AIR HUB TOKYO

This experimental facility aims to expand Panasonic's air quality and air conditioning solutions, focusing on three themes: "Challenges in air quality in non-residential spaces," "A place for co-creation with business partners," and "Experiencing the latest prototype that controls the seven elements of air quality." Through this space, visitors can actually experience "wind" and use this experience to promote solutions that meet customer needs through co-creation and development. To allow visitors to feel the wind in various locations as part of the air quality and air conditioning solutions, the facility is equipped with group worksheets, meeting spaces, and private booths, enabling them to experience "wind" in different situations. The aim of using this facility is to promote co-creation and further lead to the practice of a human-centered product development process.


[Social Issues / Customer Issues / Requests]
In order to expand the scope of our air quality and air conditioning solutions, we received a request for a space that would more effectively communicate the superior features of our latest products.


[Solution]
By utilizing the glass facade that lets in natural light and using materials that evoke natural elements such as wood grain and stone, we aimed to create a space that feels even more comfortable when combined with the solution of "wind." We also made efforts to highlight the effectiveness of "wind" as one of the interiors design elements. Furthermore, regarding the air quality and air conditioning solutions incorporated into each booth and area, we considered the layout and zoning so that they are not merely for displays but can also be used as actual meetings and workspaces.


[Customer Feedback]
The well-balanced proposal of materials that evoke natural elements such as wood grain and stone allowed the plants to blend seamlessly into the space, creating a well-being-oriented environment that harmonizes with the breeze. Furthermore, our employees who actually used the space were able to experience its comfortable and pleasant layout firsthand.


<Our project members>
[Sales/Project Management] Nomura Medias: Hikaru Sato
[design, layout] Hiroaki Mori
[Production and construction] Nomura Medias: Toshiaki Kawabata, Kazuhiro Sano