Deliver “Delight and Passion” to people
through space creation

NOMURA Co.,Ltd.

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NOMURA Co.,Ltd. booth at SC Business Fair 2024

NOMURA Co.,Ltd. booth at SC Business Fair 2024

NOMURA Co.,Ltd. exhibited a booth at the "SC Business Fair 2024," the largest event in the shopping center industry, bringing together all involved. The event was held at the Pacifico Yokohama displays Hall for three days, from January 24 to 26, 2024. In addition to exhibiting at our booth, we also hosted a free seminar on the first day of the event. The theme of our booth this time was "NOMURA Co.,Ltd. 's Approach to Sustainable concept design." As part of our social good R&D activities, we are currently working on creating a "Sustainable concept design Etiquette Book" that achieves aesthetics, functionality, and environmental friendliness. Our booth was designed in accordance with the book's basic principles. As sustainability initiatives become more diverse, we are also continuing to take on various challenges, such as developing upcycled materials. However, this time, we focused on understanding the characteristics of basic materials, which are essential for creating spaces and will continue to be deeply involved in the future. The basic materials used were wood, cement, acrylic, copper, and steel. Each timber was arranged in a grid pattern, creating undulating spaces that encouraged visitors to wander and enjoy conversation. The proportion of each material used was calculated based on the embodied carbon emissions over the building's lifecycle, allowing visitors to visually appreciate the material's characteristics. Furthermore, clamps* were used instead of screws or adhesives to join the pieces, enabling secondary reuse of materials and dramatically reducing waste during demolition, symbolizing the essential concept of contributing to the environment. Our goal was to concept design a booth that would encourage visitors to consider future approaches to sustainable concept design, while demonstrating responsibility and gratitude for materials and fostering new insights and discoveries. *We have used clamps specifically designed for the "Tsunagi" project, planned and produced by Nikken Sekkei.

#Conventions & Events
Marunouchi Street Park 2022 Winter

Marunouchi Street Park 2022 Winter

「Marunouchi Street Park(以下MSP)」は、東京・丸の内仲通りの今後のあり方や活用方法を検証する社会実験プロジェクトです。2019年のスタートから7回目の開催となった「MSP 2022 Winter」は、これまでの丸の内仲通りから、展開エリアを東京駅前の行幸通りにまで拡大し、過去最大となる規模での実施となりました。当社は総合企画パートナー・運営担当として参画いたしました。今回のテーマは、「MSP Twinkle Street」です。丸ビル前のブロック1は「Twinkle Party」をテーマに、大丸有(大手町・丸の内・有楽町)エリアの店舗などと連携したクリスマスマーケットをデザイン・設計し、メリーゴーランドベンチ、光の輪投げ、樹木を囲むホットベンチなど、心温まる仕掛けが詰まった冬のハレの場を創出しました。丸の内二丁目ビル前のブロック2は「Twinkle Terrace」をテーマに、毎回人気のストリートピアノ演奏空間や、イルミネーションを背景に写真が撮れるスポット、ロングホットベンチなどを設置し、来街者が冬のイルミネーションを楽しみながら寛げる空間を設えました。そしてMSPとして初めての展開となる東京駅前の行幸通りでは、環境配慮型の樹脂製スケートリンクを使用した「Marunouchi Street Rink」を設置することで、老若男女を問わず多くの来街者が屋外で楽しむスケートの魅力を体験でき、好評を博しました。(開催期間:2022/11/29~12/25)

#Conventions & Events
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