Seibu Chichibu station square hot spring festival hot water

【project overview】

Seibu Chichibu Ekimae Onsen Matsuri no Yu" opened in April 2017 as a new hot spring complex on Seibu Chichibu Nakamise Dori, along with the renewal of Seibu Chichibu Station, the gateway to Chichibu, Saitama Prefecture, where over 300 festivals are held annually.
Based on the concept design concept of a "festival" symbolizing the Chichibu area, the facility includes a hot spring bath, a food court, and a souvenir store, and is a new hub for tourism in the Chichibu area.
We provided consulting services for development planning, basic concept design, environment design supervision, decoration and graphics concept design, signage, facility logo concept design, etc.

[Customer issues]

In order for visitors to enjoy the diverse charms of the Chichibu area, which has seasonal sightseeing spots such as moss phlox in the spring and night festivals in the winter, we have created a synergistic relationship with the main hot spring facility. In order to create a unique charm, we will support commercial plans through food court dining plans that can be enjoyed with menus and ingredients unique to Chichibu, and sweets and goods sales plans in collaboration with local famous stores.・We cooperated in the realization of the concept concept design through the supervision of the interiors design.

【solution】

By cooperating in the basic concept design and design supervision throughout the entire project, we were able to create a facility concept through very smooth relationships and close communication not only with the business operator, but also with the design company and construction company. We have contributed to the realization of the expression of “festival” and synergistic improvement of brand value.

<Our project members>
[Development] Toshiyuki Shirai
[Sales and Project Management] Tetsuo Mori
[Research, Planning, Consulting] Kenichi Sakazume, Tetsuro Yasuda, Ai Ichikawa
[design, layout] Toshihito Kato, Masataka Taechu
[Production/ construction] Masato Takeuchi