Moved by the wondrous tales passed down in the rural Tono region of Iwate Prefecture, Kunio Yanagita's "Tono Monogatari" (Tales of Tono) opened the eyes of Japanese folklore studies and continues to stimulate people's imaginations. Now, a century after its publication, the museum has been revitalized with the aim of re-examining Tono with "Tono Monogatari" as its central theme and building a new tradition and culture. The story of Tono's creation, unraveled from "Tono Monogatari," and the depictions of the people's lives and the local culture that formed the basis of the stories, captured by contemporary artists captivated by "Tono Monogatari," reflect the mysterious power of this land in displays space, creating an opportunity for each visitor to cultivate their own new "Tono Monogatari."