Works#Kanto

"Deus Ex Machina Asakusa", which opened in Tokyo Mizumachi West Zone, is a lifestyle shop based on Australian surf and bike culture. As small as an espresso, the shop is packed with a variety of things, and is located on a riverside away from the hustle and bustle of the city.It has many different roles: a comfortable cafe, an apparel shop, and an art gallery. Higashi Tokyo's first store in Asakusa will serve coffee brewed by famous baristas and Deus Chef's original food that can only be tasted here. Our company assisted with consulting and leasing.

The Magic Literature Museum (Edogawa Ward Kadono Eiko Children's Literature Museum) is a public facility planned by Edogawa Ward to pass on to future generations the imaginative and dreamy worldview and achievements of Kadono Eiko, recipient of the "International Hans Christian Andersen Award," often called the "small Nobel Prize of children's literature." It was created as a place to widely disseminate the wonders of children's literature to the world, where children can freely choose books, pick them up, and become familiar with them, thereby nurturing their rich creativity and expanding dreams. In this project, our company was in charge of displays basic plan, schematic design, and working drawings under the supervision of Kengo Kuma & Associates, and also handled the subsequent displays production. *We have been entrusted with the management of the facility since its opening in 2023.

株式会社ZOZO様の5拠点目となる物流施設「ZOZOBASEつくば3」における従業員休憩室のプロジェクトです。当社は、1階と5階の休憩室の基本計画から施工まで担当しました。1階はデニム、5階はプレイド（格子柄）、とフロアごとにファッションに関連するデザインコンセプトを設けています。

世界最大の化粧品会社ロレアルグループの日本法人である日本ロレアル様が2006年に新宿パークタワーへ本社を移転してから、今回初となる大規模改装を行いました。「縁-EN-」というコンセプトのもと「ビューティーバレー」と名付けられた改装後のオフィスは、日本という国、お客さま、取引先、社員との「縁」をつなぐ美が生まれる場所にしたいという想いが込められています。四季（春夏秋冬）をエリアごとのデザインテーマとしたり、日本のクラフトマンシップによる家具や装飾などを採用し、随所に日本の美を取り入れています。また、アイシャドウやファンデーション、リップなど約60種類・約4,400個の廃棄前の自社製品をアップサイクルし、塗料や照明のシェード、タイルなどに活用しました。持続可能な美を追求するとともに、店頭と同様の製品ディスプレイ什器を設置するなどロレアルの美を余すことなく表現しています。さらに、オフィスは光や音、素材などの細部にまでこだわり、エネルギー効率や廃棄物管理を保証するサステナブルな建物の国際認証であるLEED基準に沿って設計されています。当社は内装の統括施工会社として、本プロジェクトに参画しました。

コロナ禍で逆風を強いられた国内有数の繁華街・銀座に、活気と未来への希望を込めて計画された、2021年オープンの高級クラブです。店名は、「アラベスク」、その言葉本来の意味は「アラビア風の装飾模様」です。ここから派生した同名の楽曲は、規則正しいリズムが反復し、音の交差が徐々に変化していく構成となっています。そのアラベスクの装飾と楽曲に込められた意味に着目し、空間に重ねたいと考えました。まず、アラビア装飾の代表的モチーフであるアーチ型を半分で切ったハーフアーチを取り入れました。ハーフアーチを連続させることで規則的な構図から解放され、組み合わせ方に変化を出しました。このハーフアーチを入り口の扉からレセプション、バー、ホールへと展開し、さながら楽曲のリズムをつくりだすように連動させました。ハーフアーチは次へのつながりを予感させ、徐々に明るく華やかに変化し、未来を楽しいものへと結んでいきます。そんな印象を与える、希望と新風を吹き込むデザインを目指しました。

“旅と街をつなげる「私のホテル」”をコンセプトに展開する『アマネク』ブランド9棟目にあたる『ホテルアマネク新宿歌舞伎町』において、当社は、共用部の1階ロビーと地下1階レストランに加え、客室内のFF&Eおよびデザインの提案から製作までを担当しました。本プロジェクトのデザイン提案にあたり、以下の3つのポイントを大切に考えました。 １．ホテルコンセプト当ホテルのキーワード「自分の居場所」や「くつろぎ」「癒し」というキーワードを踏まえ、ハード面では「Cozy Comfort Hotel」というコンセプトのもと、コンパクトでありながら高級感のある水回り空間を実現することで心地良さを演出しながら、解放感を意識した共用部やゾーニングでは新宿歌舞伎町という立地ならではの都会的な雰囲気を感じさせる美しい空間づくりを行いました。また、デザイン面では、「Design with Local Essence」をコンセプトに、自然の恵み、街並み、馴染みある風景、伝統工芸品、地場産業の持つ雰囲気、新宿というエリアならではの暮らし、といった数々のエッセンスを散りばめています。これらの取り組みによって、歓楽街の中心地、新宿歌舞伎町という地域性を感じさせながらも、「くつろぎと癒し」がきちんと感じられる空間を実現しました。 ２．建築外観縦方向に高くスリット状にいれた窓・外壁材のリブにより、高層ビルの立ち並ぶ新宿エリアにふさわしい高さを意識した外観意匠とすることで、外観と内観の一体感を目指し、建築外観の縦に伸びるラインではモダンな意匠性を表現しています。 ３．新宿エリアのホテル状況ビジネス系ホテルチェーン店が立ち並ぶ中に、規模感の大小問わず個性的なホテルが存在するエリアであるため、他との差別化を図りながらアマネクならではのくつろぎ空間をつくりあげます。以上の３つのポイントを踏まえ、この地域の魅力を探るため、新宿の歴史から紐解きながら、国内外観光・ビジネス、全てのお客さまに新宿という街と旅、そして何よりホテルアマネクならではの心地よい空間を満喫してもらえることを目指しました。また、“Shinjuku 和 Relax”として、きらびやかな新宿の余韻を感じさせながらも、ほっと落ち着けて旅の疲れを癒してくれる空間を同時に実現しています。チェックインおよびチェックアウトの時だけでなく、宿泊中の外出や再びホテルに帰ってきたときに必ず立ち寄るロビーは、待ち合わせや、出かける場所の相談など、利用者の目的にあわせた使い勝手のよい空間にしています。

TBS様は「あらゆる世界を揺さぶる、エンタテインメントの街へ。Shake the World. AKASAKA」というエリアコンセプトを掲げ、2028年に「赤坂二丁目・六丁目地区再開発計画」および既存エリア（TBS放送センター、赤坂サカス、TBS赤坂BLITZスタジオ、TBS赤坂ACTシアター、赤坂Bizタワー）の稼働、竣工を目指しています。その第3弾として、これまでライブスペースとしてさまざまなコンテンツを届けてきた「赤坂BLITZ」を、新たにテレビ番組制作専用の「BLITZスタジオ」としてリニューアル。1階に人気番組とコラボレーションした展示スペース、3階に番組スタジオの観覧スペースを併設しています。本プロジェクトでは、「BLITZスタジオ」スタジオ正面スペースのホワイエと、3階スタジオへ続く階段室に、コロナ禍で失われた赤坂の活気復活に貢献する施設誘引モニュメントおよび、開局から現在の歴史を感じるギャラリーを企画・デザイン・制作しました。モニュメントはTBS様と視聴者の今までのつながりを体現すると同時に、SDGsの観点から“廃棄予定の視聴放送機器・資材”1.4トンをクリエイティブリユースすることで、循環型社会を提起しました。続く階段室は、TBS様70年の視聴媒体の変遷を辿るギャラリーをスタジオ観覧へつなげる動線とし、TBS様の開局から現在までを一気通貫で体感できる空間としました。

「浅草」と「東京スカイツリータウン®」を結ぶ新たなエリアが誕生しました。「東京ミズマチ®」は東武鉄道株式会社と墨田区の連携による、鉄道高架下複合商業施設です。「Live to Trip ～人・地域・文化が行き交い、旅するように過ごし、暮らすように旅する～」をコンセプトに、イーストトーキョーに根付くバイプレイヤーとイーストトーキョーで拠点を持ちたいプレイヤーたちなど路面型のプレイヤーを中心に、小さな個性の集合体として「東京ミズマチ®」という街づくりを行うことで、浅草や東京スカイツリーと連動し、本エリアの回遊スポットとして、【地域密着×観光レジャー消費】の融合を目指しました。

The first floor of the Panasonic Center Tokyo has been renovated into an interactive displays space where elementary and junior high school students can learn about the environment, think about it, and take action. In this space, while introducing Panasonic's long-term environmental vision, "Panasonic GREEN IMPACT," which is Panasonic's initiative to reduce CO2 emissions, the aim is for each child to find their own idea for "ACT" and become a partner in taking action on environmental issues. As a place where each individual can learn while searching for answers to the challenge of environmental problems, which have no clear answers, the various shapes scattered throughout the space represent the incomplete forms that the children will create themselves. In addition, by posing questions with four large signs, children can look for hints while experiencing game content and hands-on displays. In order to connect large-scale environmental problems to their own lives and actions, the content is set in familiar places such as homes and daily life. Furthermore, games that combine analog gimmicks such as "pushing" and "turning" with digital content, and collaborative work with peers have been designed to provide the fun and learning that can only be experienced through physical activity in a real space.

This is a next-generation entertainment food hall in Kabukicho run by Hamakura Tateki Shoten Seisakusho, the company behind the alley boom, Ebisu Yokocho and Shibuya Yokocho. The approximately 1,000 square meter floor is a food festival district with a total of 10 stores that fuse food, music, and video with the themes of "festivals" and "food from all over the country." From Hokkaido in the north to Kyushu and Okinawa in the south, and neighboring South Korea, we offer local cuisine, B-class gourmet food, rice bowls, noodles, yakitori, gyoza, alcohol, and more, including carefully selected farm-fresh ingredients that show the faces of the producers. "Soul food" is gathering here.

Initially, Akikusa Gakuen approached us with a request for seismic retrofitting work on their gymnasium. Along with the seismic retrofitting and the renewal of the gymnasium's facade and interiors, they requested that the passageway connecting the school building and the gymnasium be transformed from a "damp and dark atmosphere to a bright and clean passageway. They also wanted a space that the school could leave for future generations." This led to our design project to concept design a passageway space that expresses the identity of Akikusa Gakuen. The most important aspect of this project was creating a space that people would continue to cherish. Therefore, we created the origin of concept design in a workshop with students, and worked on a "concept design of the process" to foster affection and ensure its continuation. Students were asked to bring in photographs that expressed "Akikusa-ness," and we extracted the feelings embedded in them, which were then verbalized in the form of "#〇〇," and elevated into concept design that was incorporated into the passageway. We encouraged students to internalize concept design as something personal to them and spread it to those around them, so that the "Akikusa style" would be passed down through generations and people would continue to interact with the space with affection.

Taikisha is a world-leading global environmental engineering company that contributes to society through advanced technologies related to energy, air, and water. This project is a plan for a communication space aimed at creating open innovation with Taikisha's customers and partner companies. The reception area on the 29th floor of the Shinjuku Grand Tower, where Head Office are located, was renovated into a showroom, and we were in charge of planning, concept design, and digital content creation for "TAIKISHA INNOVATION GATE Shinjuku," a gateway to co-create new value, aiming to solve the challenges of business partners and social issues.

This is the Machida branch of PAPABUBBLE, an art candy shop originating in Barcelona, Spain. Taking advantage of its distinctive, long, narrow location next to an escalator within a commercial facility, we aimed to create a symbolic concept design that would serve as a hub for the PAPABUBBLE brand in the Machida area. The original location had low visibility from the commercial facility's entrance, and the changing perspectives from the escalator and the multiple access routes meant there was no single dominant viewpoint, making it difficult to attract customers. Therefore, we planned to leverage the location's ability to be viewed from all angles—up, down, left, and right—through the escalator and multiple access routes, transforming it into a strength for attracting customers. Specifically, we boldly arranged approximately 7m x 90 aluminum rods, resembling PAPABUBBLE's iconic candy bars, within the space. By painting each side a different color, we created a visual effect where the color changes depending on the viewing angle. This visual effect draws customers into the store, creating a floor plan designed to enhance their shopping experience. The gradual color changes are reminiscent of the magical performances that create PAPABUBBLE candies and the wide variety of their flavors.

The SC Business Fair is the largest event in the industry, organized by the Japan Shopping Center Association, bringing together all those involved in the shopping center industry. Our company also exhibited for three days from January 25th to 27th, 2023. In conjunction with the book "Let's Create a 'Happy Space' - The Dedicated People of NOMURA Co.,Ltd.."*, published in February 2023, we created a booth concept design based on white, with mirrored walls, books displayed on fixtures and shelves, and offered coffee, creating an atmosphere that would make visitors feel "happy." A total of approximately 670 people visited our booth over the three days. * "Let's Create a 'Happy Space' - The Dedicated People of NOMURA Co.,Ltd.": This book introduces cutting-edge space creation projects undertaken by our company, ranging from amusement facilities to hotels, museums, and offices, all aimed at evoking "happiness" in people.

This is the Saitama Shintoshin branch of PAPABUBBLE, an art candy shop that started in an alley in Barcelona and has spread to over 30 countries worldwide. It is an experiential store where candy artisans and customers can enjoy candy together through candy-making performances that take place inside the store. At the Saitama Shintoshin store, in order to allow customers to enjoy candy making with a greater sense of realism, we aimed for a seamless store that removes as much of the boundary between the kitchen space where the performance takes place and the customers as possible. The interior concept design is based on the concept of making customers feel as if they are in the kitchen, and the main material is stainless steel, the same material as the kitchen. Kitchen equipment and materials are scattered throughout the store. Furthermore, in the store's stock space, factory-grade vinyl curtains are used to deliberately show the candy ingredients, maximizing the sense of realism as art candy is created right before your eyes. As a next-generation candy shop that is conscious of experiential consumption and SDGs, we are also launching projects that allow customers to participate in the manufacturing process and a new service that transforms candy scraps that were previously discarded into hard-to-find premium products.