Umihotaru 20th Anniversary Renewal

Following the 15th-anniversary renovation in 2013, where I was in charge of design and design supervision, I participated in the 20th-anniversary renovation from the planning stage. This milestone project, marking the completion of the overall renovation after several previous renovations, opened in 2019.

We completely renovated the welcome space on the first floor and the restaurant floor on the fifth floor, updated the signage throughout the building, and installed new digital signage.
Based on the "Romanticship Umihotaru" concept from the 15th anniversary, the renovation differs from the 4th floor, which has large openings facing the sea. Instead, the space's image is created using only inward-facing openings and special decorations.

Considering the chronic traffic jams that occur on weekends, we wanted to increase the value of the experience within the constraint of an average stay of 30 minutes.
The aging welcome gate on the first floor has been renovated, and even in the rough weather that is unique to Umihotaru, visitors can stay comfortably on the upper floor without having to go down to the lower floor before entering the restaurant floor on the 5th floor. To do so.

We have received the above requests.

The first floor was renovated from a welcome gate to a welcome floor, and the entire space was expressed as an area that welcomes visitors, rather than a barrier called a gate.
On the 5th floor, the semi-outdoor space included in the floor area has been turned indoors, and the plan has been designed so that restaurant users can travel around while staying comfortably, greatly improving the value of their stay.
In conjunction with this renovation, we proposed renewing the signage plan for the entire building and introducing digital signage, contributing to improved convenience for visitors.