Marunouchi Street Park 2022 Winter

"Marunouchi Street Park (MSP)" is a social experiment project to verify the future state and utilization of Marunouchi Nakadori in Tokyo. “MSP 2022 Winter”, which was held for the 7th time since its start in 2019, expanded the development area from Marunouchi Nakadori to Gyokodori in front of Tokyo Station, making it the largest ever. . We participated as a general planning partner and in charge of operations.

The theme this time is "MSP Twinkle Street".
Block 1 in front of the Marunouchi Building design, layout under the theme of "Twinkle Party," with a Christmas market in collaboration with stores in the Otemachi, Marunouchi, and Yurakucho areas. We have created a place for winter hare filled with heartwarming devices such as benches.
Block 2 in front of the Marunouchi 2-chome building has the theme of "Twinkle Terrace", and has a street piano performance space that is popular every time, a spot where you can take pictures with the illumination in the background, a long hot bench, etc., so that visitors can enjoy the winter illumination. We have set up a space where you can relax while enjoying.
And on Gyoko-dori Street in front of Tokyo Station, which is the first MSP development, we will install the "Marunouchi Street Rink" using an environmentally friendly resin skating rink, so that many visitors regardless of age or gender can enjoy outdoor activities. They were able to experience the charm of enjoying skating, and it was well received. (Holding period: 2022/11/29-12/25)

In response to requests from customers who felt that just having food trucks lined up would be dull when holding the Christmas market, we applied to the public health center for short-term, fixed-time temporary operations for the first time in Chiyoda Ward, and cooked in the glass house we set up. We have created an environment for processing and sales.
Regarding the merry-go-round, we received a request in the form of rental items, but in consideration of the age group that visits the area around the area, we proposed a gorgeous production by applying fluffy benches instead of horses and flower arrangements and illuminations. It was a hit as popular content.
As a social issue, from last year's experience, it was expected that the Christmas illuminations would attract many people every day, so we increased the number of hot benches that can be stayed more than usual, and provided a place where people can stay warmly on Nakadori. Did.