Nomura Co., Ltd. participates in the planning of the "Miraikan Sound MR Tour," a next-generation experience that starts with the ears using "oto rea," as a partner company.
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NOMURA has launched a joint development project with the Miraikan, the National Museum of Emerging Science and Innovation (Miraikan) and GATARI Co., Ltd., and is working together on research and development of displays technologies.
The Miraikan Sound MR Tour, a demonstration experiment that we are planning and participating in as a partner company, is an event where people can experience a new system that allows anyone to enjoy displays through their ears, regardless of their level of vision, whether they can see, are blind, or have poor vision. By utilizing Mixed Reality (MR) technology that plays audio information according to the user's position, people can enjoy displays regardless of their level of vision.
This demonstration experiment was planned to be enjoyed by both sighted and visually impaired people by using the "Auris" system, a space-based sound placement system developed by GATARI Co., Ltd., as a platform for the audio experience service "oto rea" planned and produced by NOMURA The feedback received from participants will be used to help develop future content.
Come experience a next-generation museum tour that begins with your ears.
Demonstration experiment details
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- Participants will be equipped with a special smartphone and earphones and will explore the museum in a tour format, listening to audio guides and music that are synchronized with their position and movements.
- As you walk along, guided by the guide's voice, an explanation of displays will be provided in sync with your movements.
- In displays, which is modeled after a module of the International Space Station, you can hear communications between astronauts and ground controllers, and even hear voices saying "Hello!" from displays, allowing you to enjoy the unique effects of this system.
Related information
event name | A next-generation experience that starts with your ears: Miraikan Sound MR Tour |
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Date and time | March 26th (Wednesday), 27th (Thursday), 28th (Friday), 2025 |
Venue | Miraikan, National Museum of Emerging Science and Innovation, 5th floor, permanent displays |
subject | Recommended for upper elementary school students and above |
Entry fee | free *A separate permanent exhibition ticket must be purchased. |
way to participate | ・5 people per session ・We accept advance applications via the "Application Form" below. Please check the notes, select the desired time, and apply. (First come, first served) |
Organizers, supporters, and contact information | Organized by: Miraikan (National Museum of Emerging Science and Innovation), NOMURA Co., Ltd., and GATARI Co., Ltd. |
Important Notices for Participation | ・Minors must be accompanied by a guardian to participate in this event. ・Photography will be taken during the event and may be used on Miraikan's official website and social media, signs within the museum, various reports, and for public relations activities by co-organizers (NOMURA, Ltd. and GATARI Co., Ltd.). |
"oto rea" - a roaming acoustic experience service | This is a roaming audio experience service specializing in collaborative production, combining NOMURA 's spatial design and production expertise with Auris, a mixed reality platform developed by GATARI Inc. |
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