Works#Kanto

【プロジェクト概要文】 いけばな草月流90周年を記念して行われた第四代目家元・勅使河原茜の個展「HANA SO」の会場構成。 通常はあらかじめ展示作品が決まっており、それを活かす空間を考えていくのが一般的であるが、 本展示は空間からインスピレーションを得て花を生ける、という逆のプロセスが家元から提案されました。 また、彫刻家イサム・ノグチが手がけた壇状の石庭「天国」が展示会場となるため、その空間的な特徴を活かすことも不可欠なプロジェクトでした。 そこで、0.5mm厚の鏡面仕上げのステンレス板をひし角が連なった形状に切り抜き、ひとつひとつに折り目をつけながら石庭を覆うことで「鏡のツタ」のような表現となることを考えました。  ツタは周囲の風景を写し込みつつ、下の石庭の質感や表情を見え隠れさせます。 そしてその隙間に生けられた花の色や輪郭を乱反射させ、まるで万華鏡のような視覚効果を生み出しました。 このように、花と石庭という二つの「作品」の間に新たなレイヤーを挿入することで、あたかも花が石庭を優しく包み込むような、そんな新たな融合と調和をもたらすことを考えました。 当物件は当社のデザインチーム「onndo（※）」が担当しました。   ※「onndo」とは？  operated by nomura and nendo design office 世界的に評価の高いデザイナー佐藤 オオキ氏が代表を務めるデザインオフィス「nendo」と 業務提携をしている当社クリエイティブチームです。   撮影：太田 拓実

【プロジェクト概要文】 秩父エリアの多彩な魅力を結集し世界に発信していく地域観光の新たな賑わい拠点を創出することを目的とした、西武秩父駅既存駅舎の全面的な美装化リニューアルプロジェクト。 地元産の杉材や提灯といった秩父ならではの素材の選定やオリジナルロゴの制作を通して、秩父エリアの多様な魅力を発信しています。 当社は、コンセプトから建築・内装の基本デザイン、デザイン監修等をお手伝いさせていただきました。 【お客様の課題】 これから観光地にお出かけいただくお客様の期待感を高める、また観光地からお戻りのお客さまに余韻を感じていただく駅舎となることで、 秩父観光をより印象的なものとしてお客様の記憶に残し、地域の持続的な発展に寄与することが求められました。 【解決策】 秩父の豊かな自然・継承された文化・活気溢れる祭などの多彩な魅力を結集し、地域の皆様に愛され、訪れる方に伝え繋がる「場所」としての駅舎を目指しました。 品格を醸す「墨色」を背景に、地産材「秩父杉」の活用、地域産業の「提灯」などから地域文化を表現しています。 風景・文化を紡ぐ「織成柄」の繊細な格子組や、四季で変化する「秩父の紋」が空間に彩りを添え、随所で秩父を感じられる空間としました。 秩父の風土・歴史・文化が強調された空間で、地域と観光が繋がり、新しい体験・コミュニケーションがうまれる「場所」を計画させて頂きました。 【当社プロジェクトメンバー】 【開発】白井敏之 【デザイン】加藤利仁・妙中将隆 ※下記オープン年にはリニューアル工事完了年を記載しております。

【プロジェクト概要文】 日本の漬物文化を銀座から発信する厳選漬物店。 自社商品はもとより日本中のおいしい漬物を販売する漬物のセレクトショップです。季節ごとに新鮮な野菜を題材に旬な漬物をお客様に試食していただき、提供します。 日本みやげとして親しまれ、贈答品として使用できるクオリティーを持つよう食材を厳選しパッケージも含めて一からデザインしました。 当社では、ブランディング、メニュー開発、建築設計、内装デザイン及び施工、運営管理までトータルに行っています。 【お客様の課題】 製造及び卸を業としていた老舗漬物店「やまう株式会社」が、初の旗艦店として銀座に出店するに当たり、日本人にとってなじみの深いお漬物を、贈答品として使用できるような高級感を感じさせる商品とし、また、販売のみならず、日本ならではの「漬物文化」を発信する拠点であることが求められました。 建築については、銀座という立地による様々な規制と、間口5ｍ、4階建てのペンシルビルの形状でありながら和の装いとし、銀座の街に相応しい建物とすることが課題でした。 【解決策】 銀座の街に相応しい装いとするため、外観は「和」の手法である組子の意匠をアレンジしたファサードを形成しました。古き良き「伝統」と時代にマッチする「今日性」を持ち、ひとを惹きつける「斬新さ」を訴求し、内部では伝統的素材、仕上げを組み合わせて郷愁と安堵感、居心地の良さを表現しました。また、漬物をテーマにしたユニークな甘味処も併設しました。 ＜当社プロジェクトメンバー＞ 【営業・プロジェクトマネジメント】湯浅 茂雄 【企画・コンサルティング】保坂 隆,磯崎 隆司 【デザイン・設計】桐岡 栄,小佐野 菜々 【サイン・グラフィックデザイン】空組　廣田 修 【制作・施工】海老原 重行 【運営管理】粟谷 貴弘,久門 隆徳

[Project Overview] A plan was made to construct a new business support lounge within the Otemachi Park Building, which houses serviced apartments, with the aim of improving the functionality of Marunouchi, an international business center, by developing business support facilities. [Client's Challenges] As it was a business support lounge, the challenge was to consider what functions should be provided to allow office workers to lead a richer work-life balance. In terms of concept design, the challenge was how to create a high-quality concept design in relation to the historical landscape, mainly the Imperial Palace, and in the sophisticated location of Marunouchi. [Solution] As ancillary functions of the lounge, work booths, telephone booths, separate men's and women's nap rooms, a fitness center, separate men's and women's shower rooms, and a childcare facility were installed to support various working styles of office workers. In terms of concept design, traditional Japanese elements and spatial design techniques were elevated into a modern concept design, creating a high-quality Japanese modern space that harmonizes with the historical landscape. <Our Project Members> [Direction] Ryu Kosaka [Sales & Project Management] Hisayasu Takenaka [concept design] Keisuke Sasaki, Shohei Urata [FF&E] Kaori Sano [Architecture] Kiwamu Okamoto, Masataka Myonaka [Production & construction] Katsuei Iwakura, Norihiro Urita

[Project Outline] Along with the renewal of Seibu Chichibu Station, which is the gateway to Chichibu City, Saitama Prefecture, where more than 300 festivals are held annually, “Seibu Chichibu Ekimae Onsen Matsuri-no-Yu, ” a new multi-use hot spring facility, opened from Nakamise Street in Seibu Chichibu in April 2017. Based on concept design concept of "Matsuri," which symbolizes the Chichibu area, it has a hot spring, a food court, and souvenir shops. As a facility where you can fully enjoy the characteristics of the Chichibu area, it has become a new base for sightseeing in the Chichibu area and has created a bustling atmosphere. our company assisted with development planning and consulting, basic concept design, environmental design supervision, stage decoration/graphic concept design and sign, facility logo concept design, etc. [Customer's issue] In order to make visitors to the Chichibu area enjoy the various attractions of the four seasons, such as the moss pink in spring and the night festival in winter, we supported commercial planning through food and beverage planning at the food court where visitors can enjoy the menus and ingredients unique to Chichibu, as well as product sales planning of sweets and goods in collaboration with famous local stores, and helped realize Concept concept design through design supervision of interiors and architecture as a matsuri no yu. [Solution] Through the basic cooperation of concept design and design supervision throughout the project, we have contributed to the realization of the expression of the facility concept of "Matsuri" and synergistically to the improvement of brand value through very smooth relations and close communication with the project operator, design company, and construction company. < our company Project Members > [Development] Toshiyuki Shirai [Sales/Project Management] Tetsuo Mori [Research/Planning/Consulting] Kenichi Sakazume, Tetsuro Yasuda/Ai Ichikawa [design, layout] Toshihito Kato/Chujo Takashi Myo [Production/construction] Masato Takeuchi

UNIQLO CITY TOKYO proposes a way of working inspired by the power of global cities and the connections among people. It is designed to provide opportunities for dialogue through spatial tools that fuse digital and analog elements in the best possible way, allowing all employees working here to become drivers of change. The design concept design and schematic design are done by the international design firm AWA. We assisted working drawings (1 part schematic design), interiors, electrical and HVAC construction, signage work, custom-made FFE work, and CM work. UNIQLO CITY TOKYO brings together all creative functions, including product concept, R&D, concept design and marketing, on the top floor of a distribution warehouse, where approximately 1,000 employees work. AWA, an international design firm, says, "We created a space that encourages exploration, collaboration, and imagination among our employees. The design concept of AWA is to "create a space that encourages exploration, collaboration, and imagination among employees. In this context, we were asked to work closely with AWA to create working drawings and deliver a high-quality office space of 5,000 sq.m. per floor, while coordinating with all related companies and meeting a set delivery schedule.

[Project Description] Sumitomo Forestry's custom-built homes realize the "ideal home" for each individual customer. Leveraging the unique appeal of "wooden houses," we provide comfortable homes that are environmentally friendly and can be lived in for generations. Through rich contact with customers at the "Minato Mirai Showroom," we will spread awareness of the advantages of "Sumitomo Forestry's Homes." Our company assisted with design, layout, and construction. [Customer's Challenges/Requests] To establish a place that enables rich contact between customers and Sumitomo Forestry, and a place that enhances CS (Customer Satisfaction)/ES (Employee Satisfaction). Also, a space where meetings can be held in a high-quality environment, and where end users can experience the unique appeal of "wooden houses" through a variety displays. Furthermore, to develop a showroom that will increase customer satisfaction and ensure continued support for "Sumitomo Forestry's Homes." [Solution] A concept space was created that strongly appeals to the beauty of fine wood, centered around a state-of-the-art VR facility that provides a realistic experience and surprises. The open and functional showroom space was designed to convey a sense of quality, with meticulous attention paid to the texture of materials used throughout, and particular care taken to showcase the beauty of wood. <Our Project Members> [Sales & Project Management] Tetsuji Takebayashi [design, layout] Nobuaki Saka, Asami Koide [Production & construction] Yuichi Tanaka

[Project Overview] Nihonbashi Toyama-kan is a comprehensive information hub centered around a restaurant where visitors can experience the flavors of Toyama, and also offers retail sales, tourist information, and exchange events. Throughout the space, Toyama-produced materials and traditional crafts are used, making it a new hub that conveys the "high-quality lifestyle of Toyama" and not just sells goods, but also conveys the beauty of Toyama's nature, diverse culture, and the allure of its food, making people want to visit Toyama Prefecture. Our company assisted with consulting, design, layout, building execution, event management, and public relations support. [Challenge/Theme] "A place to convey the high-quality lifestyle of Toyama" The theme was to revitalize industry, tourism, etc., by conveying experiences rather than just selling goods. [Solution] We implemented a proposal to "revitalize the facility by introducing a new purpose that will serve as a focal point." By utilizing our CSV solutions for creating public spaces, "Forester Project" (*1) and "Japan Value Project" (*2), we have created a project that is not just a local products store, but can be used for various regional revitalization measures that Toyama Prefecture aims to achieve, such as tourism, industry, and migration. Our designers visited sawmills in Toyama Prefecture to select locally sourced wood, including cedar and zelkova, for the tables and chairs that are actually used in the building. "Forester Project" (*1) A project to develop facilities that strongly imprint a regional brand while supporting the forestry industry by manufacturing interiors, furniture, and fixtures for facilities using domestically produced timber with regional characteristics. "Japan Value Project" (*2) An initiative to collaborate with businesses nationwide that handle traditional techniques and materials and provide a platform for them to be featured in facilities. <Our Project Members> [Development/Project Management] Ryuichi Fujinaka [Sales Promotion] Noboru Sato, Nobuyuki Tanaka [Planning] Echiyo Suzuki, Ryuichi Fujinaka [Creative Direction] Echiyo Suzuki [design, layout] Yutaka Hanaoka [Signage/Graphic concept design] Hisae Ito (Cross) [Production/ construction] Yukio Marumori [Other (Event Planning, Public Relations Support, etc.)] Ryuichi Fujinaka

[Project description] Tokyo Game Show 2016 “DMM GAMES” “Icchibanketsu ーONLINEー” At the photo booth, you can take pictures with your favorite characters in the world of the online game “Icchibanketsu ーONLINEー”. I created a production space that makes a newly evolved character appear with my own face. By reading the QR code from the result screen, we carried out a campaign in which you can win more gifts by tweeting the evolved character on Twitter. Also, even if you couldn't receive a numbered ticket or come to the venue, you could have the same experience from your smartphone or PC. Many experience tweets were seen on the day.

<Project Description> 3D printing technology liberates jewelry from gravity, creating "zero gravity" (3D Printer Technology liberates the jewellery from gravity). This is the first directly managed flagship store of "TOMOKO KODERA," a jewelry brand created by Tomoko Kodera, the first Japanese designer to win the Grand Prix at the HRD Awards 2015 International Diamond Jewelry Competition, hosted by the world's largest diamond research institution. In a jet-black world reminiscent of outer space, "wind = energy" is expressed through a collection of delicate lines. Jewelry, as crystals of energy, floats in space like a galaxy. To express the "mystery" inherent in TOMOKO KODERA's unconventional creations, all jewelry displays on the ends of pipes suspended from the ceiling using displays parts developed with 3D printing technology. The jewelry shines at the end of the rising energy. Photography: Nacasa & Partners Inc. Tomooki Kengaku

<Description of the project> Seven Park Ario Kashiwa, a large-scale shopping center that opened in April 2016, has attracted more than 1 million visitors within 10 days of its opening. "SKY KIDS" is a children's space within it, where local children can play safely and securely at any time. Therefore, as the main children's experience, we developed three interactive contents using multi-large screen signage, and "interactive play equipment" that responds to sound and light when touched or hit. It is a mechanism that aims to naturally train creativity, physical strength, and communication skills by letting children become absorbed in playing.

--------------------------------------------------------------------------------------- This facility will be closed for renewal in 2022 and reopened on April 18, 2023 as a new facility called Sunshine 60 Observation Deck Tenbo Park" on April 18, 2023. (NOMURA Co.,Ltd. Scope of work: planning, design, leasing, construction, logo creation) --------------------------------------------------------------------------------------- Experience the view and height in various ways The new observatory "SKY CIRCUS Sunshine 60 Observation Deck" (SKY CIRCUS Sunshine 60 Observation Deck), where visitors can enjoy and experience views and heights in various ways, fully reopened on April 21, 2016 (Thursday). This facility has evolved from an observatory for "just looking" to an observatory for "experiencing," based on the concept of "SKY CIRCUS," and offers a variety of state-of-the-art technologies, including VR technology and 4D experiences, interactive animation, and CG animation. The new observatory is a one-of-a-kind observatory where visitors can enjoy the "view" and play with "technology" at the same time. We planned and produced this project in collaboration with Dentsu Inc. The "Infinite Scape" is a giant kaleidoscope-like tunnel of light and mirrors that projects images depicting the changing seasons in Japan, and the "SKY Trampoline" is a vertical leaping trampoline that allows visitors to enjoy the experience of flying through the sky to see the natural landmarks of the four seasons, filmed by drones, Visitors can also enjoy inbound content. Visitors can also enjoy "Kaleidoscope 60," which features 60 kaleidoscopes and a sparkling "CUMOS Cube Kaleidoscope," and "Asobrella NEXT," an entertainment experience that offers views, weather, and simulated experiences, among others. Through industry-academia collaboration with Joshibi University of Art and Design, Osaka University, and other educational institutions, the facility is creating new experiences by transforming technology into entertainment. In this facility NOMURA Co.,Ltd. group, Nomura Development Inc. is in charge of the store "SKY CIRCUS SHOP" and cafe "Cafe Quu Quu Quu" operation, management, Nomura Techno Inc. is in charge of the technical system for the production equipment interiors, and Nomura Products Inc. is in charge of the production, and by utilizing our collective strength, we have created an observation deck that is unlike any other in the world. Nomura Development Inc. was in charge of the technical system for the staging equipment, and Nomura Products Co. <Customer Comments> This project was not a typical observatory renewal project to clean up the environment interiors, but a project to create value for a new observatory, and it was a difficult project to create something from nothing. Therefore, as a client, we were looking for new ideas that would entertain, surprise, and delight the guests. We were able to meet these requirements not by simply making one-sided proposals, but by working together enthusiastically to create them through free and vigorous discussion within the project team and, at times, by presenting the client with bitter criticisms. It was a great benefit for us to experience a new renewal method that was different from the competition style renewals we had done in the past. ＜Our project members＞ [Sales and project management] Hiroyu Imaizumi, Seiji Yamaguchi, Kenji Higashi [Planning] Kenichi Sakazume, Tetsuro Yasuda, Ai Ichikawa [design, layout] Tamae Takahashi, Yoko Suzuki, Kyoku Okamoto, Masataka Myonaka [Contents planning and concept design] Ryuta Yamada [Signage and graphics concept design] Yasuyuki Chosa [Contents production and construction] Toshiaki Kawabata, Junpei Hino construction Kondo Kobayashi, Keiji Kobayashi, Yuki Kuga, Nomura Techno [interiors] Masao Tomita, Tetsu Hirayama, Yoji Inuma, Nomura Products [operation, management] Kazuhiko Someya, Hajime Mizuno, Harue Inagaki, Yuki Saito ([maintenance management] Yoshitaka Okubo, Kazumasa Takeuchi, Nomura Techno)

Aiming to create an open museum where each employee can present their own company Since its founding, Citizen has contributed to the lives of people around the world through the creation of products that are loved and loved by citizens. The products and development technologies that have been born under the concept of "Manufacturing = Citizen Spirit" contain various technologies and wisdom that will lead to the future. By preserving and utilizing this cultivated technology and wisdom, the CITIZEN MUSEUM fosters love and pride in the company not only for all group employees but also for their families. In addition, we will actively use it as a place for PR and IR activities and exchanges with important stakeholders such as shareholders, analysts, and investors with the aim of acquiring new Citizen fans, as well as promoting our corporate image to job-hunting students. Make an appeal and make it function as a part of recruitment measures.

<Project Overview> This is the largest flagship store in Japan, which opened along Ginza Miyuki Street. This store, which spans three floors from the basement to the second floor above ground, also houses the brand's world-first restaurant business, "ANTEPRIMA CASA CUCINA". The first floor features Anteprima/Wirebag and Anteprima/Misto, the second floor features the Anteprima collection line, and the basement floor houses Anteprima Casa Cucina, creating a flagship store that proposes a wide range of worldviews from fashion to food and beverage. <Client's Challenges> The challenge for "ANTEPRIMA CASA CUCINA," the brand's world-first restaurant business, was to create a home-like space that embodies the identity of Creative Director Izumi Ogino, where customers can feel as if they are visiting a friend's house. Furthermore, the 1st and 2nd floors inherit elements of the new store concept design created together in Roppongi, and based on the concept of Simple, Sophisticated, yet Sexy, the goal was to create a space where customers could feel the brand image throughout the entire store, proposing a refined style backed by high-quality materials and reliable technical skills. <Solution> At "ANTEPRIMA CASA CUCINA," a chef's counter and a U-shaped large counter were placed at the center of the store to create a warm space where conversations between the chef and customers naturally arise, making it feel like visiting a friend's house. In addition, furniture and fixtures that were carefully selected on a trip to Italy with the customers were incorporated into the space to create a home-like atmosphere. On the 1st and 2nd floors, as in Roppongi, artistic fixtures and the curved beauty created by natural wood were used as accents to create a refined and high-quality space. <Our Project Members> [Direction] Ryu Kosaka [Sales & Project Management] Hisayasu Takenaka, Hiroyuki Iizumi, Hiroya Matsumaru, Taisuke Kawagishi [design, layout] Minehito Yoshimura [Production & construction] Masayuki Tabata, Akihiro Yoshida

<Project Overview> This project marks the first comprehensive renovation of Kawasaki Azalea, which is celebrating its 30th anniversary. The concept of the renovation is "a life-sharing mall where people can share enriching moments in their lives." We assisted in the complete renovation of three zones: DELICHIKA, a large-scale food retail zone equivalent to one-third of Kawasaki Azalea's total area; LIFE GRAND, a lifestyle zone that brings together "somewhat nice" things and experiences; and GOURMESSE, which caters to a wide range of usage scenarios, from "eating alone" to lunch with children, dinner after work, and business dinners with clients. Our company was in charge of environmental design (including basic and implementation), environmental construction (Souzai Chisou, CRYSTAL ROND, etc.), and interior design supervision. <Client's Challenges> ① To restore the ability to attract customers by leveraging the prime location in front of the station, aiming to become a mecca for restaurants, food retailers, and fashion goods, despite various conditions such as the building structure and facilities of the underground public passageway from 30 years ago. ② To maximize the store facade to create a sense of vibrancy and concentration within the store, and to create an environment that enhances purchasing desire. ③ New ways to use the environment from the 1F entrance to the central underground atrium sunlight plaza. <Solutions> ① Create environmental design themes that match the new business type zoning for each area. By setting a core theme zone environment for each area, we succeeded in connecting the passages and increasing the ability to attract customers and improve circulation. ② We reduced construction time and costs by constructing a new facade that covers the existing finishes without removing them. We basically used the existing ceiling and floor, and renovated the shop front and key areas with new designs to the smallest extent possible, creating a sense of renewal with a wide range of contrasts. ③ We created an indoor garden space where people can freely stop by and rest by setting up unique ancillary environments such as lighting fixtures, greenery, FF&E, etc. <Our Project Members> [Development] [Project Management] Hirano, Maekawa, Chida, Ichihashi [Design] Shimoshita, Miura, Endo, Kawakami (NODE) [Signage & Graphic Design] Hoshi, Shinkawa (Nomura Products) [Production & Construction] Takeuchi, Takahashi, Yoshinaga, Akizawa (Nomura Products) [Interior Supervision] Kojima