Illumination Island Odaiba 2020
"Illumination Island Odaiba" is an event that has been held every year where commercial facilities, accommodation facilities, transportation facilities, etc. in the waterfront sub-center area all light up at the same time.
In 2020, a first attempt was planned to create performances not only in individual facilities but also in the public areas between the facilities, and after a proposal competition, our company's proposal was selected.
Our one-stop service included concept design the illumination production, construction, and security patrols during the event, as well as effectiveness verification, analyzing the impact on social media and the attributes of event attendees.
The purpose of the event is to "brightly illuminate the minds of people who tend to be depressed by the new coronavirus infection and improve the image of the city." I was.
In order to face the corona crisis and welcome a better tomorrow, we will continue to express "compassion", "feelings of gratitude", and "human bonds" that will be required in the future. I made a plan.
As a countermeasure against infectious diseases, illumination decorations are arranged in multiple places in the waterfront subcenter area, and the production plan is designed to prevent people from staying in one place. I called.
We are grateful for the sincerity with which they handled this project. They had a deep understanding of the concept of "illuminating the city during the COVID-19 pandemic" and created a warm and welcoming decoration.
NOMURA Ltd. is also a member of our association, and we could sense their love for the town, which comes from their deep knowledge of the area. In addition to taking thorough measures to prevent infection, they quickly responded to small adjustments and sudden requests from the government, and we believe that their detailed evaluation of the effectiveness of the measures will be useful for future policies.
- open
2020
- location
Tokyo
- client
General Incorporated Association Tokyo Waterfront City Development Council
- solution
Planning, design, layout, operation and management, construction and effect measurement
- Award
"The 9th Illumination Award" 8th place (Illumination category)
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