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TBS_AKASAKA BLITZ Monument/Gallery

TBS_AKASAKA BLITZ Monument/Gallery

TBS has adopted the area concept of "Shake the World. AKASAKA," aiming for the "Akasaka 2-chome and 6-chome District Redevelopment Plan" and the operation and completion of existing areas (TBS Broadcasting Center, Akasaka Sacas, TBS Akasaka BLITZ Studio, TBS Akasaka ACT Theater, Akasaka Biz Tower) by 2028. As the third phase of this plan, "Akasaka BLITZ," which has previously served as a live performance space and delivered various content, has been renovated into "BLITZ Studio," a new facility dedicated to television program production. The first floor features displays space collaborating with popular programs, and the third floor has a viewing space for the program studios. For this project, we planned, designed, and produced a monument to attract facilities that will contribute to the revival of Akasaka's vibrancy lost during the COVID-19 pandemic, as well as a gallery that allows viewers to experience the history of the station from its opening to the present, in the foyer in front of the "BLITZ Studio" and the stairwell leading to the third-floor concept design. The monument embodies the long-standing connection between TBS and its viewers, while also proposing a circular economy from an SDG perspective by creatively reusing 1.4 tons of "discarded viewing and broadcasting equipment and materials." The adjoining stairwell serves as a pathway leading from a gallery tracing the evolution of TBS's viewing media over 70 years to the studio viewing area, creating a space where visitors can experience TBS's history from its founding to the present day in a seamless manner.

#corporate​
#entertainment​
サンシャイン60展望台 てんぼうパーク

サンシャイン60展望台 てんぼうパーク

1978年に誕生した「サンシャイン60展望台」。2016年に「遊べる展望台」にリニューアルしましたが、今回2023年4月に新施設「サンシャイン60展望台 てんぼうパーク」としてリニューアルオープンしました。本施設は、4つの公園を核にしたまちづくりを進めてきている豊島区内の“芝生のある気持ちのいい公園”に発想を得て、“空の公園”をコンセプトに、何度でも訪れたくなる、居心地の良い開放感あふれる公園のような施設づくりを目指しました。新宿の高層ビルなどの都心の景色が広がる南面のメインエリア「てんぼうの丘」には、ミラーと緑を組み合わせることで、風景とつながる開放感と自然との一体感を感じる心地良い眺望空間が広がります。また、窓際いっぱいまで近づける人工芝やブランコ型のベンチ、高低差のあるクッションやネットベンチでくつろぎながら、それぞれの視点から広がる眺望や、空や雲などの景色の移ろいを思い思いに楽しむことができます。そして、新たに取り入れた機能としては、ハイハイスペースやベビールームを新設し、またカフェでは離乳食の提供も行い、小さなお子様連れでも安心してゆっくり楽しめることを意識しながら、一方、夜は光・音・香りのシーン調整により五感で時間の変化を体感できる大人の展望台を演出しています。また、筑波山や埼玉方面の景色が広がる北面のエリア「イベントスペース」では、国際アート・カルチャー都市構想を掲げる豊島区・池袋にちなんで、キャラクターイベントやアート展示など幅広い催しを開催できるよう工夫しています。

#entertainment​
RED° TOKYO TOWER

RED° TOKYO TOWER

「RED°」ブランドのメインプラットフォームとして、TOKYO/JAPANのアイコンである東京タワー内に日本最大規模となるesportsパークが誕生しました。最新のゲームタイトルをプレイしたり、世界最先端のXR技術を搭載したスタジアムで大会やイベントを楽しんだりと、あらゆる場面で遊びを詰めこんだ「異次元のエンタメ体験」を提供する空間を追求し、esportsが国⺠的カルチャーへと進化する、その最前線の舞台となることを目指したエンターテイメント施設です。築年数の古い躯体であることを生かしながら、全体を綺麗につくり過ぎず、古さゆえの味や素材の表情を保ち、東京タワーの内部空間であることを意識させるデザインとしました。金属やモルタルの素材感や構造そのものを魅せることで生まれる力強さによって、あたかも東京タワーを侵食しているような空間となっています。企業やメーカーとのコラボレーションを想定し、汎用性があり、かつエッジの効いたニュートラルカラーをベースに、施設名にもなっているブランドカラー「TOKYO RED」を効果的に空間に取り入れ、RED°ブランドを強烈に印象付けています。映像演出も掛け合わせながら、新たな近未来空間を実現しました。

#entertainment​
TOKYO SKYTREE® 4th floor (ticket counter, SKYTREE® ARCHIVES, Sumidagawa digital picture scroll)

TOKYO SKYTREE® 4th floor (ticket counter, SKYTREE® ARCHIVES, Sumidagawa digital picture scroll)

To commemorate its 10th anniversary in 2021, Tokyo Skytree underwent a renovation of its 4th-floor entrance area. The renovation aimed to create a more user-friendly entrance route for visitors and to reduce the number of face-to-face ticket sales counters in order to help prevent the spread of COVID-19. The renovation included relocating the existing ticket counters and opening a new displays area, "SKYTREE® ARCHIVES," on July 1, 2021. This area showcases the history of the Oshiage district where Tokyo Skytree stands, as well as the role of the radio tower, in a timeline format using videos and photographs. The "Sumida River Digital Scroll," previously displays on the 1st-floor group area, has also been moved to this area. Our company was responsible for design, layout, construction of the new ticket counters, "SKYTREE® ARCHIVES," and the "Sumida River Digital Scroll." Furthermore, our company has been supporting the creation of spaces within Tokyo Skytree Town® (Tokyo Skytree, Tokyo Solamachi®) since its opening in 2012. [Social Issues/Customer Issues/Requests] - The ticket counter is the first place many people visit, both domestically and internationally. Therefore, we received requests for a design that is easy for anyone to understand, harmonious with environmental design, and improved hospitality and service. - For "SKYTREE® ARCHIVES," we received requests for a concept design and displays method that would allow customers to view and understand large-scale video, a historical timeline, and actual displays in a limited space, and that would be interesting for customers. [Solutions] - To make the presence of the ticket counter easily understandable, we positioned it facing the entrance on the 4th floor and adopted a calm, traditional concept design that blends with the environment. In addition, we installed easily visible signage above and used cut glass decorative material on the back of the counter, illuminating it with indirect lighting so that it can be intuitively understood even from a distance. - For "SKYTREE® ARCHIVES," we conducted on-site mock-up checks with stakeholders regarding graphic colors and sizes, displays placement, and lighting plan to verify and get closer to the ideal form. The exhibition has been transformed into a more impactful piece of content, emphasizing the continuity of the "Sumida River Digital Scroll" by arranging all the images in a continuous sequence. This synergistic effect ensures smooth guidance from "SKYTREE® ARCHIVES" near the main entrance to the ticket counter and departure gate (elevator to the observation deck), creating a sense of excitement and making the view from the observation deck even more appealing. <Our Project Members> [Sales & Project Management] Yukinori Hashida, Hiroki Nekota [concept design] Wakako Hirata, Tomoya Sato [Production] Shota Nara, Yasuhiko Oikawa, Ryota Sakurai, Kaoru Wada

#entertainment​
Kawarayu Onsen Playground NOA / Kawarayu Onsen Station Campsite

Kawarayu Onsen Playground NOA / Kawarayu Onsen Station Campsite

This project is one of the initiatives aimed at helping residents of areas to be submerged by the construction of the Yamba Dam to rebuild their lives and find meaning in life. Our company was in charge of the basic planning, schematic design, working drawings, supervision, and consulting services supporting local operating companies for the "Regional Development Facilities" in the "Kawarayu District" and "Yokokabe District" of the area for approximately six years. The Kawarayu District is a tourist area with Kawarayu Onsen, which has a history of over 800 years, and is adjacent to JR Kawarayu Onsen Station. From the perspective of location characteristics, scenery, and project scale, we proposed a "station-front x campground & BBQ (barbecue) x hot spring facility" project. While listening to the opinions of the residents of the district, Naganohara Town, and Gunma Prefecture, we comprehensively planned and produced everything from the establishment and support of the local operating body to attracting a cooperating company to operate the campground, consulting on the business plan design, layout. The facility is divided by the JR Agatsuma Line, with the upper level being "Kawarayu Onsen Asobi no Kichi NOA," which has a cafe and hot springs, and the lower level being "Kawarayu Onsen Station Campground," which has a plaza where you can enjoy BBQ and bonfires, a wood-fired bath and tent sauna, and canoeing and kayaking on the dam lake. [Social Issues/Customer Issues/Requests] [Business Aspects] It was necessary to start by understanding what rebuilding lives and creating a sense of purpose means to the local residents. Through repeated discussions with everyone, issues were identified that aimed at regional revitalization, such as coexistence with the hot spring town, promoting employment for local people, especially young people, and encouraging the return of people who have left the area. In addition, there was a request for differentiation from facilities planned in other areas or similar facilities, and for the facility to have the ability to attract customers and have its own uniqueness. [concept design Aspects] There was a request to attract passersby with concept design unique to the area, taking into consideration the bridge used by tourists visiting the dam and visibility from the opposite bank where there is a lot of traffic, and to create a facility that is easy to operate by harmonizing a multi-purpose complex (hot springs, restaurants, rest areas, observation deck, tenants, conference rooms, etc.). [Solution] [Business Aspect] The Yamba Dam project took 70 years from planning to completion, and given the background of the many residents who have moved away due to the mixed opinions on the dam's construction, what we emphasized from the perspective of launching the project was proposing a multi-perspective and comprehensive business plan. We listened to the diverse business ideas desired by the local residents, made suggestions for their feasibility, adjusted to avoid competition with companies in the surrounding area, and differentiated each facility, aiming for a project that emphasizes the unique characteristics of each region and district. [concept design Aspect] We adopted the "Agatsuma River," which is the origin of the place name of the former Kawarayu area, as our concept. As we progressed with concept design, we received feedback from local residents that it resembled "a boat floating with the region on board," and we created a distinctive building that symbolizes the two concepts. In the interior space, we planned gently curving circulation routes and slopes that integrate various functions, in line with the long, narrow shape running east to west, creating a user-friendly space with good circulation. <Our Project Members> [Sales & Project Management] Satoshi Arai, Hitomi Yamamoto [Planning & Consulting] Kenichi Sakazume, Yuki Shimokuni [design, layout] NAU: Sakae Kirioka, Nana Kosano

#entertainment​
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