Deliver “Delight and Passion” to people
through space creation

NOMURA Co.,Ltd.

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TOYOTA ARENA TOKYO

TOYOTA ARENA TOKYO

This project is for the outdoor park area of "TOYOTA ARENA TOKYO," a next-generation multi-purpose arena that opened in October 2025 and is the home of the B.League team "Alvark Tokyo." Our company participated from the planning and conceptualization stage and was in charge of the design, planning, and construction of three outdoor spaces: "adidas SPORTS PARK," "Rental Nikken JOINT PARK," and "CIRCULAR FARM SOUTH GARDEN," as well as "MEMORIAL BRICKS" installed on the main staircase. • adidas SPORTS PARK: This sports park features a basketball court adorned with monuments featuring the club's mascot character "Luke," basketballs, and goals, as well as icons by internationally renowned painter/artist MHAK. Part of the court utilizes recycled rubber material from discarded shoes. It is open to the public on days when there are no events.・Rental Nikken JOINT PARK The name "JOINT PARK" was chosen to connect the desire to "join (JOIN)" various events with the arena concept of "trying to take a chance (TRY)". It aims to be an event park where people can interact and connect all kinds of fun. ・CIRCULAR FARM SOUTH GARDEN This is an outdoor terrace space located next to the main gate on the 3rd floor of the arena. It is a space where everyone can feel comfortable and spend their time as they please, enjoying conversations and food and drinks while feeling the warmth of nature before and after events. On days when no events are being held, it is open as a public space that anyone can use freely. ・MEMORIAL BRICKS Located on the main staircase leading to adidas SPORTS PARK, the bricks are engraved with names and passionate messages of support for Alvark Tokyo to commemorate the opening of the arena.

#entertainment​
OMO7YOKOHAMA by Hoshino Resorts HAMAISM Collection

OMO7YOKOHAMA by Hoshino Resorts HAMAISM Collection

OMO7 Yokohama by Hoshino Resorts has opened in BASEGATE Yokohama Kannai, in front of JR Kannai Station, utilizing the former Yokohama City Hall administrative building as a legacy hotel. The hotel's first-floor OMO Base, based on the concept of "Hamaism," features the "Hamaism Collection," an exhibition showcasing Yokohama's culture and history. With the cooperation of the Yokohama City Urban Development Bureau and the Yokohama City Hometown History Foundation, our company was responsible for planning, basic concept, design, production, and construction. "Hamaism" embodies the spirit of Yokohama, cherishing authenticity and preserving the old. In this project, we designed it as a gradient of experiences, from diverse Yokohama culture to the deep memories of its architecture. At the entrance to the exhibition, playful models of Neapolitan spaghetti and ice cream are displayed, along with symbolic placements of Yokohama-born culture such as railways, gas lamps, and Hamatora (Yokohama Traditional). These catchy features stimulate curiosity and draw the viewer's gaze further inside. Furthermore, after exhibits such as the Noge Miyakobashi Shopping Street, which embodies "Not Scrap & Build" (*), the narrative unfolds into a world infused with respect for the renowned architect Togo Murano. Taizan tiles and brass door handles inherited from the former Yokohama City Hall have been reassembled as living pieces. In the design of the fixtures, the lighting plan has been thoroughly considered, and it has been meticulously designed to blend in with the tone of the architecture while making each exhibit stand out in the most beautiful way. *Not Scrap & Build: An approach that preserves and utilizes existing architecture while making the most of it, rather than "Scrap & Build," which involves demolishing old buildings and rebuilding new ones.

#hospitality​
Kagoshima City Science Museum Renovation

Kagoshima City Science Museum Renovation

Since its opening in 1990, the Kagoshima City Science Museum has aimed to foster scientific creativity and improve scientific knowledge by introducing the laws of nature, science and technology, and space in an easy-to-understand manner. In this project, two displays areas have been renovated and renamed "Kagoshima and Space" and "Science in Everyday Life." Aiming to be a science museum rooted in the local community, unique to a regional city, the museum has incorporated many elements that are highly compatible with the region, such as displays that take advantage of Kagoshima's characteristics as it is home to a JAXA rocket launch site, and interactive devices featuring graphics of the local specialty, Sakurajima radish. In order to lower the barrier to entry for science and create a place where curiosity and a spirit of inquiry are naturally fostered, the museum has incorporated many digital technologies as well as analog displays. In "Gravity Challenge," one of the main displays, a character that reflects the movements of visitors appears on a screen and performs track and field events on various planets, creating a highly game-like content in which visitors can experience and learn about the differences in gravity on each planet. Furthermore, we developed an official app linked to displays, introducing a system that allows visitors to acquire over 100 different items online through quizzes and AR experiences. This improved visitor engagement and created an experience that encourages repeat visits, while also strengthening ties with the local community by standardizing its implementation on educational devices distributed throughout the city.

#public​
CP+2026 Sigma Booth

CP+2026 Sigma Booth

Our company was in charge of Sigma's displays booth at CP+ 2026, the world's premier show for cameras and photographic imaging, held at Pacifico Yokohama. Since its founding, Sigma has always maintained a deep respect for people's passion for expression and has aimed to provide the best photographic equipment to meet all needs. One year after the announcement of a new VI that returns to this origin and re-examines the essence of Sigma, the Sigma booth at CP+ 2026 was an attempt to visualize this. In this project, the quality of "Made in Aizu, Japan," realized at the Aizu factory, the company's only production base, was used as the identity, and the philosophy of "The Art of engineering. Engineering for Art." was unfolded in the booth. The aim was to create a space where visitors could intuitively feel the respect and responsibility for optical technology, design philosophy, and photographic culture. In designing the booth, we reinterpreted "Japan" in the context of a comprehensive equipment displays. The booth's exterior design is inspired by the concepts of "hashirama" (spaces between pillars) and "yorishiro" (objects that serve as vessels for spirits), while the ceiling features a fabric curtain installation that expresses "light transmission" and "layered lenses." This was realized in collaboration with lighting designer Yoshiki Ichikawa (AURORA Inc.). By randomly hanging translucent fabric curtains and illuminating them with moving lights, a scene reminiscent of the fantastical misty landscapes of Aizu, Sigma's home ground, is created. In the test shooting experience corner, artwork made from waste materials generated during the manufacturing of aperture blades for interchangeable lenses was co-created with the team at Sawada concept design Studio. This was presented as a subject that allowed visitors to actually check the lens performance. Based on the question, "Are textual information and explanatory diagrams truly indispensable for true brand understanding?", the explanatory function was stripped down to the bare minimum, extracting only the most important physical brand embodiment value, aiming for a memorable spatial experience. *Event period: February 26 - March 1, 2026

#Conventions & Events​
Barneys New York Ginza flagship store 1st and 2nd floors renovated

Barneys New York Ginza flagship store 1st and 2nd floors renovated

The renovation of the first and second floors of Barneys New York's Ginza flagship store was based on the concepts of "memory" and "creation," aiming to create a space that respects the tradition (=memory) that the brand has built up over many years while generating new value (=creation). By utilizing existing fixtures such as calm wood-grain walls and niches, and combining sustainable materials, materials that blend naturally with existing finishes, and unique, symbolic fixtures, the store aims to fuse timeless quality with challenging humor. The watch workshop at the back of the first floor was planned as a "visible customer service" space, and the experience of staying there is enhanced by providing a semi-private consultation space that gives a sense of privacy. In addition, the newly installed cafe counter was designed with visibility from the outside in mind, aiming to attract new customers. As you proceed to the second floor, which is connected by the central staircase, mirror walls at different angles are installed so that the entire floor can be seen, forming an iconic look. Further back, a display is placed in front of the vintage area to improve attraction and flow. Within a short construction period and limited budget, we achieved a reliable concept design proposal by actively reusing existing fixtures and conducting rapid verification using point cloud data. The project resulted in creating an iconic and luxurious space that embodies Barneys' unique style, inheriting tradition while pioneering the future.

#Urban & Retail​
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