Central Square Yebisu Garden Place

The Mitsukoshi Ebisu store, which had been operating in the commercial building of Ebisu Garden Place, has closed and been reborn under the new name "Center Plaza."
Ahead of the grand opening in the fall of 2022, Foodie's Garden will be set up on the B2 floor, and the flagship store, Central Square Ebisu Garden Place, will open in one corner of the store.
We supported the opening of Foodie's Garden from leasing to store concept design, interiors construction, and the creation of product display fixtures.


[Social issues/customer issues/requests]
In preparation for the opening of their flagship store, Central Square, Life Corporation Co., Ltd. wanted to create an even more appealing store than ever before, incorporating the unique essence of Ebisu, where the store is located, while adhering to the Central Square brand.


[Solution]
The store façade concept design incorporates a "brick wall" inspired by Ebisu's historical motifs, such as breweries and train stations, and makes use of materials reminiscent of Ebisu's history to create a dignified façade concept design befitting a flagship store.
The store's interior concept design will utilize the graphics and sign concept design format used at Central Square, following the image of Central Square and creating a store unique to Ebisu and a VI for Central Square. (※) We have achieved a fusion with

(※) VI: Abbreviation for Visual Identity. Refers to the design of a logo or symbol mark.


<Our project members>
[Development and leasing] Masakazu Kawai
[Sales/Project Management] Kensuke Aiba
[design, layout] Mari Matsumoto, Ayako Hiruta, Ayumi Okada, Aya Sato, Ayuko Kaizawa
[Signs and Graphics] Ayako Hiruta, Tomomi Ito
[Production and construction] Koji Kurosawa, Yuka Ohara, Yuichi Yamakawa / Nomura Arcs: Yudai Okazaki