overlapping silhouettes of trees as a motif. During the day, sunlight, and after sunset, artificial light, casts soft shadows on the floor and walls through the panel openings, creating an impression of dappled sunlight filtering through trees, making it feel as if you are in a forest, even though you are inside a high-rise building in Shibuya. The striking tables and drink counters are concept design with "tree rings" as a motif, representing the memory of a forest's growth. Bent metal plates are assembled in a concentric offset pattern, and the tabletop is made of transparent acrylic so that this process can be seen. The layout plan divides the space into two areas: a reception area for welcoming guests and a meeting area for business negotiations, and under the above concept design theme, efforts have been made to create appropriate levels of privacy and transparency for each scene. [Client's Challenges/Requests] We received a request to concept design a reception space and business negotiation space with an atmosphere like the lobby of a luxury hotel. <Our Project Members> [Sales & Project Management] Kazushige Ishii, Kaori Murakami [design, layout] Yoshihiro Kitamura [Production & construction] Ikuo Chikaishi, Tetsuji Koike, Takuya Kagawa

#corporate
Shanghai World Financial Center "Food Garden"

Shanghai World Financial Center "Food Garden"

Nomura Co., Ltd. was responsible for the design and basic planning of the food court in the Shanghai World Financial Center (SWFC), a landmark skyscraper in Shanghai, China. The food court was designed to be a relaxing space enveloped in "light" and "greenery" to support the eating, working, and socializing needs of office workers. NOMURA Co.,Ltd. was responsible for concept design and schematic design, while NOMURA (Beijing) Co., Ltd. was responsible for working drawings and construction. [Client's Challenges/Requests] The "Food Garden" food court, located on the second basement floor of the SWFC, a Shanghai landmark, brings together 12 stores. The goal was to provide daily food support to over 10,000 office workers, while also creating a space that enhances the building's value by providing a place for office workers to relax, as well as event spaces and conference rooms that can be used for seminars and networking parties. [Solution] To create a comfortable relaxation space for office workers despite being underground, the "light" streaming in from above was visualized as louvers, creating a continuous scene of "greenery" creeping up towards the light. Furthermore, the event space and meeting rooms (with the possibility of catering from the food court) were planned as an integrated unit, creating a configuration that can attract customers even after the peak lunch hour. <Our Project Members> Design: NOMURA Co.,Ltd. AND Co., Ltd. [Sales] Hisayasu Takenaka [concept design / schematic design] Keisuke Sasaki, Kai Nishihara, Hitomi Kataoka construction: NOMURA (Beijing) Co., Ltd. [Project Management] Nobuya Sugimura [working drawings] Lei Yu, Hideki Niwa [construction] Lei Yu, Hideki Niwa, Shuangshuang Li, Xing Zheng, Yu Lin, Jian Wang

#corporate
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