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NOMURA Co.,Ltd.

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HOSEI UNIVERSITY MUSEUM

HOSEI UNIVERSITY MUSEUM

An experimental museum for the sustainability of people and global society. The frontrunners who have gathered at Hosei University have accumulated practical knowledge for living freely, with a pioneering spirit. The HOSEI Museum inherits this history, looks to the past and future of global society, and aims to become a magnetic field where knowledge can interact, connecting people inside and outside the university across disciplines, in order to realize a rich and just society. Our company has been consistently involved in everything from site selection to planning, research, consulting, logo concept design, content concept design, and displays design construction, and we continue to expand our operations to other campuses. [Social Issues/Customer Issues/Requests] The HOSEI Museum was established as part of the university's long-term vision (HOSEI2030), and was planned with the aim of contributing to the development of education and research by widely displays, making public, researching, and studying the history of the school, educational and research achievements, and academic resources possessed by Hosei University. [Customer Voice] We have worked with NOMURA Co.,Ltd. to connect the abundant academic resources of the university and aim to create a museum that will serve as a base for disseminating the Hosei brand. This museum is a place where current students can learn about the rich history and unique character of our university, and where alumni can reflect on their student days and look towards the future together. We also hope that this museum will be a place where people outside of Hosei University can consider together the meaning and value of a university's existence in society through the example of Hosei University. <Project Members> [Sales/Project Management] Kentaro Takahashi [Research/Planning] So Watanabe, Naoko Nakase, Chiho Kuroda [Consulting] So Watanabe, Shunsuke Shimizu, Naoko Nakase [design, layout] Shunsuke Shimizu, Kyoko Kosugi, Yuri Nakagawa [Production/ construction] Ken Hirao [Replica Production] Nomura Techno Co., Ltd.: Nobuyuki Endo

#public​
GREE, Inc. Shinjuku Office

GREE, Inc. Shinjuku Office

This project involved the integration of offices for five advertising media companies of GREE. The concept of this project is "creating opportunities for interchange." This concept was born from the idea of "providing a place that creates opportunities for serendipitous encounters and communication." The entrance space, which will be the face of the five companies, is designed to be a space where you can feel change and movement, with lighting colors changing according to the time and scene through glass bricks. When used for events, it is envisioned that the light will have a rhythm in sync with the music to create a party scene. Inside the office, there is a place called "Breakthrough Base" that will serve as a catalyst for interaction between the five companies. "Breakthrough" means "not just a relaxation space, but a place to open up the future and break through the current situation," and "Base" means "not just a place, but a base that gives a sense of strength and hints that something is being planned." The flooring is laid out in a way that anticipates the flow of movement, and is planned to be an "interchange: a place where paths intersect," and is utilized as a place for natural interaction between the five companies. Areas that are touched by hands have been given an aged finish, giving a sense of liberation as if you were feeling the sea breeze in Shinjuku, where the sea is not visible. The use of plain materials and a variety of chair concept design created a relaxed space with a warm, laid-back feel. Furthermore, reflecting the idea of a fresh start, we aimed for a minimalist space without over-designing. While maintaining a sophisticated and stylish atmosphere, we also incorporated photogenic spots, befitting a company involved in social projects. We designed a space that is stylish yet inspires anticipation of new ideas and possibilities. <Our Project Members> [Sales & Project Management] Masaki Yotsuya, Kaori Murakami [design, layout] Atsuko Ozawa, Keita Obana

#corporate​
Panasonic Center Tokyo ROOM S

Panasonic Center Tokyo ROOM S

This project involves converting displays room within the Panasonic Center Tokyo into a VIP reception conference room. (Not open to the public) By utilizing the spatial composition that leverages human perception, 4K video is subtly incorporated into the space as if it were a material or landscape. Combined with ceiling height control and skylight effects using advanced lighting technology, the space is given a sense of spaciousness, pursuing a "comfortable atmosphere that encourages lively conversation." As the center receives many VIPs and state guests from both Japan and overseas, icebreaker elements have been incorporated throughout, such as ceiling designs inspired by the Japanese art of origami, video expressions reminiscent of a dry landscape garden, and scents that evoke a sense of Japanese aesthetics. Furthermore, handwritten patent application documents imbued with the founder's aspirations have been transformed into artwork and placed on the wall behind the head of the room, imbuing the space with soul. In conjunction with the lighting control, the scene can be switched according to various purposes, such as welcoming guests, dining, or meetings using multiple screens. While making full use of Panasonic's cutting-edge technology, we focused on understated expression to create an overall calm atmosphere, building a spatial value that combines novelty and high quality. <Our Project Members> [Sales/Project Management] Kei Yamazaki [Direction] Akane Yamaguchi [concept design] Shigemi Shimizu, Kiyoho Tani [Production/ construction] Hiromitsu Furuichi, Yuta Kumazawa

#corporate​
Jojoen Shinjuku Odakyu Halc

Jojoen Shinjuku Odakyu Halc

Jojoen, a renowned yakiniku (Japanese barbecue) restaurant founded in 1976, has planned its largest flagship store to date. At its founding location in Roppongi, many foreign customers visited the restaurant at the time, and the name of the restaurant comes from the sound of meat being grilled, which is pronounced "Jojo." Expanding on this idea from the sound of grilling meat, the concept of tone was adopted, and the finishes of materials such as Nishijin-ori (Kyoto textile), acrylic, stone, and glass were given characteristics that evoke a sense of rhythm. In addition, the piano booth was designed to visually appeal to the spread of sound during performance, creating a symbolic form. Drawing inspiration from the brand's history, this project strengthens the relationship between food, space, and sound. concept design aims to create a space that resonates with the five senses of customers and allows them to feel the happiness of food even more. <Social Issues/Customer Issues/Requests> - To create a presence and sense of luxury befitting a flagship store. - To plan seating that can accommodate various occasions. <Solutions> -concept design utilizes the characteristics of materials such as wood, stone, Nishijin-ori, and acrylic. We planned seating arrangements that can accommodate various occasions, including private rooms, semi-private rooms, pair seats, hall seats, and circular sofa seats. <Our Project Members> [Sales & Project Management] Yasuhiro Tsuruta [design, layout] RENS: Ryutaro Matsuura, Yuka Kurachi, Takuro Ishizawa [Production & construction] Mikiya Fujitaka, Takashi Yokoyama, Mariko Yamamoto

#Urban & Retail​
XCom Global Headquarters Entrance Lobby

XCom Global Headquarters Entrance Lobby

The entrance lobby of Excom Global's headquarters Head Office specializing in providing communication environments, including mobile internet access for travelers abroad. Mobile communication services create diverse connections around the world, linking people to people and people to things. The way individual communication chains transcend countries and generations, eventually giving rise to global movements and weaving together one large entity, is reminiscent of a "forest" where the activities and connections of various living things create the expansion of more life. The infinite connections and possibilities that Excom Global's business brings to the world are superimposed on the state of a rich forest, and concept design theme is based on the natural forms found there, the memories of the forest's growth, and the beautiful appearance that changes with time. As an element symbolizing the forest landscape, the walls are covered with panels concept design with the overlapping silhouettes of trees as a motif. During the day, sunlight, and after sunset, artificial light, casts soft shadows on the floor and walls through the panel openings, creating an impression of dappled sunlight filtering through trees, making it feel as if you are in a forest, even though you are inside a high-rise building in Shibuya. The striking tables and drink counters are concept design with "tree rings" as a motif, representing the memory of a forest's growth. Bent metal plates are assembled in a concentric offset pattern, and the tabletop is made of transparent acrylic so that this process can be seen. The layout plan divides the space into two areas: a reception area for welcoming guests and a meeting area for business negotiations, and under the above concept design theme, efforts have been made to create appropriate levels of privacy and transparency for each scene. [Client's Challenges/Requests] We received a request to concept design a reception space and business negotiation space with an atmosphere like the lobby of a luxury hotel. <Our Project Members> [Sales & Project Management] Kazushige Ishii, Kaori Murakami [design, layout] Yoshihiro Kitamura [Production & construction] Ikuo Chikaishi, Tetsuji Koike, Takuya Kagawa

#corporate​
Tokyo International Airport Terminal 2 International Flight Facility "TOKYO AIR"

Tokyo International Airport Terminal 2 International Flight Facility "TOKYO AIR"

With the expansion of the international terminal facilities at Tokyo International Airport (Haneda Airport) Terminal 2, we were responsible for the environmental concept design and construction of the commercial area facing the departure lobby. Aiming for a symbolic concept design befitting Japan's new gateway, we expressed the future "sky" of "Tokyo," which floats and blends into the "sky" like "clouds" and "wind," endlessly changing its form. Countless objects composed using cutting-edge 3D modeling design technology create the streamlined silhouettes of "clouds" and "wind," and the ever-changing "sky" emerges through the shifting light and color gradients. For example, the broad and magnificent appearance of "clouds" and "wind" seen from afar is, upon closer inspection, composed of a delicate geometric arrangement of approximately 5,500 strip-shaped parts. Furthermore, the daily passage of time and the changing seasons are expressed through the soft and delicate light and color gradations of approximately 1,800 uniquely developed lights. The dynamism of Japanese sensibilities, which repeatedly combines meticulousness and generosity, and the "Japanese aesthetic" that cherishes the changing seasons, such as falling cherry blossoms, waves, autumn breezes, and winter skies. By fusing these two elements into a space using unprecedented new-dimensional technology, we challenged the possibilities of future spaces. <Our Project Members> [Sales & Project Management] Kazuyoshi Hikota [design, layout] Shinjiro Kondo [Production & construction] Miyuki Nakamura, Hiroshi Udagawa, Ryosuke Takada

#public​
ROOKIE CAFE

ROOKIE CAFE

"An Experiential Cafe Overflowing with Love for Cars" This is the first motorsport-themed cafe to open at "MEGA WEB," Toyota Motor Corporation's experiential theme park. It's not just a cafe with cars in it; the styling is designed to subtly stimulate interest in cars. A large table modeled after the Nürburgring circuit in Germany, where Toyota Motor Corporation and other automakers from all over the world participate for development, is placed in the center, and the cafe is adorned with goods that will stir the hearts of car enthusiasts and art that can be enjoyed by children and adults alike. This circuit-modeled table is the symbol of the cafe and is concept design as a communication belt that encourages natural conversations among people. In fact, it is bustling with people taking pictures in various places, and many conversations can be heard. We hope that families, friends, and sometimes even strangers will connect and expand their relationships through conversations about motorsport. The machines that are the heart of the cafe are actual racing cars that have competed in races, creating a realistic atmosphere. In addition, furniture concept design using only parts from Toyota cars has been created and can only be seen here. More than just furniture, it's furniture with a message, making it popular with both Japanese people and many foreign tourists. The food, made with carefully selected ingredients, includes lunch plates where you can choose your main and side dishes, as well as soy smoothies and soy milk donuts made with soy milk and okara from a long-established tofu shop, and gluten-free soy brownies, creating a place where people of all ages can enjoy a meal with peace of mind. This reflects Toyota Motor Corporation's initial philosophy of allowing people who might be somewhat distant from motorsport, such as women and children, to naturally experience the world of motorsport while enjoying the cafe. We focused on providing a real experience that cannot be found in a cafe that simply displays cars, creating a space where not only core car fans but also young women and families can enjoy the world of motorsport after visiting the cafe. <Our Project Members> [Sales/Project Management] Takuya Fujioka, Yukari Tange [Creative Direction] Mitsuhide Yoshinaga [design, layout] Yuzo Kosaka, So Kato [Production/ construction] Ryuichiro Katsura

#Urban & Retail​
GREE Head Office Office Renovation

GREE Head Office Office Renovation

This project involved the complete renovation of three floors of the Roppongi Hills Mori Tower, where GREE's Head Office are located. The project took over two years from conception and was carried out in multiple phases. The concept of this project was "to showcase GREE's craftsmanship." Having established Head Office in Roppongi Hills Mori Tower approximately nine years ago, GREE returned to its roots and expressed its passion for craftsmanship in the office space. In a space where many workers supporting GREE's three pillars—game business, advertising and media business, and live entertainment business—are present, we created interiors and furnishings of the entrance, lounge, café, and Future Labo, emphasizing the quality of the materials used to express the image of creating high-quality products. Project members, along with clients, were actually involved in construction of the furnishings on-site, resulting in a space imbued with the passion for craftsmanship. D-Sign Co., Ltd. handled overall project management, and Puddle Co., Ltd. was responsible for concept design planning. [Customer Feedback] In the new space created by NOMURA Co.,Ltd., the number of events and other activities has quadrupled compared to before the renovation, and the number of visitors is also on the rise, bringing back vibrancy to our office. The space and furnishings have been meticulously designed down to the smallest detail, allowing us to welcome our clients with confidence. <Our Project Members> [Sales & Project Management] Kaori Murakami, Shuichi Sakashita [Production & construction] Naoto Tominaga

#corporate​
Brillia Shinagawa Minamioi Communication Salon oooi

Brillia Shinagawa Minamioi Communication Salon oooi

A community space where people can connect with each other through their daily lives and the town, a place where people can call out "Hey!" We proposed opening the condominium sales center to the community so that local residents and new residents who will be living in the condominium can get to know each other. For local residents, this would allow them to have positive feelings towards the large apartment complex that will be built and to get a feel for the atmosphere of future residents even before it is completed. At the same time, we aimed to create a space that would be comfortable for prospective buyers. [Client's Challenges/Requests] Early integration between new condominium residents and the community is a major challenge. Given this social background, this project started with the idea that the sales center needed to be a starting point for a community that would be suitable for such a request. [Solution] As a starting point for the community, the sales center was planned based on a "traditional Japanese house" so that it would function as a "place" where "people who already live" and "people who will live" in the community can connect, drop by, and interact. The "earthen floor" connects the exterior and interior spaces, the "living room" is a place where users can converse, and the "veranda" is a space where people can easily chat with local residents. Through these concept design, we were able to visualize the local community and provide an updated lifestyle. [Customer's Voice] We received cooperation in many aspects, from concept creation, planning, introduction of operators, design, and construction, and we believe this project was only possible because of your company's teamwork. Thank you very much. <Our Project Members> [Sales/Project Management] Shinpei Watanabe, Yuri Utsugi [Planning] Shoko Miyazaki, Taku Sugimoto [design, layout] Ryo Onishi, Hiroaki Koshizen, Kenta Omoto [Production/ construction] Soji Wakasugi Photography: Nakasa & Partners Co., Ltd. Masato Kono

#corporate​
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