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NOMURA Co.,Ltd.

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Moominvalley Park

Moominvalley Park

Moominvalley Park opened on March 16, 2019, in Hannō City, Saitama Prefecture. Our company was in charge of the entire park's planning, design, production planning, and construction. [Client's Challenges/Themes] As this is the world's first permanent Moomin theme park, there were no precedents, and it was necessary to obtain approval from the Moomin Characters copyright holder from scratch regarding what kind of facility it should be and what kind of attractions would be best. In addition, the scope of responsibility was wide-ranging, requiring a large, well-coordinated team. [Solution] Through the deep understanding of the original work by the project members and repeated careful confirmation work with the copyright holder, we ultimately received very high praise from the copyright holder, leading to smooth approval. Furthermore, by assigning a project team from the entire NOMURA Co.,Ltd. Group, we created a situation where communication could be maintained at all times in every field. [Client's Voice] The project members' deep understanding of the Moomin characters and stories, and their affectionate approach to content creation, earned the trust of the licensor, and the approval process proceeded smoothly. The facility has received high praise from guests for being "a place where you can feel the love for the characters." <Our Project Members> [Sales & Project Management] Shingo Terasaki, Shioto Kawashima, Mirai Suzuki, Morifumi Nihei, Junichi Manabe, Haruhiko Kako [Planning & Design] Masaki Kawahara, Kyosuke Horie, Tomohisa Sasa, Sakae Kirioka, Kentaro Yamada, Yoko Suzuki, Masahiro Sugihara, Yuki Handa, Manami Nagao, Eri Isoyama, Satoshi Nakagawa, Aya Oikawa, Noriko Osaki, Kazumi Shimada, Yuki Toyoda, Rina Saito, Ryosuke Naga [Graphic concept design] Minori Konno, Misao Kaneko, Ayaka Hagiya, Mayu Toyoda, Fujie Suzuki [Production & construction] Shunsaku Kimura, Tetsuji Inoue, Chuzo Seki, Kunihiko Hashimoto Nomura Products: Kiyohiko Hoshi, Naohiro Mori, Takeshi Niimi, Kiyomi Naoyuki, Wataru Yoshida [Systems Engineering] Kenji Suzuki, Isao Yokota Nomura Techno: Katsuji Oguchi, Masahiro Takano [Structural Calculation Services] Kiichi Fujihira

#entertainment
Starbucks Reserve (R) Roastery Tokyo

Starbucks Reserve (R) Roastery Tokyo

Starbucks Reserve(R) Roastery Tokyo, which combines coffee bean roasting capabilities, opened along the Meguro River in Nakameguro, Tokyo. This is the first Starbucks store to open in Japan and the fifth in the world. Each floor of the four-story store offers a different experience. Located in a vibrant and creative neighborhood, this charming concept design was inspired by the famous rows of cherry trees that line the Meguro River in full bloom. The space concept design aims to blend with the natural beauty of various parts of Japan, and is symbolized by an expansive glass surface that extends to the ceiling and a warm wooden terrace seating area. In the center of the store, a 17-meter-high cascade stretches to the fourth floor, where coffee beans are stored. 121 hand-hammered copper plates cover the surface. Pipes carrying coffee beans run around the cask and throughout the restaurant, while the main bar on the first floor offers a variety of coffee brewing methods, and the authentic artisan bread available at the Italian bakery Princi (R), the first of its kind in Japan, is another attraction. In the area with a large roasting machine, visitors can also enjoy communicating with baristas and roasters over the counter; the Tibana Bar on the second floor offers a unique tea experience and a taste of the traditional Japanese tea journey, while the Alibiamo Bar, the first of its kind in Japan on the third floor, offers mixology and Craft Cocktails on the 3rd floor, where you can immerse yourself in a world of mixology and craft cocktails. In addition, the AMU Inspiration Lounge on the top four floors will serve as a venue for casual talks about social issues, a community outreach center, and a coffee training facility.  The store will be the first Starbucks Roastery in Tokyo to be built from the ground up with a local architect, and the store exterior will be a collaboration with Kengo Kuma, a leading Japanese architect. concept design The space is a fusion of Japanese nature and tradition with modern concept design architecture, creating a space where people can explore and enjoy the experience of coffee. Based on the concept of a roasting factory and seating area coexisting in the same space, we sought a dynamic and entertaining composition incorporating the roastery's symbolic "cask" and bean pressure pipes, as well as an odd combination of delicate and understated Japanese materials. Solution: The cask is surrounded by a cherry blossom petal motif inspired by the cherry trees along the Meguro River. The cask itself was concept design patterned in such a way that the eye is guided upward, like the steam rising from a cup of coffee. The furniture is also interiors ・In addition to incorporating traditional Japanese craftsmanship and material processing throughout, we have added contemporary touches to create a new concept design, like the copper cascade and origami motif on the ceiling. We have created a space that will surprise, inspire, and engage visitors in the coffee experience. The first time you step into the shop, you will be overwhelmed by the overwhelming space. The fusion of Japanese nature and tradition with the modern concept design and the creation of each and every detail has been echoed by customers as one of the values of the immersive experience. In addition to the coffee and tea products, the entire world view of the building, which is surprising and exciting, is one of the main experiences of the Roastery Tokyo. <Our project members> 【interiors schematic design Cooperation, artwork concept design】 Eiji Kawasaki, Mai Takahashi 【working drawings】 Kyoko Aikawa, Yo Yamamoto, Yuki Yamaguchi, Junya Hagiwara 【 Production construction】 Ryohei Azechi, Jun Endo, Osamu Kojima 【 Project management, sales】 Seiji Yamaguchi, Yukako Ninomiya

#Urban & Retail
Nihonbashi Toyama Museum

Nihonbashi Toyama Museum

[Project Overview] Nihonbashi Toyama-kan is a comprehensive information hub centered around a restaurant where visitors can experience the flavors of Toyama, and also offers retail sales, tourist information, and exchange events. Throughout the space, Toyama-produced materials and traditional crafts are used, making it a new hub that conveys the "high-quality lifestyle of Toyama" and not just sells goods, but also conveys the beauty of Toyama's nature, diverse culture, and the allure of its food, making people want to visit Toyama Prefecture. Our company assisted with consulting, design, layout, building execution, event management, and public relations support. [Challenge/Theme] "A place to convey the high-quality lifestyle of Toyama" The theme was to revitalize industry, tourism, etc., by conveying experiences rather than just selling goods. [Solution] We implemented a proposal to "revitalize the facility by introducing a new purpose that will serve as a focal point." By utilizing our CSV solutions for creating public spaces, "Forester Project" (*1) and "Japan Value Project" (*2), we have created a project that is not just a local products store, but can be used for various regional revitalization measures that Toyama Prefecture aims to achieve, such as tourism, industry, and migration. Our designers visited sawmills in Toyama Prefecture to select locally sourced wood, including cedar and zelkova, for the tables and chairs that are actually used in the building. "Forester Project" (*1) A project to develop facilities that strongly imprint a regional brand while supporting the forestry industry by manufacturing interiors, furniture, and fixtures for facilities using domestically produced timber with regional characteristics. "Japan Value Project" (*2) An initiative to collaborate with businesses nationwide that handle traditional techniques and materials and provide a platform for them to be featured in facilities. <Our Project Members> [Development/Project Management] Ryuichi Fujinaka [Sales Promotion] Noboru Sato, Nobuyuki Tanaka [Planning] Echiyo Suzuki, Ryuichi Fujinaka [Creative Direction] Echiyo Suzuki [design, layout] Yutaka Hanaoka [Signage/Graphic concept design] Hisae Ito (Cross) [Production/ construction] Yukio Marumori [Other (Event Planning, Public Relations Support, etc.)] Ryuichi Fujinaka

#Urban & Retail
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