Works#2019

Renewal of the Science Museum due to the aging of the existing Science Museum facilities and displays items. We received a proposal based on the DBO* method, which integrates design, construction, and operation, and completed construction in a short period of about one and a half years from schematic design. With the main goal of providing active learning-type learning, we are planning displays based on the basic policy of experiential stories that lead to deep learning through spontaneous action by inducing interest from experience. Zoned under six themes of nature, power, sound, light, space, and new technology, the displays space is equipped with more than 100 new science experience devices, almost all of which are centered on the large centerpiece displays, which symbolizes each zone that can be attended by a large number of people. With the cooperation of Hamamatsu's leading companies, we have developed displays to stimulate interest in local industries throughout the building. In addition, we have introduced the world's first scientific information learning system (app) equipped with artificial intelligence (AI) for science museums, realizing a new way of communication concept design that expands interest and knowledge through dialogue. In addition to the displays rooms, we have also renovated the welcome displays at the entrance with art by local artist Yasuhiro Suzuki, the Kids Science Land, a café, a shop, and an outdoor science park to make it concept design a comfortable place not only for children but also for adults, while incorporating the elements of a science museum. * DBO method (Design, Build, Operate): A method of public-private partnership in which design, construction, maintenance, and operation are comprehensively ordered to private companies.

"Maison KOSÉ" is a concept store that combines digital and experiential elements, where customers can try out all of KOSÉ's brands across the board, from skincare and makeup to haircare. Based on the theme of "Find Your Own Beauty," we aimed to create a space that utilizes digital technology to help customers discover their own beauty in a more personal and casual way. For KOSÉ, this is a completely new concept store that can be described as a "place of communication with customers." It also functions as a learning space that creates contact points with customers and allows the information and experience gained from these points to be quickly fed back to KOSÉ. <Our project members> [Sales/Project Management] Nagakura Reika, Taguchi Kanoko [concept design] Baba Kumiko, Kobayashi Ayaka, Suzuki Kaori [Architecture] Uriita Tetsuro [Production/ construction] Iwata Yorikazu [Video System Design/ construction] Nomura Techno: Suzumura Mizuki, Sakuma Kei

Shibuya Scramble Square, a new landmark facing the Shibuya Scramble Crossing, has one of Japan's largest rooftop observation spaces (approximately 2,500 m2) at 230 meters above Shibuya. SHIBUYA SKY is made up of three zones: SKY GATE, a transition space on the 14th to 45th floors; SKY STAGE, an outdoor observation space; and SKY GALLERY, an indoor observation corridor on the 46th floor. It is an observation device that not only allows you to enjoy a 360-degree view from 230 meters above Shibuya, but also stimulates your intellectual curiosity and develops your imagination through a series of experiences. In collaboration with Rhizomatiks concept design, we were in charge of interiors space concept design, schematic design, working drawings, construction, and system hardware. <Our project members> [Project management] Yuya Endo [concept design] Keisuke Yoshida, Shuta Fukahori [Product direction] Kazuo Maeda, Yuki Abe, Hajime Oyamada, Yui Fujii

This is the first MUJI HOTEL project in Japan, which is based on the concept of "anti-gorgeous, anti-cheap." In a building with a total floor space of over 9,000 m2, the flagship store "MUJI Ginza" is located from the basement to the 6th floor, and "MUJI HOTEL GINZA" is located from the 6th to 10th floors, making it a global flagship store where the world of MUJI is gathered together. Our company was in charge of construction of ATELIER MUJI GINZA on the 6th floor and the hotel lobby and restaurant of MUJI HOTEL GINZA. <Customer's request> In order to embody the world view that Ryohin Keikaku has accumulated so far and the designer's thoughts, it took a lot of time to select interiors materials and decide on the plan. As a construction company, we understood the idea, but our challenge and the customer's request was to deliver within the predetermined period. <Solution> In order to achieve the maximum results within the limited time, we had countless meetings with UDS and aimed to materialize it. Although it was a "request" to complete the project within the time frame, it was a project that could only be accomplished thanks to the cooperation of Muji and UDS. <Our project members> [Sales/Project Management] Kawagishi Taisuke [Production/ construction] Wakasugi Soji, Hamabe Yoshito, Higashiyamazaki Naoto, Kawai Yuna, Sakaki Ryohei

"An experiential cafe filled with car love" This is the first motorsport-themed cafe that opened in Toyota Motor Corporation's experiential theme park "MEGA WEB". It is not just a cafe with cars, but it has been styled here and there to subtly stimulate interest in cars. A large table modeled after the Nürburgring circuit in Germany, where Toyota Motor Corporation and other automakers from around the world compete for development, is placed in the center, and it is dotted with goods that will move the hearts of car lovers and art that can be enjoyed by children and adults alike. This circuit-model table is the symbol of the cafe, and was concept design as a communication belt that will induce natural conversations between people. In fact, it is bustling with people taking photos in various places, and many conversations can be heard. We hope that motorsports will be a catalyst for conversations and connections between family and friends, and sometimes strangers, and that it will expand. The machines that are the key to the cafe are racing cars that have actually raced, creating a realistic presentation. We also created furniture that can only be seen here, concept design only with parts from Toyota cars. It is not just furniture, but furniture with a message, and is popular among Japanese people as well as many foreign tourists. The food, which is made with carefully selected ingredients, includes a lunch plate where you can choose your main dish and side dish, as well as healthy dishes such as soy smoothies and soy pulp donuts made with soy milk and okara from a long-established tofu store, and gluten-free soy brownies, making it a place where everyone from children to adults can enjoy their meals with peace of mind. These are the original principles set by Toyota Motor Corporation, who wanted to allow people who are a little distant from motorsports, such as women and children, to enjoy the world of motorsports while naturally experiencing it. They were particular about providing a real experience that cannot be experienced at a cafe that simply displays cars, and created a space where not only core car fans but also young women and families can enjoy the world of motorsports when they come to the cafe. <Our project members> [Sales/Project Management] Takuya Fujioka, Yukari Tange [Creative Direction] Mitsuhide Yoshinaga [design, layout] Yuzo Kosaka, Hajime Kato [Production/ construction] Ryuichiro Katsura

Ishiya Confectionery Co., Ltd. is a leading confectionery manufacturer in Hokkaido, well known for its Shiroi Koibito (white lover). Head Office built the Ishiya Chocolate Factory, a factory building, in 1995 and opened the entire facility, collectively called Shiroi Koibito Park. Shiroi Koibito Park has now become one of Sapporo's most popular tourist attractions, celebrating its 20th anniversary with more than 700,000 annual visitors. With an eye on attracting 1 million visitors, a renewal plan was launched to improve customer service and add new entertainment features with the theme of a facility that offers surprises and fun by making the most of a candy factory. NOMURA Co.,Ltd. The "K" Line Group was engaged in the overall direction of the park, production of visual content, displays review of the plan, space concept design, production and construction (new café, renovation of the lounge, expansion of the experience corner, complete renovation of the factory store, review of signage plan), NOMURA Co.,Ltd. planning and design construction covering the entire range of the Group's know-how and produced the space in a single operation. We produced the space. We also produced a wide range of creative work, including the facility logo concept design, character re concept design and new character concept design, advertising concept design, and limited edition product packaging concept design for the renewal. The Chocotopia House, a projection mapping tour to explore the secrets of chocolate with "Dr. Chocolate", the Chocotopia Factory, a tour of the Shiroi Koibito production line, a café, a store, and other facilities to see, learn, taste, and experience chocolate. The main theme of the facility concept design is to maintain the antique style, which is the basic tone of the entire facility, and to make the most of the atmosphere of the existing facility concept design ・The main premise of the project is to produce a production that will allow visitors to see, learn, taste, and experience chocolate. The first major issue was to eliminate the chronic congestion of over 700,000 annual visitors. Another issue was to create new attractions, and it was necessary to plan for not only the main tourists of the past, the out-of-town visitors, but also for the in-town and foreign visitors. The first step was to clearly establish a guiding production concept and review the displays storyline and route planning, starting from the start of the attraction, through the tour route to the lounge and stores, with the aim of eliminating congestion on the visitor route. We also aimed to relieve congestion by adding more attractions, a new café, renovating the lounge, expanding the experience facilities, and expanding the concession stand at the end of the tour to distribute the points of interest to visitors. We also aimed to create a new attraction by creating a new character for content creation and utilizing the latest production technologies such as projection mapping and a new diorama model based on a new concept. ＜Our project members】 [Sales/Project Management] Taku Wakita, Tadayuki Matsubara [Planning] Yuichi Saito, Tomoko Yanagihara, Moe Murakami [design, layout] Keiu Tamura, Fujie Suzuki, Kentaro Yamada, Yuki Masuda, Akika Yamada, Shifumi Kato, Sari Suzuki, Mayu Toyoda [Production, construction] Takashi Sasatani, Ikushige Umemoto [Creative Engineers] Akira Takashi, Mitsuru Kishikawa, Kenichi Kishikawa, Kenichi Kawamoto Mitsuru Takashi, Kenichi Kishikawa, Banji Kawai [Sign Planning] Naoaki Mamoru (Nomura Products) [Production Equipment and Modeling construction Cooperation] Mizuki Suzumura (Nomura Techno)

This is a project to completely renovate 3 floors of Roppongi Head Office Mori Tower where GREE's Roppongi Hills is located. It took more than two years after the project was conceived, and construction was carried out in multiple phases. The concept of this project is "Disseminating Green's manufacturing". Head Office was established in the Roppongi Hills Mori Tower for about nine years, and we have come back to our roots and expressed our passion for manufacturing in the office space. We created the entrance, lounge, café, Future Labo's interiors and fixtures while valuing the feeling of materials to express the image of creating high quality products in the space that many workers spend, which supports the three pillars of GREE's game business, advertising and media business, and live entertainment business. Project members, including customers, actually worked on construction fixtures at the site, creating a space filled with the spirit of manufacturing. D Sign Co., Ltd. was in charge of overall project management and Puddle Co., Ltd. was in charge of concept design design. [Customer Comments] In the new space that NOMURA Co.,Ltd. has worked on, the number of events has increased approximately four times compared to before the renovation, and the number of visitors is on the rise, and our company office is returning to life. We have a space and fixtures that are carefully designed to detail, so we can welcome guests with confidence. < our company Project Members > [Sales/Project Management] Kaori Murakami, Shuichi Sakashita [Production/construction] Naoto Tominaga

Kamioka Town, Hida City, Gifu Prefecture, is home to a cluster of research centers dedicated to exploring the mysteries of the universe and elementary particles. The Hida Space Science Museum, KamiokaLab, opened at the roadside station "Sukai Dome Kamioka" as a space open to all, aiming to widely communicate the fascinating research conducted using experimental equipment hidden 1,000 meters underground in the Hida mountains and foster new relationships between science and society. Neutrinos (*1), mysterious elementary particles shrouded in mystery, are being studied worldwide. Super-Kamiokande (*2), the world's largest underground neutrino observatory, observes them and holds the key to unlocking the unsolved mysteries of the universe through neutrino research. KamiokaLab aims to introduce the mysterious properties of neutrinos and provide a space where visitors can experience an escape from everyday life, traveling between the macroscopic world of the universe and the microscopic world of neutrinos. *1: A type of elementary particle whose name means "neutral" (having no electric charge) and "ino" (small) (Italian), it is a mysterious particle shrouded in mystery and is being studied worldwide. *2: Super-Kamiokande: The world's largest underground neutrino observation device, operated by the Institute for Cosmic Ray Research, University of Tokyo. In addition to investigating the properties of neutrinos themselves, the facility aims to shed light on the history of the universe using neutrinos. [Customer Challenges/Requests] ・To allow many people to experience Super-Kamiokande, which is currently open to only about 1,000 members of the public per year, through this facility. ・To encourage many visitors to become interested in the activities and physics of Super-Kamiokande through the facility. [Solution] ・To allow many visitors to experience and learn through immersive large-screen videos and games that are easy for visitors to understand. [Customer Feedback] displays NOMURA Co.,Ltd. Ltd.'s planning skills are believed to be the driving force behind the creation of this attractive facility, despite the lack of curators specializing in the research fields of the exhibits. <Our project members> [Sales and project management] Haruya Miwa [Planning] Katsumi Hara, Kyohei Kishida [design, layout] Koki Mizuno, Tadashi Yuasa [Production and construction] Hayato Ichimada, Nanae Hori, Toshiyuki Suzuki, Katsumi Yamada, Yoshimasa Shimoide

A first in aquarium history! A "narrative" museum with the theme of "life." The concept is for the staff themselves to talk about what they have learned from the breeding activities at Kinosaki Marine World. The visuals and displays that spread from message-filled copy were treated as one graphic and the entire space concept design. A powerful large-scale video measuring 25m x 5m conveys the message of the Toyooka region's "Stork Breeding Project" along with the dynamic beauty of nature, and conveys the history of the activity. <Our project members> [Sales/Project Management] Iwamoto Noriyuki [concept design] Takahashi Kenji [Planning] Kishida Kyohei [Production] Takashi Akimitsu, Funakura Michitaka, Tokuda Yonosuke, Nagao Shigeo

This is an displays project for the newly established "Akita Inu no Sato" in Odate City, the mecca of Akita dogs. Taking advantage of this precious opportunity to interact with real Akita dogs, we created displays space is located in front of JR Odate Station, alongside the tourist information center, it was required to be casual enough for tourists to enjoy viewing the exhibit, and to provide a moderate amount of information. In addition, the top priority for the interaction corner with real dogs was to concept design that would not cause stress to the dogs, so some ingenuity was required. [Solution] We created a bright and comfortable space with tents and hammocks, reminiscent of a slightly more adult camping environment. Within this space, we created displays space where visitors can play with stamps and frottage, which are easy to do, and learn about the journey of Akita dogs born in Odate. The interaction corner is designed to be stress-free for the dogs, and cages that are easy to use are installed. <Our project members> [Sales/Project Management] Akira Kato [Planning] Miasa Inagaki [design, layout] Yutaka Uehara, Mika Watanabe [Production/ construction] Junya Hanayama

"Attack on Titan" is a dark fantasy battle manga that began serialization in Bessatsu Shonen Magazine in 2009. In 2014, the first exhibition of original drawings, "Attack on Titan Exhibition," was held, which attracted over 450,000 visitors, including traveling exhibitions. Now in 2019, the story is reaching its final stage. This exhibition, titled "Attack on Titan Exhibition FINAL," is a condensed version of the past 10 years. In addition to displays, this exhibition allows visitors to experience the history and worldview of the work as a culmination of the work, with branching paths that allow visitors to relive the characters' "choices," a 1/1 scale diorama theater that immerses you in the world of the story, and an displays of the final episode that can be heard only through sound. Following on from the previous exhibition, we assisted with the planning, design, layout, and construction of the spatial production. *This exhibition was held in Tokyo from Friday, July 5th to Sunday, September 8th, 2019, and in Osaka from Saturday, September 21st to Sunday, December 1st, 2019. ©Hajime Isayama, Kodansha / Attack on Titan Exhibition FINAL Production Committee <Our project members> [Sales/Project Management] Haruhiko Kako, Toshihito Kawashima [Creative Direction] Ryuta Yamada [Space concept design] Yuya Tagami [Modeling concept design] Satoshi Nakagawa, Hiroki Toyoda [Graphic concept design] Yasuyuki Chosa [System Engineering] Kenji Suzuki [Production/ construction] Yohei Ishikawa, Shunsaku Kimura, Takenao Onishi

Moomin Valley Park opened in Hanno City, Saitama Prefecture on March 16, 2019. Our company was responsible for the entire park, from planning to design, production planning, and construction. [Client Challenges/Themes] As the world's first permanent Moomin theme park, there was no precedent. Therefore, we had to obtain approval from the publisher, Moomin Characters, literally from scratch, regarding the type of facility and attractions that should be included. Furthermore, the wide-ranging scope of responsibilities required the formation of a large, well-coordinated team. [Solution] Thanks to the team's deep understanding of the original work and repeated careful confirmation with the publisher, we ultimately received high praise from the publisher and achieved smooth approval. Furthermore, by assigning a promotion team encompassing the entire NOMURA Co.,Ltd. Group, we were able to ensure constant communication across all areas. [Customer Feedback] The team's deep understanding of the Moomin characters and story and their love for the content they created earned the licensor's trust and facilitated the approval process. Guests have praised the facility, saying it is "a place where you can really feel the love for the characters." <Our project members> [Sales and project management] Terasaki Shingo, Kawashima Toshihito, Suzuki Mirai, Nihei Morifumi, Manabe Junichi, Kako Haruhiko [Planning and design] Kawahara Masaki, Horie Kyosuke, Sasa Asafumi, Kirioka Sakae, Yamada Kentaro, Suzuki Yoko, Sugihara Masahiro, Handa Yuki, Nagao Manami, Isoyama Eri, Nakagawa Satoshi, Oikawa Hi, Osaki Noriko, Shimada Kazumi, Toyoda Yuki, Saito Rina, Naga Ryosuke [Graphic concept design] Kaneno Minori, Kaneko Misao, Hagiya Ayaka, Toyoda Mayu, Suzuki Fujie [Production and construction] Kimura Shunsaku, Inoue Tetsuji, Seki Chuzo, Hashimoto Kunihiko Nomura Products: Hoshi Kiyohiko, Mori Naoaki, Niimi Takeshi, Kiyomi Naoyuki, Wataru Yoshida [System Engineering] Kenji Suzuki, Isao Yokota Nomura Techno: Katsuji Oguchi, Masahiro Takano [Structural Calculation Work] Takakazu Fujihira

Starbucks Reserve(R) Roastery Tokyo, which combines coffee bean roasting capabilities, opened along the Meguro River in Nakameguro, Tokyo. This is the first Starbucks store to open in Japan and the fifth in the world. Each floor of the four-story store offers a different experience. Located in a vibrant and creative neighborhood, this charming concept design is inspired by the famous cherry blossom trees that line the Meguro River in full bloom. The space concept design aims to blend with the natural beauty of various parts of Japan, and is symbolized by an expansive glass surface that extends to the ceiling and a warm wooden terrace seating area. In the center of the store, a 17-meter-high cascade stretches to the fourth floor, where coffee beans are stored in a cask covered with 121 hand-hammered copper plates. Pipes carrying coffee beans run around the cask and throughout the restaurant, while the main bar on the first floor offers a variety of coffee brewing methods, and the authentic artisan bread available at the Italian bakery Princi (R), the first of its kind in Japan, is another attraction. In the area with a large roasting machine, visitors can also enjoy communicating with baristas and roasters over the counter; the Tibana Bar on the second floor offers a unique tea experience and a taste of the traditional Japanese tea journey, while the Alibiamo Bar, the first of its kind in Japan on the third floor, offers mixology and Craft Cocktails on the 3rd floor, where you can immerse yourself in a world of mixology and craft cocktails. In addition, the AMU Inspiration Lounge on the top four floors will serve as a venue for casual talks about social issues, a community outreach center, and a coffee training facility. 　The store will be the first Starbucks Roastery in Tokyo to be built from the ground up with a local architect, and the store exterior will be a collaboration with Kengo Kuma, a leading Japanese architect. concept design The space is a fusion of Japanese nature and tradition with modern concept design architecture, creating a space where people can explore and enjoy the experience of coffee. Based on the concept of a roasting factory and seating area coexisting in the same space, we sought a dynamic and entertaining composition incorporating the roastery's symbolic "cask" and bean pressure pipes, as well as an odd combination of delicate and understated Japanese materials. Solution: The cask is surrounded by a cherry blossom petal motif inspired by the cherry trees along the Meguro River. The cask itself was concept design patterned in such a way that the eye is guided upward, like the steam rising from a cup of coffee. The furniture is also interiors ・In addition to incorporating traditional Japanese craftsmanship and material processing techniques into the furniture, we have added a contemporary touch to create a new concept design like the copper cascade and origami ceiling motifs. We have created a space that will surprise, inspire, and engage visitors in the coffee experience. The first time you step into the shop, you will be overwhelmed by the overwhelming space. The fusion of Japanese nature and tradition with the modern concept design and the creation of each and every detail has been echoed by customers as one of the values of the immersive experience. In addition to the coffee and tea products, the entire world view of the building, which is surprising and exciting, is one of the main experiences of the Roastery Tokyo. ＜Our project members＞ 【interiors schematic design Cooperation, artwork concept design】 Eiji Kawasaki, Mai Takahashi 【working drawings】 Kyoko Aikawa, Yo Yamamoto, Yuki Yamaguchi, Junya Hagiwara 【 Production construction】 Ryohei Azechi, Jun Endo, Osamu Kojima 【 Project management, sales】 Seiji Yamaguchi, Yukako Ninomiya

A renovation project for Bosch Corporation's Shibuya Head Office. We were in charge of planning, design, layout, and construction to renovate one floor on the 10th floor into a communication space. From our experience of renovating the 4th floor of our Head Office building into a communication space "RE/SP", we thought it was important to create a mechanism for employees to interact. Based on the concept of "SCRAMBLE for MEET UP" (people gather, hatch new ideas, and then take off again), we designed it with the aim of creating a place where diverse employees can gather and interact on a daily basis. In order to express the mix through encounters and exchanges, just like in Shibuya, where Bosch's Head Office is located, we collaborated with various artists to create a space that allows people to interact with an open concept design. We also participated in the creation phase, such as logo concept design and event planning and management. [Customer's challenge/theme] We were asked to concept design a place where employees could interact from a different perspective than the office floor, with the aim of revitalizing communication within the company and creating innovation. [Solution] We proposed a spatial configuration that would allow each employee to regain their vitality and deepen their connections. Specifically, with the aim of creating opportunities for communication that transcends age and departmental boundaries, the area has been divided into six major functions, including a counter where people can have casual conversations over a cup of coffee, a place to sit and relax on sofas, and a space to move around and refresh. By proactively incorporating furniture and art that will spark communication, we also aimed to create a place where spontaneous ideas that are difficult to generate in office areas can be born. There is also a product displays that allows people to experience Bosch's DNA, making it a place that provides hints for creating innovation. <Our project members> [Sales and project management] Ishii Kazushige, Murakami Kaori, Shishihori Tomoyo [design, layout] Yamanobe Manabu, Hagiwara Mitsutaka [Planning] Masubuch Kenta [Production and construction] Koike Tetsuji

With the theme of "building bonds with customers," elements actually used at the logistics sites supported by Hino Motors, such as truck frames and cargo, were reproduced and applied to the interior. Long-term relationships with customers are Hino Motors' most important business, and this was the message they most wanted to convey to customers and employees. The space is filled with elements that only customers and Hino Motors employees would notice, allowing one to intuitively feel the atmosphere of a logistics site from every angle, while at the same time reaffirming the bond of co-creation between the two parties as they grow through their truck products. <Our project members> [Sales and project management] Yamamoto Izumiichiro [Direction] Yoshinaga Mitsuhide [concept design] Takeda Shinpei [Sign and graphic concept design] Takeda Shinpei [Production and construction] Katsura Ryuichiro, Kawabata Toshiaki