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Nomura Co., Ltd. participates in the planning of the "Miraikan Sound MR Tour," a next-generation experience that starts with the ears using "oto rea," as a partner company.

Press release
2025.03.26
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NOMURA has launched a joint development project with the Miraikan, the National Museum of Emerging Science and Innovation (Miraikan) and GATARI Co., Ltd., and is working together on research and development of displays technologies.

The Miraikan Sound MR Tour, a demonstration experiment that we are planning and participating in as a partner company, is an event where people can experience a new system that allows anyone to enjoy displays through their ears, regardless of their level of vision, whether they can see, are blind, or have poor vision. By utilizing Mixed Reality (MR) technology that plays audio information according to the user's position, people can enjoy displays regardless of their level of vision.

This demonstration experiment was planned to be enjoyed by both sighted and visually impaired people by using the "Auris" system, a space-based sound placement system developed by GATARI Co., Ltd., as a platform for the audio experience service "oto rea" planned and produced by NOMURA The feedback received from participants will be used to help develop future content.

Come experience a next-generation museum tour that begins with your ears.

 

Demonstration experiment details

  • Participants will be equipped with a special smartphone and earphones and will explore the museum in a tour format, listening to audio guides and music that are synchronized with their position and movements.
  • As you walk along, guided by the guide's voice, an explanation of displays will be provided in sync with your movements.
  • In displays, which is modeled after a module of the International Space Station, you can hear communications between astronauts and ground controllers, and even hear voices saying "Hello!" from displays, allowing you to enjoy the unique effects of this system.

Related information

event name

A next-generation experience that starts with your ears: Miraikan Sound MR Tour
A system demonstration event that allows people to enjoy displays regardless of their visual impairment

Date and time

March 26th (Wednesday), 27th (Thursday), 28th (Friday), 2025
10:55, 13:30, 14:30, 15:30, 16:25 (5 times a day)
*The experience time is approximately 20 to 30 minutes.
*Registration begins 10 minutes before each time.

Venue

Miraikan, National Museum of Emerging Science and Innovation, 5th floor, permanent displays

subject

Recommended for upper elementary school students and above
* Anyone can participate, regardless of whether they have visual impairments or not. However, if you are visually impaired, please participate with a companion. (One companion can also wear a device and experience the experience together.)

Entry fee

free

*A separate permanent exhibition ticket must be purchased.
*If you are visually impaired and present a disability certificate or other identification at the time of purchase, you and one accompanying person can ride for free.

way to participate

・5 people per session

・We accept advance applications via the "Application Form" below. Please check the notes, select the desired time, and apply. (First come, first served)
https://www.miraikan.jst.go.jp/events/202503263902.html
 

Organizers, supporters, and contact information

Organized by: Miraikan (National Museum of Emerging Science and Innovation), NOMURA Co., Ltd., and GATARI Co., Ltd.
Cooperation: Japan Aerospace Exploration Agency (JAXA)
For inquiries, please contact Miraikan (National Museum of Emerging Science and Innovation)
Tel: 03-3570-9151 (Opening hours: 10:00-17:00)
Contact form

Important Notices for Participation

・Minors must be accompanied by a guardian to participate in this event.
If you do not arrive at the scheduled time, your experience may be cancelled and other customers may be given priority.
・This event is a demonstration experiment that will contribute to the development of new displays experience content for the sighted and visually impaired. Participants will be asked to fill out a questionnaire, and the experience will be recorded and photographed, and may be used for the activities of Miraikan, Nomura Co., NOMURA, and GATARI.

・Photography will be taken during the event and may be used on Miraikan's official website and social media, signs within the museum, various reports, and for public relations activities by co-organizers (NOMURA, Ltd. and GATARI Co., Ltd.).
・If you are not allowed to take photos, please feel free to inform a member of staff at the reception on the day.
・You may take photographs and videos for your own personal enjoyment, but please be careful not to include other people in the photos or videos.

"oto rea" - a roaming acoustic experience service

This is a roaming audio experience service specializing in collaborative production, combining NOMURA 's spatial design and production expertise with Auris, a mixed reality platform developed by GATARI Inc.
https://rd.nomurakougei.co.jp/project/technology/page/otorea

※please note

・The linked website is not a NOMURA website and is not under our control.

・The address of the website posted in this notice is the one at the time of creation of this page. Website addresses are subject to obsolescence or change. Please check yourself for the latest address.

・Please check with the linked organization/organization regarding the linked website.

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