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Showakan Renewal

Showakan Renewal

The Showa-kan is a national facility that preserves the memories of the war experienced by the Japanese people during the Showa era, and collects, displays, and exhibits historical materials and information related to the lives of the people of that time, passing on their struggles to future generations. It features displays themed on "The lives of the Japanese people throughout the pre-war, wartime, and post-war periods." This project is a renewal of the epilogue, "Life in the Showa Era - A 1950s Experience Area," which has been developed in stages since the basic plan was established in 2023. This era, from post-war displays to the period of high economic growth, is filled with bright and exciting attractions, along with the nostalgia of Showa retro. displays space consists of a recreated house and an alleyway, designed to resemble an "electronics store" in a shopping district. The electronics store is lavishly lined with the "three sacred treasures" of various companies, which were the most coveted home appliances of the time. Numerous posters pasted on the wooden fence offer a glimpse into the social conditions and culture of the time. The alley leads to the backyard and veranda of an electrician's shop, where you can experience water-related chores from before the age of electricity through hand pump and hand-cranked washing machine simulations. The kamishibai storyteller in the square is performing the very popular "Golden Bat." When you hold up your smartphone to the silhouette panels of the electrician's family (father, mother, and child), they will tell you about their lives from the 1950s.

#public
Barneys New York Ginza flagship store 1st and 2nd floors renovated

Barneys New York Ginza flagship store 1st and 2nd floors renovated

The renovation of the first and second floors of Barneys New York's Ginza flagship store was based on the concepts of "memory" and "creation," aiming to create a space that respects the tradition (=memory) that the brand has built up over many years while generating new value (=creation). By utilizing existing fixtures such as calm wood-grain walls and niches, and combining sustainable materials, materials that blend naturally with existing finishes, and unique, symbolic fixtures, the store aims to fuse timeless quality with challenging humor. The watch workshop at the back of the first floor was planned as a "visible customer service" space, and the experience of staying there is enhanced by providing a semi-private consultation space that gives a sense of privacy. In addition, the newly installed cafe counter was designed with visibility from the outside in mind, aiming to attract new customers. As you proceed to the second floor, which is connected by the central staircase, mirror walls at different angles are installed so that the entire floor can be seen, forming an iconic look. Further back, a display is placed in front of the vintage area to improve attraction and flow. Within a short construction period and limited budget, we achieved a reliable concept design proposal by actively reusing existing fixtures and conducting rapid verification using point cloud data. The project resulted in creating an iconic and luxurious space that embodies Barneys' unique style, inheriting tradition while pioneering the future.

#Urban & Retail
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