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NOMURA Co.,Ltd.

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narafamily

narafamily

■プロジェクト説明文   奈良県大和西大寺で長年親しまれてきた大型商業施設「narafamily」がハイクオリティな都市型商業施設への転換を図り、2016年春、約50億円の事業投資により館内の全面改装が着手され、同年秋に無事リニューアルオープンいたしました。   総合プロデューサーのJTQ Inc.の谷川じゅんじ氏と統括クリエイティブディレクターのA.N.D.小坂竜とのコラボレーションにより〝奈良らしさ“を探求した「大和モダン」を環境デザインコンセプトとし、古刹や仏像に想起される奈良の力強さを量感たっぷりに表現したデザインや、「天平文化」の美を現代的に解釈したきらびやかなアレンジが施設を一層際立たせています。   ロゴマークや施設サインなど細部にわたり「大和モダン」デザインのスキームで刷新し、また長年愛されてきた施設のイメージキャラクターのらくだの「ポコラ」像は彫刻家大平龍一氏の手により二代目「ポコラ」として新たにらくだ広場に設置されました。   今回のリニューアルで専門店ゾーンが大幅に拡大され、わかりやすく買い廻りができる動線に刷新された施設では、奈良県初出店のブランドのほか、ファッションテナントや大型生活雑貨テナントなど新たに55店が新装開店。新専門店街は装い新たに「zoro」として生まれ変わりました。   ■プロジェクトメンバー <乃村工藝社プロジェクトメンバー> 【デザイン・設計】統括クリエイティブディレクター:小坂 竜(A.N.D.)/デザインディレクター:佐伯 俊輔/チーフデザイナー:城土 健作/吉永 光里 【サイン・グラフィックデザイン】伊藤 友美/塚本 智久(ノムラプロダクツ) 【制作・施工】梶 勇樹/奥野 貴史/小林 浩登/播野 勝哉/八島 巧舎/沖本 龍太/徳田 洋之介/秋澤 穣(ノムラプロダクツ) 【内装監理室】 鈴木 俊道/有居 徹彦 【営業】プロジェクトマネージャー・ソフト営業:渡部 慎平/ハード営業:津本 祐一

#Urban & Retail
bar/es

bar/es

The red building of Shiseido Parlour, a landmark in Ginza, was conceived as a lighthouse illuminating the streets of Ginza during its construction. With the desire to "create a bar that will become a symbol of Ginza" on the top floor of that building, the aim was to create "an adult bar that can be enjoyed by the many adults who gather in Ginza." Upon exiting the elevator, the reception area is a stark contrast to the dazzling lights that adorn the city, and guests are greeted by the flickering light of candles. The bar area is square, and to make the large space with a maximum ceiling height of over 8 meters even more symbolic, a counter is placed in the center, and above it floats symbolic concept design that represents the "lighthouse light (Symbol)," and, in keeping with the building's concept of the ground floor = "earth" and the top floor 11th floor = "sky," it evokes the "Sun (night sun)," "sparkling light" (Spark), (Shine), and "soul" floating in the "sky." The symbol's red glow is reflected in the metal wall art and antique mirrors, creating a sophisticated atmosphere, while the shadows cast by the artwork on the walls give the space an organic feel. To make the large space feel comfortable, the floor level is varied around the counter. The high counter side is a casual area designed with standing scenes in mind. The low counter side features a purple carpet, the theme color, and comfortable chairs, allowing you to enjoy a relaxed bar experience. There are also private seats behind the bottle shelves, so you can enjoy the bar in a variety of settings. The lounge area at the back is a cozy space with more unique art and furniture, and the flickering of flames, creating an adult space where you can feel the "Social" and "Sexy" aspects of the concept. The "S" in "Bar S" represents the various "S"s of Ginza, creating an adult space.

#Urban & Retail
Saitama Shintoshin "Cocoon City"

Saitama Shintoshin "Cocoon City"

Cocoon City is a large-scale commercial area with an operating area of approximately 70,000 square meters located in Saitama Shin-Toshin. Cocoon 2, the new core facility consisting of 164 tenants, opened this spring under the concept of "Life Creation" to add color to daily life. In addition to the existing Cocoon 1 facility, the former Ito-Yokado building was newly renovated as Cocoon 3, creating a shopping center with a "surprise every time you visit. As a partner in the Cocoon City project, which Katakura Kogyo developed on its own real estate, we provided comprehensive support for the realization of the project, from the development stage of Cocoon 2 to the planning consultancy and MD planning for commercial planning, environment design, layout, production construction, tenant leasing and furniture and fixture manufacturing operations, ranging from software operations to hardware operations. We provided comprehensive support for the realization of the project. The space is designed to be enjoyable for visitors of all ages, and expresses the liveliness and sparkle of life of visitors in a space that incorporates sunlight, symbolizing the enjoyment of a pleasant stroll through the city. displays As the name "cocoon" (cocoon = "cocoon") suggests, this was originally the site of Katakura Omiya Silk Mill, which was the representative of Katakura Industries, Ltd. Graphic design was also applied to create a space where residents of the neighborhood and visitors alike can feel and enjoy the history of the city. Nomura Group companies Nomura Products, Node, and Nomura Duo also participated in the project, demonstrating the "collective strength of the NOMURA Co.,Ltd. Group" in every aspect of the project to meet the diverse needs of the client. In addition to space creation operations, we also responded to operational needs, such as support for opening preparations and tenant follow-up services by leveraging our experience in management and operation, and assisted in the overall SC development.

#Urban & Retail
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