WorksUrban& Retail

HIRODEN etto, a tourist and commercial facility operated by the Hiroshima Electric Railway Group, opened in April of the same year on a site adjacent to the Miyajimaguchi Passenger Terminal, which began service in February 2020 as part of the Miyajimaguchi Area Port Improvement Project promoted by Hiroshima Prefecture. Under the concept of "DISCOVER MIYAJIMAGUCHI," the facility consists of 16 stores, mainly owned and operated by companies headquartered in the prefecture. The facility offers both everyday (local) and extraordinary (sightseeing) pleasures with Hiroshima's unique flavor, and provides a "fun, delicious, and new Hiroshima" experience to tourists and local residents alike. The new urban planning road was proposed as a measure to alleviate the chronic traffic congestion on National Route 2, which is the main route of daily life for local residents. In conjunction with this plan, it was decided to redevelop the aging passenger terminal by expanding the reclaimed land, and relocate the tourist product facility directly operated by the Hiroshima Electric Railway Group and the Hiroden Miyajima-guchi Station building/track. We were asked to create a scenario for a medium- to long-term phased development and to make a proposal for a new facility to be built by the Hiroshima Electric Railway Group on the land adjacent to the passenger terminal, which would be a suitable prologue and epilogue to the Miyajima Pilgrimage. We thought it was important to develop a development strategy from a regional branding perspective to give Miyajima-guchi, which is a transit point to Miyajima, "the power of the place". We also wanted to create a place and space that would add a new identity to Miyajimaguchi, which has no colors, through a naming and VI plan (*). The project took both a soft and hard approach to the creation of a place and space that would add color to the first phase of the Miyajima-guchi Town Opening. This approach has created new employment opportunities and contributed to the economic cycle in Miyajima-guchi by providing a new place of business, especially for local businesses. In addition, as a model case of regional development through private-sector involvement in a government-led redevelopment project, the project embodied the Hiroshima Electric Railway Group's management vision of "Connecting people with people to create an attractive future for the region," and fostered a sense of anticipation for later development. (*)VI: Visual Identity. It refers to the design of a logo or symbol mark. We were able to create a facility that meets our concept thanks to the tremendous cooperation we received from both the software and hardware aspects, from the conceptualization stage to the specific facility planning. We look forward to its growth as a facility suitable for the prologue and epilogue of a pilgrimage to Miyajima. ＜Sales and project management] Ichiro Morimoto [Consulting, planning, and soft direction] Mayo Amma [Leasing] Takaaki Hiraki, Eri Morita [design, layout] Kazumi Doi, Yukari Ozaki [Production, construction] Katsunori Sugino [Preliminary internal supervision, furniture and fixture manufacturing] Toshimichi Suzuki [Branding] Yuri Watamoto [Opening Promotion/PR] Daisuke Karube, Hikaru Oura -Related Links- [Notice] ・Announcement of "The 54th Japan Sign concept design Awards" Silver Prize and other awards

This project reopened the south side zone on the first floor of the main building of S-PAL Koriyama, adjacent to JR Koriyama Station. Numerous shops have been opened to increase the mobility of daily use, meet the diverse needs of customers, and coordinate lifestyles. The proposed environmental design concept is [RAMBLING STATION TOWN]. The theme is "an urban shopping center where people gather at the station and spend a comfortable time, just like enjoying a stroll around town," and the whole area is wrapped in a fashionable and gentle atmosphere. Specifically, the facility facade is equipped with a "rhythm line border" with indirect light, which is reminiscent of Koriyama City, Fukushima Prefecture, a "music city" with a lot of musical activity. It is deployed to envelop the station concourse, creating a new patio for people walking around the city and S-PAL Koriyama. In addition, a folded ceiling made of wood and white rhythm lines with a "music score" concept design element is placed in conjunction with the Nakajima tenant environment. The rhythmic guidance draws people to the back of the facility. As an urban shopping center, S-PAL Koriyama aims to be a place that is supported by customers of all ages. [Social issues / Customer issues / Requests] - As the project was being promoted at the same time as the COVID-19 pandemic in the fall of 2020, the way in which commercial activities were conducted was questioned. - Due to the earthquake in the spring of 2021, a safe design was strongly required. - Upcycling of the environment was required to use the existing lease lines without changing the main flow of traffic. [Solution] Although the circulation lines are existing, the floor material has been renewed to a cobblestone style, and wooden materials that connect the entire facility have been incorporated in some areas to create a street where people can enjoy strolling around the city. In the atrium environment that serves as the axis of vertical circulation in the facility, a "rhythmic line gate" reminiscent of the "music city" has been added to the existing design, and the new center court has been renovated as a concept design symbol for the entire facility, providing visitors with a natural and symbolic park environment that combines "things x events x time". We have created a new stage for people walking around the city and S-PAL Koriyama. <Our project members> [Planners] Hiroko Okazaki, Yuri Watamoto [Sales and project management] Hiroyuki Uesugi [design, layout] Kenichi Suzuki, Makio Miura [Production and construction] Johei Saito

A proposal competition was held for the complete renewal of SEPPAL SENDAI II in June 2020, 13 years after its opening in 2008, and we were selected. The environmental design concept we proposed for the renewal is [MORI TERRACE], to refine Tohoku's highest level of sensitivity and to transform it into a new select store zone that offers proposals that are one step ahead of customers' lifestyles. Under the themes of "cozier than anywhere else" and "inspiration for everyday life," the entire space was composed based on organic lines and earth colors, enveloping the entire area in a mode and gentle atmosphere. Specifically, "big awnings and greenery" were deployed in the exterior plaza to create a new nexus between the facility and the people on the street. In addition, a light court on the ceiling, which is an element of "sunlight filtering through the trees" (concept design), is placed inside the facility in conjunction with the corridor environment, drawing people to the back of the facility through the sunlight. The light court is linked to the passageway environment, leading people to the back of the facility through the trees. The building aims to be a place where customers of all ages with next-generation values can feel "relaxation and a sense of fun" with a sophisticated sensitivity. The project started in August 2020, when the Corona Disaster was to be promoted, and it was a development project that was questioned as to how to attract customers to commercial facilities. While negotiations with tenants were difficult, 90% of the main traffic lines were to be used by existing lines, and an upcycling of the environment was required. In addition to attracting customers, the project was also required to create a "new nexus between people on the street and S-PAR Sendai," and to attract and spread people further into the facility. SOLUTION: We installed "the most comfortable big awning and greenery" and "LED vision that provides inspiration for daily life" in the external plaza as a nodal point for people on the street, and as an information transmission plaza for this facility located at the northernmost point of S-PAR Sendai, we are providing information about events and tenants to the people on the street. It is a plaza that transmits information about events and tenants to people on the street. The LED Vision is a plaza that transmits information about events and tenants to the people of the city, as a plaza that transmits information about the facility at the northernmost point of the facility. The goal was to create a place where people could "feel, touch, and communicate" from a passing facility. ＜Our project members＞ [Sales and project management] Hiroyuki Uesugi [Planning] Chihiro Watakai, Mayu Nakamura [design, layout] Kenichi Suzuki [Structural design] Taizo Komatsu [Production, construction] Tatsuo Sato

This is a concept shop of "Okomeburan" by Shinmei Group, one of the largest long-established rice wholesalers in Japan. Okomeburan is a rice bran specialty store brand with the vision of "organizing your daily life." This store aims to be a new urban store consisting of three spaces: "FACTORY SHOP," "EAT IN CAFÉ," and "KITCHEN LAB." All of Okomeburan's products are made with the utmost care from the manufacturing process to the transportation process. In order to maximize the appeal of the products, we devised a "FACTORY SHOP" that adds displays function to the conventional sales and cafe functions. We added an displays function that clearly conveys the manufacturing process, and a function that allows you to touch and learn about brown rice, rice husks, white rice, rice bran, and the scenery of the production area for each brand. In addition, we have concept design a "KITCHEN LAB" that visualizes the kitchen and office, and will hold workshops, as well as a space that will convey the product development process that you cannot usually see. Our company has been involved in Okome Buran since its first store (Lucua Osaka), which opened in February 2021, and in addition to designing and construction the stores, we have been providing general support, including rebranding to set the brand name and vision, and supervising logo and packaging concept design, as well as product and cafe menu development.

After extensive research by a former professional soccer player (Tim Brown) and a biotechnology expert (Joey Zwillinger), Allbirds successfully developed innovative and sustainable shoes using natural materials such as merino wool, eucalyptus, and sugar cane, and the lifestyle brand Allbirds was born. Founded in San Francisco in 2016, Allbirds landed in Japan in 2020, and following the Harajuku store, its second store in Japan, the Marunouchi store, opened in June 2021. We supported Allbirds from the design stage as their local architect. By obtaining a plot for two stores, the wide glass facade allows sunlight in and the inside of the store can be seen from Marunouchi Nakadori, making it easy for customers to enter and creating a bright and open space. There are two entrances, a unique door handle in the shape of a large wooden foot, and a lineup of T-shirts, loungewear, and performancewear made from natural materials in the center of the store. The shoes are displayed by type according to material and function, and the interior is simple yet playful, with cloud-shaped mirrors on the floor and walls, and solid wood chairs that tilt to make it easier to try on the shoes. [Social Issues/Customer Issues/Requests] The client requested that they faithfully create the world view of a global brand with about 35 stores around the world, communicate closely with the person in charge in San Francisco, the home country, and handle all work from schematic design stage to completion as a single company. [Solution] We provided comprehensive management, including resolving legal issues related to the design, negotiating with developers, procuring materials, working drawings, construction and schedule/cost management, and coordinating the import of audio and video systems and fixtures. In order to meet Allbirds' request to send out a message from Japan to the world in the future, we are paying tribute to their concept design philosophy of "sustainability" that respects nature and the environment, and considering interiors materials and spatial configurations that correspond to this for future store openings. <Our project members> [Sales/Project Management] Yoshiki Yamada [Design] Yoko Kurose [Production/ construction] Shuhei Tatsuda [Coordination] Atsuko Shimura

"CHOOSEBASE SHIBUYA" is the first media-type OMO store (※) opened by Sogo & Seibu Co., Ltd. in a department store format. The first floor of the parking building at Seibu Shibuya has been fully renovated, and the aim is to create a new retail business through collaboration with D2C brands that are popular with millennials and Gen Z. Customers who visit the store can enjoy a new shopping experience that combines online and offline in an immersive space on their smartphones. This time, an EC site will be opened at the same time as the real store, and new shopping services will be proposed, including a sales format where products purchased online can be picked up in the store. Using cutting-edge technology such as AI cameras, data that can be used for test marketing, product planning, and service improvement is also provided to store owners. *OMO store = a store format in which customer, product, and inventory information is unified between the store and EC This is a new business that was launched from the idea that creating a place where a new generation of customers can meet new brands is the new way of department stores. While it is a media-type OMO store that utilizes the latest technology to amplify the editing power unique to department stores with the power of technology, we aimed to create a world view with a margin based on the keyword "editing" unique to department stores, so that it can be a place where you can experience a human way of consumption that is not too dependent on technology. The entire store is composed of two thick lines crossing each other, and by slightly tapering from each entrance toward the crossroads, the sense of immersion is strengthened. Four areas called "BASE" are adjacent to the crossroads, and each area is given its own material personality within a common world view. Taking advantage of the existing characteristics of a semi-basement with a low ceiling, the blue painted floor, which is deliberately devoid of warmth, is an assortment of colors that give a sense of "slight discomfort" and a hint of the future in the world of a monochromatic color with no saturation. The two corridors are drawn with organically curved lines of light that draw you deeper, and the tin panels with a silver to blue gradation are reminiscent of a blue moment, providing a special experience while creating a mischievousness unique to the location.

Sumitomo Life's "Vitality" is a product that combines a system of variable premiums and rewards to support customers in taking and continuing to take part in health promotion activities. In order to allow more customers to experience its advanced nature and value, we have opened walk-in stores. We were also in charge of the following stores. ・Sumitomo Life's "Vitality" Plaza Yurakucho Store (Opened April 2020) ・Sumitomo Life's "Vitality" Plaza Shinjuku Store (Opened November 2019) [Social Issues / Customer Issues / Requests] In order to solve the three issues of increasing awareness of "Sumitomo Life's "Vitality", attracting new customers, and improving policyholder loyalty, we were required to utilize "digital" technology that is rooted in "people" and creates new experiential value. By opening a store in the heart of Ginza, one of Japan's leading commercial districts, and disseminating information, we promoted the project to contribute to Sumitomo Life's vision of "better living for each individual = well-being". [Solution] We created a space where customers can experience the world of Vitality by visualizing the features of the health program of Sumitomo Life "Vitality" - "understand your health condition," "improve your health condition," and "enjoy rewards" through displays of rewards and videos. We created a flexible space where various events and seminars can be held to support health promotion activities, and a meeting room where face-to-face support can be provided to existing policyholders, and the plan emphasizes value rooted in "people." Interactive content was introduced at the entrance, allowing customers to make health efforts their own, and a new experience using "digital" was provided with Ginza as a backdrop. We hope that the store will be a place that supports each individual's "daily life" from the heart of Ginza through the space and contributes to the realization of a healthy and long-lived society. [Customer feedback] Many design companies in the same industry visit the store because they are interested in design, layout by your company. Customers have said things like "The wall concept design is wonderful," "It's a stylish space," "It's cool with the smart partitions," and "It's a space that makes you want to sign a contract," and some customers were impressed by the monolith (a large touch-panel monitor). <Our project members> ・Sumitomo Life Insurance "Vitality" Plaza Ginza Flagship Store [Development] Mizuki Ogura [Sales and project management] Keita Shima [Planning] Hiroki Noda, Hiroshi Matsushita [Digital content planning] Aya Watanabe [Leasing] Aya Nishimoto, Tomoko Shirasaki [design, layout] Yasushi Machida, Megumi Yatsuka, Mariko Yamagiwa [Production and construction] Tomokuni Hasegawa [System design and construction] Keisuke Taneda, Yuki Kuga ・Sumitomo Life Insurance "Vitality" Plaza Yurakucho Store [Development] Mizuki Ogura [Sales and project management] Keita Shima [Planning] Hiroki Noda [design, layout] Yasushi Machida [Production and construction] Kazuki Misawa ・Sumitomo Life Insurance "Vitality" Plaza Shinjuku Store [Development] Mizuki Ogura [Sales and project management] Keita Shima [Planning] Koji Nakazato, Hiroki Noda [design, layout] Yasushi Machida [Production and construction] Kazuki Misawa

現在、フランスをはじめ、アジア・北米・中東などで約 60 店舗を展開する「ゴントラン シェリエ」は、2012 年から 2017 年にかけて日本にも出店しており、今回は再上陸となります。 今回の出店に際しては、ゴントラン・シェリエ氏の日本への強い想いから、定番商品であるクロワッサンのレシピを一新したほか、日本独自の食材やゴントランレシピによるメニューも豊富に創り出し、東京・青山に新しいベーカリーの風を吹き込みます。 １階の厨房の一部は外からも店内からも見えるようになっており、焼き立てのパンのライブ感をショップと共に演出しています。 また、２階のイートインコーナーは青山通りを一望できる抜群のロケーションにあり、ゆっくりとくつろげる空間が広がっています。 青山店の空間デザインのコンセプトは「東京・青山のゴントラン邸で日本流、至高の“お・も・て・な・し”を」とし、１階と２階が階段でつながったメゾネット空間と外部のテラス席を「邸宅」に見立てました。日本伝統色の御召茶色（おめしちゃいろ）の表層や家具、オリジナルの風呂敷をディスプレイに採用して、日本らしさを演出しました。 ＜当社プロジェクトメンバー＞ 【営業・プロジェクトマネジメント】小竹 健一郎 【デザイン・設計】山本 利夫、渡辺 芽衣 【制作・施工】畦地 亮平、清水 蓮、小林 珠緒 【電気設備】坪井 優也

横浜・馬車道にある日本割烹料理店を中華料理店に改修した案件です。隣接した横浜中華街とは一線を画した「馬車道で食べるおいしい中華料理」がコンセプトとなっています。 内装はシックな色合いで仕上げ、什器のデザインにも統一感を持たせて、上品で洗練された空間を表現しました。 店名「水綾閣」（すいりんかく）には、皆様の心に静かにやさしく浸透したい、という想いが込められています。 【社会課題／お客様の課題／ご要望】 お客様から、所有する美術作品の一部を店内へアートワークとして展示したい、というご要望をいただきました。 【解決策】 永く大切に所有されていた作品を一点一点クリーニングと加工を施し、作品に合った額縁を選定のうえ設置しました。 ＜当社プロジェクトメンバー＞ 【営業・プロジェクトマネジメント】 近藤 真史、吉田 航 【デザイン・設計】 田谷 利之、相川 崇史、石井 結実、山本 陽、中島 忠宏 【制作・施工】 及川 靖彦

“LifeWear”は、あらゆる人々のライフスタイルのニーズを満たす、完璧な服づくりを目指すユニクロ様のコミットメントです。ユニクロ様は2020年、これまでのユニクロ店舗をさらに進化させ、LifeWearを体現する新しいユニクロを横浜、原宿、銀座にオープンさせました。これらの店舗は佐藤可士和氏がトータルプロデューサーおよびクリエイティブディレクターとして関わり、ご来店いただけるすべてのお客様に、ユニクロ様が考え得る最高の服と最大限のサービスを提供していく店舗です。 当社は、銀座のマロニエゲート銀座２にオープンした新しいグローバル旗艦店「UNIQLO TOKYO」における建築家の選定プロセスの段階からサポートし、内装の基本設計～施工までを担当しました。 また内装の一部と外装のデザインは、建築界のノーベル賞といわれるプリツカー賞や高松宮殿下記念世界文化賞を受賞したスイスの建築家ユニット、ヘルツォーク・アンド・ド・ ムーロンが担当しました。本店舗は、今、そして未来のユニクロの魅力が詰まった情報発信店舗になっています。 【社会課題／お客様の課題／ご要望】 ・「LifeWearのすべてをここに」をコンセプトに、「世界で一番進化している小売店」として今までにない店づくりが必要となりました。 ・ハード面：マロニエゲート銀座２の7階にあったユニクロ　マロニエゲート銀座店を、1階から4階までの4フロアに移転・拡大し、8年ぶりのリニューアルでした。建築と内装デザインを総合的に考え、新たな価値を生み出す大規模な改修が求められました。 ・ソフト面：再開発が進む銀座・有楽町エリアへの出店は、ユニクロ様の出店戦略として重要かつ大きな挑戦であり、街を訪れるお客様に向けた新しい店舗づくりが求められました。 【解決策】 この課題に対して １．ハード面では「現状の建築躯体をそのまま露出させた大胆な店舗デザイン」により新たなユニクロをつくり出しました。 1984年に竣工した建物の躯体は大半の状態がよく美しかったため、建物表層を剥ぎ落し、構造体として力強い印象を打ち出し建物内外をつなげています。既存スラブを切り落とし大胆に計画された4層を貫くVOID空間※が上下階を視覚的につなげ、開放的でダイナミックな空間構成に寄与しています。 ※VOID空間：意識的につくられた構造物がない吹き抜け空間のこと ２．ソフト面では「各売り場に特性をもたせ、ユニクロ商品の全てが揃うフルラインナップ」により、新たなユニクロの発信地として位置付けました。 また、考えぬかれた回遊導線計画によって、ワンフロアの売場面積をいかした商品展開や心地良い買い物体験を実現しています。 当社は設計施工という強みをいかして「ショッピング体験だけではなく、未来のユニクロの魅力が詰まった情報発信店舗」「ユニクロがより上質で高品質な店舗を目指した、LifeWearを体現する店舗」の実現をサポートしました。 そして、店舗の特性や場所性はもちろん、土地の歴史や場所へのリスペクトを重要視し、出店する地元の方々にも自分たちのお店と思っていただけるようなソーシャルな存在になるよう、全体のストアコンセプトもお手伝いさせていただきました。   ※展示は撮影当時のものです。シーズンによって展示内容は異なります。 ＜当社プロジェクトメンバー＞ 【営業・プロジェクトマネジメント】 高橋 宗明、宮浦 英典、渡辺 祐太 【企画】 山崎 誠、冨永 荘次 【デザイン・設計】 NODE：中 和哉、山口 博司 【制作・施工】 波多野 篤志、吉田 理紗、山上 史泰、大原 由香、小田嶋 佳太嘉、大前 敦、宮下 康武／乃村工藝建築装飾（北京）有限公司：土屋 祐哉

ブランド「SHISEIDO」初のグローバルフラッグシップストア。'Japanese Digital Garden'をコンセプトに、五感に働きかけるヒューマンタッチとテクノロジーの融合によって、ブランドテーマ、'ALIVE with Beauty'の世界を体感できます。3層の空間はそれぞれ「1F：美と遊ぶ」「2F：美をつくる」「B1F：美が目覚める」というテーマで構成されています。1Fは、ALIVEを象徴する水のアートワークを中心に、非接触で体験から購入までできるテスターが散りばめられており、自由に楽しみながら自分らしい美しさを発見することができます。2Fは、自然素材を中心とした落ち着いた空間で、プロフェッショナルの手でひとりひとりの美しさを引き出します。B1Fは、神秘的で静謐な空間の中、メディテーション体験ができ、新たな美しさをチャージすることができます。このように、美にまつわるあらゆる体験が、それぞれのユーザーのニーズに合わせて提供されています。

1976年創業の高名な焼肉店、叙々苑。この度、同店最大規模となる旗艦店を計画しました。創業の地・六本木では当時多くの外国人のお客様が来店され、肉を焼くときの音を「ジョージョー」と発音することに店名の由来があります。そこでまず、肉を焼く音から着想を広げて、音色をコンセプトとし、西陣織やアクリル、石、ガラスなどの素材の仕上げにリズムを感じさせる特徴を持たせました。また、ピアノブースは演奏の音の広がりを視覚的に訴求する象徴的な造形を試みています。 ブランドの歴史から着想を得て、食と空間と音の関係性を強めた今回の計画。お客様の五感に共鳴し、食の幸福感をより感じていただける場になればと思いデザインしました。 ＜社会課題／お客様の課題／ご要望＞ ・旗艦店としての存在感と上質感の創出すること。 ・様々なシーンに対応できる客席を計画すること。 ＜解決策＞ ・木や石、西陣織、アクリルといった素材特性を活かしたデザインとしました。 ・個室、半個室、ペアシート席、ホール席、円形ソファ席といった様々なシーンに対応できる客席を計画しました。 ＜当社プロジェクトメンバー＞ 【営業・プロジェクトマネジメント】 鶴田 康宏 【デザイン・設計】 ＲＥＮＳ：松浦 竜太郎、倉知 優歌、石澤 拓郎 【制作・施工】 藤高 幹也、横山 敬、山本 真理子

ミシュラン2つ星シェフ“ドミニク・ブシェ”が手がけるネオ・ビストロ。大型駅ビルへの出店に伴い、訪れたお客様にとって敷居が高いと感じさせない親しみやすさを持ちながらも、日常的に立ち寄りたくなる「サンルーム」のような自然を感じる居心地の良さをつくり出したいと考えました。有機的なフォルムやテーマカラーとなるグリーンのアクセントが自然をテーマとした料理と一体になることで、一過性ではない居心地の良さを生み新たな集客を実現しています。また、デザイン性とともに、シェフやスタッフが最高のパフォーマンスを発揮できる機能性も両立させるよう綿密な設計をおこないました。 【お客様の課題/ご要望】 ・自然の味を最大限活かしたドミニクシェフのフランス料理を引き立てる、自然を感じるインテリアデザイン ・レストランフロアに訪れたお客様にとって敷居が高いと感じさせない、ほど良いクラス感を生み出す ・デザイン性と機能性の両立 ＜当社プロジェクトメンバー＞ 【開発・リーシング】 中田 淳 【営業・プロジェクトマネジメント】 小堀 貴史、高橋 明子 【デザイン・設計】 FOO：久兼 将弘 【制作・施工】 田中 大成

台湾の不動産開発会社Walsin (南京) Development Co., Ltd.様が運営する「VVG Lifestyle Village」は、ヒューマニズムとクオリティ・オブ・ライフを特徴とする緑豊かな都市複合施設の中にある南京 ONE MALLにオープンしました。 施設のテーマが海や大地などの自然（earth）であることと、3層に渡る大きな吹抜がある空間特性から、ここを「森」のような空間にすることで施設全体との調和とその魅力を拡大できないかと考えました。この「森」のような空間では、多様な生物の営みや自然の循環のように人々の出会いやつながりが生まれ、そして森を散策する動線が生まれました。 「枝葉」をモチーフにした巨大な格子を35列連続して配置し、吹抜空間ではアーチ状に変化させ空間全体を覆い尽くしました。その中に台湾の国花である「梅」の照明をランダムに配置し、規則性と不規則性のある「森」を創り出すことで、日本の繊細さと台湾の感性を融合した『VVGの森』を完成させました。 ＜当社プロジェクトメンバー＞ 【プロジェクトマネジメント・営業】 須田 慶太、藤目 良 【デザインディレクション】 no.10：青野 恵太 【デザイン】 no.10：鈴木 祥平、藤原 ちひろ

住友商事様の第2の創業の地である神田エリアに計画されたKANDA SQUARE（神田スクエア）。住友商事様の新しい街づくりの挑戦として誕生した地上21階の複合型オフィスビルの神田のランドマークです。当社は１階商業ゾーンの環境の内装、サインの設計、施工業務と内装監理業務を担当しました。   【お客様の課題/ご要望】 ・神田の持つ歴史や文化を感じることができること。 ・出店する店舗と環境の内装の相性に考慮し、オフィスワーカー以外の集客をおこないたい。 ・現代的なデザインと職人の伝統的技法が融合された雰囲気ある空間にしたい。   【解決策】 デザインコンセプトは「革新と伝統」。職人の伝統的な技法に新たな手法を加え、神田の持つ積み重なった歴史の重みに軽やかな新しさが加わり、革新的でありながら誰もが入りやすく居心地の良い空間となることを目指しました。また利用者が「時間・心・こだわり」を共有し、重なりあうことで、新たなコミュニティの活性を促す機能を設け「スクエア」と「錦小路」という象徴的な場としました。 プロジェクトは住友商事様、デザイナー、職人が一体となり、直接コミュニケーションをとる「ギルド」という方法で推進しました。計画段階から3名の職人が参画することで、デザイナーのイメージを更に広げ、職人同士のコラボレーションからアイデアが具現化するといった良い流れとなりました。   ＜当社プロジェクトメンバー＞ 【営業・プロジェクトマネジメント】 橋田 幸典 【デザイン・設計】 松﨑 道生、金山 昂右、山田 祥子、小室 加津彦 【内装施工】 平山 哲、北畠 美幸 【サイン設計施工】 株式会社ノムラプロダクツ：守 直朗、渡邊 祥太