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NOMURA Co.,Ltd.

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Seibu Chichibu station square hot spring festival hot water

Seibu Chichibu station square hot spring festival hot water

[Project Outline] Along with the renewal of Seibu Chichibu Station, which is the gateway to Chichibu City, Saitama Prefecture, where more than 300 festivals are held annually, “Seibu Chichibu Ekimae Onsen Matsuri-no-Yu, ” a new multi-use hot spring facility, opened from Nakamise Street in Seibu Chichibu in April 2017. Based on concept design concept of "Matsuri," which symbolizes the Chichibu area, it has a hot spring, a food court, and souvenir shops. As a facility where you can fully enjoy the characteristics of the Chichibu area, it has become a new base for sightseeing in the Chichibu area and has created a bustling atmosphere. our company assisted with development planning and consulting, basic concept design, environmental design supervision, stage decoration/graphic concept design and sign, facility logo concept design, etc. [Customer's issue] In order to make visitors to the Chichibu area enjoy the various attractions of the four seasons, such as the moss pink in spring and the night festival in winter, we supported commercial planning through food and beverage planning at the food court where visitors can enjoy the menus and ingredients unique to Chichibu, as well as product sales planning of sweets and goods in collaboration with famous local stores, and helped realize Concept concept design through design supervision of interiors and architecture as a matsuri no yu. [Solution] Through the basic cooperation of concept design and design supervision throughout the project, we have contributed to the realization of the expression of the facility concept of "Matsuri" and synergistically to the improvement of brand value through very smooth relations and close communication with the project operator, design company, and construction company. < our company Project Members > [Development] Toshiyuki Shirai [Sales/Project Management] Tetsuo Mori [Research/Planning/Consulting] Kenichi Sakazume, Tetsuro Yasuda/Ai Ichikawa [design, layout] Toshihito Kato/Chujo Takashi Myo [Production/construction] Masato Takeuchi

#public​
The Food Times

The Food Times

【Project Overview】 The project is underway for completion in the spring of 2019, and the commercial facility "Green Blue" at the domestic passenger terminal at Fukuoka Airport is underway. As the entire airport is being redeveloped under the park concept, we are in charge of environmental planning for the commercial zone. It aims to be like a park where tourists and people from the city can gather. This time, I was in charge of the design and construction of the food hall, which was the centerpiece of the early opening. 【Challenges/Themes】 ■ concept design Concept "Captain's Base" "Captain's Private Base Flying Around the World" Based on this concept, we took a lot of inspiration from maintenance yards and airplanes and deployed them in concept design zones and details. By adding a story, we deepened the charm of the space. ■The best trip starts from the best "If the waiting time is fun, the trip will be even more wonderful." Based on this idea, in order to provide guests with a way to spend their waiting time according to their goals, we have set up a unique seating space for each zone, and scattered concept design with a playful spirit. Solution: The north zone near the boarding gate has a high counter zone where you can easily drink a drink and board immediately. In the south zone, we displays airplane parts to create a museum-like space. Plan to spend time touching airplane equipment that you can't usually see. In addition, the central hall seats are equipped with original lighting inspired by the truss structure of the maintenance yard. It has random movements and creates a fun buzz. The space in the back is inspired by the captain's study. I draw a memo writing on the blackboard on the ceiling that expresses my thoughts on becoming a pilot. [Our project members] 【Sales】Naoki Goto 【Consulting】Hayako Suzuki 【Design】Ryutaro Matsuura / Tomohiko Deguchi / Kosuke Omura 【working drawings】Satoshi Matsuo 【construction】Mitsuru Kanayama / Toshihide Tsumagari

#public​
Nihonbashi Toyama Museum

Nihonbashi Toyama Museum

[Project Overview] Nihonbashi Toyama-kan is a comprehensive information hub centered around a restaurant where visitors can experience the flavors of Toyama, and also offers retail sales, tourist information, and exchange events. Throughout the space, Toyama-produced materials and traditional crafts are used, making it a new hub that conveys the "high-quality lifestyle of Toyama" and not just sells goods, but also conveys the beauty of Toyama's nature, diverse culture, and the allure of its food, making people want to visit Toyama Prefecture. Our company assisted with consulting, design, layout, building execution, event management, and public relations support. [Challenge/Theme] "A place to convey the high-quality lifestyle of Toyama" The theme was to revitalize industry, tourism, etc., by conveying experiences rather than just selling goods. [Solution] We implemented a proposal to "revitalize the facility by introducing a new purpose that will serve as a focal point." By utilizing our CSV solutions for creating public spaces, "Forester Project" (*1) and "Japan Value Project" (*2), we have created a project that is not just a local products store, but can be used for various regional revitalization measures that Toyama Prefecture aims to achieve, such as tourism, industry, and migration. Our designers visited sawmills in Toyama Prefecture to select locally sourced wood, including cedar and zelkova, for the tables and chairs that are actually used in the building. "Forester Project" (*1) A project to develop facilities that strongly imprint a regional brand while supporting the forestry industry by manufacturing interiors, furniture, and fixtures for facilities using domestically produced timber with regional characteristics. "Japan Value Project" (*2) An initiative to collaborate with businesses nationwide that handle traditional techniques and materials and provide a platform for them to be featured in facilities. <Our Project Members> [Development/Project Management] Ryuichi Fujinaka [Sales Promotion] Noboru Sato, Nobuyuki Tanaka [Planning] Echiyo Suzuki, Ryuichi Fujinaka [Creative Direction] Echiyo Suzuki [design, layout] Yutaka Hanaoka [Signage/Graphic concept design] Hisae Ito (Cross) [Production/ construction] Yukio Marumori [Other (Event Planning, Public Relations Support, etc.)] Ryuichi Fujinaka

#Urban & Retail​
TONAMI TULIP GALLERY

TONAMI TULIP GALLERY

<Project Description> The Tulip Shikisai-kan has celebrated its 20th anniversary and has renovated its permanent displays. The "Wonder Garden" allows visitors to see the process of tulips from sprouting to blooming all year round, and the "Under Farm" explores the mysteries of tulips using the latest technology. Our company assisted with the design and construction of the renovations. ◆Wonder Garden Tulip Palace Approximately 500 cut tulips are displays on a wall made of curved glass 3.7m high. You can have a magical experience surrounded by tulips. Palette Garden A garden where 5,000 tulips bloom all year round! Tulips spread out in all directions as if in a kaleidoscope. Growth Story Enjoy the process of tulips growing along with the seasons. ◆Under Farm You can shrink down and see the growth of tulips from the perspective of a bulb. The process is clearly explained with images projected onto the ceiling. You can also learn about the history, breeding, and cultivation tips. <Our Project Members> [Development] Isao Fujimori, Atsushi Ishikawa [Sales & Project Management] Atsushi Ishikawa [Planning] Yuki Shimokuni [design, layout] Tomoki Fukano [Video Direction] Akinori Goto [Graphics] GyoGyoMaaMa Creation Office, Ayashi Mizutani, Yumi Nakajima [Production & Planning] Tsutomu Fukushima, Akio Hiraishi [Production & construction] Atsushi Okuda, Koichi Yamada, Chinami Tadokoro [Design Cooperation] KAZAANA design studio, Tomoaki Hori, Yasuaki Hatakeyama [Production Cooperation Partners] Horai Co., Ltd., Nippon Electronics Service, Plantscape, Kyoda Creation, TV Asahi Create 4D, Endo Lighting [Photography] Shin Photo Works, Shinji Miyamoto

#public​
SKY CIRCUS Sunshine 60 Observatory

SKY CIRCUS Sunshine 60 Observatory

--------------------------------------------------------------------------------------- This facility will be closed for renewal in 2022 and reopened on April 18, 2023 as a new facility called Sunshine 60 Observation Deck Tenbo Park" on April 18, 2023. (NOMURA Co.,Ltd. Scope of work: planning, design, leasing, construction, logo creation) --------------------------------------------------------------------------------------- Experience the view and height in various ways The new observatory "SKY CIRCUS Sunshine 60 Observation Deck" (SKY CIRCUS Sunshine 60 Observation Deck), where visitors can enjoy and experience views and heights in various ways, fully reopened on April 21, 2016 (Thursday). This facility has evolved from an observatory for "just looking" to an observatory for "experiencing," based on the concept of "SKY CIRCUS," and offers a variety of state-of-the-art technologies, including VR technology and 4D experiences, interactive animation, and CG animation. The new observatory is a one-of-a-kind observatory where visitors can enjoy the "view" and play with "technology" at the same time. We planned and produced this project in collaboration with Dentsu Inc. The "Infinite Scape" is a giant kaleidoscope-like tunnel of light and mirrors that projects images depicting the changing seasons in Japan, and the "SKY Trampoline" is a vertical leaping trampoline that allows visitors to enjoy the experience of flying through the sky to see the natural landmarks of the four seasons, filmed by drones, Visitors can also enjoy inbound content. Visitors can also enjoy "Kaleidoscope 60," which features 60 kaleidoscopes and a sparkling "CUMOS Cube Kaleidoscope," and "Asobrella NEXT," an entertainment experience that offers views, weather, and simulated experiences, among others. Through industry-academia collaboration with Joshibi University of Art and Design, Osaka University, and other educational institutions, the facility is creating new experiences by transforming technology into entertainment. In this facility NOMURA Co.,Ltd. group, Nomura Development Inc. is in charge of the store "SKY CIRCUS SHOP" and cafe "Cafe Quu Quu Quu" operation, management, Nomura Techno Inc. is in charge of the technical system for the production equipment interiors, and Nomura Products Inc. is in charge of the production, and by utilizing our collective strength, we have created an observation deck that is unlike any other in the world. Nomura Development Inc. was in charge of the technical system for the staging equipment, and Nomura Products Co. <Customer Comments> This project was not a typical observatory renewal project to clean up the environment interiors, but a project to create value for a new observatory, and it was a difficult project to create something from nothing. Therefore, as a client, we were looking for new ideas that would entertain, surprise, and delight the guests. We were able to meet these requirements not by simply making one-sided proposals, but by working together enthusiastically to create them through free and vigorous discussion within the project team and, at times, by presenting the client with bitter criticisms. It was a great benefit for us to experience a new renewal method that was different from the competition style renewals we had done in the past. <Our project members> [Sales and project management] Hiroyu Imaizumi, Seiji Yamaguchi, Kenji Higashi [Planning] Kenichi Sakazume, Tetsuro Yasuda, Ai Ichikawa [design, layout] Tamae Takahashi, Yoko Suzuki, Kyoku Okamoto, Masataka Myonaka [Contents planning and concept design] Ryuta Yamada [Signage and graphics concept design] Yasuyuki Chosa [Contents production and construction] Toshiaki Kawabata, Junpei Hino construction Kondo Kobayashi, Keiji Kobayashi, Yuki Kuga, Nomura Techno [interiors] Masao Tomita, Tetsu Hirayama, Yoji Inuma, Nomura Products [operation, management] Kazuhiko Someya, Hajime Mizuno, Harue Inagaki, Yuki Saito ([maintenance management] Yoshitaka Okubo, Kazumasa Takeuchi, Nomura Techno)

#entertainment​
3×3LabFuture

3×3LabFuture

<Project Overview> This facility was planned and designed as a hub for exchange and activity that transcends industry and business boundaries, operated by an affiliated organization of Mitsubishi Estate Co., Ltd. Aiming to realize a sustainable society for the next generation, and with its three elements of "environment," "economy," and "society" meshing together like gears, this facility, named "3x3LabFuture" from the concept of a "third place" that is neither work nor home, aims to foster the formation of various communities and the emergence of businesses that connect to the future. <Client's Challenges> The client's challenges included creating diverse gathering spaces where visitors from various industries and business types, from individuals to large groups, can interact and engage in activities, and expressing the environmentally advanced nature of the office equipment. <Solutions> We planned and designed spaces such as a "salon" space capable of hosting large seminars, a "communication zone" that can be freely utilized, a "workshop kitchen" and "future cafe" as exchange spaces using cooking as a medium, and a "wonderful corridor" that can accommodate various displays. Every single interiors material, furniture, and fixture was carefully selected with environmental considerations in mind. <Our Project Members> [design, layout] Echiyo Suzuki, Ryo Onishi, Kyoko Kosugi [Production & construction] Yukio Marumori [Sales & Project Management] Shun Kawai

#corporate​
Yamanashi Prefectural Mount Fuji World Heritage Center

Yamanashi Prefectural Mount Fuji World Heritage Center

<Project Description> Mount Fuji, a World Cultural Heritage site that Japan is proud of. The Mount Fuji World Heritage Center is a facility that aims to raise awareness of the importance of preserving Mount Fuji for the future, by learning about and enjoying its value from both the "nature" and "culture" perspectives, as it is registered as a World Heritage site as "an object of worship and a source of artistic inspiration." Our company has addressed the challenge of effectively conveying the "fascination of learning about Mount Fuji" to visitors, including many foreigners, by creating a spatial experience with sound, video, and lighting effects that feature nonverbal content (non-verbal displays), and by providing displays guidance through the "Fujimeguri" app, which includes multilingual (7 languages) explanations and audio commentary narrated by Shuzo Matsuoka. We are creating a "one-of-a-kind experience" by combining "giant object structures" + "ICT content" + "lighting, sound, and video" in a complex presentation. [What is the original app "Fujimeguri"?] It is AR content that works in conjunction with a group of approximately 30 displays items. Enjoy AR experiences where figurines of people associated with Mount Fuji begin to speak, and AR that brings to life ancient pilgrimage routes on an 18-meter diameter floor map. In addition, when taken outdoors, it can be used as a tool to explain famous places such as temples and shrines, lakes and marshes, and hiking trails. <Our Project Members> [Development] Masanori Yokoyama [Sales and Project Management] Kohei Mizoguchi [Planning] Yuichi Kameyama, Ryuta Ohashi [design, layout] Yuichiro Tsutsumi [Digital concept design] Hironori Mima [Library concept design] Toshihiko Odagiri [Modeling concept design] Kenichi Kishikawa [Production and construction] Kensaku Yajima, Yuka Ohara

#public​
narafamily

narafamily

■Project Description Narafamily, a large commercial facility that has been a beloved fixture in Yamato-Saidaiji, Nara Prefecture for many years, underwent a transformation into a high-quality urban commercial facility. In the spring of 2016, a complete renovation of the interior was initiated with an investment of approximately 5 billion yen, and the facility successfully reopened in the autumn of the same year. Through a collaboration between general producer Junji Tanikawa of JTQ Inc. and chief creative director Ryu Kosaka of AND, environmental design concept is "Yamato Modern," which explores the essence of Nara. concept design expresses the strength of Nara, reminiscent of ancient temples and Buddhist statues, with a sense of volume, and the facility is further enhanced by a dazzling arrangement that interprets the beauty of "Tenpyo culture" in a modern way. The logo and facility signage have also been revamped with the "Yamato Modern" concept design scheme, and the camel statue "Pokora," the facility's beloved mascot for many years, has been replaced by a second-generation "Pokora" created by sculptor Ryuichi Ohira and installed in the Camel Plaza. With this renovation, the specialty store zone has been significantly expanded, and the facility has been revamped with a more user-friendly layout that makes shopping easier. 55 new stores have opened, including brands making their debut in Nara Prefecture, as well as fashion tenants and large lifestyle goods stores. The new specialty store area has been reborn as "zoro." ■Project Members < NOMURA Co.,Ltd. Ltd. Project Members> [design, layout] Executive Creative Director: Ryu Kosaka (AND) / concept design Director: Shunsuke Saeki / Chief Designer: Kensaku Shiroto / Hikari Yoshinaga [Sign & Graphic concept design] Tomomi Ito / Tomohisa Tsukamoto (Nomura Products) [Production & construction] Yuki Kaji / Takashi Okuno / Hiroto Kobayashi / Katsuya Harino / Takumi Yashima / Ryuta Okimoto / Yonosuke Tokuda / Minoru Akizawa (Nomura Products) [furniture and fixture manufacturing Office] Toshimichi Suzuki / Tetsuhiko Arii [Sales] Project Manager & Soft Sales: Shinpei Watanabe / Hard Sales: Yuichi Tsumoto

#Urban & Retail​
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