WorksConventions& Events

As the host country of the 2025 World Exposition, Japan (Osaka-Kansai Expo), which will be held under the theme of "concept design a Future Society for Life," this pavilion, based on the theme "Between Life and Life," seamlessly connects displays and architecture, allowing visitors to experience the significance of "circulation." The Japan Pavilion, with its circular structure embodying the relay of life, exudes a unique presence as a pavilion of a host country. While the flow of visitors is naturally drawn into the pavilion as they walk around it, its most distinctive feature is the countless wooden planks arranged in a circular pattern. The gaps between these planks allow visitors to glimpse the interior, and the continuity between inside and outside, displays and architecture, encourages visitors to become aware of the "in-between" aspect of the pavilion's theme. Another unique feature of this pavilion is the concept of a "Japan Pavilion that eats garbage." Microorganisms will decompose waste generated within the Expo site and convert it into energy and water. This "living pavilion" allows visitors to relive this process through an installation* and experience how the energy and water generated power the Japan Pavilion. By circulating the three-zone pavilion, visitors can sense the significance of "circulation," a Japanese aesthetic, and truly feel part of this long and magnificent story. Additionally, by using primarily cross-laminated timber (CLT) as "wooden boards" and steel for the structure, the pavilion uses CLT in as simple and symbolic a way as possible. The CLT used in the Japan Pavilion is planned for reuse by companies and local governments across Japan after the Expo ends, and has been designed for easy dismantling and repurposing. By understanding the value of "circulation," which underlies the Japan Pavilion's theme, "Between Life and Life," we aim to encourage visitors to reexamine the circulation that surrounds us and explore the future of society and hints for a sustainable future. Our company is responsible for displays concept design (schematic design, working drawings), construction, and operation of the Japan Pavilion. *A contemporary art form in which the entire displays space is experienced as a work of art. The audience walks around the space and enjoys the work through sights, sounds, and more.

This pavilion for the Osaka-Kansai Expo uses realistic materials to express the rich stories of Qatar's people, land, and sea. The space is composed of real sand that recreates the desert landscape with delicate gradations, aluminum that resembles the deep sea covering the floor, walls, and ceiling, and a giant curtain with intricate embroidery that symbolizes the country's cultural richness. We designed an experiential displays space in which Qatar's traditional crafts and landscapes emerge in a fantastical way amid materials that directly appeal to the visitor's sensibilities.

We were responsible for design, layout, sign and graphic concept design, interior administration, furniture and fixture manufacturing, environmental features, and construction of the restaurant "Lounge & Dining" at the 2025 World Exposition, Japan (Osaka-Kansai Expo). This facility is concept design to be a "place of hospitality" welcoming guests from Japan and abroad, and combines high-quality spatial presentation with comfort. We aimed to create a space that would create a memorable and special experience for people gathering from all over the world.

Lawson's new store, opening within the 2025 World Expo, Japan site, is located in front of the East Gate entrance, which is directly connected to Yumeshima Station (Osaka Metro Chuo Line), the closest station to the site. The store features noren art representing each of the 47 prefectures and wall art inspired by Lawson's vision of a "Happy Lawson Town"—a symbiotic society created by the connections between Lawson's nationwide network and each local community. The store also incorporates many sustainable building materials, such as wood and single-wall pipes, in anticipation of future use after the Expo ends. Furthermore, the store's unique concept design incorporates Lawson's roots, which began in 1975, such as the logo and milk cans of the first store, conveying its unique identity and communicating its essential value as a "community hot station" that lives alongside the community, from the past to the future.

We have planned a Mie Prefecture booth to be exhibited in the Kansai Pavilion at the 2025 World Expo, Japan (Osaka-Kansai Expo). The Mie Prefecture booth is based on the theme of "The Origin of the Japanese Spirit" and has been designed as a space where visitors can experience the charms of the "beautiful country of Mie," including its rich nature, history, diverse culture, and food. It is an experiential booth that allows visitors to experience Mie with all five senses through valuable displays and content that can only be found at the Expo.

The Malaysian Pavilion, exhibited at the 2025 World Expo in Japan (Osaka-Kansai Expo), is a space that comprehensively expresses the tradition, diversity, and advanced nature of the multi-ethnic nation of Malaysia, with the theme of "INTERWOVEN - Weaving a Harmonious Future." At the center of the pavilion is the symbolic "Tree of Harmony," about 10 meters tall, whose leaves are hand-woven by artisans from all over Malaysia using sustainable natural materials, and whose trunk is an organic structure made by weaving fast-growing bamboo in a spiral shape. The morphological language of this design is also deployed in displays floor, lighting, and graphics, symbolizing the network that weaves the entire pavilion. As a pavilion where diversity intersects to weave one big story, it has become a place that embodies hope for a harmonious future.

Sapporo Flower Carpet 2024 is a citizen-participation art event in which participants create large flower paintings using Hokkaido petals and natural materials, with the main venue being the Hokkaido Prefectural Government Red Brick Building and Sapporo Kita 3-jo Square. The aim is to promote the beautiful "flower scenery" of Hokkaido and Sapporo, and to promote the floriculture industry. The event began in 2014 and is celebrating its 10th anniversary this year, with a total of approximately 3,800 volunteers involved in the production and a total of approximately 640,000 visitors. In 2024, the event will be held from June 28th (Friday) to 30th (Sunday). Fujie Suzuki, a Sapporo native and art director at NOMURA Co.,Ltd. IVD, was invited to design the anniversary carpet (main carpet) commemorating the 10th anniversary of the event. NOMURA Co.,Ltd. IVD was also in charge of the key visuals for this event. The theme of the anniversary carpet is "Weaving, towards the future." The carpet is the largest to date, at 225m², and was concept design and created by Suzuki himself, the first Japanese concept design the Brussels Flower Carpet 2016, which was highly praised both at home and abroad. NOMURA Co.,Ltd. has been providing special support by concept design the anniversary carpet and key visuals, and providing PR and volunteer support. The Sapporo Flower Carpet has been held since 2014. It is run by a public-private partnership between the government (Hokkaido and Sapporo City) and private companies. It is working to develop human resources who will increase the value of the region, run by a diverse group of citizen volunteers, from young children to people working in the neighborhood and foreign residents, and promote understanding of the floriculture industry in Hokkaido for the next generation through collaboration with elementary and high schools.

The shichimi can from Yawataya Isogoro is a famous Shinshu souvenir. The theme of displays held to commemorate the 100th anniversary of its sale was "Dissecting the Shichimi Can." The secrets hidden in the small can were unraveled from the perspectives of history, materials, and concept design. A panel concept design that resembled an unfolded label enveloped the small venue, and the shichimi can, a beloved supporting role on the dinner table, took center stage, adding color to the venue. This exhibition was also held at the Nagano Prefectural Art Museum's Civic Gallery, and recorded the highest number of visitors of any gallery displays.

The Panasonic Group Pavilion "Nomo no Kuni" is a pavilion based on the concept of "Unlock your nature" that draws out the potential of children through sensory analysis technology and experiences that stimulate the five senses. Utilizing the latest technology from Panasonic Holdings, we have achieved a spatial design that harmonizes with the worldview of "Nomo no Kuni" by using tiles that evoke the tactile sensation of walking on natural ground, natural wood finishes with metallic textures, and concept design techniques that combine with 3D printing. We adopted a spatial and experience concept design approach centered on what we can do for the future of children, incorporating cutting-edge design and construction methods in sustainability, such as reusable tiles and biodegradable concept design printing.

"Marunouchi Street Park" is a social experiment project to examine the future form and utilization of Nakadori Street in Marunouchi, Tokyo. The ninth "Marunouchi Street Park 2024 Winter" was held in 2019, and expanded from the previous three blocks of Nakadori Street to five blocks including Gyoko-dori Street, making it the largest scale event to date. Our company participated as a general planning partner and in charge of operations. The theme of this event was "Bright Street." We were in charge of the spatial design, construction, and operation that made use of the illuminations, a seasonal feature of Marunouchi in winter. We supported the planning and operation of the environmentally friendly resin skating rink, which is popular every year, the Glass House Market with its wide range of products, portrait content and street music perfect for the holiday season, and more. (Event period: November 14th to December 25th, 2024)

As part of an R&D project we have been working on since 2022, we have launched "material record," a project themed on "material = Earth's resources," and have announced the launch of its first product, the audio device "noon by material record" (hereafter "noon"). Focusing on the various sustainable materials that make up the Earth, this product connects "sound" and "materials," creating an experiential art piece brimming with the creativity of the NOMURA Co.,Ltd. Group, which specializes in spatial design. To celebrate the release of "noon," we collaborated with the travel group "MIDNIGHT PIZZA CLUB," comprised of actor Taiga Nakano, video director Ryohei Kamiede, and photographer Yusuke Abe. They were also in charge of the spatial concept design for the publication event (held from December 13th to 15th) for "MIDNIGHT PIZZA CLUB 1st BLAZE LANGTANG VALLEY," a book that compiles travel records and was released on December 12th, 2024. In addition to installing "noon," they also displays photographs of Nepal taken during the trip, and played ambient sounds created by Ryohei Kamide from sound sources collected on his travels through "noon."

We exhibited "To Our Future - SCRAP MATERIAL UPCYCLE PROJECT - SCRAPTURE" at DESIGNART TOKYO 2023, one of Japan's largest concept design and art festivals. "SCRAPTURE" is an upcycling project that turns "SCRAP" generated from building materials and interiors materials into "FURNITURE", and reuses it as recycled materials to give back to the earth. We created furniture as practical and sustainable message art that brings interiors waste, which is usually not seen, closer to people and continues to appeal to emotions and memories. We aim to recycle it as new interiors materials and to serve as a medium to expand the circle of co-creation, and to be an opportunity to think about a better future.

"GINZA SKY WALK 2024" is an event where you can experience a part of "a pedestrian space of the future that utilizes things and events that are friendly to people, towns, and the environment" with the theme of "ethical," which means actions and lifestyles that are considerate of the environment, people, and society. Leveraging our past experience, we provided total support for the event, from planning the entire event, spatial concept design, construction, operation, and attracting tie-up companies. The overview of the experience of this event is that while walking the entire 2km of the Tokyo Expressway (KK Line) from Shimbashi to Kyobashi, you can enjoy the cityscape and performances by the Tokyo Wind Orchestra Federation and the Tokyo Fire Department Band in the special space of the highway, as well as ethical content experiences such as local product shops, market stalls, and art displays. In addition, we implemented early morning running and yoga programs, and night programs where you can enjoy the night view of Ginza, creating an opportunity to experience the new charm of the KK Line that is different from the daytime. In keeping with the event theme of "ethical," we aimed to create an event that was kind to people, the city, and the environment by setting up fixtures made from wood with a connection to Tokyo that could be reused after the event, holding art workshops using recycled materials, and inviting tie-up companies that sympathize with ethical causes.

This is a social experiment project to observe how people spend time in outdoor spaces at Nakadori, Marunouchi, Tokyo, and to consider the future of roadways and sidewalks. In the summer of 2024, we tried to gently define the way people gather by manipulating the shape, and to explore comfort. The concept is "i-ma-i." We gave shape to the furniture through geometric manipulation, such as a square movable block bench, a long big table with gradually changing face-to-face distances, a round bench that combines concentration and diffusion, and a bollard-utilizing bench that combines the roadway and sidewalk with handrails, and wrapped it in a way that resonates with the materials of the surrounding environment. Because it is an eventful product, variables need to be taken into account before it can be made permanent, but we were able to demonstrate a new way of gathering. (Date of event: July 25, 2024 - August 18, 2024)

"Marunouchi Street Park" is a project that is being carried out as a demonstration experiment of future area management, transforming "road space" into a comfortable "urban park space" in Nakadori, Marunouchi, Tokyo. The winter 2023 event will continue from the summer and examine the state of urban parks in preparation for permanent establishment, while highlighting the illuminations, a winter feature of the Marunouchi area, and providing various content perfect for the holiday season, such as photo spots for visitors to enjoy, a merry-go-round, an ice rink, and a Glass House Market with a wide selection of food and beverages. This time, the concept is "Bright Street - Nakadori in winter, where the city and everyone shines -" and we have taken measures that are in line with the SDGs and trends of the times, such as reusing each market booth used in winter 2022 and remaking the swing-shaped bench that was popular during the summer 2023 event into a photo spot with new decorations. In addition, we have worked to create content that makes use of our past know-how, such as upgrading the "Detour Bench" created in summer 2023 to a bench where you can relax while looking up at the illuminations. In addition, while the official musicians performing on the streets will continue as in the summer, we have also taken on new initiatives in terms of planning, such as inviting a portrait artist this time. In addition, as a continuation of the "Illumination Tour for the Blind" held in the winter of 2021, we held a dialogue tour in which able-bodied people walked blindfolded to deepen their understanding of the visually impaired, creating an opportunity to discuss how to make the streets more comfortable for everyone.