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CHOOSEBASE SHIBUYA

CHOOSEBASE SHIBUYA

「CHOOSEBASE SHIBUYA」は、株式会社そごう・西武様がオープンした百貨店業態初となるメディア型OMOストア(※)です。西武渋谷店パーキング館1Fをフルリニューアルしミレニアル世代やZ世代の支持を集めるD2Cブランドとの協業を通して新しい小売ビジネスの創出を目的としています。ご来店いただいたお客さまには、没入感のある空間のなかで、オンラインとオフラインを融合した新しい購買体験をスマートフォンにて楽しんでいただけます。今回リアル店舗と同時にECサイトをオープンし、オンラインで購入した商品を店頭で受け取れる販売形態をはじめとした、新しいショッピングサービスを提案されています。AIカメラなど最先端のテクノロジーを活用し、テストマーケティングや商品企画、サービス改善にご活用いただけるデータを出店者様にも提供されています。※OMOストア = 店頭とECで顧客・商品・在庫情報が統一されたストア形態 新しい世代のお客様と新しいブランドとの出会いの場を創ることが、新しい百貨店の在り方ではないかという発想から立ち上がった新規事業です。百貨店ならではの編集力をテクノロジーの力で増幅させるという最新の技術を活用したメディア型OMOストアでありながら、テクノロジーに寄りすぎない人間的な消費の在り方を体験できる場となるよう、百貨店ならではの「編集」というキーワードをもとに、余白のある世界観の構築を目指しました。ストア全体は2本の太い導線がクロスした空間構成となり、各エントランスから十字路に向かってわずかに先細りさせることで、没入感を強めています。十字路には「BASE」と呼ばれる4つのエリアが隣接し、共通した世界観の中でそれぞれに素材の個性を与えています。天井が低い半地下のような既存の特性を活かし、彩度のないワンカラーの世界に、あえて温かみを消したブルーの塗り床が「少しの違和感」として未来の兆しを感じさせるようなアソートカラーとなっています。2本の通路は、有機的な曲線を描いた光のラインが奥へと誘引し、シルバーからブルーのグラデーションを施したトタンパネルはブルーモーメントを彷彿とさせ、立地ならではのヤンチャさを演出しながらも特別な体験を提供します。

#Urban & Retail
住友生命「Vitality」プラザ銀座Flagship店

住友生命「Vitality」プラザ銀座Flagship店

“住友生命「Vitality」”は保険料変動の仕組みや特典(リワード)などを兼ね備え、お客様の健康増進活動への取り組みと継続をサポートする商品です。 その先進性や価値をより多くのお客様に実感していただくため来店型店舗を展開しました。 当社は以下の店舗も担当させていただきました。 ・住友生命「Vitality」プラザ有楽町店 (2020年4月オープン) ・住友生命「Vitality」プラザ新宿店 (2019年11月オープン) 【社会課題/お客様の課題/ご要望】  “住友生命「Vitality」”の認知拡大、新規の顧客づくり、契約者のロイヤリティ向上、以上3つの課題解決を図りつつ、「人」に根差し、新たな体験価値を生みだす「デジタル」の活用が求められました。 日本を代表する商業地銀座の中心に店舗を展開し情報発信することで、住友生命様の掲げるビジョン”一人ひとりのよりよく生きる=ウェルビーイング”に貢献できるようにプロジェクトを推進しました。 【解決策】 “住友生命「Vitality」”の健康プログラムである「健康状態を把握する」「健康状態を改善する」「特典(リワード)を楽しむ」という特徴を特典展示や映像を通じ可視化することでVitalityの世界観を実感できる空間を設けました。 健康増進活動のサポートに向けた各種イベントやセミナーを開催できる可変的なスペース、既契約者との対面サポートがおこなえる商談室を設け、「人」に根差した価値を重視した計画としました。エントランスには健康への取り組みを自分ごと化できるインタラクティブコンテンツを導入し、銀座を背景に「デジタル」を用いた新しい体験を提供しました。 銀座の中心から空間を通じて一人ひとりの「生きる日々」に寄り添い、健康長寿社会の実現に寄与する店舗になっていくことを願っています。 【お客様の声】 御社によるデザイン・設計を気にされ、同業設計会社様が店舗にお越しいただくことが多いです。 お客様から「壁のデザインが素敵」、「おしゃれな空間だね」、「スマートなパーテーションでかっこいいね」、「契約したくなるような空間ですね」と言っていただき、モノリス(タッチパネル式の大型モニター)に感動される方もいらっしゃいました。 <当社プロジェクトメンバー> ・住友生命「Vitality」プラザ銀座Flagship店 【開発】小椋 瑞希 【営業・プロジェクトマネジメント】嶋 圭太 【企画】野田 裕暉、松下 寛 【デジタルコンテンツ企画】渡辺 あや 【リーシング】西本 彩、白崎 智子 【デザイン・設計】町田 康、八束 恵、山際 真理子 【制作・施工】長谷川 友邦 【システム設計・施工】種子田 慶介、久我 祐輝 ・住友生命「Vitality」プラザ有楽町店 【開発】小椋 瑞希 【営業・プロジェクトマネジメント】嶋 圭太 【企画】野田 裕暉 【デザイン・設計】町田 康 【制作・施工】三澤 一希 ・住友生命「Vitality」プラザ新宿店 【開発】小椋 瑞希 【営業・プロジェクトマネジメント】嶋 圭太 【企画】中里 耕治、野田 裕暉 【デザイン・設計】町田 康 【制作・施工】三澤 一希

#Urban & Retail
熱田神宮 剣の宝庫 草薙館

熱田神宮 剣の宝庫 草薙館

熱田神宮は三種の神器のひとつ草薙神剣(くさなぎのみつるぎ)を奉斎するお社であることから、古来、各時代に亘って刀剣の奉納が連綿としてなされてきました。 剣の宝庫 草薙館は、国宝・重要文化財の刀剣をはじめ、古くより祈りを込めて神様に捧げられた刀剣、約450口を収蔵する熱田神宮ならではの刀剣専門展示館です。刀剣類のほか、刀剣にまつわる絵画や文書史料をご鑑賞いただけるほか、実物の日本刀(刀・脇指)や実際の長さや重量で作製した大太刀 朱銘 末乃青江(太郎太刀)と千代鶴國安(次郎太刀)の二振りの重さを感じることができる体験コーナーを設けています。 当社は、館内のグラフィック、刀剣展示の解説、映像制作を担当いたしました。 映像では草薙館の名前の由来でもある、「草薙神剣~伝来神話」をテーマとしました。草薙神剣の誕生神話と熱田神宮がお祀りする由来神話を、たおやかな絵巻物風に紹介しています。 BGMにもこだわり、日本に古くから伝わる雅楽器の調べで始まり、オーケストラの音色を加えた壮大な神宮誕生の瞬間を伝えました。 刀剣展示の解説モニターでは、刀剣展示の鑑賞セオリーを踏襲しつつ、文字を大きく振り仮名を多く振ることで、より幅広い世代の方が読みやすくなるようにしました。 <当社プロジェクトメンバー> 【営業】山本 泉一郎、渡邉 恭子 【企画・グラフィックディレクション、映像ディレクション】下國 由貴 【什器デザイン】三宅 大朗

#public
Bridge for Innovation

Bridge for Innovation

This project involved creating a customer touchpoint space in conjunction with the relocation of Fujifilm Business Innovation Japan (formerly Fuji Xerox) to its new headquarters. Our company was responsible for the planning, design, layout of "Bridge for Innovation," an experiential showroom located on the 17th floor of the Toyosu Bayside Cross Tower, where the new office will be situated. This project required a showroom that could identify directions for solving customer challenges and lead them to success, while simultaneously considering the future of the workplace. Our answer was "Agility of Variable Space." In the solution experience area, no fixed walls were erected, and the space was composed entirely of highly agile movable furniture, thoroughly pursuing a variable and movable space. [Social Challenges/Customer Challenges/Requests] It was necessary to enable flexible operation so that furniture layouts could be quickly arranged to match the business strategy. [Solution] To accommodate a style of operation that involves daily updates of diverse booth configurations tailored to product characteristics and customer characteristics, seven types of movable furniture were planned. Partitions that completely block the line of sight, partitions that allow only half of the view to pass through, and overlapping partitions that create even more variations in transparency are all incorporated. Furthermore, by not constructing fixed walls and instead using different colors for the floor and ceiling to make the boundaries of the space more noticeable, natural zoning is made possible. Flexible infrastructure such as power supplies is also installed under the floor, making it easy to change the function in the future. The thorough pursuit of variable and movable space was also a challenge to organically control the function of space without building walls. <Our Project Members> [Sales/Project Management] Natsuko Murakami, Shioto Kawashima [Planning] Keita Kobayashi [design, layout] Ryo Onishi, Nobuaki Saka, Yoriko Uemura [Manufacturing/ construction] Shunsaku Kimura, Riku Murata

#corporate
Sunshine City SOLARIUM

Sunshine City SOLARIUM

This is a new style of community lounge realized through the direct management of Sunshine City Co., Ltd. in a vacant space on the 3rd floor food and beverage area of Sunshine City Alpa. Our company was in charge of planning support, design, layout, and construction. The space consists of a lounge area where workers can do desk work and a kitchen area where different businesses operate during lunchtime, making it suitable for a variety of scenes such as work, meals, relaxation, and events. In addition, there is a cafe space where "BYRON BAY coffee," which is popular for its organic coffee, has opened, making it a place that connects "people to people" and "people to things," where diverse people gather and a hub for promoting new communities, a lounge space that deliberately does not prescribe its use. The facility name "SOLARIUM" means "sundial" in Latin, and it is an original name that is appropriate for this place where various people gather and interact depending on the time of day. [Social Issues/Customer Issues/Requests] Due to the changes brought about by the COVID-19 pandemic, the options for places to work have increased, so there was a need to propose a flexible community lounge that could accommodate these changes. This project required flexibility in space and opportunities for communication, proposing a co-working space with an attached kitchen, made possible by its location on the food and beverage floor, and a community lounge that could be used not only by workers but also by local residents. [Solution] All main tables are fitted with casters to accommodate various situations. In addition, to ensure a comfortable environment for working or eating, a variety of seating options are available to suit different purposes and moods, including box-type seats for individual work, a sofa area for taking a short break, and a high counter for casual conversation over coffee. To convey that this is a place for connection with the local community, we commissioned artist FACE, a Toshima Ward native who is active globally, to create artwork on the themes of "diversity" and "the city of Ikebukuro," which is boldly laid out on the glass surface of the space. By refreshing the previous image of Sunshine City in a positive way, we express that this is a place that takes a step forward and embraces new values. <Our Project Members> [Sales/Project Management] Minami Hiramatsu [design, layout] Manabu Yamanobe, Noriaki Tamura, Kan Fujimura [Production/ construction] Takashi Kodama

#corporate
KADODE OOIGAWA

KADODE OOIGAWA

This is an experiential food park focused on green tea, agriculture, and tourism. It is the largest market in the prefecture, comprising a market, restaurants, cafes, a kids' park, and tenant shops. The project was carried out as a collaborative project between four parties: Oigawa Agricultural Cooperative, Shimada City, Oigawa Railway, and Central Nippon Expressway Co., Ltd., with the aim of improving the income of local farmers and creating a hub for local tourism. Our company handled everything from the basic and implementation plans to design, layout construction, and tenant leasing. Furthermore, under the production of Tokonatsu Infantry Group, we established a design joint venture with our company as the lead company and played a central role in driving operations until the opening. [Social Issues/Customer Issues/Requests] [Agricultural Promotion] and [Regional Development] are the keywords. This region is one of Japan's leading green tea producing areas, and while the tea farmers have absolute confidence in the quality of their tea, they faced the challenge of not knowing how to highlight its value and market it in the face of declining green tea consumption. Furthermore, despite the Oigawa Railway's steam locomotives and the abundant tourist resources of the Oigawa River basin, there was a challenge in that the area was not attracting tourists as much as it could have liked. Therefore, one of the objectives was to create a hub that would serve as a tourist base for the region. We tackled the challenges of creating a place where local farmers could sell their products with confidence by attractively promoting local specialties, and a place where local people could recognize and be proud of the charm of their hometown. [Solutions] 1. Be loved by the local community. 2. Make use of local resources. 3. Communicate in an easy-to-understand way We conveyed the idea that what is "taken for granted" by the local community and farmers is actually very valuable and attractive to people from other regions. By adding entertainment and concept design elements to create a unique experience, we added value and crafted attractive products and services. The new Oigawa Railway station has also opened, and the complex commercial facility, which was the first of its kind in the region, has become a big topic of conversation and is bustling with many customers every day. <Our Project Members> [Sales] Aya Nishimoto, Keisuke Iwasa [Planning] Ryusuke Nomura [design, layout] Noriaki Tamura, Kan Fujimura, Midori Arai [Production/ construction] Miyuki Nakamura, Yuki Saiki, Akihiro Yoshida, Hiroshi Udagawa, Hayato Kawatani [Leasing] Aya Nishimoto

#public
LOQUAT Nishiizu

LOQUAT Nishiizu

The former Suzuki Residence, a large estate in the Toi district of Nishi-Izu consisting of a main house and three storehouses, has been a beloved central presence in the community since the Edo period. With the "value of experiencing antique beauty" in mind, the buildings and exterior have been renovated to create an auberge with two guest rooms. The main house's cramped layout has been revised to create a sense of spaciousness in all directions, ensuring modern comfort. The three storehouses were designed to preserve the atmosphere of the past by utilizing the unique spatial characteristics of each and adding minimal concept design elements. Two of the storehouses were renovated into guest rooms with luxurious outdoor open-air baths, and one was converted into a lounge and spa. The result is an auberge that blends seamlessly with the surrounding accommodations and is loved by the community. [Social Issues/Customer Issues/Requests] While Toi has long been a popular hot spring inn town, the lack of variety in restaurants, cafes that serve as tourist hubs, and tourist content that utilizes the food resources of Nishi-Izu has resulted in low tourist spending, which has been a long-standing issue. The client's request for this facility development was not to prioritize business profitability, but rather to create a facility that would benefit the community and be accepted and loved by both tourists and local residents. [Solution] Our company respected the passage of time the buildings had accumulated on this land, and we believed that it was necessary to find the unique character of each building and transform it into an attractive concept design. We revised the floor plan while considering the structural burden of the existing non-conforming buildings, and by respecting the character of each building, we were able to create the charm of each facility itself. For example, the main house has a deep roof structure, the first storehouse, which has been converted into a lounge, has roughly painted plaster walls, the second storehouse, which is a lodging building, has a dynamic one-room space, and the third storehouse has a two-story vertical expansion and earthen walls hidden behind the wooden walls. [Client's Voice] Despite the short deadline, the former Suzuki residence, which represents the history of Toi, was restored with extremely high-quality concept design and construction techniques. As a result, not only tourists who come to "LOQUAT Nishi-Izu," but also local residents visit almost every day, and it has become a place of relaxation that provides a little bit of richness in their daily lives. Every day, not only the accommodation buildings but also the restaurants, bakeries, and gelaterias are bustling with activity, often fully booked or sold out. <Our Project Members> [Sales & Project Management] Shinya Hiratsuka, Nobuyuki Yagi [Planning] Saki Ninomiya [design, layout] Norio Koito, Hirofumi Inoue, Tadahiro Nakajima, Ryotaro Tezuka [Production & construction] Jun Endo, Takayuki Inoue, Nohara Kikuchi

#hospitality
Shitara-cho Okumikawa Folk Museum

Shitara-cho Okumikawa Folk Museum

Nurtured by the rich natural environment of the mountainous region of Aichi Prefecture, the Shitara Town Okumikawa Local History Museum inherits the message of its predecessor, "to convey the life and spirit of our hometown." Located next to the newly established Shitara Roadside Station, it has been renovated as a core facility for community development. displays space is filled with numerous valuable materials and regional treasures collected since the Taisho era. The lattice-based displays space, using modular lattice structures made from Shitara-produced cypress wood, is easily replaceable and can be used as a unique spatial infrastructure for the region for years to come. Visitors can explore the rich forest scenery, the diversity of living things, trace archaeology and history, and be enveloped in a rich collection of folklore, learning about the wisdom of life that is still passed down today. By creating and expressing relationships of action and consciousness transformation through the interactions between creators and users, the museum aims to raise awareness of sustainable lifestyles. [Social Issues/Customer Issues/Requests] 1) Facility development through increased use of Shitara Town-produced timber, positioned within the town's comprehensive plan and forest development plan. 2) Exhibiting tens of thousands of inherited displays and a well-equipped displays environment in response to the aging of the old local history museum. 3) Located at the southern gateway, providing guidance to the northern area and local resources, and revitalizing it as a field museum. 4) Reusing the handmade displays from the old local history museum and visualizing the inherited spirit of "Yui" (mutual support). 5) Creating a video archive of local resources, including the nationally designated important intangible folk cultural property "Tamamine Dengaku". [Solution] In line with Shitara Town's guidelines, displays rooms of the Okumikawa Local History Museum are constructed using cypress wood sourced locally from Shitara Town and processed into lattice structures. The folk materials on displays are a collection of handmade folk tools made from wood from the Edo, Taisho, and Showa periods, preserved and passed down through generations. The space is concept design as a uniquely regional space that reflects and conveys the awareness and value of the rich forest that people have shared across 100 years. displays begins with a diorama recreating a lush forest scene, and explores the region's resources by tracing its natural history, including biodiversity and geology, as well as archaeology and history. It also recreates scenes of life in the past through folklore exhibits, expressing the spirit of "mutual support" and bringing the folk artifact collection to life. displays allows visitors to experience "the life and spirit of our hometown," conveying the wisdom and ingenuity of our ancestors who survived in the harsh mountainous region. [Customer Feedback] Your extensive experience and technology have helped us achieve a wide range of challenges, including the continuation of the old building's theme of "conveying the life and spirit of our hometown," a clear and easy-to-understand displays theme, the ability to update displays, and the use of materials from Shitara Town. <Our Project Members> [Sales & Project Management] Tetsuya Kurita, Teruko Takai [concept design Direction] Shunsuke Shimizu [Planning, design, layout] Koichi Ido, Yoichi Miyakoshi, Nobuyuki Endo [Production & construction] Koichiro Takahashi, Takeshi Suezaki

#public
AW MUSEUM

AW MUSEUM

Aisin AW's history of developing Japan's first purely domestic automatic transmission and car navigation systems, as well as the passion and technology of our predecessors who rose to the top of the world, will be handed down to young employees and stakeholders. In the main space, we developed six stories using MANGA expressions favored by young people and symbolic scenes in order to convey the hardships of the company from imitating Europe and America to building its own technology through fumbling, in a way that brings us closer to the perspective of employees at the time. We created a displays that encourages people to empathize with each other in a way that is as easy as reading Manga, and that lets them feel the passion of their predecessors. In addition, we intentionally utilized a 40 year-old building that still retains the breath of life of the employees of that time. We retained parts of the building as stage equipment for displays, and created opportunities for dialogue among employees and customers by using AT pallets and grating materials actually used in the factory as fixtures and stages. In the old conference room area, small rooms are connected to create a large, long and narrow space, and the entire space is used as a timeline to introduce the transition of product technology. The AT pallet, which AW has used to deliver its products to the world, was used to create a stage that employees can feel both familiar with and proud of. This space is a huge AW chronology where you can intuitively feel at a glance the greatness of AW's technology, which continues to make the world's first and best products. < our company Project Members > [Creative Direction] LHC: Mitsuhide Yoshinaga [design, layout] LHC: Yuzo Kosaka, Yushi Tanaka, Akihiro Murayama [Shaping] Kenichi Kishikawa [Sales/Project Management] Takuya Fujioka, Yukari Tange [Production/construction] Hayao Ito

#corporate
Nijigen no Mori "Godzilla Interception Operation ~National Godzilla Awajishima Research Center~"

Nijigen no Mori "Godzilla Interception Operation ~National Godzilla Awajishima Research Center~"

The new attraction area "Godzilla Interception Operation ~National Godzilla Awaji Island Research Center~" at the Hyogo Prefectural Awaji Island Park Anime Park "Nijigen no Mori" is the world's only entertainment attraction that truly allows visitors to experience the immense power and intensity of the world's largest, life-sized Godzilla, approximately 120m in length, that landed on Awaji Island*. Our company was in charge of planning, direction, concept design, and sculpting supervision. Participants become members of the National Godzilla Awaji Island Research Center and take on missions such as a thrilling "zipline" that takes them into the body through the mouth of the life-sized Godzilla, and a "shooting game" to annihilate Godzilla cells scattered around. *This is a recreation of the 118.5m long Godzilla that appeared in the movie "Shin Godzilla" (2016), with its upper body, right arm, and tail protruding from the ground. The visible portion of the structure measures approximately 52.6m in length, 25.4m in width, and 23m in height. The attraction area covers approximately 5,000m². [Social Issues/Customer Issues/Requests] This will be Nijigen no Mori's largest project to date, offering a life-sized Godzilla experience. As the overall producer of this project, the challenge for both Toho Co., Ltd., the copyright holder, and Nijigen no Mori Co., Ltd., the operator, was how to provide the highest level of planning, experience, and production quality to create an attraction that the world can be proud of. [Solution] First, we deepened our knowledge of content that has been loved around the world for many years, and combined that with the unique location within Awaji Island Prefectural Park to create a planned experience that would attract visitors not only from Japan but from all over the world. In addition, in supervising the production, we visited overseas factories and directly advised them with the know-how and knowledge we have cultivated, guiding them to final completion. [Customer Feedback] You have planned a highly original attraction that will attract attention from all over the world, where you can jump into a life-sized Godzilla. Furthermore, the production team provided meticulous direction down to the smallest detail, resulting in a product that would satisfy everyone from families to core fans. <Our Project Members> [Sales & Project Management] Shingo Terasaki, Shohei Baba [Planning & Direction, concept design & Sculpting Supervision] Masaki Kawahara, Yasuyuki Chosa, Yuki Toyoda TM & © TOHO CO., LTD.

#entertainment
PARA HEROes Exhibition

PARA HEROes Exhibition

The "PARA HEROes Exhibition" is an exhibition planned to spread the message of diversity and inclusion to Japan and the world by having four young artists and creators express the appeal of the sport and athletes using "para table tennis" as their theme. As part of NOMURA Co.,Ltd. 's efforts to support activities that contribute to the promotion of sports, and also due to the connection made through the "COLORS" event held in October 2019 to commemorate one year until the Tokyo 2020 Paralympics, we were able to sponsor the exhibition by providing planning and concept design. What did the artists feel when they encountered "para table tennis," what did they think when they tried to translate that into their works, and what did they want to convey through the works they created? What emerged from this was a way of expressing what they saw through their own sensibilities, without fixed ideas or preconceptions. We also hoped that visitors would break free from preconceptions through the artists' expressions, increase their empathy for parasports, and engage with the works with an open mind, so we concept design the space with the concept of "Uncoated." The elements that make up the space also make the most of their natural textures, and materials with textures related to each artwork are also incorporated. We paid close attention to the presentation so that the charm of each artwork would be best brought out. In line with NOMURA Co.,Ltd. Ltd. Group's guideline of "providing added value from an environmental perspective," this displays is concept design so that approximately 90% of the materials can be reused as is. The wood used was selected in accordance with the Fairwood Support Declaration. <Our Project Members> [Planning Support & concept design] Akane Yamaguchi, Ryo Onishi ~Related Links~ [Press Releases] ・"PARA HEROes Exhibition 2" sponsored by NOMURA Co.,Ltd. with concept design work is currently being held to great acclaim ・ NOMURA Co.,Ltd., Ltd. launches company-wide "Social Good" activities to create a positive impact on society and contribute to solving social issues [Announcements] ・"PARA HEROes Exhibition" sponsored with concept design work is currently being held

#Conventions & Events
Koikeya GOGO! Factory

Koikeya GOGO! Factory

At the Kyushu Aso Factory, Koikeya's first production base in Kyushu, they have established the "Koikeya GOGO! Factory" as part of their efforts to bring smiles to the people of Kyushu, including Kumamoto. This facility allows visitors to experience Koikeya's history and commitment since its founding, while taking a factory tour and making their own original potato chips. Through factory tours at the Kyushu Aso Factory, the facility is designed to appeal to the local community and showcase the charm of Koikeya. [Social Issues/Customer Issues/Requests] Mashiki Town, where the factory is located, was affected by the Kumamoto earthquake. Koikeya wanted to create jobs by operating the new factory and contribute to the recovery and revitalization of the region by producing not only high-value-added products but also their standard products. As part of their efforts to bring smiles to the people of Kyushu, including Kumamoto, they planned a facility where visitors can experience Koikeya's history and commitment since its founding, while taking a factory tour and making their own original potato chips. [Solution] To convey the image of the "new Koikeya," which was rebranded in 2016, as a "long-established potato chip company," we used a noren (traditional Japanese curtain) at the entrance and placed a large graphic called "Koikeya Cultural Philosophy Diagram" that allows visitors to learn about the company's history. Furthermore, when visitors enter the facility, they are greeted by a bright, white space, expressing Koikeya's spirit of "Go Go!" to create "even more delicious" products. In the original potato chip making experience, visitors can enjoy the experience in a "chef style" using a U-shaped counter, emphasizing communication with visitors. [Customer Feedback] Despite the extremely short deadline, you created a facility of high quality. You understood our commitment and the corporate image we aim for very well and expressed it in the finished product. We expect that it will be very effectively used as a place for communication with the local community in the future. <Our Project Members> [Sales & Project Management] Hitomi Ariga [Planning] Tomoko Yanagihara, Mina Mochizuki [concept design] Noriaki Tamura, Akika Yamada [Graphics] Taishin Terumine [Production] Tomoaki Morita

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