JAL New Chitose Airport Domestic Lounge

[Project Summary]
A renovation project for the JAL lounge at New Chitose Airport's domestic terminal.
Based on the concept of "a Japanese atmosphere," we incorporated the "texture of Japanese materials" and "colors of materials that evoke the corporate color red," and concept design the Sakura Lounge and Diamond Premier Lounge, the highest-class lounge for domestic flights, as open, high-quality, and sophisticated spaces.
The seating layout has been carefully designed to be functional and offer a wide variety of seating options to suit a variety of situations.

[Customer Issues]
A major challenge was how to concretely express the JAL brand keyword "sophistication" and how to differentiate it from the JAL International Lounge at Haneda (designed NOMURA AND concept design).
Additionally, consideration was being given to how to express the individuality of each major airport (approximately five airports) as the system is rolled out in the future. In terms of functionality, issues included ensuring a set number of seats calculated from the total square metres and expanding baggage storage facilities.

【solution】

In terms of differentiation, the international routes were based on plain wood, but for the domestic routes, the corporate color "red" was expressed using a variety of materials to create a differentiated concept design that focuses on the brand.
To express sophistication, we used sharp textures such as glass and metal, and incorporated cutting-edge art to create a space with a high level of sensitivity.
The need to expand storage functionality was addressed by designing custom furniture that would provide sufficient storage space.

<Our project members>
[Sales/Project Management] Hisayasu Takenaka
[Direction] Ryu Kosaka
[design, layout] Hironori Takeuchi