Works#Social Good

This is an experiential food park focused on green tea, agriculture, and tourism. It is the largest market in the prefecture, comprising a market, restaurants, cafes, a kids' park, and tenant shops. The project was carried out as a collaborative project between four parties: Oigawa Agricultural Cooperative, Shimada City, Oigawa Railway, and Central Nippon Expressway Co., Ltd., with the aim of improving the income of local farmers and creating a hub for local tourism. Our company handled everything from the basic and implementation plans to design, layout construction, and tenant leasing. Furthermore, under the production of Tokonatsu Infantry Group, we established a design joint venture with our company as the lead company and played a central role in driving operations until the opening. [Social Issues/Customer Issues/Requests] [Agricultural Promotion] and [Regional Development] are the keywords. This region is one of Japan's leading green tea producing areas, and while the tea farmers have absolute confidence in the quality of their tea, they faced the challenge of not knowing how to highlight its value and market it in the face of declining green tea consumption. Furthermore, despite the Oigawa Railway's steam locomotives and the abundant tourist resources of the Oigawa River basin, there was a challenge in that the area was not attracting tourists as much as it could have liked. Therefore, one of the objectives was to create a hub that would serve as a tourist base for the region. We tackled the challenges of creating a place where local farmers could sell their products with confidence by attractively promoting local specialties, and a place where local people could recognize and be proud of the charm of their hometown. [Solutions] 1. Be loved by the local community. 2. Make use of local resources. 3. Communicate in an easy-to-understand way We conveyed the idea that what is "taken for granted" by the local community and farmers is actually very valuable and attractive to people from other regions. By adding entertainment and concept design elements to create a unique experience, we added value and crafted attractive products and services. The new Oigawa Railway station has also opened, and the complex commercial facility, which was the first of its kind in the region, has become a big topic of conversation and is bustling with many customers every day. <Our Project Members> [Sales] Aya Nishimoto, Keisuke Iwasa [Planning] Ryusuke Nomura [design, layout] Noriaki Tamura, Kan Fujimura, Midori Arai [Production/ construction] Miyuki Nakamura, Yuki Saiki, Akihiro Yoshida, Hiroshi Udagawa, Hayato Kawatani [Leasing] Aya Nishimoto

The former Suzuki Residence, a large estate in the Toi district of Nishi-Izu consisting of a main house and three storehouses, has been a beloved central presence in the community since the Edo period. With the "value of experiencing antique beauty" in mind, the buildings and exterior have been renovated to create an auberge with two guest rooms. The main house's cramped layout has been revised to create a sense of spaciousness in all directions, ensuring modern comfort. The three storehouses were designed to preserve the atmosphere of the past by utilizing the unique spatial characteristics of each and adding minimal concept design elements. Two of the storehouses were renovated into guest rooms with luxurious outdoor open-air baths, and one was converted into a lounge and spa. The result is an auberge that blends seamlessly with the surrounding accommodations and is loved by the community. [Social Issues/Customer Issues/Requests] While Toi has long been a popular hot spring inn town, the lack of variety in restaurants, cafes that serve as tourist hubs, and tourist content that utilizes the food resources of Nishi-Izu has resulted in low tourist spending, which has been a long-standing issue. The client's request for this facility development was not to prioritize business profitability, but rather to create a facility that would benefit the community and be accepted and loved by both tourists and local residents. [Solution] Our company respected the passage of time the buildings had accumulated on this land, and we believed that it was necessary to find the unique character of each building and transform it into an attractive concept design. We revised the floor plan while considering the structural burden of the existing non-conforming buildings, and by respecting the character of each building, we were able to create the charm of each facility itself. For example, the main house has a deep roof structure, the first storehouse, which has been converted into a lounge, has roughly painted plaster walls, the second storehouse, which is a lodging building, has a dynamic one-room space, and the third storehouse has a two-story vertical expansion and earthen walls hidden behind the wooden walls. [Client's Voice] Despite the short deadline, the former Suzuki residence, which represents the history of Toi, was restored with extremely high-quality concept design and construction techniques. As a result, not only tourists who come to "LOQUAT Nishi-Izu," but also local residents visit almost every day, and it has become a place of relaxation that provides a little bit of richness in their daily lives. Every day, not only the accommodation buildings but also the restaurants, bakeries, and gelaterias are bustling with activity, often fully booked or sold out. <Our Project Members> [Sales & Project Management] Shinya Hiratsuka, Nobuyuki Yagi [Planning] Saki Ninomiya [design, layout] Norio Koito, Hirofumi Inoue, Tadahiro Nakajima, Ryotaro Tezuka [Production & construction] Jun Endo, Takayuki Inoue, Nohara Kikuchi

The "PARA HEROes Exhibition" is an exhibition planned to spread the message of diversity and inclusion to Japan and the world by having four young artists and creators express the appeal of the sport and athletes using "para table tennis" as their theme. As part of NOMURA Co.,Ltd. 's efforts to support activities that contribute to the promotion of sports, and also due to the connection made through the "COLORS" event held in October 2019 to commemorate one year until the Tokyo 2020 Paralympics, we were able to sponsor the exhibition by providing planning and concept design. What did the artists feel when they encountered "para table tennis," what did they think when they tried to translate that into their works, and what did they want to convey through the works they created? What emerged from this was a way of expressing what they saw through their own sensibilities, without fixed ideas or preconceptions. We also hoped that visitors would break free from preconceptions through the artists' expressions, increase their empathy for parasports, and engage with the works with an open mind, so we concept design the space with the concept of "Uncoated." The elements that make up the space also make the most of their natural textures, and materials with textures related to each artwork are also incorporated. We paid close attention to the presentation so that the charm of each artwork would be best brought out. In line with NOMURA Co.,Ltd. Ltd. Group's guideline of "providing added value from an environmental perspective," this displays is concept design so that approximately 90% of the materials can be reused as is. The wood used was selected in accordance with the Fairwood Support Declaration. <Our Project Members> [Planning Support & concept design] Akane Yamaguchi, Ryo Onishi ~Related Links~ [Press Releases] ・"PARA HEROes Exhibition 2" sponsored by NOMURA Co.,Ltd. with concept design work is currently being held to great acclaim ・ NOMURA Co.,Ltd., Ltd. launches company-wide "Social Good" activities to create a positive impact on society and contribute to solving social issues [Announcements] ・"PARA HEROes Exhibition" sponsored with concept design work is currently being held

At the Kyushu Aso Factory, Koikeya's first production base in Kyushu, they have established the "Koikeya GOGO! Factory" as part of their efforts to bring smiles to the people of Kyushu, including Kumamoto. This facility allows visitors to experience Koikeya's history and commitment since its founding, while taking a factory tour and making their own original potato chips. Through factory tours at the Kyushu Aso Factory, the facility is designed to appeal to the local community and showcase the charm of Koikeya. [Social Issues/Customer Issues/Requests] Mashiki Town, where the factory is located, was affected by the Kumamoto earthquake. Koikeya wanted to create jobs by operating the new factory and contribute to the recovery and revitalization of the region by producing not only high-value-added products but also their standard products. As part of their efforts to bring smiles to the people of Kyushu, including Kumamoto, they planned a facility where visitors can experience Koikeya's history and commitment since its founding, while taking a factory tour and making their own original potato chips. [Solution] To convey the image of the "new Koikeya," which was rebranded in 2016, as a "long-established potato chip company," we used a noren (traditional Japanese curtain) at the entrance and placed a large graphic called "Koikeya Cultural Philosophy Diagram" that allows visitors to learn about the company's history. Furthermore, when visitors enter the facility, they are greeted by a bright, white space, expressing Koikeya's spirit of "Go Go!" to create "even more delicious" products. In the original potato chip making experience, visitors can enjoy the experience in a "chef style" using a U-shaped counter, emphasizing communication with visitors. [Customer Feedback] Despite the extremely short deadline, you created a facility of high quality. You understood our commitment and the corporate image we aim for very well and expressed it in the finished product. We expect that it will be very effectively used as a place for communication with the local community in the future. <Our Project Members> [Sales & Project Management] Hitomi Ariga [Planning] Tomoko Yanagihara, Mina Mochizuki [concept design] Noriaki Tamura, Akika Yamada [Graphics] Taishin Terumine [Production] Tomoaki Morita

This project involved converting the former Kiyomizu Elementary School building, which has a history of approximately 90 years and remains in the Kiyomizu area of Kyoto, into a hotel. While inheriting its distinctive design, it was reborn as a hotel that also possesses modern comforts. Our company was in charge of architectural design supervision, interiors design, layout, and FF&E concept design and construction. Kiyomizu Elementary School is one of the schools that has been recognized for its unique architectural features in its location, exterior decoration, and interiors concept design. Based on the hotel's concept of "etching memories and connecting to the future," we paid the utmost respect to the historical Western architecture and its interior space, creating concept design that revives memories while preserving and passing them on. Furthermore, we fused the architecture and interior space as new functions to express both nostalgia and newness. [Client's Challenges/Requests] It was necessary to design a hotel that would function while making use of the existing historical elementary school building. It was also necessary to have repeated discussions about what kind of hotel would be accepted by the Kyoto community. [Solution] We worked with creators on every detail, from architecture, landscape, interior, FF&E, artwork, graphics, and uniforms, to create a completely new and unique space. While preserving the corridors and staircases where elementary school children once ran around, opening the doors to the classrooms where children studied allows you to step into a completely different, contemporary world. To maximize the value of the existing details that have etched the history of the architecture and interior space, we focused on materials that do not assert themselves but instead highlight the materials themselves. The reflection of the semi-glossy materials further enhances the existing architectural design. We aimed to create a spatial composition based on "reinterpretation" that can only be experienced here, by harmoniously balancing the total concept design coordination of artwork, graphics, uniforms, and interiors and FF&E concept design. <Our Project Members> [Sales/Project Management] Toru Moenuki [design, layout, design supervision] A.N.D.: Ryu Kosaka, Shohei Urata, Hiroki Yasuda / Hiroyuki Nishikawa [FF&E concept design] A.N.D.: Kaori Sano

This is an art-based urban development project based in the waterfront subcenter area. The aim is to connect the five areas and the vast city of over 440 hectares through art and increase its appeal. For the first project, architect Motosuke Bandai was invited to design a pavilion called ARTBAYHOUSE. The pavilion was created with the concept of "architecture that embraces the 'nature' that is unique to this place." The architecture itself is an experiential work of art, and at the same time, it is a space that serves as a base for various art and urban development projects, as it changes while being enveloped in the ever-changing nature of light, wind, rain, and plants. There is also a cafe inside, and pets are allowed inside. The space where people, plants, animals, insects, and other various "nature" can each spend their time comfortably is a place where you can experience unprecedented newness that questions the future of cities and spaces. [Social issues / Customer issues / Requests] The waterfront subcenter area has all the basic urban functions, but the scale of each building and road is large, and there was a lack of places where people could spend their time comfortably, especially outdoors. Furthermore, although there are many natural attractions not found in urban areas, such as ocean views and wide skies, these were not being fully utilized. [Solution] 1. Create a human-scale space that serves as a starting point for urban development, where people can gather and feel comfortable. 2. Create content that has the power to attract and spread information, making people want to visit. 3. Implement experimental programs that are unique to the waterfront new city center area. With these three pillars as the planning axis, we aimed to realize an art project unique to this area that would present new value while responding to the issues facing the town. <Our project members> [Sales/Project Management] Ito Etsuro, Ibe Reiko [Research/Planning] Sugimoto Taku, Yokota Tomoko, Mochizuki Mina

"Tokyo Gift Palette" is a new shopping mall developed near the Yaesu North Exit of Tokyo Station, featuring 33 brands. The pillars and ceilings of this facility, a gateway to Tokyo, utilize recycled aluminum from the 700 series Shinkansen train cars that retired from the Tokaido Shinkansen in March 2020. Decorated with motifs such as "cherry blossom petals" and "noren" (traditional Japanese curtains), befitting a terminal station, the space has been transformed into a high-value, sustainable environment that connects people's feelings, leveraging the high quality and sophisticated feel unique to the 700 series Shinkansen. Our company participated in this project by Tokyo Station Development Co., Ltd., being involved from the development stage of the building materials and handling the production, construction production, and project management for interiors work in the environmental area. This is the first time that recycled aluminum, without any additives, has been used for decoration in a commercial space since the start of Shinkansen operations in 1964, and this project has received a development award from the Japan Aluminum Association.

This project is one of the initiatives aimed at helping residents of areas to be submerged by the construction of the Yamba Dam to rebuild their lives and find meaning in life. Our company was responsible for the basic planning, schematic design, working drawings, interior administration, and consulting services supporting local operating companies for the "Regional Development Facilities" in the "Kawarayu District" and "Yokokabe District" of the area for approximately six years. For the Yokokabe Regional Development Facility, we handled not only the facility plan, but also the planning and production, including supporting the establishment of the operating body to be set up in the district, attracting participating companies, consulting for restaurants operated by residents, menu development, and operational supervision of opening equipment. The facility concept design was based on the concept of "inheriting and developing the town's memory," and recreated the former Naganohara Town Hall*, which had served its purpose for over 90 years since its construction and was scheduled for demolition, as a symbol of the district. The design aimed to create opportunities for the town's history to be seen by children who will lead the district in the future and by visiting tourists, so that the new businesses that will be operated here will lead to the regeneration, reconstruction, and development of the district. *The old government building, constructed in 1929 (Showa 4), was a two-story wooden building with a hipped roof and clapboard exterior walls, and a hipped roof above the porch, making it a hybrid of Japanese and Western architectural styles. It was also said to be "the only wooden government building in Gunma Prefecture." [Social Issues/Customer Issues/Requests] [Business Aspects] With the construction of the Yamba Dam, it was necessary to establish a new business, unprecedented in this region, as a facility to help residents of the area to be submerged rebuild their lives and find meaning in life. It was also requested that the facility be differentiated from facilities planned in other areas or similar facilities, and that it have the ability to attract visitors and possess uniqueness. [concept design Aspects] It was requested that the old government building, which is filled with people's memories, be utilized in some way, that the plan be designed to be visible from the busy national highway from the perspective of attracting visitors, and that the plan be designed to take advantage of the view that allows for a distant view of the Yamba Dam and a panoramic view of the lake. [Solution] [Business Aspect] In order to realize the requests, we prioritized three things: firstly, making suggestions to make feasible business ideas from local residents; secondly, differentiating the community development facilities in the "Yokokabe area" and the "Kawarayu area"; and thirdly, strongly supporting the establishment of a local operating company. In this project, we aimed to open a restaurant, something that all residents of the area had no experience with, and promoted it in a way that was in line with the characteristics of the region and the characteristics of the business. In particular, we held numerous dialogues about "finding what makes Yokokabe area unique" and "utilizing local recipes," and worked together to develop the menu, proceeding with a plan that was closely tied to the community. Professional chefs were invited to the trial and tasting sessions to support raising awareness among residents, revitalizing the region through improved cooking skills, and strengthening self-reliance. [concept design Aspect] When functionally transforming the building from a town hall to a lakeside station, we surveyed the existing building and chose to recreate it in a modern way while taking care to evoke a sense of nostalgia for the former town hall. The retro and distinctive design of the old government building has been recreated to create a visual appeal. In addition, by creating open openings facing the Yamba Dam, it has been made a location with one of the best views among the facilities around the dam lake. Furthermore, in order to maintain the atmosphere of the old government building while adhering to current building regulations, careful consideration was given to the structural design. <Our project members> [Sales/Project Management] Satoshi Arai, Hitomi Yamamoto [Planning/Consulting] Kenichi Sakazume, Yuki Shimokuni [design, layout] NAU: Sakae Kirioka, Nana Kosano

The castle tower of Hamamatsu Castle is a park facility constructed in 1958 with donations from citizens. 60 years had passed since it was completed, and displays inside the facility and the decorations were deteriorating. This project aims to enhance the appeal of Hamamatsu Castle Park as a central park and improve the satisfaction of citizens and visitors in displays area, marking 450 years since Tokugawa Ieyasu built Hamamatsu Castle. At our company, I was in charge of design construction including interiors, sign graphics, video software hardware, lighting and electrical work, and furniture and fixtures. [Social Issues/Customer Issues/Requests] ・ Introduces the history from Hikima Castle, the predecessor of Hamamatsu Castle, to the construction, reconstruction and demolition of Hamamatsu Castle, and to Hamamatsu Castle Park. ・ Introducing the castle ruins that can be visited in the city, and conveying the multi-layered history of Hamamatsu Castle and the appearance of castles in various parts of the city. - Give a sense of unity to current displays works and historical background. ・ Production of multilingual panels and digital video contents ・ displays. Study of traffic lines and concept design, taking into account operations during the COVID-19 pandemic. Use of FSC® certified Tenryu lumber (municipal lumber) to obtain FSC® project certification. We received the above request. [Solution] ・ Focusing on the fact that the young Ieyasu lived in Hamamatsu Castle, the historical background of Ieyasu and the people surrounding him during those 17 years, planning and design was done by zoning into "passion," "situation" and "scenery" layers. Produced a passion stage expressing the "passion" of young Ieyasu. The entire history of the castle, from Hikima Castle, the predecessor of Hamamatsu Castle, to the construction, renovation and demolition of Hamamatsu Castle, and to Hamamatsu Castle Park, was introduced through a panoramic theater using existing models. ・ Tenryu cedar from Hamamatsu city is used for the "scenery" layer on the third floor. During the renovation, the castle became the first castle in Japan to receive FSC® project certification. [Customer comments] For this renewal, we have thoroughly renewed the castle tower by accurately organizing the current status and issues of the castle tower, incorporating videos using the latest technology, and recent discoveries and research. In addition, there was an introduction to the castle ruins that can be visited in the city, as well as explanations of places related to Ieyasu, legends, and food culture. The newly renovated Hamamatsu Castle is not only a place for learning, but also a facility where you can look back on the history of Hamamatsu again, such as the reconstructed castle tower. Visitors have commented that "you can understand the origin of Hamamatsu Castle" and "it has become more fashionable." The City of Hamamatsu believes that the park has improved its function as a central facility for further regional revitalization and tourism exchange, in addition to enhancing the appeal of Hamamatsu Castle as a Central Park and improving the satisfaction of citizens and visitors. < our company Project Members > [Direction] Atsushi Suzuki [concept design] Sayaka Horikoshi [Planning] Mima Inagaki [Production/construction] Akinobu Takahashi [Sales/Project Management] Akinori Ogasawara and Haruka Tashiro [Related Links] NOMURA Co.,Ltd. opens "Hamamatsu Castle" and "Hamamatsu Kodomokan," Japan's first FSC® certified facilities using domestic wood.

Hamamatsu Children's Center opened in November 2001 with the aim of providing children with a place for healthy play, creative experiences, and interaction, and to support the healthy upbringing of children who will lead the next generation and parenting. The purpose of this project was to concept design the interiors environment, including the play equipment, which had become aged and outdated after approximately 18 years since the center's opening, and to provide a safer and more comfortable service to users. "Hamamatsu Children's Center Philosophy" Children have an insatiable curiosity within them. Hamamatsu Children's Center aims to create a loving environment where these children can fully express their childlike nature and play to their heart's content with peace of mind. We hope that they will interact with many people and enhance their social skills and creativity. Furthermore, we will foster an environment where parents who are raising important children who will lead the future can expand their network of mutual support and enjoy parenting while receiving professional support for child-rearing. We believe that the experiences and thoughts that children have in a psychologically stable environment during this period are incorporated into their brains' long-term memories, forming fertile ground for them to live rich and happy lives. [Social Issues/Customer Issues/Requests] 1) While maintaining the operating philosophy and functions of the facility since its opening, update some of the play equipment and interiors. 2) Minimize the period of temporary closure and complete the design and construction within a short period of one year. 3) In the renewal, take part in the use of Tenryu timber (locally produced timber) promoted by Hamamatsu City and obtain FSC® project certification. The above requests were received. [Solutions] 1) concept design a playground that incorporates the characteristics of the region, such as Hamamatsu's nature and industrial technology, and create mechanisms to foster interest in and affection for the region. 2) In order to create a "Hamamatsu-specific playground" that nurtures the humanity and learning foundation of Hamamatsu children, we created original play equipment and spaces based on theories of human development. 3) Hamamatsu City-produced Tenryu cedar is used in the hall, Daichi Zone (floor, walls, and some play equipment), workshop room, and corridors. As an FSC® project team with Hamamatsu City as the project manager and our company as the deputy project manager, we have obtained the international forest certification system "FSC® Project Certification*" for a public children's facility of a similar type in Japan. *FSC® Project Certification - The FSC® standard is an international forest certification system based in Germany and is the highest standard in the world. - Obtaining FSC® certification guarantees that timber from properly managed forests is being used. - Hamamatsu City is particularly committed to using FSC® certified timber as a concrete action toward the SDGs. <Our Project Members> [Direction] Atsushi Suzuki [concept design] Mika Watanabe [Planning] Remi Abe [Production] Akinobu Takahashi, Hironari Ota, Takehiro Ichijo [Sales & Project Management] Akinori Ogasawara, Haruka Tashiro ~Related Links~ [Press Release] NOMURA Co.,Ltd. Opens "Hamamatsu Castle" and "Hamamatsu Children's Museum," the first FSC® project certified facilities in Japan to use domestically produced timber

For humans, whose natural habitat is land, spending long periods at sea is stressful both physically and mentally. To balance this, the design actively incorporates land-based elements that are in opposition to marine elements. These elements include the verticality of plants growing vertically against the horizontality of the drifting sea surface, the straight lines of buildings and windows against the curves of waves and fish, and the weightiness of trees and rocks against the floating concept design of ships and bubbles. The exterior deconstructs and reconstructs the company name, creating a Japanese pattern reminiscent of lanterns and kumiki (latticework). <Our Project Members> [Sales/Project Management] Ryo Fujime, Keita Suda [concept design /Basic Planning] no.10: Keita Aono, Shohei Suzuki [schematic design / working drawings / interior administration] no.10: Shohei Suzuki

~More than just a place to wait for trains, a station as a community space where everyone can feel comfortable~ Based on the concept of creating a place that fosters community, workshops and surveys were conducted with local residents from the planning stage. User needs were made apparent and reflected in the design. To create opportunities to experience various cultures through books during the time spent in the station, a corner where books and picture books can be read has also been installed. In order to convey the charm of local resources through the use of the station, the locally produced "Obi cedar" was actively used in various parts of the space, and the design and production of a space in which users can experience the charm of Obi cedar through their own experience was planned and produced. [Client's challenges/requests] The Nichinan Station, which was a place only for getting on and off trains and lacked any sense of community before the renovation, was to be transformed into a place that fosters local community and allows people to feel the "charm of the region". [Solution] In order to convey the appeal of local resources through the use of the station building, we collaborated with a local design firm, Ryohin Keikaku Co., Ltd., and actively incorporated locally produced "Obi cedar" into various parts of the space. To create opportunities for users to experience the charm of Obi cedar, we used wood for the station building's facade and window frames, while harmonizing it with the forest spreading behind the station building. In addition, we implemented a signage plan that makes the station's presence recognizable from a distance, and produced a space that harmonizes and integrates with the surrounding environment and the station building, with wood as the main material. [Customer's Voice] People other than JR users have started to visit the station building, and it has been renovated into an attractive space where local people can gather. We would like to continue to use it as a place for the local community, such as by holding events using the station building in the future. <Our Project Members> [Sales] Reiko Ibe [Planning, Production, Workshop concept design, design supervision] Mari Matsumoto ~Related Links~ [News Releases] ・ NOMURA Co.,Ltd., Ltd. opens a renovated old house facility as the first in a public-private partnership project to revitalize Nichinan City, Miyazaki Prefecture ・Nichinan City, Miyazaki Prefecture and NOMURA Co.,Ltd. conclude a "Comprehensive Partnership Agreement on Regional Revitalization" ・Nichinan City, Miyazaki Prefecture and NOMURA Co.,Ltd. sign the "Regional Revitalization Business Personnel Exchange Program" ・ NOMURA Co.,Ltd. takes on the role of a creative partner in community co-creation for urban development [Media Coverage Information] ・2019.07.05 "Construction Communications Newspaper" ・2020.04.01 "Nichinan TV" ・2020.04.07 "Miyazaki Nichinichi Shimbun" [Related Achievements] ・Plus D Nichinan Branch ・Kiraku Obi Goya Residence ・DENKEN PJM Photography: Park concept design Co., Ltd.

"Sho-u-kan" is a part of the former residence of Count Abe, the former lord of the Fukuyama Domain, built in 1892 in Nishikata-cho, Hongo-ku, Tokyo. In 1971, Tokio Kasuga, the founder of Green Stamp Co., Ltd., relocated and restored it in Karuizawa, and it has been used as a memorial hall for the Green Stamp Karuizawa dormitory. In 2020, Sho-u-kan was renovated at the same time as the newly renovated annex, to be used as a retreat facility by both Green Stamp Co., Ltd. and Kennedyx Co., Ltd. Our company was in charge of the design and interior administration of the Sho-u-kan renovation, including seismic retrofitting, as well as the installation of FF&E (First Floor & Energy) equipment throughout the facility. [Social Issues / Customer Issues / Requests] Since its initial relocation, various additions and renovations have been carried out, and the connection to the other building is only made at the point of a corridor, and structural stress has been placed on the building, resulting in settlement. The entire facility was aging, and in the case of Sho-u-kan, it was difficult to use in winter due to the climate of Karuizawa. Also, although it originally had tatami mats, the frequency of its use had decreased due to changes in the lifestyle of Japanese people. However, there was a desire to renovate it while preserving as much of its original appearance as possible. [Solution] Based on an investigation of Sho-u-kan, it was restored as much as possible to its simple form from when it was relocated, and a seismic diagnosis was conducted to reinforce the structure to withstand seismic forces equivalent to those stipulated by the Building Standards Act. It faces the annex across a courtyard, giving a sense of unity to the entire facility. While respecting the original design as much as possible, the aim was to extend the period of use, including winters other than the coldest period, by installing insulation and air conditioning equipment in the unseen parts. Underfloor heating was installed and the flooring was changed to hardwood, and the walls added for seismic reinforcement were made to express the original image of the walls, fixtures, etc., and the upper half of the space was preserved as much as possible of the original design. <Our Project Members> [Sales] Kayu Tatsumi [Survey, design, layout, and interior administration] NAU1: Norio Koito [Production and construction] Mikiya Fujitaka

A storehouse in the samurai residences of Kakunodate, Akita Prefecture has been renovated into a lodging facility. The concept is "KURA STAY," and the hotel is a cultural experience hotel where the lifestyle of the time has been preserved in the storehouse. The hotel consists of three storehouses, the "Bushigura," the "Gakkogura," and the "Tamonogura," for rent. The space incorporates Kakunodate's traditional crafts of birch crafts and Iburi-gakko production scenes, textile art such as plant dyeing, and samurai family crests, providing a local cultural experience throughout the stay. In addition, decorations have been provided in cooperation with local shops, and information is provided within the facility, which also serves as a tourist hub to encourage travel.

[Project Overview] Nihonbashi Toyama-kan is a comprehensive information hub centered around a restaurant where visitors can experience the flavors of Toyama, and also offers retail sales, tourist information, and exchange events. Throughout the space, Toyama-produced materials and traditional crafts are used, making it a new hub that conveys the "high-quality lifestyle of Toyama" and not just sells goods, but also conveys the beauty of Toyama's nature, diverse culture, and the allure of its food, making people want to visit Toyama Prefecture. Our company assisted with consulting, design, layout, building execution, event management, and public relations support. [Challenge/Theme] "A place to convey the high-quality lifestyle of Toyama" The theme was to revitalize industry, tourism, etc., by conveying experiences rather than just selling goods. [Solution] We implemented a proposal to "revitalize the facility by introducing a new purpose that will serve as a focal point." By utilizing our CSV solutions for creating public spaces, "Forester Project" (*1) and "Japan Value Project" (*2), we have created a project that is not just a local products store, but can be used for various regional revitalization measures that Toyama Prefecture aims to achieve, such as tourism, industry, and migration. Our designers visited sawmills in Toyama Prefecture to select locally sourced wood, including cedar and zelkova, for the tables and chairs that are actually used in the building. "Forester Project" (*1) A project to develop facilities that strongly imprint a regional brand while supporting the forestry industry by manufacturing interiors, furniture, and fixtures for facilities using domestically produced timber with regional characteristics. "Japan Value Project" (*2) An initiative to collaborate with businesses nationwide that handle traditional techniques and materials and provide a platform for them to be featured in facilities. <Our Project Members> [Development/Project Management] Ryuichi Fujinaka [Sales Promotion] Noboru Sato, Nobuyuki Tanaka [Planning] Echiyo Suzuki, Ryuichi Fujinaka [Creative Direction] Echiyo Suzuki [design, layout] Yutaka Hanaoka [Signage/Graphic concept design] Hisae Ito (Cross) [Production/ construction] Yukio Marumori [Other (Event Planning, Public Relations Support, etc.)] Ryuichi Fujinaka