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Starbucks Reserve (R) Roastery Tokyo

Starbucks Reserve (R) Roastery Tokyo

Starbucks Reserve(R) Roastery Tokyo, which combines coffee bean roasting capabilities, opened along the Meguro River in Nakameguro, Tokyo. This is the first Starbucks store to open in Japan and the fifth in the world. Each floor of the four-story store offers a different experience. Located in a vibrant and creative neighborhood, this charming concept design is inspired by the famous cherry blossom trees that line the Meguro River in full bloom. The space concept design aims to blend with the natural beauty of various parts of Japan, and is symbolized by an expansive glass surface that extends to the ceiling and a warm wooden terrace seating area. In the center of the store, a 17-meter-high cascade stretches to the fourth floor, where coffee beans are stored in a cask covered with 121 hand-hammered copper plates. Pipes carrying coffee beans run around the cask and throughout the restaurant, while the main bar on the first floor offers a variety of coffee brewing methods, and the authentic artisan bread available at the Italian bakery Princi (R), the first of its kind in Japan, is another attraction. In the area with a large roasting machine, visitors can also enjoy communicating with baristas and roasters over the counter; the Tibana Bar on the second floor offers a unique tea experience and a taste of the traditional Japanese tea journey, while the Alibiamo Bar, the first of its kind in Japan on the third floor, offers mixology and Craft Cocktails on the 3rd floor, where you can immerse yourself in a world of mixology and craft cocktails. In addition, the AMU Inspiration Lounge on the top four floors will serve as a venue for casual talks about social issues, a community outreach center, and a coffee training facility.  The store will be the first Starbucks Roastery in Tokyo to be built from the ground up with a local architect, and the store exterior will be a collaboration with Kengo Kuma, a leading Japanese architect. concept design The space is a fusion of Japanese nature and tradition with modern concept design architecture, creating a space where people can explore and enjoy the experience of coffee. Based on the concept of a roasting factory and seating area coexisting in the same space, we sought a dynamic and entertaining composition incorporating the roastery's symbolic "cask" and bean pressure pipes, as well as an odd combination of delicate and understated Japanese materials. Solution: The cask is surrounded by a cherry blossom petal motif inspired by the cherry trees along the Meguro River. The cask itself was concept design patterned in such a way that the eye is guided upward, like the steam rising from a cup of coffee. The furniture is also interiors ・In addition to incorporating traditional Japanese craftsmanship and material processing techniques into the furniture, we have added a contemporary touch to create a new concept design like the copper cascade and origami ceiling motifs. We have created a space that will surprise, inspire, and engage visitors in the coffee experience. The first time you step into the shop, you will be overwhelmed by the overwhelming space. The fusion of Japanese nature and tradition with the modern concept design and the creation of each and every detail has been echoed by customers as one of the values of the immersive experience. In addition to the coffee and tea products, the entire world view of the building, which is surprising and exciting, is one of the main experiences of the Roastery Tokyo. <Our project members> 【interiors schematic design Cooperation, artwork concept design】 Eiji Kawasaki, Mai Takahashi 【working drawings】 Kyoko Aikawa, Yo Yamamoto, Yuki Yamaguchi, Junya Hagiwara 【 Production construction】 Ryohei Azechi, Jun Endo, Osamu Kojima 【 Project management, sales】 Seiji Yamaguchi, Yukako Ninomiya

#Urban & Retail
Bosch Shibuya Head Office 10F "The NEST"

Bosch Shibuya Head Office 10F "The NEST"

A renovation project for Bosch Corporation's Shibuya headquarters. We were in charge of planning, design, layout, and construction to renovate one floor on the 10th floor into a communication space. From our experience of renovating the 4th floor of our headquarters building into a communication space "RE/SP", we thought it was important to create a mechanism for employees to interact. Based on the concept of "SCRAMBLE for MEET UP" (people gather, hatch new ideas, and then take off again), we designed it with the aim of creating a place where diverse employees can gather and interact on a daily basis. In order to express the mix through encounters and exchanges, just like in Shibuya, where Bosch's headquarters is located, we collaborated with various artists to create a space that allows concept design to interact with an open mind. We also participated in the creation phase, such as logo concept design and event planning and management. [Customer's challenge/theme] We were asked to concept design a place where employees could interact from a different perspective than the office floor, with the aim of revitalizing communication within the company and creating innovation. [Solution] We proposed a spatial configuration that would allow each employee to regain their vitality and deepen their connections. Specifically, with the aim of creating opportunities for communication that transcends age and departmental boundaries, the area has been divided into six major functions, including a counter where people can have casual conversations over a cup of coffee, a place to sit and relax on sofas, and a space to move around and refresh. By proactively incorporating furniture and art that will spark communication, we also aimed to create a place where spontaneous ideas that are difficult to generate in office areas can be born. There is also a product displays that allows people to experience Bosch's DNA, making it a place that provides hints for creating innovation. <Our project members> [Sales and project management] Ishii Kazushige, Murakami Kaori, Shishihori Tomoyo [design, layout] Yamanobe Manabu, Hagiwara Mitsutaka [Planning] Masubuch Kenta [Production and construction] Koike Tetsuji

#corporate
Shiseido Global Innovation Center S/PARK

Shiseido Global Innovation Center S/PARK

This is a project for a lively facility opened on the first and second floors of Shiseido's cutting-edge research facility, Shiseido Global Innovation Center (known as S/PARK). On the first floor, there is the S/PARK Cafe, where you can enjoy meals created in collaboration with Shiseido Parlour, the S/PARK Beauty Bar, where you can purchase personalized cosmetics, the S/PARK Studio, where you can experience original programs based on a unique method, and the S/PARK Museum, an experiential museum, on the second floor. It is a beauty complex that anyone can freely visit. The large SONY 16K crystal LED screen in the atrium and the large spiral staircase that connects the first and second floors are distinctive features. In addition, an extra-large motif was installed on the ceiling of the open atrium structure to give visitors the image of "inspiration taking flight." The overall production was handled by Kundo Koyama (ORANGE AND PARTNERS), the spatial concept design was handled by nendo+onndo, and our company was mainly responsible for the design and construction of the facility's interiors. <Our project members> [Sales and project management] Takamori Masahiro, Nekoda Hiroki [Planning] Yanagihara Tomoko, Fujii Kayoko, Hirota Kohei, Amane Mayo, Okazaki Hiroko [concept design and basic planning] Aono Keita (onndo), Matsui Shingo (onndo) [schematic design, working drawings and interior administration] Hayashi Kohei, Tamura Noriaki, Nitta Makiko, Yato Seika [Graphic concept design] Suzuki Fujie [Production and construction] Yamada Soichiro, Hirowatari Ryoka [Technical direction] Takashi Akimitsu, Oku Haruki

#corporate
Hamleys Yokohama World Porters

Hamleys Yokohama World Porters

Hamleys, the oldest toy store in the UK with a history of 259 years, currently has stores in 19 countries around the world, and is a theme park-like facility with various gimmicks that are different from ordinary toy stores. The Yokohama World Porters store, which will be the first store in Japan along with the Canal City Hakata store in Fukuoka, consists of two floors, the first floor and the second floor. The first floor has a merry-go-round, which is the symbol of Hamleys, and children can actually ride it and play. In the playroom on the second floor, you can enjoy playing with digital technology and trying out toys. In addition, just like in the UK, rental services such as party rooms where you can celebrate special occasions such as birthdays and anniversaries with entertainers are also available, making it a facility where families can have a fun time. We coordinated this project, which saw both stores opening on almost the same day, and assisted with everything from working drawings on the basic plan in the UK construction (excluding the playroom) and construction supervision. <Our project members> [Sales/Project Management] Baba Shohei, Kako Haruhiko, Sato Reika, Mitsuhashi Reina [Direction] Kawakami Eiji [design, layout] Sugihara Masahiro [Production/ construction] Yokoshima Eisuke, Ishikawa Yohei, Nitasaka Takuto, Shimizu Kota, Shirahata Yuta, Uehara Yuma, Nishiyama Fuyuka, Miura Yuki [Customer feedback] We were able to create a store with high construction precision that took safety into consideration. All project members agree that it was all thanks to the support of NOMURA, who not only worked with a British design firm but also handled the import agency work, allowing us to open the project with such a short development period. ◆We were also in charge of the Hamleys Canal City Hakata store. <Our project members> [Sales/Project Management] Baba Shohei, Kako Haruhiko, Sato Reika, Mitsuhashi Reina, Endo Masahiro, Matsunaga Toshiyo [Direction] Kawakami Eiji [design, layout] Fujisawa Masakazu [Production/ construction] Yokoshima Eisuke, Ishikawa Yohei, Nitasaka Takuto, Hashiguchi Ryo, Kusunoki Jiro, Sugimoto Daiki

#Urban & Retail
Odawara Castle NINJA Museum

Odawara Castle NINJA Museum

This is the third facility renovation we have undertaken within the castle park, following the Odawara Castle Keep and Tokiwagimon Samurai Museum. This is a historical experience museum where you can learn about the Odawara ninja "Fuma", who are said to have supported the Odawara Hojo clan behind the scenes, in a fun way through digital technology and real-life experiences. We are in charge of the overall planning, design, layout planning, production and construction of the displays and digital content, as well as assisting with the operation plan for the entire museum. In addition, 88% of the wood used is from Odawara (certified as a Kanagawa wood production area), which also contributes to the revitalization of Kanagawa's forestry and wood industries. ◆Odawara Castle Keep https://www.nomurakougei.co.jp/achievements/detail/242 ◆NOMLAB Nomura Open Innovation LAB, a specialized organization developing the digital communications field at NOMURA [NOMLAB (commonly known as Nomura Lab)] http://www.nomlab.jp/jp/ <Our project members> [Development] Akinori Ogasawara, Annin Sawada [Sales/Project Management] Annin Sawada [Planning] Wakako Satake [design, layout] Sayaka Horikoshi, Toshie Makigara [Content Director] Hitomi Nakamura (NOMLAB), Keiko Uchiyama (NOMLAB) [Air conditioning equipment design] Tadahiro Nakajima [Electrical lighting design] Yuko Yamashita, Yuya Tsuboi [Production/ construction] Hironari Ota, Junichi Ito, Toshiyuki Suzuki, Hiroyoshi Mima, Kei Yokoyama

#public
Sega Sammy Group Headquarters Relocation Project

Sega Sammy Group Headquarters Relocation Project

[Project description] JOURNEY OF SEGASAMMY - Sega Sammy's never-ending journey "Sega Sammy continues to travel in pursuit of our customers' dreams and excitement." We proposed an office environment that embodies this spirit, divided into two areas.設集約します。 English: 1) [Reception and meeting room area] A reception lounge that will pique your curiosity about travel, and a meeting room where you will travel around the world and make new discoveries every time you open the door. 2) [Dining room area] A space for food-centered communication that will "enhance the individuality and abilities of each employee and encounter a sense of fun" ■Background to the head office relocation The head office relocation project will consolidate the head office functions of 20 group companies and 6,500 employees into a new office with the goals of promoting efficient group management, as well as strengthening cooperation between businesses and generating synergies by invigorating personnel exchanges. [Customer's challenges/requests] ■New style of communication within the company ■Create new situations by meeting new people ■Encourage change in work styles, and transform and invigorate the brand image. [Solution] ■Create a space that will stimulate a variety of communication, from personal private spaces to brainstorming spaces. [Three functions] "Increasing sensitivity" x "Comfort" x "Invigorating communication" = improving motivation and productivity. Communal tables and counters, places where strangers can dine side by side, provide a place for spontaneous communication, and create situations in which encounters with new people can lead to creative communication. <Our project members> [Planning and concept design] Takahashi Arata, Saka Nobuaki, Kanai Hiroyuki, Suzuki Fujie Node Shimizu Yoshiyuki, Takeuchi Erika, Kawasaki Motoya [Production] Takekawa Kenji, Shirahata Yuta [Sales and project management] Toyama Kiyoshi, Iwaki Ryota, Kono Mai

#corporate
Mitsui Shopping Park LaLaport Shonan Hiratsuka "Kids Park" "Koniwa House"

Mitsui Shopping Park LaLaport Shonan Hiratsuka "Kids Park" "Koniwa House"

[Project Description] We created a space in the large shopping mall "LaLaport Shonan Hiratsuka" where functions are integrated to make it more comfortable and safe for families with children. The 170m2 kids' zone "Kids Park" attached to the food court is divided into areas for different age groups, and uses highly cushioned interiors materials with sufficient consideration for safety to provide a space where children can play safely. "Koniwa House" is a rest area where parents with children can take a break. It has a small garden where adults and children can take off their shoes and relax, a space to feed baby food, and a nursing room where you can stretch your legs and relax. [Project highlights] ・Considerations were taken to reduce the psychological and physical burden on not only children but also parents, with features such as a kids' zone where children can take a break before and after meals and eat while being supervised, and a nursing room where children can stretch their legs and relax. ・Zoning was implemented according to different ways of spending time, with zones for quiet play, active play and babies. ・Incorporating mechanisms that stimulate children's instincts and curiosity in a simple space. <Our project members> [Sales and project management] Ikuta Hidefumi [Planning] TeamM [design, layout] Suzuki Yoko, Omoto Kenta, Yamada Ayaka [Production and construction] Iwakura Katsue

#public
ISETAN MIRROR MAKE & COSMETICS Terrace Mall Shonan

ISETAN MIRROR MAKE & COSMETICS Terrace Mall Shonan

[Project Description] This project is to open a new Isetan Mirror store in conjunction with the renewal of Terrace Mall Shonan. Unlike previous store locations, this store will be located in a mall SC, and the target demographic will be wider, so we have created an experiential space and incorporated interactive elements. [Customer Issues/Requests] The issues raised were how to attract new customers by making them aware of the store, and how to ensure that they are satisfied after purchasing and will return in the future. [Solution] To deal with the flow of people from Tsujido Station, we displayed the brand's logo sign and mirror in the window next to the mall entrance. In addition, the layout of the store has been designed with good visibility and easy for first-time customers to enter, with the fixtures and traffic flow being well-thought-out. A symbolic corner with curtains has been developed in the center of the store, where customers can receive counseling at their leisure. [Customer Feedback] This area is adjacent to the main entrance of the facility, and attracting customers directly leads to sales. Through various efforts, we have been able to recognize the store among customers who come to the facility from Tsujido Station, and many customers have entered the store and made purchases. <Our project members> [Project management] Yukinori Hashida [design, layout] Yuko Aida [construction] Koichiro Matsukawa

#Urban & Retail
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