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HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel / JAM17 DINING & BAR

HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel / JAM17 DINING & BAR

HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel is a 538-room lifestyle hotel located on the 18th, 20th-38th floors of the Tokyu Kabukicho Tower, built on the site of the former Shinjuku TOKYU MILANO, which symbolized the culture of Shinjuku's Kabukicho district and supported people's leisure time alongside Japan's economic growth. concept design concept is "a hotel that connects with the city," incorporating the characteristics, history, and culture of Kabukicho, a city that embraces all kinds of individuality, while referencing the era (mid-century) of 1956, when the Shinjuku Tokyu Culture Hall, the predecessor of Shinjuku TOKYU MILANO, was built, and creating a hybrid space that is both forward-looking and modern. The theme of the guest rooms is "APARTMENT ROOM." Based on concept design language of the mid-century, the guest rooms are brought together as a new living space with artificial light and textures, with the hope that they will become a place where all kinds of individuality reside and lead the new culture of the city. In contrast, JAM17 DINING & BAR is themed around various "CULTURE SOCIETY CLUBs." It is positioned as a basement floor of the city, sprinkled with pieces of history and culture, serving as a place of exchange that will become a new hub for cultural dissemination through various forms of communication and expression. Every flow from the dining area, bar, and lobby to the guest rooms is connected to the city, proposing a new way of staying where guests can enjoy the unfolding of various scenes like a movie.

#Urban & Retail​
#hospitality​
ホテル アマネク新宿歌舞伎町

ホテル アマネク新宿歌舞伎町

“旅と街をつなげる「私のホテル」”をコンセプトに展開する『アマネク』ブランド9棟目にあたる『ホテルアマネク新宿歌舞伎町』において、当社は、共用部の1階ロビーと地下1階レストランに加え、客室内のFF&Eおよびデザインの提案から製作までを担当しました。本プロジェクトのデザイン提案にあたり、以下の3つのポイントを大切に考えました。 1.ホテルコンセプト当ホテルのキーワード「自分の居場所」や「くつろぎ」「癒し」というキーワードを踏まえ、ハード面では「Cozy Comfort Hotel」というコンセプトのもと、コンパクトでありながら高級感のある水回り空間を実現することで心地良さを演出しながら、解放感を意識した共用部やゾーニングでは新宿歌舞伎町という立地ならではの都会的な雰囲気を感じさせる美しい空間づくりを行いました。また、デザイン面では、「Design with Local Essence」をコンセプトに、自然の恵み、街並み、馴染みある風景、伝統工芸品、地場産業の持つ雰囲気、新宿というエリアならではの暮らし、といった数々のエッセンスを散りばめています。これらの取り組みによって、歓楽街の中心地、新宿歌舞伎町という地域性を感じさせながらも、「くつろぎと癒し」がきちんと感じられる空間を実現しました。 2.建築外観縦方向に高くスリット状にいれた窓・外壁材のリブにより、高層ビルの立ち並ぶ新宿エリアにふさわしい高さを意識した外観意匠とすることで、外観と内観の一体感を目指し、建築外観の縦に伸びるラインではモダンな意匠性を表現しています。 3.新宿エリアのホテル状況ビジネス系ホテルチェーン店が立ち並ぶ中に、規模感の大小問わず個性的なホテルが存在するエリアであるため、他との差別化を図りながらアマネクならではのくつろぎ空間をつくりあげます。以上の3つのポイントを踏まえ、この地域の魅力を探るため、新宿の歴史から紐解きながら、国内外観光・ビジネス、全てのお客さまに新宿という街と旅、そして何よりホテルアマネクならではの心地よい空間を満喫してもらえることを目指しました。また、“Shinjuku 和 Relax”として、きらびやかな新宿の余韻を感じさせながらも、ほっと落ち着けて旅の疲れを癒してくれる空間を同時に実現しています。チェックインおよびチェックアウトの時だけでなく、宿泊中の外出や再びホテルに帰ってきたときに必ず立ち寄るロビーは、待ち合わせや、出かける場所の相談など、利用者の目的にあわせた使い勝手のよい空間にしています。

#hospitality​
Mitaka Memoried Hall

Mitaka Memoried Hall

"A funeral hall that is close to the community" This is a funeral hall in Mitaka City, Tokyo, operated by Memolead Co., Ltd., which provides life support services including weddings and funerals. Our company was in charge of the entire process, from design, layout of the building, interiors, FF&E, and signage to construction. The facility is used to conduct a complete funeral service, consisting of two halls, a purification hall that is used in conjunction with the funeral hall, a mortuary, a bathing room, a waiting room, and a departure and parking space. In response to the surrounding lush green and pleasant residential environment, the concept was "a funeral hall that resonates with the town," "a residence-like appearance with textured finishes," and "an inviting space that continues from the outside to the inside." The building is low-rise with green spaces, and the pilotis and openings allow the community, nature, and light to enter, creating a spatial configuration that blends in with the surrounding environment. In addition, the space is connected from the pilotis to the first-floor entrance and from the stairs to the second-floor foyer, and by drawing light from the second floor to the first floor, the external space is configured to appear as if it is continuous with the interior. interiors and FF&E (Funeral, Funeral, and Etiquette) were concept design with the concept of "an organic space that envelops precious time with the deceased," creating a calm and gentle impression that softly embraces the time that has been woven and accumulated. At the same time, while taking into account the regulations of Mitaka City and explaining to neighbors, we aimed to create a funeral hall that is close to the community in both hardware and software aspects. [Social Issues/Customer Issues/Requests] As the funeral hall is located in a residential area, consideration for the neighbors was consistently required in both hardware and software aspects. In addition, recently, it has become less common to hold wakes and funeral services over two days, with one-day funerals and family funerals being the mainstream, and the number of attendees has also been limited due to the impact of COVID-19, so there was a request for a space concept design that can accommodate short periods and small numbers of people. [Solution] In consideration of the neighbors, the design reduces the sense of oppression by making it low-rise, set back from the road*, and incorporating green space, and by using textured finishes to give it the appearance of a residence, the image of a funeral hall is minimized, and concept design blends in with the surrounding residential environment. The piloti on the first floor is a softly partitioned space, using wire-based greenery and louvers to block the view, rather than concealing it with walls, thus creating a space that embraces the surrounding environment. The facility's activities are felt, and it is a space that can be easily entered during events, so it was planned to be a facility that is recognized and understood by nearby residents. At the same time, while responding to Mitaka City regulations and explaining to neighbors, we aimed to create a "funeral hall that is close to the community" in both hardware and software. As a space concept design that accommodates short periods and small numbers of people, we used organic finishes for interiors and FF&E to create a calm and gentle space, so as not to make it a functional space lacking in warmth. *Setback refers to ensuring a certain distance from the property boundary when constructing a building. <Our Project Members> [Sales/Project Management] Hiroshige Sakimoto [design, layout] NAU: Yoichi Kawakami, Norio Koito, Wataru Sugimoto, Akane Watanabe / Kei Matsuzawa [Signage] Tomomi Ito [Production/ construction] Keita Ide, Ryota Sakurai

#hospitality​
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