Works#Regional revitalization

In order to pass on the spirit and culture of the indigenous Ainu people to the next generation, Shiranuka Town is promoting town development based on the idea of "Ior (traditional living space)" and has recently opened the Shiranuka Ainu Museum "Pokor" to introduce the Ainu culture passed down in the town. The name of the facility, "Pokor", reflects the desire of the Ainu people of Shiranuka to "cherish the place where they were born and raised", and this desire is expressed through elaborate dioramas that depict Ainu life, realistic reproductions of every nook and cranny of the cise (Ainu dwelling), traditional crafts and beautiful costumes, and the soundscape of "Ior (traditional living space)" that envelops the entire museum. This facility allows you to experience the rich Ainu life that is vividly depicted with your five senses and deepen your understanding by experiencing the Ainu culture that has lived in the harsh yet majestic nature.

"GINZA SKY WALK 2024" is an event where you can experience a part of "a pedestrian space of the future that utilizes things and events that are friendly to people, towns, and the environment" with the theme of "ethical," which means actions and lifestyles that are considerate of the environment, people, and society. Leveraging our past experience, we provided total support for the event, from planning the entire event, spatial concept design, construction, operation, and attracting tie-up companies. The overview of the experience of this event is that while walking the entire 2km of the Tokyo Expressway (KK Line) from Shimbashi to Kyobashi, you can enjoy the cityscape and performances by the Tokyo Wind Orchestra Federation and the Tokyo Fire Department Band in the special space of the highway, as well as ethical content experiences such as local product shops, market stalls, and art displays. In addition, we implemented early morning running and yoga programs, and night programs where you can enjoy the night view of Ginza, creating an opportunity to experience the new charm of the KK Line that is different from the daytime. In keeping with the event theme of "ethical," we aimed to create an event that was kind to people, the city, and the environment by setting up fixtures made from wood with a connection to Tokyo that could be reused after the event, holding art workshops using recycled materials, and inviting tie-up companies that sympathize with ethical causes.

The Aichi Sogyokan was newly established on the second floor of STATION Ai, a startup support center developed by Aichi Prefecture. Since ancient times, many entrepreneurs have been active in Aichi Prefecture and developed the industry. In order to understand what kind of encounters and ideas they had, and how they overcame adversity and created innovation, we aimed to create an exhibition that would provide hints for the future for those who will start their own businesses and the children of the next generation through encounters with the beliefs, spirit of challenge, and vision of entrepreneurs, and provide a timeless ``!'' encounter that stimulates creativity. The museum is divided into four zones, and a wide range of information is introduced, from the roots of Aichi's industry to the challenges of many entrepreneurs with ties to Aichi. By creating displays experiential displays that makes full use of digital technology such as video and AI, we provide a learning experience that is both sensual and touching to the heart for everyone from children to adults. In addition to the digital displays, we have also set up a library of books selected to be linked to the content of this facility. With the intention of leading these various displays contents, which combine digital and analog, beyond time and space into the future, we have realized a flexible, streamlined spatial concept design by incorporating the three elements that created Aichi - wood, water, and earth - into the spatial components.

This is a social experiment project to observe how people spend time in outdoor spaces at Nakadori, Marunouchi, Tokyo, and to consider the future of roadways and sidewalks. In the summer of 2024, we tried to gently define the way people gather by manipulating the shape, and to explore comfort. The concept is "i-ma-i." We gave shape to the furniture through geometric manipulation, such as a square movable block bench, a long big table with gradually changing face-to-face distances, a round bench that combines concentration and diffusion, and a bollard-utilizing bench that combines the roadway and sidewalk with handrails, and wrapped it in a way that resonates with the materials of the surrounding environment. Because it is an eventful product, variables need to be taken into account before it can be made permanent, but we were able to demonstrate a new way of gathering. (Date of event: July 25, 2024 - August 18, 2024)

"Marunouchi Street Park" is a project that is being carried out as a demonstration experiment of future area management, transforming "road space" into a comfortable "urban park space" in Nakadori, Marunouchi, Tokyo. The winter 2023 event will continue from the summer and examine the state of urban parks in preparation for permanent establishment, while highlighting the illuminations, a winter feature of the Marunouchi area, and providing various content perfect for the holiday season, such as photo spots for visitors to enjoy, a merry-go-round, an ice rink, and a Glass House Market with a wide selection of food and beverages. This time, the concept is "Bright Street - Nakadori in winter, where the city and everyone shines -" and we have taken measures that are in line with the SDGs and trends of the times, such as reusing each market booth used in winter 2022 and remaking the swing-shaped bench that was popular during the summer 2023 event into a photo spot with new decorations. In addition, we have worked to create content that makes use of our past know-how, such as upgrading the "Detour Bench" created in summer 2023 to a bench where you can relax while looking up at the illuminations. In addition, while the official musicians performing on the streets will continue as in the summer, we have also taken on new initiatives in terms of planning, such as inviting a portrait artist this time. In addition, as a continuation of the "Illumination Tour for the Blind" held in the winter of 2021, we held a dialogue tour in which able-bodied people walked blindfolded to deepen their understanding of the visually impaired, creating an opportunity to discuss how to make the streets more comfortable for everyone.

Chateraise Gateau Kingdom Setouchi, which opened in Kure City, Hiroshima Prefecture, is a project to rebrand the former Greenpia Setouchi owned by Kure City into a resort hotel with a confectionery business. The entrance, lobby, guest rooms, restaurant, cafe, courtyard, and hot spring facilities were renovated with concept design concept of "A unique resort where you can experience the beauty of Setouchi and coexistence with nature" and the hotel was reborn as a new resort hotel. The hotel can be used by people of all ages for a variety of occasions, with rooms overlooking the beautiful islands of the Seto Inland Sea and a cafe where you can enjoy sweets that are only available at the facility. We have been involved from the basic concept stage and have been in charge of the overall project, utilizing our creativity, from formulating the spatial concept to design, layout, planning, sign and graphic concept design, interiors construction, and FF&E.

Hiroshima Gate Park is a public park that will become the new face of Hiroshima, redeveloped through a park PFI on the site of the former Hiroshima Municipal Baseball Stadium in the center of Hiroshima city. Eight commercial buildings are dotted around a 6,500m2 plaza that can also host large-scale events, encouraging people to wander around the park and bringing a sense of unity to the bustle of events and stores. In addition, we aimed to create a base for various activities and interactions centered around events, fostering a new lifestyle spent outdoors. We participated from the public proposal creation stage, and were in charge of the overall concept, site utilization plan, building layout plan, MD plan, leasing, interior concept design, sign graphics, tenant design and construction, furniture and fixture manufacturing, branding, naming, logo creation, and communication strategy.

"Sky Patio" is a rooftop garden located on the sixth floor of "Pasela," a commercial facility in Motomachi Credo located in the center of Hiroshima. Since 1994, it has been used as a place of relaxation for citizens, overlooking the city of Hiroshima, centered around Hiroshima Castle. This project is positioned as the first step of the Motomachi Credo revitalization project to renovate the facility configuration of Motomachi Credo, including the site of the new Sogo Hiroshima store, which closed in August 2023, and the current Pasela, and to create a new "Pasela." The new "Sky Patio" aims to create an environment where people can enjoy themselves in a variety of ways, and to foster a sense of anticipation for the new Motomachi Credo, through the provision of an extraordinary experience with a newly installed large-screen monitor and a rooftop bar that takes advantage of the night view, as well as the development of a babbling brook and grassy hill that parents and children can enjoy.

Tower Eleven Baseball, a new facility in ESCON FIELD HOKKAIDO, is the first baseball amusement area in Japan where you can not only experience baseball activity games in the stadium, but also taste delicious gourmet food that is essential for watching baseball and see baseball-related displays. It is open even on non-game days, so you can enjoy it anytime without making a reservation. Our company was in charge of research, planning and basic concept, design, layout, interiors and displays production construction, environmental features, and sign and graphic concept design. Batting, pitching, and toss batting are various baseball games that make full use of the latest virtual reality technology. There are four difficulty levels for batting, which can be played by elementary school students and above, and it can be enjoyed by beginners and experienced players alike. The pitching speed is also displayed when you throw into the zone indicated by the catcher. Toss batting is a game where you can hit a ball thrown from below, making it a casual game to play.

HOKURIKU+ is an information hub for Toyama, Ishikawa, and Fukui. It is directly connected to the west exit of JR Osaka Station and features a sales space, a standing bar space where you can enjoy local sake and snacks from each prefecture, a tourist information space, and an event space that showcases the seasons. In addition to design, layout planning to construction phases, we were also in charge of the logo and its manual, the carefully crafted store introduction video, and the VMD (visual merchandising) proposal for the first year of opening.

A private park called "AKICHIDE PARK" was opened on a vacant lot in Nagano Shopping Street, Kawachinagano City, Osaka Prefecture, in cooperation with the local community, government and companies, with the aim of restoring the area's former bustle and enriching the lives of each and every citizen. As part of our R&D activities, we agreed with the purpose of this project and participated in the Kawachinagano Station Front Regeneration Conference as a partner company. In preparation for the opening of AKICHIDE PARK, we were actively involved in a wide range of processes, including planning and basic concept, spatial design supervision, sponsorship, and event planning and management cooperation, while also working with other partner companies to revitalize the park even after it opened.

The "Jeddah Events Calendar" (JEC) is an entertainment event held in Jeddah, the second city of Saudi Arabia in the Middle East, as part of a national strategy. In addition to live music performances by world-class artists, attractions such as roller coasters, and a variety of restaurants and shops, one of the main attractions for the event is the "Anime Village," which promotes Japanese culture, including Japanese anime and manga, which are extremely popular in the country. Together with Avex Asia Pte. Ltd., we were responsible for everything from the initial planning to the overall project management, concept design, planning, software production, and on-site design supervision.

As part of vitalization business for the redevelopment of Senri Central Park, we renovated the architecture, interiors, and landscape of the former park management office, and planned a facility that would be thought up and created together with local residents about Senri Central Park. Based on the concept of PLAY 1OOORE SCENES' "three O's" (Open, Ordinary, Organic), our company is involved in the design, layout, construction, and operation of the park vitalization business project "SEN℃," a cafe where visitors can enjoy the unique experience of the park, the mini-shop "PARK LAWSON Senri Store," and the community space "LABO." As part of our efforts with local residents, we held and operated events such as "Find a Color, Make a Color" and "Paint the Whole Building," where we colored the exterior walls of the lab building with colors found in the park, creating value that can only be found here.

In preparation for the opening of the Hokuriku Shinkansen Fukui-Tsuruga line in spring 2024, Fukui Prefecture and Fukui City have launched the "Fukui Station Dinosaur Expansion Project" to promote "Fukui, the Kingdom of Dinosaurs" to visitors by placing various dinosaur displays around Fukui Station and to create a lively atmosphere using dinosaurs. Fukui City is in charge of the east exit area of Fukui Station, and has installed a parent-child Triceratops monument with the theme of parent-child love in the East Exit Plaza. The parent Triceratops is a life-sized dinosaur robot that expresses parent-child love by moving at regular times and making sounds. Meanwhile, the shelter area of Fukui Station is designed to evoke the world of land. You can interact with three baby dinosaurs, including a Spinosaurus, and the egg monument is a photo spot where you can enter and take photos. The adjacent pedestrian-only road is designed to evoke the world of the sky. There are benches for child dinosaurs who dream of becoming dinosaur researchers, as well as a sign reading "Pterosaur Conservation Area," and on the exterior wall of Echizen Railway Fukui Station facing the road ahead, a 20-meter-long herd of Pteranodons is painted. Furthermore, under the elevated railway, an internally illuminated "Pterosaur Conservation Area" sign in ocean blue tones and a bench with a relief of the marine dinosaur Plesiosaurus are installed, evoking the image of an underwater world. In this way, each area has its own theme, and the different sights to see make it easy to wander around.

"Marunouchi Street Park" has been running in Tokyo's Marunouchi Nakadori since 2019 as a demonstration experiment of future area management that transforms "road space" into a comfortable "urban park space." Based on the concept of "Popping Summer Street - Marunouchi Nakadori where visitors can feel the summer and get excited," verification items included collaboration with initiatives that are in line with the times and trends, such as rugby and SDGs, setting up tables equipped with wind and solar power generation capabilities, and creating a venue for musical performances that involves local workers and visitors.