Works#2018

Hamleys, the oldest toy store in the UK with a 259-year history, now has stores in 19 countries worldwide and is a theme park-like facility with various features that set it apart from ordinary toy stores. The Yokohama World Porters store, which will be the first store in Japan along with the Canal City Hakata store in Fukuoka City, will consist of two floors. The first floor will feature Hamleys' iconic carousel, which children can actually ride and play on. The playroom on the second floor will offer games using digital technology and opportunities to try out toys. In addition, just like in the UK, rental services such as party rooms where you can celebrate special occasions such as birthdays and anniversaries with entertainers will be available, making it a facility where families can spend enjoyable time. Our company coordinated this project, in which both stores will open on almost the same day, and assisted with everything from working drawings to construction (excluding the playroom) and construction supervision, based on the basic plan in the UK. <Our Project Members> [Sales & Project Management] Shohei Baba, Haruhiko Kako, Reika Sato, Reina Mihashi [Direction] Eiji Kawakami [design, layout] Masahiro Sugihara [Production & construction] Eisuke Yokoshima, Yohei Ishikawa, Takuto Nitasaka, Kota Shimizu, Yuta Shirahata, Yuma Uehara, Fuyuka Nishiyama, Yuki Miura [Customer Feedback] We were able to realize a store with high construction precision that takes safety into consideration. Furthermore, all the project members agree that it was thanks to the support of NOMURA Co.,Ltd. Ltd., who not only worked with the British design firm but also handled the import agency work, that we were able to open the store in such a short development period. ◆We also handled the Hamleys Canal City Hakata store. <Our Project Members> [Sales & Project Management] Shohei Baba, Haruhiko Kako, Reika Sato, Reina Mihashi, Masahiro Endo, Hisayo Matsunaga [Direction] Eiji Kawakami [design, layout] Masakazu Fujisawa [Production & construction] Eisuke Yokoshima, Yohei Ishikawa, Takuto Nitasaka, Ryo Hashiguchi, Jiro Kusunoki, Daiki Sugimoto

[Project Description] JOURNEY OF SEGASAMMY - SEGASAMMY's Unending Journey "SEGASAMMY continues its journey in pursuit of our customers' dreams and emotions." We proposed an office environment divided into two areas that embodies this spirit. 1) [Reception and Conference Room Area] A reception lounge that sparks curiosity about travel, and conference rooms where you can travel the world and encounter new discoveries every time you open the door. 2) [Cafeteria Area] A place for communication centered on food that "enhances the individuality and abilities of each employee and allows them to encounter a playful spirit." ■Background of Head Office Relocation Head Office office relocation project aims to improve the efficiency of group management and strengthen inter-business collaboration and create synergies by revitalizing personnel exchange, by consolidating Head Office functions of 20 group companies and 6,500 employees into the new office. [Customer's Challenges/Requests] ■A new style of communication within the company ■Creation of situations through encounters with new people ■Promoting a transformation of work style and transforming and revitalizing the brand image [Solution] ■A space that induces diverse communication, from personal private spaces to brainstorming spaces ■"Three Functions" - "Enhancing Sensitivity" x "Comfort" x "Activating Communication" = Aiming to improve motivation and productivity. Communal tables and counters provide a space for spontaneous communication, where people can dine side-by-side with strangers, creating situations where creative communication can emerge through new encounters. <Our Project Members> [Planning & concept design] Shin Takahashi, Nobuaki Saka, Hiroyuki Kanai, Fujie Suzuki Node Yoshiyuki Shimizu, Erika Takeuchi, Motoya Kawasaki [Production] Kenji Takekawa, Yuta Shirahata [Sales & Project Management] Kiyoshi Toyama, Ryota Iwaki, Mai Kono

[Project Description] This project involves the renovation of 148 guest rooms across 4 floors and 22 floors of corridors. Hilton Fukuoka Seahawk is an iconic symbol of the "Seaside Momochi district," which has been selected as one of Japan's 100 best urban landscapes, and its architectural shape is based on the concept of "a large ship setting sail on Hakata Bay." In this renovation, we aimed to create a Hilton Fukuoka that would be loved by people all over the world for a long time, using the comfort of being on a ship and the view of the sea from the deck as motifs, and imagining the way people interact, stemming from the connections between people in Hakata Bay, which has long been a link to exchanges with foreign countries. We aimed to concept design a Hilton Fukuoka that would be loved by people all over the world for a long time, using forms and compositions that arise from "interaction," materials that evoke the feeling of a "ship's cabin," and the colors of "white sand and green pines" unique to Hakata Bay. [Client's Challenges/Requests] The challenge was to make the guest rooms flexibly usable for various guests, including business travelers, leisure travelers, inbound tourists, and MICE (Meetings, Incentives, Conferences, and Exhibitions) guests. The long corridors needed to be concept design in a way that would not give guests a monotonous impression. [Solution] We incorporated a mechanism into the headboard of the bed in the guest rooms, allowing it to be moved towards the center, enabling the room to be arranged as either a twin or Hollywood twin room according to guest requests. In the corridor, the intersecting gradient lines of the carpet represent the trajectory of a ship, with the Hakata Bay side representing the sea, the center representing the sandy beach, and the city side representing the pine forest, creating an impressive concept design that incorporates the colors of the outside scenery into the interior. <Our Project Members> [Sales & Project Management] Masayuki Yoshimori, Nobuko Abe [design, layout] Keita Aono, Naoaki Yokoyama, Jun Watanabe [Production & construction] Takayuki Gara, Mitsuaki Kanayama

[Project Description] This project involves opening a new Isetan Mirror store in conjunction with the renewal of Terrace Mall Shonan. Unlike previous store locations, this store is located in a shopping mall, and the target audience is broader. Therefore, an experiential space and interactive elements were incorporated. [Client's Challenges/Requests] The challenges were how to attract new customers who would recognize the store, and how to ensure they were satisfied after their purchase and would become repeat customers. [Solution] To accommodate the flow of people from Tsujido Station, a logo sign and mirrors symbolizing the brand were displayed in the window next to the mall entrance. Inside the store, the layout of fixtures and traffic flow were carefully designed to provide good visibility and make it easy for first-time customers to enter. A symbolic corner with curtains was set up in the center of the store where customers can receive counseling at their leisure. [Client's Feedback] This section is adjacent to the main entrance of the facility, making it a section where attracting customers directly impacts sales. Through various efforts, we have been able to raise awareness among customers visiting the facility from Tsujido Station, and many customers have entered the store and made purchases. <Our Project Members> [Project Management] Yukinori Hashida [design, layout] Yuko Aida [construction] Koichiro Matsukawa

[Project Description] We assisted in the construction of the new permanent displays Room in the new museum in displays and the renovation of displays Room in the existing museum in displays (designed by construction). < our company Project Members > [Sales/Project Management] Toshiyuki Otani [design, layout] Yutaka Uehara [Production/construction] Jiro Kusunoki, Hiroyoshi Mima

[Project Description] We planned, directed, and produced the "Amada Memorial Hall & displays Room," which conveys the "history" and "future" of Amada Holdings Co., Ltd., a manufacturer and seller of metalworking machinery. Based on the concept of "developing together with our customers," which the Amada Group has cherished since its founding, we introduced the group's future using the entire space, with projection mapping onto historical machinery that played a turning point in the group's development, and a complex production combining original lighting equipment and video projection. We created a highly immersive message space. <Our Project Members> [Planning] Seiichiro Mori, Suiko Tsuchikane, Ena Taka [concept design] Masami Morita, Takaaki Tani, Naoya Fujiwara, Yuri Nakagawa [Direction] Akinori Goto [Production] Junya Hanayama, Yuhei Soeda [Sales] Ryo Yamauchi

[Project Description] In Obi, a castle town with a long history in Kyushu, we created a story about the region's intangible culture and used projection mapping at the former lord's residence within the Important Preservation District for Groups of Traditional Buildings. [Client's Challenges/Requests] In a castle town with many tangible cultural properties, the next challenge was the transmission of intangible culture to the next generation and to people outside the region. This led to the theme of "making the region's intangible culture known to a wide range of people by creating an engaging space in conjunction with a highly popular event." [Solution] By using projection mapping, a visual technique, to express the region's intangible culture like a "historical picture scroll," we believe we were able to create an opportunity to pique the interest of people of all ages and nationalities. Another advantage of visual expression is that we were able to create a highly artistic space without damaging the cultural property building, which we believe suggests future possibilities. <Our Project Members> [Development] Yasutoshi Yamano [Sales] Tatsuya Iio, Junichiro Yoshida [design, layout] Masaki Kawahara, Kenji Suzuki, Yuya Tagami

[Project Description] Ginza Sony Park is part of the "Ginza Sony Park Project," a project to renovate the Sony Building. It will be open as a flat, open public space until the fall of 2020, and then in 2022, a new Sony Building will be completed, expanding the park while maintaining its original concept. [Client's Challenges/Requests] Our role was from working drawings to construction, but we needed to proceed with design and fabrication simultaneously with the demolition work. While considering time savings and costs, the goal was to achieve maximum effect with minimal actions, based on the idea of " concept design the demolition" without adding unnecessary elements. Our theme was how to integrate into the project team and ensure proposals and quality that exceeded expectations in response to the project team's requests. [Solution] We participated in the project by thoroughly performing basic tasks, such as preparing the latest fabrication schedule and on-site process at the project's regular meetings to constantly share progress, and thoroughly checking the detailed working drawings, fabrication drawings, construction drawings, finish samples, and partial detail drawings, as well as maintaining close communication with the project team. [Customer Feedback] Despite the extremely tight schedule, thanks to the careful communication between our partner, the concept design team, the construction team, and our company, we were able to successfully open on August 9th. I believe the greatest benefit was that construction, which involved quite complex adjustments, was completed on time. Thank you very much. <Our Project Members> Sales: Kazunari Sato Production & construction: Kiyoshi Katayama, Yoshihiro Akiyama

[Project Description] The key point of the renewal is to ensure that visitors can keep up with the ever-evolving field of astronomy through displays. For example, we have created a system that allows the museum to independently update software to incorporate new information, and a communication space where the latest information can be displayed. The design also takes into consideration that it will serve as a place for information exchange where more than 100 registered astronomy volunteers gather every day, as well as a place for citizen activities such as explaining to visitors and presenting concept design. <Our Project Members> Art Direction: Shunsuke Shimizu concept design: Toshie Makigara Equipment concept design: Toshiyuki Suzuki Production Planning: Junichi Ito Production Management: Yu Iketani, Takeshi Shimada Producer: Shin Yoshioka

[Project Description] We assisted with the design and construction work for the relocation of "Sabatini di Firenze," a superb, authentic Italian restaurant that boasts a history of over 100 years in Italy and nearly 40 years in Ginza, offering the essence of Tuscan cuisine. Our concept design concept was "connecting," and we redefined the Sabatini style as "not a tradition of simply preserving old things and passing them on to future generations, but a tradition of using old things while challenging ourselves with new things and innovating." This resulted in a new "Sabatini di Firenze" that met the expectations of our loyal customers. [Customer Feedback] This is a masterpiece among all of our Cardinal's past stores. We are truly grateful. <Our Project Members> [Sales/Project Management]: Masahiro Harada [design, layout]: Kumiko Oishi / Chie Okamoto [Production/ construction]: Kentaro Yamaguchi / Katsuhiko Naito / Yoshito Hamabe / Yumiko Matsumoto

[Project Description] This project involves the renovation of the hot spring facilities at the main building of the Akiu Grand Hotel in the Akiu Onsen area of Sendai City. We aimed to create a hot spring facility that maximizes the excellent location along the Rairaikyo Gorge, allowing guests to feel a sense of unity with the four seasons of Akiu and the Rairaikyo Gorge, while also possessing the characteristic charm of the Akiu Grand Hotel and a modern impression. [Client's Challenges/Requests] There is a walking path for tourists between the Rairaikyo Gorge and the hotel, which stands along the gorge, so it was necessary to ensure that the hot spring facilities were not visible from either the walking path or the hot spring facilities. In addition, we took care to make the facility safe and easy for three generations to use, such as by reducing the difference in height between the steps leading to the baths. The men's bath is themed "Bonten no Yu - A bath of forgetfulness where you can cherish the four seasons of Akiu, enjoy a sense of unity with Raikyo Gorge, and heal your heart in a Zen-like tranquility," while the women's bath is concept design "Aihime no Yu - A serene, modern resort that resonates with the nature of Raikyo Gorge, a bath for beautiful skin where you can truly relax in an extraordinary space." [Solution] When you open the sliding door to the hot spring, you are greeted with a serene atmosphere where the natural beauty of Raikyo Gorge is like looking at a painting, and hot spring water gushes out from a large natural stone carved out like a water basin. The seasonal scenery of Raikyo Gorge is reflected in the water of the open-air bath, and to further enhance the sense of unity with nature, the edge of the bathtub has been made infinity so that it is not visible. Furthermore, the boundary wall between the men's and women's open-air baths utilizes large stones that have been there since ancient times, the floor is made of Towada stone with a pale blue-green color that gives a sense of cleanliness, and the ceiling is made of wood-grain panels that give a modern impression, creating a stylish and high-quality atmosphere. Large, openable glass sashes are placed in the center of the indoor bath, connecting the inside and outside during pleasant seasons, allowing for a sense of spaciousness. <Our Project Members> [Development] Masayoshi Nishibori, Isao Oyama, Mitsuhiro Sato [Sales] Hiroyuki Uesugi [Creative Direction] Miwa Matsubara [design, layout] Miwa Matsubara, Yoshiyuki Takahashi, Takeshi Honda [Production and construction] Manabu Fukuda, Masaaki Takase, Ken Aizawa [Architectural Supervision] Hiroshi Ueno

[Project Description] As part of Panasonic Corporation's 100th anniversary celebration, the "Konosuke Matsushita Historical Museum" was newly constructed and opened on March 7, 2018, the 100th anniversary of the company's founding. The aim was to allow visitors to experience the management philosophy and worldview of Konosuke Matsushita, the founder of Panasonic, and to widely pass on his "spirit." [Client's Challenges/Requests] The challenge was how to pass on Panasonic's management philosophy, the numerous achievements, words, and spirit left behind by the founder to the company's employees, and how to provide learning and insights to visitors, including the general public. The space was designed to allow visitors to relive the 94-year life of founder Konosuke Matsushita by following the "path" set as displays theme, and the concept was "a place where you can meet Konosuke Matsushita." [Solution] First, a space was created in which visitors can freely stroll around and concentrate on their thoughts, using "Shinshinan," a place loved by the founder, as a motif. Each displays element is expressed in layers according to depth, and the structure was designed so that visitors can select information according to their individual interests. <Our Project Members> [Sales & Project Management] Shohei Baba [Planning] Tomoko Yanagihara [design, layout] Hideaki Hata, Sachiyo Yoshikawa, Naruhito Suga, Takaki Mizuno [Sculpture concept design] Kenichi Kishikawa [Production & construction] Masao Ogawa Photography: Nakasa & Partners Co., Ltd.

Project Description] This project is a first floor corporate PR and awareness facility for Yamaha Head Office 's new Building No. 21. The goal was to create a "place" where visitors could gain new insights and discoveries no matter when or how many times they visited, by appealing to the full range of Yamaha's technologies, know-how, and sensibilities cultivated over the company's long history. The theme of concept design was to create a facility where visitors can "see," "hear," and "touch" Yamaha's DNA, its present, and its challenges for the future. The challenge was to create a space that would convey Yamaha's corporate stance and showcase its musical instruments in a way that was different from that of a physical store. displays The main street was to be the axis of the building, and the zoning was to clearly separate light areas from dark areas. We feel comfortable with your extensive track record, and the detailed project progression and on-site construction have resulted in the completion of a wonderful facility, thank you very much. ＜Our project members＞ [Sales/Project Management] Takashi Sakamoto, Kensuke Feiniwa, Kyoko Watanabe [design, layout] Keiu Tamura, Noriaki Terunuma, Atsuko Nakazawa [Planning/Signage/Graphics concept design] Tomoko Yanagihara, Mitsuka Kobayashi [Production/ construction] Atsushi Yanome

[Project Description] This facility is an innovation facility created with the aim of co-creating new value by bringing together people, technology, and wisdom, in addition to being a space to introduce and experience the technologies that Ajinomoto has cultivated so far, with the goal of solving the challenges of business partners and social issues. [Client's Challenges/Requests] Until now, technology introductions to companies have been on a visit-based basis, which limits the number of technologies that can be explained at one time, and it is difficult to convey the actual product introductions and the value of the technology. Therefore, there was a need to create a place where the appeal could be made more efficiently and effectively. Furthermore, there was a need to create an environment in which the potential value of the technology could be effectively conveyed and customer needs could be efficiently understood by allowing customers to "see, touch, and feel" the technologies that are owned. [Solution] In composing the space, we built a variable system based on the following ideas: ① fixed form (not having a fixed shape in terms of time or space), ② bidirectional (dialogue is the main focus, not objects or technology), and ③ unfinished (changing along with the evolution and changes of the world), thereby realizing highly flexible planning. This allows us to appeal to customers efficiently according to their needs and also enables unexpected connections and discoveries. Furthermore, as a concept design concept, we aimed to create a space (innovation space) that encourages free and flexible thinking by combining circles and organic curves, based on the theme of "Ferment" (to ferment, to revive, to stimulate). <Our Project Members> [Planning] Yuichi Saito, Tomoko Yanagihara, Keita Kobayashi [design, layout] Keiyu Tamura, Kensaku Shiroto [Creative Engineers] Kenichi Kishikawa, Ken Yanagisawa, Katsuji Oguchi (Nomura Techno) [Production & Construction] Jun Endo [Sales & Project Management] Ayako Konda, Atsuko Matsubara, Yasushi Shimizu

[Project Description] The "Heijo Palace Invitation Hall" is a guidance facility located within the Suzaku Gate Plaza of the Heijo Palace Site National Historic Park. It conveys the significance and splendor of the Heijo Palace Site Historic Park, a "special place" where you can feel the Nara period today, and invites visitors to the park and temples that retain the atmosphere of the past. [Client's Challenges/Requests] In order to invite visitors to the Heijo Palace Site, we aimed to create a "guidance displays that increases interest in the Heijo Palace Site and leads to a moving experience at the actual site." [Solution] We aimed to invite visitors to the field by spatializing and experientially impressing them with the "specialness of the Heijo Palace Site," which is difficult to see at the site. The zone is broadly divided into three parts: "The Present State of the Heijo Palace Site," which guides visitors through the current park; "The Appearance of Heijo Palace," which allows visitors to learn about and experience the activities of Heijo Palace in the past; and "Beyond Time," which interprets Heijo Palace and Kyoto in the past from artifacts. By changing the approach in each zone and impressing the specialness through the five senses, displays is designed to lead to a moving experience at the actual site. <Our Project Members> [Development] Haruya Miwa, Kazuya Hashizume [Sales & Project Management] Haruya Miwa [Planning] Shigeo Fujii, Yuka Sueda, Setsuko Nishimura [design, layout] Takeo Akamine, Tadashi Yuasa, Tomoyo Tsukiyama [Signage & Graphics] Yoshito Inoue, Satoko Hasegawa [Production & construction] Hayato Ichimanda, Goro Yamano, Ryohei Yamaoka, Yoshito Inoue, Katsumi Yamada, Satoko Hasegawa, Nanae Hori [public relations] Takeo Akamine, Shigeo Fujii, Yoshito Inoue, Satoko Hasegawa [Review Engineer] Kazuya Hashizume