GREE Shinjuku office

An office integration project for five advertising media companies of GREE. The concept of this project is to create opportunities for interchange. This concept was born from the idea of "providing a place to create opportunities that create chance encounters and communication".
The entrance space, which is the face of the five companies, is set to change the lighting color according to the time and scene through glass bricks, making it a space where you can feel change and movement.
When used for events, it is envisioned to create a party scene in which the light has a rhythm to match the sound.

Within the office, we have set up a place called the "Breakthrough Base" that will serve as a catalyst for interaction between the five companies. "Breakthrough" is not just a space for relaxation, but also a place to pave the way for the future and break through the current situation, and "Base" is not just a place, but a base that gives the impression of strength and something being planned.
The flooring was designed to be divided according to traffic flow, creating an "interchange: a crossroads," and is utilized as a place for natural interaction between the five companies. The areas that come into contact with the hands are aged to create a sense of freedom, as if the sea breeze is blowing on you in Shinjuku, where the sea cannot be seen. The plain materials and chairs with various concept design create a relaxing space that has a warm, loose feel without being rigid.
In order to symbolize a fresh start, we created a minimalist space without overdoing it. While creating a sophisticated and stylish space, we also sprinkled in photogenic spots, something that only a company that deals in social business could offer.
We designed a space that is stylish yet creates the expectation that something new might be born.

<Our project members>
[Sales/Project Management] Masanori Yotsuya, Kaori Murakami
[design, layout] Atsuko Ozawa, Keita Obana