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叙々苑 新宿小田急ハルク店

叙々苑 新宿小田急ハルク店

1976年創業の高名な焼肉店、叙々苑。この度、同店最大規模となる旗艦店を計画しました。創業の地・六本木では当時多くの外国人のお客様が来店され、肉を焼くときの音を「ジョージョー」と発音することに店名の由来があります。そこでまず、肉を焼く音から着想を広げて、音色をコンセプトとし、西陣織やアクリル、石、ガラスなどの素材の仕上げにリズムを感じさせる特徴を持たせました。また、ピアノブースは演奏の音の広がりを視覚的に訴求する象徴的な造形を試みています。 ブランドの歴史から着想を得て、食と空間と音の関係性を強めた今回の計画。お客様の五感に共鳴し、食の幸福感をより感じていただける場になればと思いデザインしました。 <社会課題/お客様の課題/ご要望> ・旗艦店としての存在感と上質感の創出すること。 ・様々なシーンに対応できる客席を計画すること。 <解決策> ・木や石、西陣織、アクリルといった素材特性を活かしたデザインとしました。 ・個室、半個室、ペアシート席、ホール席、円形ソファ席といった様々なシーンに対応できる客席を計画しました。 <当社プロジェクトメンバー> 【営業・プロジェクトマネジメント】 鶴田 康宏 【デザイン・設計】 RENS:松浦 竜太郎、倉知 優歌、石澤 拓郎 【制作・施工】 藤高 幹也、横山 敬、山本 真理子

#Urban & Retail
Xcom Global Headquarters Entrance Lobby

Xcom Global Headquarters Entrance Lobby

The entrance lobby of the headquarters of Xcom Global, which has strengths in providing communication environments, including mobile internet for those traveling abroad. Mobile communication services create various relationships around the world, connecting people with each other and people with events. The chain of individual communications that transcends countries and generations eventually creates a global movement or spins into one large entity, reminiscent of a "forest" where the activities and connections of various living things give rise to the spread of more life. The infinite connections and possibilities that Xcom Global's business brings to the world are superimposed on the state of a rich forest, and concept design theme is the natural formations there, the memories of the forest's growth, and the beautiful appearance that changes with the time. For the walls, panels with a motif of overlapping silhouettes of trees are concept design as an element symbolizing the forest landscape, and the space is covered with them. The sunlight during the day and the lights after sunset cast soft shadows on the floor and walls through the openings in the panels, giving the impression of sunlight filtering through the trees, creating a forest-like scene even though it is located inside a high-rise building in Shibuya. The impressive tables and drink counters are concept design with the motif of tree rings as a memory of the growth of the forest. The curved metal plates are offset in a concentric pattern and assembled, with the tops made of transparent acrylic so that the structure can be seen. The layout plan divides the space into two areas: a reception area for welcoming visitors and a meeting area for business negotiations. Under the above concept design theme, we have devised ways to block the view and create transparency appropriate for each scene. [Client's Issues/Requests] We received a request to concept design a reception space and a business negotiation space with an atmosphere like that of a luxury hotel lobby. <Our project members> [Sales/Project Management] Kazushige Ishii, Kaori Murakami [design, layout] Yoshihiro Kitamura [Production/ construction] Ikuo Chikaishi, Tetsuji Koike, Takuya Kagawa

#corporate
KANDA SQUARE

KANDA SQUARE

KANDA SQUARE was planned in the Kanda area, where Sumitomo Corporation was founded for the second time. It is a landmark of Kanda, a 21-story office complex that was born as a challenge for Sumitomo Corporation to create a new town. We were in charge of the interior interiors of the first floor commercial zone, the sign design, construction work and furniture and fixture manufacturing work. [Client's issues/requests] ・To be able to feel the history and culture of Kanda. ・We want to attract customers other than office workers by considering the compatibility of interiors of the store and the environment. ・We want to create an atmospheric space that combines modern concept design with traditional craftsmanship. [Solution] concept design concept is "innovation and tradition". By adding new methods to the traditional craftsmanship, we aimed to add a light newness to the weight of Kanda's accumulated history, creating a space that is innovative yet easy for everyone to enter and comfortable. Furthermore, by allowing users to share and overlap their "time, heart and attention," the "Square" and "Nishikikoji" were designed as symbolic locations to stimulate the creation of a new community. The project was carried out using a "Guild" method, where Sumitomo Corporation, the designers and the craftsmen came together and communicated directly. Having three craftsmen involved from the planning stage helped to broaden the designer's image even further, and the ideas were materialized through collaboration between the craftsmen, creating a good flow. <Our project members> [Sales and project management] Hashida Yukinori [design, layout] Matsuzaki Michio, Kanayama Kosuke, Yamada Shoko, Komuro Katsuhiko [interiors construction] Hirayama Satoshi, Kitabatake Miyuki [Sign design and construction] Nomura Products Co., Ltd.: Mori Naoaki, Watanabe Shota

#Urban & Retail
Tokyo International Airport Terminal 2 International Flight Facility "TOKYO AIR"

Tokyo International Airport Terminal 2 International Flight Facility "TOKYO AIR"

In conjunction with the expansion of the international facilities at Tokyo International Airport (Haneda Airport), we were in charge of concept design and construction of the commercial area facing the departure lobby. Aiming for a symbolic concept design appropriate for the new gateway to Japan, we expressed the future "sky" of "Tokyo," which floats in the "sky" like "clouds" and "wind" and blends with each other, changing its appearance infinitely. Countless objects made with cutting-edge 3D modeling design technology create the silhouettes of streamlined "clouds" and "wind," and the shifting light and color gradations create the "sky" that changes its expression infinitely. For example, the generous and grand expression of the "clouds" and "wind" felt in the distance is composed of a fine geometric arrangement of approximately 5,500 strip-shaped parts when you get closer. In addition, the change of time of day and seasons is expressed with the soft and delicate light and color shading of approximately 1,800 proprietary lights. The dynamism of Japanese sensibility, which repeats meticulousness and generosity, and the "Japanese aesthetic sense" that appreciates the changes of the seasons, such as the flurry of cherry blossoms, the scenery of waves, the autumn winds and the winter skies. By fusing these two elements into the space with unprecedented new technology, we challenged the possibilities of future spaces. <Our project members> [Sales/Project Management] Kazuyoshi Hikota [design, layout] Shinjiro Kondo [Production/ construction] Yoshiyuki Nakamura, Sora Udagawa, Ryosuke Takada

#public
ROOKIE CAFE

ROOKIE CAFE

"An experiential cafe filled with car love" This is the first motorsport-themed cafe that opened in Toyota Motor Corporation's experiential theme park "MEGA WEB". It is not just a cafe with cars, but it has been styled here and there to subtly stimulate interest in cars. A large table modeled after the Nürburgring circuit in Germany, where Toyota Motor Corporation and other automakers from around the world compete for development, is placed in the center, and it is dotted with goods that will move the hearts of car lovers and art that can be enjoyed by children and adults alike. This circuit-model table is the symbol of the cafe, and was concept design as a communication belt that will induce natural conversations between people. In fact, it is bustling with people taking photos in various places, and many conversations can be heard. We hope that motorsports will be a catalyst for conversations and connections between family and friends, and sometimes strangers, and that it will expand. The machines that are the key to the cafe are racing cars that have actually raced, creating a realistic presentation. We also created furniture that can only be seen here, concept design only with parts from Toyota cars. It is not just furniture, but furniture with a message, and is popular among Japanese people as well as many foreign tourists. The food, which is made with carefully selected ingredients, includes a lunch plate where you can choose your main dish and side dish, as well as healthy dishes such as soy smoothies and soy pulp donuts made with soy milk and okara from a long-established tofu store, and gluten-free soy brownies, making it a place where everyone from children to adults can enjoy their meals with peace of mind. These are the original principles set by Toyota Motor Corporation, who wanted to allow people who are a little distant from motorsports, such as women and children, to enjoy the world of motorsports while naturally experiencing it. They were particular about providing a real experience that cannot be experienced at a cafe that simply displays cars, and created a space where not only core car fans but also young women and families can enjoy the world of motorsports when they come to the cafe. <Our project members> [Sales/Project Management] Takuya Fujioka, Yukari Tange [Creative Direction] Mitsuhide Yoshinaga [design, layout] Yuzo Kosaka, Hajime Kato [Production/ construction] Ryuichiro Katsura

#Urban & Retail
Gree head office office renewal

Gree head office office renewal

This is a project to completely renovate three floors of Roppongi Hills Mori Tower, which houses the headquarters of GREE. It took more than two years after the project was conceived, and construction was carried out in multiple phases. The concept of this project is "Disseminating Green's manufacturing". With its head office located in the Roppongi Hills Mori Tower for about nine years, the company has returned to its roots and expressed its passion for manufacturing in the office space. We created the entrance, lounge, café, Future Labo's interiors and fixtures while valuing the feeling of materials to express the image of creating high quality products in the space that many workers spend, which supports the three pillars of GREE's game business, advertising and media business, and live entertainment business. Project members, including customers, actually worked on construction fixtures at the site, creating a space filled with the spirit of manufacturing. D Sign Co., Ltd. was in charge of overall project management and Puddle Co., Ltd. was in charge of concept design design. [Customer Comments] In the new space that NOMURA has worked on, the number of events has increased approximately four times compared to before the renovation, and the number of visitors is on the rise, and our company office is returning to life. We can welcome our customers with confidence because we have a space and fixtures that are carefully designed to detail. < our company Project Members > [Sales/Project Management] Kaori Murakami, Shuichi Sakashita [Production/construction] Naoto Tominaga

#corporate
Brillia Shinagawa Minamioi Communication Salon oooi

Brillia Shinagawa Minamioi Communication Salon oooi

A place in the community where people can say "Hey!" and connect with "people", "lifestyle" and "town". We proposed opening the condominium sales center to the community so that local residents and new residents who will live in the condominium can get to know each other. For local residents, this would allow them to have a positive attitude towards the huge apartment complex that is about to be built, and they would be able to experience the atmosphere of the future residents even before it is completed, while also creating a comfortable place for potential buyers. [Customer's Issues/Requests] Early integration between new residents of the condominium and the community is a major issue. Given this social background, this project began with the idea that a sales center should be a place that can serve as a starting point for the local community and is suitable for such requests. [Solution] We planned the sales center based on a "traditional Japanese house" so that it would function as a "place" where local residents can drop in and interact with each other casually as a starting point for the local community, connecting "people who already live" and "people who will live in the future" in the area. The "doma" connects the exterior and interior spaces, the "living room" is a place where users can converse, and the "veranda" is a space where local people can casually talk to each other. These concept design make the local community visible and provide updates on daily life. [Customer feedback] We believe that this project was made possible thanks to your company's teamwork, as you cooperated in many aspects, from concept creation, planning, introducing the operator, design, and construction. We are very grateful. <Our project members> [Sales and project management] Watanabe Shinpei, Utsugi Yuri [Planning] Miyazaki Shoko, Sugimoto Taku [design, layout] Onishi Ryo, Koshizen Hiroaki, Omoto Kenta [Production and construction] Wakasugi Soji Photography: Kono Masato, Nacasa & Partners Co., Ltd.

#corporate
Kanda Myojin Cultural Exchange Center "EDOCCO"

Kanda Myojin Cultural Exchange Center "EDOCCO"

Kanda Myojin Cultural Exchange Center "EDOCCO", which we produced comprehensively from concept creation to opening, is a facility that inherits tradition and creates new culture under the concept of "tradition x innovation". It is an unprecedented complex facility with 4 floors above ground and 1 floor below ground, including the function of a shrine's shrine amulet giving office. The multi-purpose hall is the main axis, and the facility operates 365 days a year, hosting corporate presentations and displays on weekdays and a live music venue on weekends. In addition, the Japanese culture experience, which focuses on protecting traditional performing arts and traditional crafts, targets inbound tourists. The facility incorporates mechanisms to improve visitor satisfaction, such as the introduction of merchandise sales and cafe services that are enjoyed by visitors while promoting regional cooperation. [Issues/Themes] In the future, 20 years from now, there are two issues: 40% of temples and shrines are in danger of disappearing due to the impact of the declining birthrate and aging population, and the decrease in Shinto weddings. This project was started in response to the desire to increase the number of worshippers at shrines in the future. [Solution] This facility, which combines a multi-purpose hall and a Japanese culture experience studio, was born from a plan to inject marketing ideas into the shrine and attract demographics that had not previously visited the shrine (young people and inbound tourists). The facility is bustling every day, with three target groups of visitors: business people, young people, and inbound tourists. <Our project members> [Producer] Sakazume Kenichi [Sales] Yamaguchi Seiji, Inami Tsuyoshi, Kawata Motoo [Planning] Kobayashi Keita, Watanabe Yoshiko [concept design] Onishi Ryo, Okuyama Eri, Kazuyoshi Nanako, Sasai Ayumu [Production] Takahara Shigeyoshi, Endo Jun, Kimura Hiroki ~Related links~ [News release] ・Kanda Myojin Cultural Exchange Center "EDOCCO" is produced by NOMURA Chief Planner Sakazume Kenichi, with designer Onishi Ryo in charge of interiors design ・Announcement of "Suzuki Toshio and Ghibli Exhibition" to be held at Kanda Myojin Cultural Exchange Center "EDOCCO" [Media coverage] ・2019.04.09 "Nikkei ESG" May issue ・2019.02.19 "Nikkei Business Daily" ・2019.02.18 "Nikkei Business Daily"・2019.02.06 "Hata Lab"

#public
Attack on Titan Exhibition FINAL

Attack on Titan Exhibition FINAL

"Attack on Titan" is a dark fantasy battle manga that began serialization in Bessatsu Shonen Magazine in 2009. In 2014, the first exhibition of original drawings, "Attack on Titan Exhibition," was held, which attracted over 450,000 visitors, including traveling exhibitions. Now in 2019, the story is reaching its final stage. This exhibition, titled "Attack on Titan Exhibition FINAL," is a condensed version of the past 10 years. In addition to displays, this exhibition allows visitors to experience the history and worldview of the work as a culmination of the work, with branching paths that allow visitors to relive the characters' "choices," a 1/1 scale diorama theater that immerses you in the world of the story, and an displays of the final episode that can be heard only through sound. Following on from the previous exhibition, we assisted with the planning, design, layout, and construction of the spatial production. *This exhibition was held in Tokyo from Friday, July 5th to Sunday, September 8th, 2019, and in Osaka from Saturday, September 21st to Sunday, December 1st, 2019. ©Hajime Isayama, Kodansha / Attack on Titan Exhibition FINAL Production Committee <Our project members> [Sales/Project Management] Haruhiko Kako, Toshihito Kawashima [Creative Direction] Ryuta Yamada [Space concept design] Yuya Tagami [Modeling concept design] Satoshi Nakagawa, Hiroki Toyoda [Graphic concept design] Yasuyuki Chosa [System Engineering] Kenji Suzuki [Production/ construction] Yohei Ishikawa, Shunsaku Kimura, Takenao Onishi

#entertainment
Moominvalley Park

Moominvalley Park

Moomin Valley Park opened in Hanno City, Saitama Prefecture on March 16, 2019. Our company was in charge of the entire park planning, design, production planning, and construction. [Customer's challenge/theme] As this is the world's first permanent Moomin theme park, there was no precedent, so it was necessary to literally get approval from the publisher, Moomin Characters, from scratch on what kind of facility it should be and what kind of attractions would be good. In addition, since the scope of responsibility was wide, a large, well-coordinated team was required. [Solution] The deep understanding of the original work by the promotion members and repeated careful confirmation work with the publisher ultimately led to very high praise from the publisher and smooth approval. In addition, by assigning a promotion team consisting of the entire NOMURA Group, we created a situation where communication was always possible in all areas. [Customer's voice] The promotion members had a deep understanding of the Moomin characters and story, and approached content creation with love, which earned the licensor's trust and made the approval process go smoothly. It has been highly praised by guests as a facility where you can feel the love for characters. <Our project members> [Sales and project management] Shingo Terasaki, Tomohito Kawashima, Mirai Suzuki, Morifumi Nihei, Junichi Manabe, Haruhiko Kako [Planning and design] Masaki Kawahara, Kyosuke Horie, Asafumi Sasa, Sakae Kirioka, Kentaro Yamada, Yoko Suzuki, Masahiro Sugihara, Yuki Handa, Manami Nagao, Eri Isoyama, Satoshi Nakagawa, Hi Oikawa, Noriko Osaki, Kazumi Shimada, Hiroki Toyoda, Rina Saito, Ryosuke Naga [Graphic concept design] Minori Kaneno, Misao Kaneko, Ayaka Hagiya, Mayu Toyoda, Fujie Suzuki [Production and construction] Shunsaku Kimura, Tetsuji Inoue, Chuzo Seki, Kunihiko Hashimoto Nomura Products: Kiyohiko Hoshi, Naoaki Mori, Takeshi Niimi, Kiyomi Naoyuki, Wataru Yoshida [System Engineering] Kenji Suzuki, Isao Yokota Nomura Techno: Katsuji Oguchi, Masahiro Takano [Structural Calculation Work] Kiichi Fujihira

#entertainment
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