The 46th Tokyo Motor Show 2019 Toyota Booth
Based on the concept of "PLAY THE FUTURE", this is a playground where you can experience the future mobility society "Human Connected" by becoming a resident of the future and exploring the experience content.
Instead of drawing a concrete image of a connected city that will gradually become more realistic in the future, we created a highly abstract environment based on white and grids, and combined the video and stage production that wraps around the entire booth. We have created an experience space that arouses the imagination of visitors and their expectations for the future.
<Our project members>
[Sales and Project Management] Shigeyuki Ishiyama
[design, layout] Noriaki Tamura, Kazuya Maruyama, Kan Fujimura
[Production and construction] Jun Endo, Ikuya Sasaki
~Related Links~
[Related achievements]
・ The 45th Tokyo Motor Show Toyota booth
- open
2019
- location
Tokyo
- client
Toyota Motor Corporation, Dentsu Live Inc.
- solution
design, layout, interior administration, environmental features, interior execution
- Award
"Japan Kukan concept design Award 2020" Long List
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- The 46th Tokyo Motor Show 2019 Toyota Booth
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