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三菱地所様の新事業提案制度から生まれた、メディテーション(瞑想)を核としたセルフコンディショニング事業「Medicha」。多くのストレスに晒されている都市生活者に対し、五感全てを解放する独自のメディテーションプログラムを通じて「自分に余白をつくる贅沢な時間」を提供する没入体験型のメディテーションスタジオです。当社はコンサルティング、体験デザイン、空間デザイン、グラフィックデザイン、メディテーションのコンテンツアドバイス、アートキュレーションまでお手伝いし、ブランド立ち上げの事業企画段階からオープンに至るまで、さまざまな角度から三菱地所様をサポートいたしました。 【お客様の声】 「メディテーション」「アート」「お茶」を融合した没入体験型のスタジオをつくり上げるにあたり、内装にとどまらず、コンセプトの具現化をはじめ、どのようにメディテーションをご体験いただくかといったサービス設計まで総合的にサポートいただきました。また、メディテーション、サウンド、ライティング、お茶など各分野の専門家とコラボレーションをしながら、世界観を保ちつつ、メディテーションの効果を最大化できる空間・サービスが実現したと感謝しています。 ＜当社プロジェクトメンバー＞ 【営業・プロジェクトマネジメント】川井 俊 【コンサルティング・企画】 宮崎 翔子 【デザイン・設計】 波田 英昭、平山 淑貴、吉田 敬介 【制作・施工】 竹川 健二、河合 伴治、山下 優子、中島 忠宏

Renewal of the Science Museum due to the aging of the existing Science Museum facilities and displays items. We received a proposal based on the DBO* method, which integrates design, construction, and operation, and completed construction in a short period of about one and a half years from schematic design. With the main goal of providing active learning-type learning, we are planning displays based on the basic policy of experiential stories that lead to deep learning through spontaneous action by inducing interest from experience. Zoned under six themes of nature, power, sound, light, space, and new technology, the displays space is equipped with more than 100 new science experience devices, almost all of which are centered on the large centerpiece displays, which symbolizes each zone that can be attended by a large number of people. With the cooperation of Hamamatsu's leading companies, we have developed displays to stimulate interest in local industries throughout the building. In addition, we have introduced the world's first scientific information learning system (app) equipped with artificial intelligence (AI) for science museums, realizing a new way of communication concept design that expands interest and knowledge through dialogue. In addition to the displays rooms, we have also renovated the welcome displays at the entrance with art by local artist Yasuhiro Suzuki, the Kids Science Land, a café, a shop, and an outdoor science park to make it concept design a comfortable place not only for children but also for adults, while incorporating the elements of a science museum. * DBO method (Design, Build, Operate): A method of public-private partnership in which design, construction, maintenance, and operation are comprehensively ordered to private companies.

滋賀県立琵琶湖博物館2期リニューアル工事で、「おとなのディスカバリー」の新設と、「ディスカバリールーム」、レストラン、ミュージアムショップ、アトリウム、企画展示室の改装整備を行いました。大人の探求心に応え、繰り返し利用されることを目的とした「おとなのディスカバリー」は、博物館の楽しさを伝え、琵琶湖への関心を高め、地域や博物館での活動への参加意欲を育む学習交流空間です。動物や植物、鉱物などの1000点以上の標本があり、利用者が標本に囲まれ、それらを見る、選んで手に取る、顕微鏡で観察する、図鑑で調べる、学芸員に質問する、といった活動が促進されるよう機能と空間を構築しました。標本をじっくりと観察し、スケッチする方法を体験するコーナー、博物館の研究や資料整理を目の前で体験するオープンラボがあります。ディスカバリールームは「博物館の入り口」として、剥製や五感で学び発見することのできる体験型の空間です。

Our company comprehensively produced the Kanda Myojin Cultural Exchange Center "EDOCCO," a facility built on the concept of "tradition x innovation." It preserves tradition and creates new culture. With four above-ground floors and one below, it is an unprecedented complex that also functions as a shrine's amulet-giving center. Centered around a multi-purpose hall, it hosts corporate presentations and displays on weekdays and functions as a live music venue on weekends, operating 365 days a year. Furthermore, its Japanese cultural experiences, centered on preserving traditional performing arts and crafts, are targeted at inbound tourists. While fostering community collaboration, the facility incorporates mechanisms to enhance visitor satisfaction, including the introduction of merchandise and cafe services to delight visitors. [Challenge/Theme] Twenty years from now, Japan faces two challenges: a 40% decline in temples and shrines due to the declining birthrate and aging population, and a decline in Shinto weddings. This project was initiated in response to calls for an increase in the number of worshippers at shrines. [Solution] This facility, which combines two functions - a multipurpose hall and a Japanese culture experience studio - was born from a plan to inject marketing ideas into the shrine and attract demographics that have not previously visited the shrine (young people and inbound tourists). The facility is bustling every day, attracting three target groups: business people, young people, and inbound tourists. <Our project members> [Producer] Sakazume Kenichi [Sales] Yamaguchi Seiji, Inami Tsuyoshi, Kawata Motoo [Planning] Kobayashi Keita, Watanabe Yoshiko [concept design] Onishi Ryo, Okuyama Eri, Kazuyuki Nanako, Sasai Ayumu [Production] Takahara Shigeyoshi, Endo Jun, Kimura Hiroki ~Related links~ [News release] ・Kanda Myojin Cultural Exchange Center "EDOCCO" is comprehensively produced by NOMURA Co.,Ltd. Chief Planner Sakazume Kenichi, with designer Onishi Ryo in charge of interiors design ・Announcement of "Suzuki Toshio and Ghibli Exhibition" to be held at Kanda Myojin Cultural Exchange Center "EDOCCO" [Media coverage] ・2019.04.09 "Nikkei ESG" May issue ・2019.02.19 "Nikkei Sangyo Shimbun" ・2019.02.18 "Nikkei Sangyo Shimbun"・2019.02.06 "Hata Lab"

The Varve Museum is the world's first museum that explores the single theme of "varves." "Varves" are stripes of mud that accumulate on the bottom of a lake over a long period of time. The "varves" of Lake Suigetsu, one of the scenic Mikata Five Lakes (Fukui Prefecture), have the longest history of 70,000 years, and are deposited at a depth of 45 meters, and are recognized worldwide as the global standard for dating. Facing the lake, 100 thin slices of "shining soil = varves" are displays, and have become a symbol of the region that goes beyond the scope of a museum. The landscape is also one of displays here. You can feel the changes of time, and as the sun goes down, displays change appearance along with the landscape. We have created a harmonious world view without boundaries between displays, architecture, and landscape. [Customer feedback] Although "varves" are not generally familiar and were a difficult theme, we discussed and considered repeatedly to create displays that would satisfy visitors, and as a result, it became displays that was academic yet easy to understand, and it has received high praise in visitor surveys. <Our project members> [Sales/Project Management] Akihide Inoue [Planning] Kyohei Kishida [concept design] Sho Inanobe [Production/ construction] Takeshi Suezaki, Nanae Hori, Riku Murata

The Former Ohara Family Residence, a nationally designated Important Cultural Property, is the home of generations of the Ohara family, who founded Ohara Magosaburo, Kurabo, Kuraray, the Ohara Museum of Art, Kurashiki Central Hospital and other companies, laying the foundations for the development of Kurashiki. We aimed for this house to continue to grow as a place to raise awareness of the great achievements of the Ohara family and as a catalyst where people can talk about the present and future. Part of the public area has been turned into a "Katalyzer space," realizing a non-contact concept design with a shower of words, a family tree and projection mapping. <Our project members> [Sales and project management] Yuasa Shinpei [Direction] Hirabayashi Hiroshi [design, layout] Hirabayashi Hiroshi, Kishikawa Kenichi [Production and construction] Hitobe Masahiro

Noto Satoyama Satoumi Museum is a facility where you can experience the rich nature, wisdom of life, and history and culture that have been cultivated in Nanao City. The charm of Satoyama Satoumi, which cannot be grasped in a single way, is not classified as nature, history, or folklore, but is instead captured in a multi-dimensional way by fusing fields. The museum has mechanisms that both adults and children can enjoy, such as a spatial experience surrounded by insects and shellfish specimens, displays that explains the mechanism of fixed net fishing, an experience of lifting Noto winter yellowtail, and a pull-out quiz. In the two-sided theater, a beautiful seasonal video of Nanao draws you into the world of Satoyama Satoumi, depicting the life and growth of a family in a village. At the end of displays room, we asked about the charms and challenges of Satoyama Satoumi, providing an opportunity to think about the reality and future of Satoyama Satoumi. [Customer's Issues/Requests] We received a request to build a museum that creates the future based on the value of 1,300 years of life (nature, history, and culture) in Noto-Rikkoku, and to incorporate the perspectives of a field museum, tourism, citizen collaboration, and local products. [Solution] Satoyama Satoumi is a system that people have nurtured and can coexist sustainably with the nature. We proposed a "Satoyama Satoumi displays" as a comprehensive study by fusing fields and communicating in a multi-dimensional way. We also fostered civic pride by including a tourist introduction in which a curator gives a guided tour of Noto from a researcher's perspective, and videos featuring local residents. Furthermore, rather than displaying traditional crafts and local products from Noto Nanao as products, they are sublimated and expressed as spatial concept design elements. <Our project members> [Sales and project management] Inoue Akihide, Kishida Kyohei [Planning] Kishida Kyohei, Yuasa Tadashi [design, layout] Yuasa Tadashi, Kagawa Reiko [Sign and graphic concept design] Hasegawa Satoko, Yuasa Tadashi [Production and construction] Kameoka Shin, Inoue Yoshito, Shimoide Yoshiyoshi

Kamioka Town, Hida City, Gifu Prefecture, is home to a cluster of research centers dedicated to exploring the mysteries of the universe and elementary particles. The Hida Space Science Museum, KamiokaLab, opened at the roadside station "Sukai Dome Kamioka" as a space open to all, aiming to widely communicate the fascinating research conducted using experimental equipment hidden 1,000 meters underground in the Hida mountains and foster new relationships between science and society. Neutrinos (*1), mysterious elementary particles shrouded in mystery, are being studied worldwide. Super-Kamiokande (*2), the world's largest underground neutrino observatory, observes them and holds the key to unlocking the unsolved mysteries of the universe through neutrino research. KamiokaLab aims to introduce the mysterious properties of neutrinos and provide a space where visitors can experience an escape from everyday life, traveling between the macroscopic world of the universe and the microscopic world of neutrinos. *1: A type of elementary particle whose name means "neutral" (having no electric charge) and "ino" (small) (Italian), it is a mysterious particle shrouded in mystery and is being studied worldwide. *2: Super-Kamiokande: The world's largest underground neutrino observation device, operated by the Institute for Cosmic Ray Research, University of Tokyo. In addition to investigating the properties of neutrinos themselves, the facility aims to shed light on the history of the universe using neutrinos. [Customer Challenges/Requests] ・To allow many people to experience Super-Kamiokande, which is currently open to only about 1,000 members of the public per year, through this facility. ・To encourage many visitors to become interested in the activities and physics of Super-Kamiokande through the facility. [Solution] ・To allow many visitors to experience and learn through immersive large-screen videos and games that are easy for visitors to understand. [Customer Feedback] displays NOMURA Co.,Ltd. Ltd.'s planning skills are believed to be the driving force behind the creation of this attractive facility, despite the lack of curators specializing in the research fields of the exhibits. <Our project members> [Sales and project management] Haruya Miwa [Planning] Katsumi Hara, Kyohei Kishida [design, layout] Koki Mizuno, Tadashi Yuasa [Production and construction] Hayato Ichimada, Nanae Hori, Toshiyuki Suzuki, Katsumi Yamada, Yoshimasa Shimoide

A first in aquarium history! A "narrative" museum with the theme of "life." The concept is for the staff themselves to talk about what they have learned from the breeding activities at Kinosaki Marine World. The visuals and displays that spread from message-filled copy were treated as one graphic and the entire space concept design. A powerful large-scale video measuring 25m x 5m conveys the message of the Toyooka region's "Stork Breeding Project" along with the dynamic beauty of nature, and conveys the history of the activity. <Our project members> [Sales/Project Management] Iwamoto Noriyuki [concept design] Takahashi Kenji [Planning] Kishida Kyohei [Production] Takashi Akimitsu, Funakura Michitaka, Tokuda Yonosuke, Nagao Shigeo

This is an displays project for the newly established "Akita Inu no Sato" in Odate City, the mecca of Akita dogs. Taking advantage of this precious opportunity to interact with real Akita dogs, we created displays space is located in front of JR Odate Station, alongside the tourist information center, it was required to be casual enough for tourists to enjoy viewing the exhibit, and to provide a moderate amount of information. In addition, the top priority for the interaction corner with real dogs was to concept design that would not cause stress to the dogs, so some ingenuity was required. [Solution] We created a bright and comfortable space with tents and hammocks, reminiscent of a slightly more adult camping environment. Within this space, we created displays space where visitors can play with stamps and frottage, which are easy to do, and learn about the journey of Akita dogs born in Odate. The interaction corner is designed to be stress-free for the dogs, and cages that are easy to use are installed. <Our project members> [Sales/Project Management] Akira Kato [Planning] Miasa Inagaki [design, layout] Yutaka Uehara, Mika Watanabe [Production/ construction] Junya Hanayama

Nihonmatsu City in Fukushima Prefecture has produced "showy chrysanthemums," such as chrysanthemum doll dolls and "multi-flowered" chrysanthemums, in which hundreds or even thousands of flowers bloom from a single stem. However, these efforts were limited to exhibitions at competitions and autumn chrysanthemum displays. However, with a desire to utilize chrysanthemums in a modern way, incorporating a variety of scenes and spaces, the "Chrysanthemum Town Nihonmatsu Branding Project" was launched in 2016 to enhance the appeal of Nihonmatsu's chrysanthemums. In 2017, the second year of the project, our company, whose founding was partly inspired by the Meiji era (1868-1912) when chrysanthemum doll exhibitions were expanded nationwide and became popular events, was approached to provide branding services. Working with Nihonmatsu City, we helped elevate the traditional Nihonmatsu chrysanthemum cultivation and evolve "Chrysanthemum Town Nihonmatsu" into a brand that promotes Nihonmatsu to Japan and the world. ◆Project Website *This link will take you to an external website. If you would like to continue, please click the URL below. http://senrinzaki.jp/ *Please note: The linked website is not a NOMURA Co.,Ltd. website and is not under our control. The website addresses listed in this notice are current as of the time of this page's creation. Website addresses may be discontinued or changed. Please confirm the latest address yourself. For the linked website, please contact the linked organization. [Customer Issues/Requests] We would like to brand and develop new businesses for chrysanthemum cultivation in Nihonmatsu City, where advanced horticultural chrysanthemum cultivation techniques such as chrysanthemum doll and Senrinzaki (thousand-ring blooms) remain, and make it a symbol of intergenerational exchange and urban development. Furthermore, by branding Nihonmatsu City's chrysanthemums, we hope to encourage the creation of new chrysanthemum-related products (souvenirs, chrysanthemum goods, etc.) and the expansion of new fields. We also hope to increase employment in the service industry, particularly the tourism industry, by increasing the number of visitors to see the chrysanthemums. [Solutions] - Marketing and market research for the floriculture and display industries, sorting out issues in product supply, and formulating a sales strategy - Formulating a brand concept - Formulating a brand logo and color - Creating a product catalog to promote Nihonmatsu chrysanthemums, including the products "Senrinzaki," "Hyakutarin," and "Kengai" - Creating a project-specific landing page - Formulating a promotional strategy - Creating a promotional movie (Japanese and English) - Supporting and producing event exhibits - Holding branding and product development seminars for local businesses - Supporting product development [Customer feedback] We received many suggestions for new ways to showcase the traditional "Nihonmatsu chrysanthemum" production, such as creating promotional tools to further enhance its appeal and exhibiting at art events that we had never considered before, which confirmed the potential of "Nihonmatsu chrysanthemums." Through this project, many people both in Japan and overseas became aware of "Senrinzaki," and we were able to expand overseas for the first time. They not only provided support for promotions and displays, but also for the development of related products with local businesses and advice on the "chrysanthemum doll Exhibition," and they provided a wide range of support, which helped to foster enthusiasm among local residents. <Our project members> [Sales/Project Management] Yokota Hiroshi [Planning/Direction] Shimokuni Yuki [design, layout] Fukano Tomoki Nakagawa Yuri [PR] Fukasawa Korei [Production/ construction (at DESIGNART TOKYO 2017/2018)] Shimada Takeshi [Collaboration at DESIGNART TOKYO 2018] Uchiyama Keiko (NOMLAB) ・NOMLAB DESIGNART2018 exhibit "Senrinzaki" Chrysanthemum MR http://www.nomlab.jp/jp/projects/detail/15 ・Release information https://www.nomurakougei.co.jp/uploads/news/attachments/1/a7a75355626e63682aa71e0b4fb11fc91cfaa652524366dc8f100e9f068d9f55.pdf

This is the third renovation project we have undertaken within the castle park, following the renovations of Odawara Castle Tower and Tokiwagimon Samurai Museum. This historical museum allows visitors to learn about the Odawara ninja "Fuma," who are said to have supported the Odawara Hojo clan behind the scenes, through digital technology and real-life experiences. We are comprehensively responsible for the planning, design, layout, production, and construction of displays and digital content, as well as assisting with the overall operation of the museum. Furthermore, 88% of the building is made from wood produced in Odawara (certified as Kanagawa Prefecture wood production area), contributing to the revitalization of Kanagawa Prefecture's forestry and lumber industries. ◆Odawara Castle Tower https://www.nomurakougei.co.jp/achievements/detail/242 ◆NOMLAB Nomura Open Innovation LAB [NOMLAB (commonly known as Nomura Lab)], a specialized organization for developing the digital communication field at NOMURA Co.,Ltd., Ltd. http://www.nomlab.jp/jp/ <Our project members> [Development] Ogasawara Akinori, Sawada Annin [Sales and project management] Sawada Annin [Planning] Satake Wakako [design, layout] Horikoshi Sayaka, Makigara Toshie [Content director] Nakamura Hitomi (NOMLAB), Uchiyama Keiko (NOMLAB) [Air conditioning equipment design] Nakajima Tadahiro [Electrical lighting design] Yamashita Yuko, Tsuboi Yuya [Production and construction] Ota Hironari, Ito Junichi, Suzuki Toshiyuki, Mima Hiroyoshi, Yokoyama Kei

[Project Description] This municipal central library is located on the first floor of Kikuchi City Lifelong Learning Center KiCROSS. concept design features large, curved, undulating bookshelves inspired by the flowing river of Kikuchi Valley, the pride of Kikuchi City, creating a diverse space that fosters a variety of experiences. The bookshelves gently divide the space, inviting people in and characterizing it from the bustling area near the entrance to a quiet spot for immersing oneself in reading. The bookshelves change shape, with holes, steps, and enclosed spaces, creating a variety of spaces. NOMURA Co.,Ltd. was also commissioned to concept design displays corner, facility VI concept design, library signage, pamphlets, and other applications. The open shelves can hold a maximum of 85,000 books. <Our project members> [Sales and project management] Yokoyama Masanori, Amano Haruka [Direction] Nakamura Kazunobu [Planning] Kameyama Yuichi, Inagaki Misa [design, layout] Nakamura Kazunobu [Production and construction] Nagayama Shunichiro, Yajima Kensaku, Yamada Koichi

[Project Description] We created a space in the large shopping mall "LaLaport Shonan Hiratsuka" where functions are integrated to make it more comfortable and safe for families with children. The 170m2 kids' zone "Kids Park" attached to the food court is divided into areas for different age groups, and uses highly cushioned interiors materials with sufficient consideration for safety to provide a space where children can play safely. "Koniwa House" is a rest area where parents with children can take a break. It has a small garden where adults and children can take off their shoes and relax, a space to feed baby food, and a nursing room where you can stretch your legs and relax. [Project highlights] ・Considerations were taken to reduce the psychological and physical burden on not only children but also parents, with features such as a kids' zone where children can take a break before and after meals and eat while being supervised, and a nursing room where children can stretch their legs and relax. ・Zoning was implemented according to different ways of spending time, with zones for quiet play, active play and babies. ・Incorporating mechanisms that stimulate children's instincts and curiosity in a simple space. <Our project members> [Sales and project management] Ikuta Hidefumi [Planning] TeamM [design, layout] Suzuki Yoko, Omoto Kenta, Yamada Ayaka [Production and construction] Iwakura Katsue

[Project Description] We assisted in the construction of the new museum's permanent displays Room in displays and the renovation of the existing displays Room in displays (design: construction). < our company Project Members > [Sales/Project Management] Toshiyuki Otani [design, layout] Yutaka Uehara [Production/construction] Jiro Kusujiro and Hiroyoshi Mima