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1991年、今からちょうど30年前。リバーシティ21イーストタワーズは、東京ウォーターフロント開発のさきがけであり、眺望を重視したタワー型高層マンションの原型として竣工しました。 立地は、中央区佃2丁目にあり、最寄りが月島駅でありながら、東京駅や銀座駅からもスムーズにアクセス出来る優れた立地環境であり、多様な入居者がいるエリアです。 江戸時代は、石川島とも呼ばれ、現代の街並みの中に月島ならではの食文化や下町情緒漂う商店街など昭和の歴史を随所に感じられ、都内でも独自の文化が形成されています。 本プロジェクトは、公開空地を含むマンション群（４棟）を大々的に改修し新たな入居者の受け入れとともに、新たに資産価値を上げることを目的として計画されました。 【解決策】 お客様の課題解決にあたり、自分の家である1st Placeの周りに、2nd Place としての機能と、3rd Placeとしての時間をつくるという「1.5 Place」という言葉を新たにコンセプトに掲げて計画しました。また、入居者に対するアンケートの実施・分析を通して、新設する居室・空間機能やデザインの方向性に乖離がないことの裏付けをおこないました。 特にアンケート分析からも明確になった入居者の要望に応えるべく、エントランス、集会室、ラウンジなどの機能性向上だけではなく、多様な住まい方・働き方、集い方を想定したコワーキングスペースや、コミュニケーションが生まれる場所を計画しました。これにより「社会性が高く利他的な空間」や「時間が経つごとにその価値が高まるような空間」を創出し、入居者満足度の向上とともに、新たな魅力づくりの実現に結び付けました。 また、SDGｓの観点についても提案し、一般論で語られる持続可能な経済的かつ社会的なあり方の解決だけでなく、このプロジェクトにおける場所性やユーザー視点を理解することで、伝統、文化、風土といった暮らしの環境にも影響されるものにも配慮しながら、デザインコンセプトやマテリアルに意味性を持たせて、本物件に適したあり方を実現しました。 当社はこれら解決策の実現にあたって各セクションが三位一体となり、デザイン・設計・プランニング・リサーチ・推進・施工能力を確実に活かすことで顧客の要望に迅速かつ的確な対応をおこないました。 ＜当社プロジェクトメンバー＞ 【開発】北井 琢也、辰巳 果由 【営業・プロジェクト推進】辰巳 果由、中籔 翠 【リサーチ・分析】村田 小百合、市川 愛 【総合ディレクション】no.10：青野 恵太 【デザイン・設計】no.10：横山 尚明、富田 弦、荒木 万愉、富岡 明日香 【サイン・グラフィックディレクション】no.10：富岡 明日香 【プロダクトマネージメント】福田 学、新井 崇 【設備設計】太田 昂弥 【制作・施工・現場監理】新井 崇、近田 勝美、笹 恭輔

江戸時代からの風光明媚な観光地として知られ、日本遺産候補地域にも選定された千葉県・鋸山エリアでは、東京湾アクアライン・館山自動車道開通に伴う宿泊・周遊観光の減少（日帰りマイカー観光の増加）、2019年の台風15号・19号による被災や新型コロナにより打撃を受けた各観光拠点の再活性化が課題となっています。 厳しい環境に置かれる中、株式会社紀伊乃国屋様を含む５事業者で鋸山エリア観光の再生計画を作成して応募した2021年度観光庁「既存観光拠点の再生・高付加価値化推進事業」に採択され、その一環として、二つの実証実験を実施しました。 １． ビーチサウナイベント「海とサウナ」 かつての観光拠点である海水浴場の再活性化に向けて、観光利用が乏しくなる冬季の有効活用を図る施策としてのビーチサウナイベントの実証実験。 当社は、観光庁への申請に向けた事務局業務を受託し、全体および個々の計画立案から、ビーチサウナイベントの実証実験の推進（計画・デザイン・設営・運営・プロモーション）、効果検証、報告に至るまでの一連の取り組みを推進しました。 ２． わたしの好きがあふれる旅「じょバス!!」 長らくの検討課題であった市境を超越えて各観光拠点をつなぐ観光周遊バス（2次交通）について、実証運行イベント。 当社は、観光庁への申請に向けた事務局業務を受託し、全体および個々の計画立案から、実証運行の準備、効果検証、報告に至るまでの一連の取り組みを推進しました。 １． ビーチサウナイベント「海とサウナ」 【社会課題／お客様の課題／ご要望】 社会的なレジャー産業の多様化と鋸山エリアの日帰りマイカー観光化は、地域を牽引してきた海水浴レジャー客の減少を招くだけでなく、関連する観光事業者の減衰や、視覚的・体感的な活力の低下にもつながりました。 大型台風による被災や新型コロナも重なり、厳しい状況は続きますが、鋸山エリアの魅力をわかりやすく伝えられるイベントとすることが前提となりました。また、紀伊乃国屋様の新たな顧客ターゲット層として検討を進めている「サウナ利用者」についての事業化の可能性や、今後より効果的・効率的にビーチサウナイベントを実施するための知見を培う実験とすることが望まれました。 【解決策】 地域と事業の両方を元気にするサウナイベントの実験ですが、本始動と同水準の実施を行いました。 ブランド戦略に基づくネーミングやアートワーク、ニュースリリース/SNS/インフルエンサー活用など多角的なメディア計画と反響に応じた施策、WEB・電子チケットの導入、新型コロナ対策も含めた運営マニュアル、地域の魅力を伝えるフードマルシェやサウナ、地元のアーティストを起用した環境デザイン、新型コロナによる予約キャンセルも想定した段階的なアンケート調査などを、１つのイベント事業として開催しました。 ２． わたしの好きがあふれる旅「じょバス!!」 【社会課題／お客様の課題／ご要望】 日帰りマイカー観光が主流になったことで、「滞在時間の短期化」「周遊先が限定」「非自動車ユーザーの観光離れ」などが生じ、観光経済の低迷を感じていましたが、定量的な把握・分析をするためのリソースが不足していました。 また、首都圏への観光訴求方法や観光周遊コースの可能性やアイデアの実証においても、同様にリソースの確保や実証の手順を確立することが難しくありました。以上の要望を受け、本事業ではお客さまの中で描いていたアイデアをカタチにしながら、実証運行を本格運行につなげるための足場をどう固めていくかが課題となりました。 【解決策】 実証運行ではありますが、本格運行を想定した手順で推進しました。ブランド戦略に基づくネーミングやアートワーク、2022年1月4日～2月8日の36日の運行期間の約1カ月前からのメディア計画の展開と反響の分析、WEB・電子チケットの試験的導入と乗務員用の対応マニュアルの準備、周遊促進兼行動パターンを把握するデジタルスタンプラリーの導入、新型コロナによる予約キャンセルも想定した段階的なアンケート調査などを、１つのイベント事業として設えた実証運行としました。 「海とサウナ」「じょバス!!」それぞれの実証実験の結果も、報告書そのものがガイドラインとなるように、そして関係各所との今後の協議に活かせるように当社でとりまとめました。 ＜当社プロジェクトメンバー＞ １． ビーチサウナイベント「海とサウナ」 【開発】 西村 昭彦 【営業・プロジェクトマネジメント】 中野 賢司 【デザイン・設計】 井上 裕史、山口 茜 【制作・施工】 高橋 徳行 【調査・企画】 髙橋 武俊、小池 佳保子、鈴木 和博 ２． わたしの好きがあふれる旅「じょバス!!」 【開発・プロジェクトマネジメント】 西村 昭彦 【営業】 中野 賢司 【調査・企画】 髙橋 武俊、小池 佳保子、鈴木 和博 ～関連リンク～ 【nomlog（ノムログ）】 ・地元の想いを、紡いでカタチに　千葉県鋸南町活性化プロジェクト

This project involves the relocation and reconstruction of the Ishinomaki Cultural Center, a museum in Ishinomaki City that was damaged by the Great East Japan Earthquake. Following the earthquake, Ishinomaki City planned a new complex of cultural facilities, including a theater and a museum, to serve as a new cultural hub within the city, and the development of the Ishinomaki City Museum, which will succeed the Ishinomaki Cultural Center, has been underway. The Ishinomaki City Museum's concept is "a museum that disseminates the rich history of Ishinomaki nurtured by the great river and the sea," and it consists of a history and culture displays room, a Mori Collection displays room, a Takahashi Eikichi works displays room, an exhibition room for pioneers associated with Ishinomaki, and a special displays room. The distinctive features of displays displays experience include displays that focus on "landscape" as a new way of being a history museum, displays that share "history = time" in collaboration with contemporary artist Yamagami Yukihiro, displays space concept design that resonates with the architectural design of the complex of cultural facilities, and hands-on displays that allow visitors to immerse themselves in the real thing, imagine the scene, and learn history, with various efforts made to draw out the interests and concerns of visitors from multiple angles. In addition, exhibitions will be held in the special displays room, which meets the requirements of a "publicly approved facility" that allows for the borrowing and public display of valuable materials.

Shuri Castle is currently undergoing restoration and reconstruction following a fire that broke out on October 31, 2019. The project aims for the "Reiwa Restoration" of Shuri Castle, which is a symbol of Okinawa's identity, by conveying the memories of the fire, the image of the restoration beginning at the site, and the historical culture of Shuri Castle, while holding various events and events aimed at the restoration and reconstruction of Shuri Castle, by interweaving the thoughts of various actors, including local residents and residents in the vicinity of Shuri Castle, people with Okinawan roots living in Japan and overseas, tourists, and those involved in the restoration project. In October 2021, a new observation deck was set up for public viewing, and our company produced signage to guide visitors to the pay area, graphics for the temporary enclosure that show scenes of reconstruction work, and explanatory graphics that show activities leading up to reconstruction and details of Shuri Castle. [Social Issues/Customer Issues/Requests] ・ We would like to raise the awareness of "Shuri Castle Seiden Reconstruction" and create a sense of expectation for the main body construction, and to carry out displays Plan that conveys the contents of the reconstruction work plan centering on the outline of the lost garden. - To increase the attractiveness of the museum by weaving the thoughts of visitors and various other actors. ・ As an issue unique to Okinawa, production should be based on the assumption that the specifications can withstand typhoons, high temperature and humidity, and salt damage. There were the above requests and issues. Solution: Signage to guide visitors to the pay area was designed to introduce points of interest and raise awareness of the Seiden Restoration and interest in Shuri Castle Park as a whole. In the temporary enclosure in front of the Hoshinmon gate at the entrance, a series of graphics showing the appearance of Shuri Castle's main hall in the past, scenes of reconstruction work, and contemporary events were connected together to create a concept design that allows visitors to intuitively understand the reconstruction work and process. In addition, a detailed explanation attached to the temporary enclosure explains Shuri Castle as it existed and the details of future construction, and is designed to be detachable in consideration of relocation as construction progresses or in the event of a typhoon. < our company Project Members > [Sales/Project Management] Haruya Miwa, Hiroko Yamase [Planning] Shigeo Fujii, Yuka Sueda [design, layout] Tadashi Yuasa, Misa Sanjoba [Structural Design] Katsumi Tanda [Production/construction] Yoshito Inoue

Launched in 2019, "Marunouchi Street Park" is a social experiment project that examines the future direction and utilization of Marunouchi Nakadori Street. For the winter season, with the spatial concept of "Let's enjoy the winter street," scenes were created in three blocks spanning approximately 300 meters, where visitors could enjoy illuminations and feel warmth with all five senses. Block 1, themed "Wonder Dining!", featured a glass house where visitors could dine while enjoying the illuminations, as well as playful areas such as tree hammocks and a giant chess set. Block 2, themed "Wonder Lounge!", centered around a two-story hut that served as both an information center and a shop, and included a postbox with a simulated flame for mailing purchased Christmas cards, a billiard table that could be enjoyed under the illuminations, and a scene where visitors could relax warmly in a fire pit while enjoying a street piano. Block 3, themed "Wonder Terrace!", features a "Corridor of Light" covered in mirrors and "Artists in Fire Terrace," where artists create their works around a fake fireplace. (Event period: December 2nd to December 25th, 2021) Our company's "Illumination Tour for the Visually Impaired 2021 Winter" This tour is themed "dialogue" and is a walking tour designed to provide a truly comfortable space experience for "everyone." Volunteer staff escort visually impaired participants through three blocks (approximately 300m in total length) of Nakadori Street, which is beautifully illuminated in winter, aiming to provide a program that allows them to enjoy themselves through conversations that warm both their hearts and bodies. During the "Marunouchi Street Park 2021 Summer" event (August-September), we observed use by visually impaired individuals. This led us to conduct interviews with people who were born blind. The results included comments such as, "The places I want to go are places I've been to before and enjoyed," "The first step is always nerve-wracking when going to a new place," "I didn't know Marunouchi had a park," and "Because I can't see, I enjoy things by using my imagination." Therefore, we decided to implement this tour with the hope that by providing clear information to visually impaired individuals and guiding them with reassuring support, we could convey the charm of Marunouchi in a kind and thorough manner, making them want to visit again and grow to love Marunouchi Nakadori even more. We also hoped that this could serve as an opportunity for "everyone" to "feel the seasons, connect with others, and spend time there." <Our Project Members> [Project Director] Echiyo Suzuki [Sales] Shigeyuki Ishiyama, Hitomi Yamamoto [Planning] CIC: Yusuke Saito [operation, management] CIC: Kaoru Ando [concept design] Tomoyuki Sakuma, Kazuki Ozawa, Miwa Matsubara [Architectural Advisor] NAU: Kiwamu Okamoto [Production] Yukio Marumori, Fumiya Sasaki, Yuta Yamaguchi, Ayaka Kawashima ~Related Links~ [Announcement] ・Marunouchi Street Park Illumination Tour hosted by NOMURA Co.,Ltd.! [Related Achievements] ・Marunouchi Street Park 2021 Summer

2019年からスタートした「Marunouchi Street Park」は、丸の内仲通りの今後の在り方や活用方法を検証する社会実験プロジェクトです。 夏季は「つながろう、夏のストリート」を空間コンセプトとして、丸の内らしい文化/地域/人とのつながりを意識しながら、約300メートルにわたる３つのブロックごとに、各々テーマ性をもたせて展開いたしました。 丸ビル前のブロック１は「Sports & Relax」をテーマに、卓球が楽しめるピンポンカウンターやバランスボールを配したデッキなど、体を動かしたりくつろぎながらリフレッシュができるウエルネスなストリートを計画。 ブロック２は「Enjoy Eating Out」をテーマに、アーティストによるSDGsをコンセプトとした屋外ライブペイントや、ストリートピアノを楽しみながら、フェアウッドに囲われたパークレット空間で食事をする楽しさを提供しています。 ブロック３では「PARKcation」をテーマに、風に揺れる草原の丘を表現した草に囲まれたワークプレイスやサイクルカウンター、沖縄の珊瑚砂を使った夏の浜辺のリゾートシーンなどを設え好評を博しました。 安全衛生面においても、台風やビル風の強風対策や、抗ウイルスコーティング剤を全体に噴霧する特別感染対策なども実施いたしました。（開催期間：2021/8/2～9/12） フェアウッドへの取り組みについて カウンターなどの造作物には、埼玉県飯能市で間伐された杉やカラマツの西川材を使用しています。特徴ある杉の「黒心」と呼ばれる心材や構造用合板など、木目や色味の特徴を活かしながら、意匠設計をおこないました。会期後、使用した一部の木材はリユースされ、役目を終えると再び自然に戻し、苗木・植林・育林へと循環させていきます。   ＜当社プロジェクトメンバー＞ 【プロジェクト統括ディレクター】鈴木 恵千代 【営業推進】石山 滋之、山本 仁美 【デザイン・設計】松原 美和、開澤 あゆ子、須藤 亮、佐久間 統益 【プランニング】CIC：齊藤 佑輔 【運営管理】CIC:安藤 薫 【制作】丸森 幸男、山口 悠太、吉田 琢人 ～関連リンク～ 【お知らせ】 ・乃村工藝社主催 “Marunouchi Street Park Illumination Tour！” 【関連実績】 ・Marunouchi Street Park 2021 Winter

HIRODEN etto, a tourist and commercial facility operated by the Hiroshima Electric Railway Group, opened in April 2020 on land adjacent to the Miyajimaguchi Passenger Terminal, which began operations in February 2020 as part of the Miyajimaguchi Port Development Project promoted by Hiroshima Prefecture. Based on the concept of "DISCOVER MIYAJIMAGUCHI," it consists of 16 stores, mainly companies Head Office in Hiroshima Prefecture. It offers the enjoyment of both everyday (local) and extraordinary (tourism) experiences with a Hiroshima-like touch, and as a facility where visitors can experience "fun, delicious, and a new Hiroshima," it is disseminating the charm of Hiroshima to tourists and local residents alike through connections with them. [Social Issues/Customer Issues/Requests] As a measure to alleviate chronic congestion on National Route 2, which is also a route used by local residents, a plan for a new urban planning road has emerged. Accordingly, it has been decided to redevelop the aging passenger terminal through the expansion of reclaimed land, and to relocate the Hiroshima Electric Railway Group's directly managed tourist and souvenir facility and the Hiroden Miyajimaguchi Station building/tracks. We received a request to create a medium- to long-term phased development scenario and propose a suitable proposal for the new facilities that the Hiroshima Electric Railway Group will construct adjacent to the passenger terminal, in a way that would serve as a prologue and epilogue to the Miyajima pilgrimage. [Solution] We believe it is important to build a development strategy from a regional branding perspective to give "Miyajimaguchi," which has always been merely a transit point to Miyajima, a sense of "place." This includes: - Naming and VI plan (*) to give a new identity to the colorless Miyajimaguchi - Leasing that resembles a journey to find investors for the future of Hiroshima/Miyajimaguchi - Lighting plan that evokes the surface of the Seto Inland Sea and the active use of wood that evokes Hatsukaichi, a town known for its timber, etc. We approached the creation of a place and space that would add flair to the "first phase of the Miyajimaguchi town opening" from both a soft and hard perspective. As a result, we are creating new employment opportunities by providing a new place of business, mainly for businesses within the prefecture, and contributing to the economic cycle within the prefecture. Furthermore, as a model case of regional revitalization through private sector participation in government-led redevelopment projects, it embodied the Hiroshima Electric Railway Group's management vision of "connecting people and opening up an attractive future for the region," fostering expectations for subsequent developments. (*VI: Abbreviation for Visual Identity. Refers to the design of the logo or symbol mark.) [Customer Feedback] Thanks to the tremendous cooperation we received from both the soft and hard aspects, from the conceptual planning stage to the concrete facility plan, we were able to create a facility that matched our concept. We hope that it will grow into a facility befitting the prologue and epilogue of a pilgrimage to Miyajima. <Our Project Members> [Sales/Project Management] Ichiro Morimoto [Consulting/Planning/Soft Direction] Mayumi Tenma [Leasing] Takaaki Hiraki, Eri Morita [design, layout] Kazumi Doi, Yukari Ozaki [Production/ construction] Katsunori Sugino [Pre-Interior Supervision/ furniture and fixture manufacturing] Toshimichi Suzuki [Branding] Yuri Watamoto [Opening Promotion/PR] Daisuke Karube, Hikaru Oura ~Related Links~ [Announcement] ・Announcement of winning the Silver Award and other awards at the 54th Japan Sign concept design Awards

This project involved the reopening of the south zone on the first floor of the main building of S-PAL Koriyama, adjacent to JR Koriyama Station. The aim was to enhance the flow of daily use, catering to diverse customer needs and offering numerous shops for lifestyle coordination. The proposed environmental design concept is "RAMBLING STATION TOWN." Based on the theme of "an urban shopping center where people gather at the station and enjoy a pleasant time, like strolling through a town," the entire space was enveloped in a fashionable yet gentle atmosphere. Specifically, the facility's facade features a "rhythm line border" bathed in indirect light, reminiscent of Koriyama City in Fukushima Prefecture—a "city of music" known for its vibrant musical scene. This border extends to envelop the station concourse, creating a new patio for passersby and S-PAL Koriyama. Furthermore, within the facility, a coffered ceiling composed of wood and white rhythm lines, using "musical scores" as a concept design element, was strategically placed in conjunction with the Nakajima tenant environment. This rhythmic guidance draws people deeper into the facility. S-PAL Koriyama aims to be a place supported by customers of all ages as an urban shopping center. [Social Issues/Customer Issues/Requests] - As the project was being promoted at the same time as the COVID-19 pandemic in the fall of 2020, the way in which commercial businesses attract customers was questioned. - Due to the earthquake in the spring of 2021, safety design was strongly required. - There was a need to upcycle the environment by utilizing the existing lease lines without changing the main flow of people. [Solution] While the lines of the circulating flow remained the same, the floor material was renewed to resemble cobblestones, and wooden material was incorporated in some parts to connect the entire facility, creating a street that allows visitors to enjoy strolling around town. In the atrium environment that serves as the axis of vertical circulation within the facility, the "Rhythmical Line Gate," which is reminiscent of "Rakuto" (city of music), was added to the existing design, and the "New Center Court" was renovated to become a concept design symbol for the entire facility, providing visitors with a natural and symbolic park environment that combines "things x events x moments". A new stage has been created for people passing through town and for S-PAL Koriyama. <Our Project Members> [Planners] Hiroko Okazaki, Yuri Watamoto [Sales & Project Management] Hiroyuki Uesugi [design, layout] Kenichi Suzuki, Makio Miura [Production & construction] Johei Saito

The area around Tokyo Station is a diverse city where "history," "future," and "culture" coexist. In this area, the year-end light event has been a regular winter tradition since the "Tokyo Millenario" was held in 1999. In 2021, which was marked by various hardships, the theme was "The Scene of Dawn," and the Tokyo Station Marunouchi Building, Tokyo Station Marunouchi Central Plaza, and Gyoko-dori were illuminated with gentle light, creating an atmosphere that would allow visitors to feel the dawn of a new era. [Social Issues/Customer Issues/Requests] We received a request to send a positive message to society and reduce carbon dioxide emissions through a special light-up of the Tokyo Station Marunouchi Building, a historic building that can be called the face of Tokyo. [Solution] From the Tokyo Station Marunouchi Building to the station plaza and Gyoko-dori, a color light-up was carried out with colors that evoke the "dawn sky." For the tree lighting design, we chose to use rental lighting equipment instead of string lights as a method that minimizes industrial waste, has little impact on tree growth, and reduces costs. <Our Project Members> [Sales/Project Management] Ken Kumagai [Planning/ concept design /Direction] CIC: Ryuji Tsuyama [Product Direction] Ken Kobayashi, Takahiro Chiba

A proposal competition was held for the complete renewal of SEPPAL SENDAI II in June 2020, 13 years after its opening in 2008, and we were selected. The environmental design concept we proposed for the renewal is [MORI TERRACE], to refine Tohoku's highest level of sensitivity and transform it into a new select store zone that offers customers proposals that are one step ahead of their lifestyles. Under the themes of "cozier than anywhere else" and "inspiration for everyday life," the entire space was composed based on organic lines and earth colors, enveloping the entire area in a mode and gentle atmosphere. Specifically, "big awnings and greenery" were deployed in the exterior plaza to create a new nexus between the facility and the people on the street. In addition, a light court on the ceiling, which is an element of "sunlight filtering through the trees" (concept design), is placed inside the facility in conjunction with the corridor environment, drawing people to the back of the facility through the sunlight. The light court is linked to the passageway environment, leading people to the back of the facility through the trees. The building aims to be a place that will be supported by customers of all ages with next-generation values by providing a sense of "relaxation and a sense of fun" with a sophisticated sensitivity. The project started in August 2020, when the Corona Disaster was to be promoted, and it was a development project that was questioned as to how to attract customers to commercial facilities. While negotiations with tenants were difficult, the project required an upcycling of the environment, with 90% of the main traffic lines using the existing lines. In addition to attracting customers, the project was also required to create a "new nexus between people on the street and S-PAR Sendai," and to attract and spread people further into the facility. SOLUTION: We installed "the most comfortable big awning and greenery" and "LED vision that provides inspiration for daily life" in the external plaza as a nodal point for people on the street, and as an information transmission plaza for this facility located at the northernmost point of S-PAL Sendai, we are providing information about events and tenants to the people on the street. It is a plaza that transmits information about events and tenants to people on the street. The LED Vision also provides hints for future content development, with a view to developing into a media medium from an interactive perspective between the facility and its customers, and creates a connection between the people on the street and the S-PAL. The goal was to create a place where people could "feel, touch, and communicate" from a passing facility. ＜Our project members＞ [Sales and project management] Hiroyuki Uesugi [Planning] Chihiro Watakai, Mayu Nakamura [design, layout] Kenichi Suzuki [Structural design] Taizo Komatsu [Production, construction] Tatsuo Sato

This is a concept shop for "Okomebran," a rice bran specialty store brand created by Shinmei Group, one of Japan's largest and oldest rice wholesalers. Okomebran is a rice bran specialty store brand with the vision of "organizing everyday life," and this store aims to be a new type of urban store composed of three spaces: "FACTORY SHOP," "EAT IN CAFÉ," and "KITCHEN LAB." All of Okomebran's products are made with meticulous attention to detail, from the manufacturing process to the transportation process. In order to convey the appeal of these products to the fullest, we have devised a "FACTORY SHOP" that adds displays function to the conventional retail and cafe functions. It has displays function that clearly explains the manufacturing process, and a function that allows customers to pick up and learn about brown rice, rice hulls, white rice, rice bran, and scenery of the production area for each brand. In addition, we have attached a "KITCHEN LAB" that visualizes the kitchen and office, and will hold workshops, as well as concept design a space that will show the product development process that is not usually seen by the public. Our company has been involved since the opening of the first Okomeburan store (LUCUA Osaka) in February 2021. In addition to store design and construction, we have provided comprehensive support, including rebranding to set the brand name and vision, logo and packaging concept design, and supervision of product and cafe menu development.

This is a newly established tourist information center located within the public passageway of JR Kokura Station, the gateway to Kitakyushu City. With the aim of improving the satisfaction of tourists, including the increasing number of foreign visitors, and promoting sightseeing around the city, the existing information center, which was approximately 15 years old, was closed and relocated within the same station premises, and an expanded and newly constructed center was built. [Social Issues/Customer Issues/Requests] The requests included creating a user-friendly and comfortable space for travelers, equipping the center with hardware and software for a digital signage system with updatable content so that travelers can search for tourist information themselves, setting up the center with consideration for foreign visitors, such as installing foreign currency exchange machines, and ensuring that the center meets the highest standard "Category 3" *2 certified by JNTO (Japan National Tourism Organization) *1. [Solution] In addition to meeting the above requests, the plan and proposal aimed to create an information center that would be effective even in the post-COVID-19 era. Based on the concept of "the gateway to Kyushu where you can experience Japan," the design reflects the progressive nature of Kitakyushu City, a mecca for craftsmanship, while also incorporating traditional concept design of the castle town of Kokura. Carefully selected interiors materials ensure a safe and clean space. Functionally, concept design includes a contactless face-to-face system using monitors, a system that allows travelers to upload and share travel information via social media, and a setup where the entire exterior glass wall becomes a digital signage displaying the charms of Kitakyushu City at night. concept design is innovative and characteristic of Kitakyushu City, unified in clean white, and features a bright, open, and inviting atmosphere with its all-glass facade. While harmonizing with the modern station interior based on gray, concept design also asserts its role as an information center by incorporating concept design inspired by Kokura weaving and other lively elements. Located at JR Kokura Station, the gateway to Kitakyushu City, this symbolic concept design conveys the charms of Kitakyushu City to both domestic and international visitors, raising expectations for their journey. [Customer Feedback] concept design of the tourist information center reflected the space our city envisioned creating, including the services it would provide, resulting in a tourist information center befitting the "gateway to Kitakyushu City." Despite the many constraints of being located within a train station, their rich imagination and high technical skills allowed them to overcome numerous challenges. We expect this facility to be used even more by the many tourists visiting our city. *1. About the JNTO Certified Foreign Tourist Information Center Certification System: Based on the "Guidelines for the Establishment and Operation of Foreign Tourist Information Centers (established January 2012, revised April 2018)" set by the Japan Tourism Agency, JNTO has been operating a certification system for foreign tourist information centers since fiscal year 2012. This certification system divides information centers into three categories and partner facilities based on their location, function, etc., and certifies them accordingly. Certification is renewed every three years, and JNTO aims to improve the functionality and quality of JNTO-certified foreign tourist information centers nationwide by providing support services such as interpretation services and training sessions. *2. What is the highest standard "Category 3"? English support is available at all times. In addition, a system is in place to provide information in two or more languages other than English at all times. Nationwide level tourist information is provided. Generally open all year round. Wi-Fi is available. Located in a gateway or a location with many foreign visitors. <From the Japan National Tourism Organization website> <Our project members> [Development] Satoru Soeda [Sales and project management] Satoru Soeda [Planning, design, layout] Chieri Nishimura [Production and construction] Kazuya Hijikuro

As a hotel that introduces "Kyoto Toji Temple" in an easy-to-understand manner that cannot be fully enjoyed in a one-time sightseeing trip, the little-known Buddha statue mandala is illustrated, and you can walk around the city freely opening and closing while comparing the old and the modern. In the lobby, we installed a map, a large table where you can copy sutras with sand, and a wall artwork of Buddha smiling with a motion sensor. In addition, the full-size pillar with a motif of a five-storied pagoda was used as a bookshelf to impart wisdom because the actual central pillar itself is a mandala.

Hotel Okura Kyoto Okazaki Bettei, the first Hotel Okura brand hotel in Japan in approximately 20 years, opened on January 20, 2022. Our spatial concept design team, "RENS," was in charge of the overall direction of the interior, as well as the interiors construction and FF&E (floor heating and ventilation) construction. Kyoto boasts many world-class traditional crafts, created by artisans using techniques passed down through generations. We created a hotel that connects these traditional crafts to the future and allows guests to feel their further potential. In collaboration with "GO ON," a project unit of six successors to Kyoto's traditional crafts, we have created a small luxury space filled with new craft items. Enjoy a stay where you can be soothed by the modern beauty of Kyoto in a hotel that evokes the feeling of a grown-up's hideaway and offers moments of tranquility.

Atsuta Shrine is home to the Kusanagi-no-Tsurugi, one of the Three Sacred Treasures of Japan, and has a long tradition of offering swords to the shrine throughout history. The Kusanagi-kan, a treasure trove of swords, is a unique sword-specialized displays hall at Atsuta Shrine, housing approximately 450 swords, including national treasures and important cultural properties, as well as swords that have been offered to the gods with prayers since ancient times. In addition to swords, visitors can admire paintings and historical documents related to swords, and there is an interactive corner where visitors can experience the weight of actual Japanese swords (katana and wakizashi) and two large tachi swords, the Shumei Sueno Aoe (Tarotachi) and Chiyozuru Kuniyasu (Jirotachi), which have been recreated to their actual length and weight. Our company was in charge of the museum's graphics, explanations of the sword displays, and video production. The video focuses on the theme of "The Kusanagi-no-Tsurugi - The Myth of its Transmission," which is also the origin of the name of the Kusanagi-kan. This exhibit presents the myth of the birth of the Kusanagi-no-Tsurugi sword and the origin myth of its enshrinement at Atsuta Shrine in a graceful, picture-scroll style. The background music was also carefully chosen, beginning with the melodies of traditional Japanese gagaku instruments and culminating in the grand moment of the shrine's creation with orchestral sounds. The explanatory monitors for displays sword displays followed established viewing conventions, while also using larger fonts and numerous furigana (phonetic guides) to make them more accessible to a wider audience. <Our Project Members> [Sales] Izumiichiro Yamamoto, Kyoko Watanabe [Planning, Graphic Direction, Video Direction] Yuki Shimokuni [Fixture concept design] Tairo Miyake