Kanda Myojin Cultural Exchange Center "EDOCCO"

Kanda Myojin Cultural Exchange Center "EDOCCO", which we comprehensively produced from concept creation to opening, is a facility that inherits tradition and creates new culture based on the concept of "tradition x innovation". With four floors above ground and one floor below ground, it is a complex facility that has never existed before, including the functions of the shrine's divine bill-giving office. With a multi-purpose hall as the main axis, we hold business presentations and displays on weekdays, and operate 365 days a year as a live house on weekends. In addition, the Japanese cultural experience centered around the preservation of traditional performing arts and traditional crafts is targeted at inbound tourists. It is a facility that incorporates a mechanism to improve the satisfaction of worshipers, such as the introduction of product sales and cafe services that are pleasing to worshipers, while promoting regional cooperation.

[Assignment/Theme]
In 20 years from now, there are two issues: 40% of temples and shrines are in danger of disappearing under the influence of the declining birthrate and aging population, and the number of Shinto wedding ceremonies is decreasing. Since then, this project has started.

【solution】
This facility, which has two functions, a multi-purpose hall and a Japanese culture experience studio, was born from a project that injects marketing ideas into the shrine and attracts people who have never visited the shrine (young people and inbound people). I was. The three targets of business, young people, and inbound visitors are visiting, and it is bustling every day.

<Our project members>
[Producer] Kenichi Sakazume
[Sales] Seiji Yamaguchi, Tsuyoshi Inami, Motoo Kawata
[Planning] Keita Kobayashi, Toshiko Watanabe
[concept design] Ryo Onishi, Eri Okuyama, Nanako Kazujun, Ayumu Sasai
[Production] Shigeyoshi Takahara, Atsushi Endo, Hiroki Kimura

~Related Links~
【news release】
・ NOMURA Kogeisha chief planner Kenichi Sakazume is the general producer of Kanda Myojin Cultural Exchange Center "EDOCCO" Designer Ryo Onishi is in charge of the interiors design
・ Notice of "Toshio Suzuki and Ghibli Exhibition" Held at Kanda Myojin Cultural Exchange Center "EDOCCO"

[Media publication information]
・ 2019.04.09 "Nikkei ESG" May issue
・ 2019.02.19 "Nikkei Sangyo Shimbun"
・ 2019.02.18 "Nikkei Sangyo Shimbun"
・ 2019.02.06 "Hata Lab"