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THE SEVEN Co., Ltd. B1F Office

THE SEVEN Co., Ltd. B1F Office

THE SEVEN is involved in planning and developing content for the global market and producing a variety of entertainment businesses. The company has recently expanded its floor space to create a groundbreaking office for further creative enhancement. The office is designed to consistently consolidate all functions of video production from planning to final checks in a single space, and to ensure that we continue to respond to extremely high-quality video, we place the utmost importance on the quality check process. For this reason, the preview room is equipped with an 8K projector and Dolby Atmos* 7.1.4 sound system to enable highly accurate correction instructions based on the highest quality video and sound checks, further improving quality. In terms of design, we aimed for a concept design that is both beautiful and unusual, based on the keywords "beautiful concept design like a video" and "Science Fiction (SF)". In order to avoid uniformity of expression, we incorporated hand-drawn sensual forms in various parts of the design, but also created a consistent regularity to maintain a comfortable balance in the space through repeated verification. concept design TBS Television concept design Center was in charge of the design work and interiors ・Fixtures, electrical and plumbing systems, and signage graphic work. We achieved smooth promotion and completion of the project by building good communication with TBS TV concept design Center and other construction vendors, while taking advantage of our strength to consistently demonstrate our design construction capabilities. *Dolby Atmos: The use of overhead and upward-facing speakers to create a three-dimensional soundscape.

#corporate
ESPRIT C. KEI GINZA

ESPRIT C. KEI GINZA

It opened in April 2024 as a restaurant created by Chef Kobayashi Kei of the Parisian French restaurant "Restaurant KEI" and "Toraya", a Japanese confectionery shop founded in the late Muromachi period. In Ginza, Tokyo, where tradition and newness coexist and diverse food cultures can be enjoyed, we want to create a restaurant that goes beyond French cuisine, pursues innovation in gourmet food with a free-thinking approach, without being bound by anything. We want everyone who works here, not just the chefs, to learn and research ingredients, share the essence of gourmet food with customers who visit, and make not only the food but the entire experience here satisfy the customers' hearts. "ESPRIT C. KEI GINZA" is a so-called "gourmet laboratory" that embodies Chef Kobayashi Kei's thoughts. The restaurant consists of a main dining room with live counter seats centered around the open kitchen, which is the key to creating the dishes, table seats covered with a wooden concept design, and a private kitchen with a private room inspired by a laboratory. France is said to have a culture of stone, and Japan has a culture of wood. This restaurant is a new space where French and Japanese cultures meet, blending the cultures of both countries in a harmonious blend of stone and wood. The ceiling concept design that covers the entire floor is a dynamic composition that changes from a traditional checkerboard pattern to an innovative cave-like installation, expressing tradition and innovation.

#Urban & Retail
Miyagase Dam Water and Energy Museum Water Museum "Waterworks Zone"

Miyagase Dam Water and Energy Museum Water Museum "Waterworks Zone"

The Miyagase Dam Water and Energy Pavilion Water Museum "Waterworks Zone" needed to be renovated after more than 20 years since its opening, and was renewed to coincide with the 25th anniversary of the museum's opening. The concept of displays is to create learning opportunities for the "tap water supply business" (introducing the role of the Waterworks Corporation) and to change people's awareness of "tap water" (re-examining water resources and learning about the global environment). By learning about the process, facilities, and work involved in how rainwater stored in the dam reaches our household faucets as tap water, which we don't usually have the opportunity to learn about, visitors can learn about the importance of tap water, which is essential to our lives, and the importance of social infrastructure. In addition, since the surrounding area, including Miyagase Dam, is a tourist destination, the main target audience is social studies field trips from nearby elementary schools and families visiting on weekends. The exhibition features a wide range of digital content, including guidance videos on a large screen, virtual content in which a drone is operated to investigate water facilities, and a simulation of the process of purifying river water. The exhibition also features highly game-like digital content that combines real-life action and computer graphics, as well as displays that allows visitors to virtually experience the work of the corporations that support the water supply business. The exhibition offers a variety of content that can be enjoyed in a short amount of time by visitors with or without a specific purpose.

#public
Being Furniture -DESIGNART TOKYO 2024-

Being Furniture -DESIGNART TOKYO 2024-

We exhibited "Being Furniture" at DESIGNART TOKYO 2024, Japan's largest concept design and art festival (with the theme "Reframing - The Beginning of Transformation"). "Being Furniture" is a project that reconsiders the relationship between people and objects. We create many things every day in our spatial concept design projects, but behind the scenes, we feel that there is a big issue with these things being discarded or no longer used while still fully usable. When we think about a situation in which an object is used for a long time and with great care, it is often the case that a relationship is formed that gives rise to an attachment to the object. In such cases, we noticed that we have gone from a sense of "owning and using" to a sense of "being with" the object and caring about it. Therefore, we thought that noticing this change in sensation might be one way to solve the problem. The furniture presented in the project is not particularly sturdy or functional. Rather, it has a certain instability and whimsy that makes us want to care for it. If furniture changes from "being" to "being there," how will we interact with it? Through a series of experimental concept design in this project, we ask society about the transformation in value between people and objects. Our company's vision is to "open up all kinds of spatial possibilities starting from the 'creativity' of each individual," and we are working to create spaces that enrich people's hearts. As part of this, we continue to exhibit at concept design events both in Japan and overseas in order to take on the social issues we face from a creative perspective and create a cycle of communication, exchange, and innovation through our output.

#hospitality
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