Works#Award Winning

This facility conveys to young employees and stakeholders the history of Aisin AW's challenge to develop the first domestically produced automatic transmission and car navigation system in Japan, and the passion and technology of its predecessors who rose to the top of the world. In the main space, in order to convey the struggles that Aisin AW faced, starting from imitating Europe and the United States and then groping its way to build its own technology, six stories were presented using manga expressions that young people like and symbolic scenes. displays encourages empathy with the story in a casual manner, like reading manga, and allows visitors to fully feel the passion of its predecessors. In addition, the building from 40 years ago, which still retains the breath of the employees of that time, was used as a stage for displays, and AT pallets and grating materials actually used in the factory were used as fixtures and stages to create an opportunity for "dialogue" between employees and customers. The old conference room area is a large, long, narrow space connected by small rooms, and the entire space is likened to a timeline to introduce the evolution of product technology. The stage was constructed using AT pallets, the same materials that AW has used to deliver its products to the world, creating something that employees can feel familiar with and proud of. This space is a giant AW timeline that allows people to intuitively feel at a glance the incredible technical capabilities of AW, which continues to create world firsts and world bests. <Our project members> [Creative direction] LHC: Yoshinaga Mitsuhide [design, layout] LHC: Kosaka Yuzo, Tanaka Yuji, Murayama Akihiro [Modeling] Kishikawa Kenichi [Sales and project management] Fujioka Takuya, Tange Yukari [Production and construction] Ito Shun

The new attraction area "Godzilla Intercept Operation ~National Godzilla Research Center~" in Hyogo Prefectural Awajishima Park Anime Park "Nijigen no Mori" is themed on the life-sized Godzilla, the largest in the world, with a total length of about 120m, that landed on Awajishima. It is the only entertainment attraction in the world where you can truly experience its power and force. Our company was in charge of planning direction and concept design and modeling supervision. Participants become members of the National Godzilla Research Center and take on missions such as the thrilling "Zip Line" where you enter the body of the life-sized Godzilla from its mouth, and the "Shooting Game" where you annihilate Godzilla cells scattered around. *The 118.5m-long Godzilla that appeared in the movie "Shin Godzilla" (2016) is reproduced with the upper body, right hand, and tail protruding from the ground. The size of the part visible from the ground is about 52.6m in length, 25.4m in width, and 23m in height. The attraction area is about 5,000m2. [Social Issues/Customer Issues/Requests] This is Nijigen no Mori's largest project to date, where you can experience a life-sized Godzilla. As the overall producer of this project, the challenge for Toho Co., Ltd., the publisher, and Nijigen no Mori Co., Ltd., the operator, was how to provide a high level of planning experience and production quality so that it would be an attraction that the world could be proud of. [Solution] First, based on our deep knowledge of content that has been loved by the world for many years, we combined it with the unique location of Awajishima Prefectural Park to come up with a planning experience that would make people want to visit not only from Japan but from all over the world. In addition, in supervising the production, we visited factories overseas and directly advised them on the know-how and knowledge that we have cultivated, leading them to the final completion. [Customer's comments] We were asked to plan an original attraction that would attract attention from all over the world, where people would jump into a life-sized Godzilla. In addition, they provided detailed direction for the production, creating something that would satisfy everyone from families to hardcore fans. <Our project members> [Sales/Project Management] Shingo Terasaki, Shohei Baba [Planning direction, concept design /modeling supervision] Masaki Kawahara, Yasuyuki Chosa, Yuki Toyoda TM & © TOHO CO., LTD.

The "PARA HEROes" exhibition was planned to promote diversity and inclusion in Japan and around the world by showcasing the appeal of the sport and its athletes through the medium of "para table tennis." As part of NOMURA Co.,Ltd. 's support activities for sports promotion, and thanks to our connection with the "COLORS" event held in October 2019 to commemorate one year until the Tokyo 2020 Paralympics, we partnered with the exhibition to provide planning and concept design. What did the artists feel when they encountered "para table tennis," what were their thoughts as they tried to incorporate it into their artwork, and what did they want to communicate through their creations? What emerged from this was a way for them to express what they saw through their own sensibilities, without any preconceptions or preconceptions. We hoped that the artists' work would also help visitors to break free from preconceptions, deepen their empathy for parasports, and engage with the artworks with a genuine, genuine heart. We concept design the exhibition around the concept of "Uncoated." The elements that make up the space also make use of the base material, and incorporate base materials associated with each piece of art. We also paid particular attention to how they are displayed, so that the appeal of each piece of art is brought out to the fullest. In line with NOMURA Co.,Ltd. Group's goal of "providing added value from an environmental perspective," this displays was concept design so that approximately 90% of the total can be reused as is. The wood used was selected in accordance with the Fair Wood Support Declaration. <Our project members> [Planning support and concept design] Yamaguchi Akane, Onishi Ryo ~Related links~ [Release] -NOMURA Co.,Ltd. sponsors concept design work for "PARA HEROes Exhibition 2," which is currently being held to great acclaim -NOMURA Co.,Ltd. launches company-wide "social good" activities to create a happy impact on society and contribute to solving social issues [Announcement] - "PARA HEROes Exhibition," sponsored by concept design work, is currently being held

A new normal illumination that fuses the real and the remote, sending a message of gratitude and encouragement from Tokyo to medical professionals, essential workers, and all those who are moving toward the new normal.

This project involved planning, design, layout, and construction the observation route and environmental learning corner at Morigoshi, Kikuchi Environmental Factory Clean. "Guided by a single line, you will explore the story. Waste processing observation route" Guided by a single line, you can read explanations of the waste processing equipment visible through the observation window, peek at the equipment in operation 24 hours a day, and learn about the process of waste processing while taking quizzes. We concept design a sugoroku-like information space that eliminates the boundaries between the walls and floors and combines explanatory graphics, displays content, and sign graphics in a single line. "Compare two worlds, think, and realize. Environmental learning corner" We created a space that is divided into two at eye level: a world that reduces waste (light blue) and a world that does not reduce waste (achromatic color). We concept design displays that encourages people to think for themselves and raise awareness about how they should live with waste as individuals, comparing the two worlds on various scales, from the earth to the local area to daily life.

"Illumination Island Odaiba" is an event that has been held every year in which commercial facilities, accommodation facilities, transportation facilities, etc. in the waterfront sub-center area all light up at the same time. In 2020, a first attempt was planned to create a production not only at individual facilities but also in the public areas between the facilities, and our proposal was selected as a result of a proposal competition. In addition to concept design the illumination production, construction, and security patrols during the event, we were responsible for a one-package project that also included effectiveness verification, analyzing the impact on social media and the attributes of event attendees.

This project involved converting the old Kiyomizu Elementary School building, which has a history of about 90 years and remains in Kiyomizu, Kyoto, into a hotel. It has been reborn as a hotel that combines modern comfort while retaining its distinctive design. We were in charge of architectural design supervision, interiors design, layout, and FF&E concept design and construction. Kiyomizu Elementary School is one of the schools that has been evaluated as a unique building with unique features in its location, exterior decoration, and interiors concept design. Based on the hotel's concept of "engraving memories and connecting them to the future," we paid the utmost respect to the historical Western architecture and its interior space, and concept design to revive memories while preserving and inheriting them. In addition, we fused the architecture and interior space as new functions to express nostalgia and newness. [Client's Issues/Requests] It was necessary to design it so that it would function as a hotel while making use of the architecture of the existing historic elementary school. We also had to have repeated discussions about what kind of hotel would be acceptable to the Kyoto area. [Solution] We worked with creators on every detail, including architecture, landscape, interior, FF&E, artwork, graphics, and uniforms, to create a completely new and unique space. While the corridors and staircases where elementary school children once ran around have been preserved, when you open the doors to the classrooms where the children once studied, you will enter a completely different contemporary world. In order to maximize the value of the existing details that are valuable in the history of the architecture and interior space, we stuck to materials that do not overshadow but highlight them. The reflection of the materials reflected in the semi-gloss finish enhances the existing architectural design. We aimed to create a spatial composition with a "seeming" that can only be experienced here, by coordinating the total design of concept design, graphics, uniforms, etc., and harmonizing the interiors and FF&E concept design in a well-balanced way. <Our project members> [Sales/Project management] Toru Moenuki [design, layout / design supervision] A.N.D.: Ryu Kosaka, Shohei Urata, Hiroki Yasuda / Hiroyuki Nishikawa [FF&E concept design] A.N.D.: Kaori Sano

"Tokyo Gift Palette" is a new specialty shopping mall developed near the Yaesu North Exit of Tokyo Station, with a total of 33 brands. The pillars and ceilings of this facility, the gateway to Tokyo, are made of recycled aluminum from the body of the 700 Series Shinkansen, which was retired from the Tokaido Shinkansen in March 2020. The building is decorated with images of cherry blossom petals and noren curtains, befitting a terminal station, and is a sustainable space with high added value that connects people's thoughts by taking advantage of the high quality and fine feel unique to the 700 Series Shinkansen. We participated in this project by Tokyo Station Development Co., Ltd., and were involved from the development stage of the building materials, and were in charge of production, construction production, and project management for the environmental area interiors work. This is the first time that recycled aluminum that does not contain any additives has been used to decorate a commercial space since the start of Shinkansen operation in 1964, and this project won the Development Award from the Japan Aluminum Association.

"Technology for Creating a Comfortable Forest" The Panasonic Center Osaka Re-Life Salon is a space where Panasonic's technology has been used to create a comfortable forest, with the hope that people can relax and achieve well-being. By combining various technologies, including audio, video, material processing, and airflow control, with natural materials, the space expresses the natural cycle of heaven and earth, inviting visitors to experience comfort that resonates with all five senses. [Social Issues/Customer Issues/Requests] Our role was to use Panasonic's technology to embody the facility's theme, "Enriching Life Even More." [Solution] The entire space was designed around the "forest" concept design concept, incorporating soothing elements that enrich life. Panasonic technology is incorporated into a space composed of natural elements, creating a space where visitors can actually experience comfort. By combining concept design and technology to embody the space, we created a space that conveys the facility's overall message. [Customer feedback] Panasonic's spatial solution technology has been physically incorporated into the concept design forest, creating a space that allows many customers to experience nature. Even now, it has become a salon area where many customers can gather naturally, and we feel that it functions as the face of the entrance to Panasonic Center Osaka. From the planning stage, NOMURA Co.,Ltd. 's sales, designers, and construction teams worked together to think about this, and we are grateful for the extensive support they provided in making this space a reality. <Our project members> [Sales and project management] Mori Yusuke, Kumagai Hidenobu [Planning] Ohi Masahiko [design, layout] Hashimoto Asako, Mori Hiroaki [Production and construction] Ogawa Masao ~Related links~ [Related achievements] ・Panasonic Center Tokyo ROOM S ・Panasonic Museum Konosuke Matsushita History Museum ・Panasonic Center Osaka "Re Life Story: A home connected to nature where you can play innocently and immerse yourself in nothingness" ・Wonder Life-BOX 2020 (inside Panasonic Center Tokyo) ・Panasonic Center Osaka

In March 2021, NOMURA Co.,Ltd. Ltd. opened a new office in the Daiba Garden City Building adjacent to Head Office headquarters (Odaiba, Tokyo) that is suited to the new normal era. The company aims to encourage employees to communicate and demonstrate greater creativity while taking advantage of the diverse work styles and values of NOMURA Co.,Ltd. Group. In 2019, NOMURA Co.,Ltd. Group launched a group company base consolidation project with the aim of creating an environment in which employees can work together and demonstrate greater synergy. In response to the changes in work styles and social issues caused by the COVID-19 pandemic, the company set three keywords, "health," "experiment," and "brand," and explored the nature of real office space in the new normal era to create "future work styles." - We believe that the function of the office in the new normal era will change from a "workplace" to an "innovative space that induces communication," where diverse human resources from inside and outside the company gather and actively exchange opinions and have chance encounters that are unique to the real world. Therefore, the communication space "RESET SPACE_2" was designed with the concept of "Unique Park" and was planned as a park-like space that any employee can use to suit their diverse and unique work styles. 100% fairwood is used. ・CONFERIUM is a proposal for a new conference room area, and is an attempt to "displays the behavior of working styles" that proactively shows unique meetings. The know-how used in displays spaces was applied to office spaces, such as darkening the common corridors to highlight the conference rooms as displays. ・Group addresses were adopted in the creative work area. In addition, the creative floor allows concept design work to be done while keeping in mind the "sense of concept design" such as the sense of scale and texture of materials, which are great strengths when concept design spaces. By clarifying the purpose, it became a low-cost and sophisticated space. This project was planned, designed, construction, and operated by NOMURA Co.,Ltd. Group.

Shizuoka's Kiuchi Construction Co., Ltd. constructed a new office building as part of its 100 year anniversary project. We were asked to create a gallery to introduce the company's 100 year history in displays, for the purpose of recruiting and communicating with clients. By showcasing the 100 year history chronology from its foundation to the present and the trajectory of its challenges in construction technology, we aimed to deepen the understanding of its history and create a space that can be effectively used as a communication tool for Kiuchi Construction to build the next 100 years. [Social Issues/Customer Issues/Requests] • The company requested a design that clearly represents the characteristics of Kiuchi Construction and has a sense of dignity. ・ We were requested to present the information in a way that is easy for recruiters and clients to understand, and for subcontractors to recall projects they had worked on in the past and to have conversations with Kiuchi employees. ・ Regarding displays, we were asked to guarantee renewability. 【 Solution 】 Concrete was used as the core of the space expression in order to express the characteristics of a company that has developed by actively engaging in the concrete business with its own factory. The concrete that underpinned the company's growth has also been used as displays fixtures, allowing the company to feel the weight of its history and creating an impactful appearance. On the wall is a graphic sheet chronology showing the transition of a company from its founding to its post-war reconstruction, which overcame booms and busts while constantly responding to the needs of the times and growing. The showcase in the center shows a diorama model of a moment of technological challenge that has been a milestone in our 100 year history. Instead of displaying the finished building, we used a model of the construction scene to make it easier to understand. In addition, by elaborately representing the people involved in the construction work as a model, we created a realistic displays in which you can hear the sounds of the site and even the breathing and voices of the people of Kiuchi Construction and its partner companies, making it easy to initiate communication. < our company Project Members > 【 Sales 】 Ken Kumagai 【 design, layout 】 Kihiro Kitamura 【 Production/construction 】 Kazuo Maeda

The Yamato Group History Museum Kuroneko Yamato Museum was established to commemorate the 100th anniversary of the Yamato Group's founding. This museum, which communicates the Yamato Group's 100-year history and future initiatives, was opened in the Yamato Konan Building, which was built as the group's next-generation base, and combines a collection and distribution center with a history museum, a research institute to explore the future of logistics, a training center for human resources development, and a cafe to support the social independence of people with disabilities. The museum has a spatial structure unique to a logistics company, where visitors can trace the 100-year history and changes in the world by descending the spiral road on the building's perimeter where the transport trucks run, and the spiral displays space created above and below the road is superimposed on the "road" that the Yamato Group has walked. The exhibition is divided into four periods spanning from the company's founding to the present. Visitors can feel the changes over the years through the cityscapes that were the stage for the company's history, its sales offices at the time, and the state of society and consumers. By experiencing the efforts that went into developing services through "visual displays" and the thoughts of its managers and employees that were put into them, displays aims to combine space and experience, allowing visitors to relive the Yamato Group's 100-year growth.

For humans, whose natural state is life on land, spending long periods at sea is stressful both physically and mentally. To achieve this balance, the design proactively incorporates land-based elements that contrast with sea-based elements, such as the "vertical" of plants that grow vertically against the "horizontal" nature of the ocean surface, the "straight" of buildings and windows against the "curves" of waves and fish, and the "heavy" nature of trees and rocks against the "floating" nature of ships and bubbles. For the exterior, the shop name has been disassembled and reconstructed, and Japanese patterns reminiscent of lanterns and kumiki joinery are depicted. <Our project members> [Sales/Project concept design] Fujime Ryo, Suda Keita [concept design /Basic Plan] no.10: Aono Keita, Suzuki Shohei [schematic design / working drawings / interior administration] no.10: Suzuki Shohei

~A station building that is not just a place to wait for trains, but a community space where everyone can spend time comfortably~ Based on the concept of creating a place that fosters community, we conducted workshops and questionnaire surveys with local residents from the planning stage. We identified user needs and reflected them in the design. A corner where books and picture books can be viewed has also been set up to create opportunities for people to come into contact with various cultures through books while spending time in the station building. In order to convey the appeal of local resources through use of the station building, we actively used the local specialty "Obi cedar" throughout the space, planning and producing a space where users can experience the charm of Obi cedar through their own experience. [Customer's Issues/Requests] Before the renovation, Nichinan Station building was a place with no place to stay and only for getting on and off trains, and we received a request to turn it into a place that fosters the local community and makes people feel the "charm of the area." [Solution] In order to communicate the appeal of local resources through the use of the station building, we worked with local design firm Muji Co., Ltd. to actively use the local specialty Obi cedar throughout the space, and to create opportunities for users to experience the charm of Obi cedar through physical experience, we used wood for the station building's facade and window frames, while harmonizing with the forest behind the building. We also implemented a sign plan that would allow the station's presence to be recognized from afar, and produced a space that uses wood as a key theme to harmonize and blend with the surrounding environment. [Customer feedback] People other than JR users are now visiting the station building, and the renovation has made it an attractive space where local people can gather. We would like to continue using the station building as a place for the local community, such as by holding events in the future. <Our project members> [Sales] Ibe Reiko [Planning and production, workshop concept design, and design supervision] Matsumoto Mari ~Related links~ [News releases] ・ NOMURA Co.,Ltd., Ltd. opens old house restoration facility as first project in public-private partnership to revitalize the local community in Nichinan City, Miyazaki Prefecture ・Nichinan City, Miyazaki Prefecture and NOMURA Co.,Ltd. conclude "Comprehensive Partnership Agreement on Regional Revitalization" ・Nichinan City, Miyazaki Prefecture and NOMURA Co.,Ltd. sign "Regional Revitalization Corporate Exchange Program" ・ NOMURA Co.,Ltd. works as a creative partner in co-creating local urban development [Media coverage] ・2019.07.05 "Kensetsu Tsushin Shimbun" ・2020.04.01 "Nichinan Television" ・2020.04.07 "Miyazaki Nichinichi Shimbun" [Related achievements] ・Plus D Nichinan Branch ・Kiraku Obi Aiya Residence ・DENKEN PJM Photo: Park concept design Co., Ltd.

A public relations displays space was set up alongside the G20 summit, which attracted 30,000 people from around the world, including press and other related parties. The exhibition area features a floating cutting-edge technology displays with a motif of a futuristic miniature garden floating in the ocean, a food stall-style live kitchen, and a shining white cultural area that expresses hope from the reconstruction to the Olympics. The three different areas are seamlessly connected and fused together to concept design a new style of presentation experience that allows people to relax and enjoy the present of Japan. [Social Issues/Customer Issues/Requests] We were asked to express Japan's innovative technology and ideas that will realize a virtuous cycle of environmental conservation and growth, and create a new era that is rich for both people and the planet. [Solution] At the G20 Osaka Summit, we actively worked to reduce waste based on the idea of "3R" + "Renewable sustainable resources," and in the public relations displays, we exhibited cutting-edge technology and spatial concept design for the problem of marine plastic waste. The exhibition is structured to displays Japan's technology and efforts in plastic resource circulation, divided into stages: "reduce," "replace," "reuse," "recycle," "recover," and "displays." It is feared that by 2050 the ocean will contain more plastic waste than fish, so we expressed a beautiful ocean on the floor to promote Japan's commitment to protecting the ocean. <Our project members> [Sales/Project Management] Yuji Hayami, Yasuo Ogawa, Shigeyuki Ishiyama [design, layout] Yutaka Hanaoka, Takayuki Kobayashi [Production/ construction] Yu Kimura, Yoichi Miura, Yukari Isahashi, Shigenori Ueno, Yuka Tabata, Yuki Higashihara