Deliver “Delight and Passion” to people
through space creation

NOMURA Co.,Ltd.

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Takekoma Forest Revitalization Project

Takekoma Forest Revitalization Project

This project was undertaken by Takekoma Shrine, one of Japan's three major Inari shrines, to create a vibrant community. Our company played a central role, forming a tripartite team involving the shrine, the local community, and our company. The team's work was broadly divided into five areas: "maintenance of the shrine's sacred grove," "establishment of a café," "revitalization of the local community," "promotion," and "creation of a new festival." Our company provided comprehensive production services, including planning, logo concept design, design administration, landscape concept design, construction, exterior work, café opening support, café menu development, product development, video production, and public relations. Our goal was to ensure that Takekoma Shrine continues to exist as an indispensable part of the lives of the citizens, in a sustainable way, for the future. 〇Comprehensive Production Details ① Identifying customer challenges ② Developing solutions ③ Considering implementation (operation) structure ④ Establishing implementation (operation) structure (leasing) ⑤ concept design based on the opinions of the shrine and operators ⑥ Product development (food and beverage menu, selection of products for sale) ⑦ Considering revitalizing the entire shrine ⑧ Creating a promotional video for the entire shrine ⑨ Considering CAFÉ promotion ⑩ Planning the opening ceremony ⑪ Attracting various media outlets ⑫ Implementing PDCA after opening ⑬ Creating a new festival ⑭ Creating a global promotional video for overseas markets. By soliciting supporters from our network (mainly local companies), we have established a system that can operate independently.

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