"Sustainable Event Council" formed by five event production companies | Trial operation of workshop to support the realization of sustainable events begins

The Sustainable Events Council, comprised Representative Director companies NOMURA Co., Ltd. (headquarters: Minato-ku, Tokyo Representative Director President and CEO: Okumoto Kiyotaka), Tanseisha Inc. (headquarters: Minato-ku, Tokyo Representative Director: Kobayashi Osamu), Dentsu President and CEO Inc. (headquarters: Chiyoda-ku, Tokyo; Representative Director: Takagi Masahiko), Hakuhodo Products Inc. (headquarters: Koto-ku, Tokyo; Representative Director: Kishi Naohiko), and Murayama Inc. (headquarters: Koto-ku, Tokyo; CEO: Saiki Torumada) - has been working to promote sustainability in the event industry and improve literacy throughout the industry.
We will also now begin trial operation of workshops that will help realize events that take sustainability into consideration.

All companies are expected to make a significant contribution to the United Nations' Sustainable Development Goals (SDGs) by 2030. The 2025 Osaka-Kansai Expo will also have the theme of "Contributing to the Achievement of the SDGs," and in the event industry, all event-related parties, including organizers, production companies, and production companies, are being asked to adopt a sustainability perspective.


On the other hand, the theme of sustainability is often perceived as difficult, and the majority of events understand its importance but are unable to take the first step towards making an effort. In response to this situation, the Sustainable Events Council has developed an original workshop tool to provide an opportunity for all people involved in events to think about sustainability in their events.

We are currently preparing for the official release, but prior to the official release, we are looking for partners who can cooperate with us in the test operation. By having many people experience workshops through the test operation, we hope to contribute to the development of better workshops and the ongoing promotion of sustainability in the entire event industry.
 

■Features of the workshop
 

Feature 1: Providing basic knowledge about sustainability
Before the workshop, we will explain the relationship between the event industry and sustainability, including case studies. Even those who are not familiar with sustainability can easily participate in the workshop without prior study.

Feature 2: Hint cards based on the "Sustainable Event Guideline"

We have developed our own hint cards that compile the checklist from the "Sustainable Event Guideline" published by Dentsu Live Inc. in 2022 into easy-to-understand illustrations. The content allows anyone to intuitively understand the key points that need to be addressed.

Feature 3: Fun and educational "red-inking" workshops

The workshop involves marking a tabloid article introducing a fictional event, which means participants can have fun while working on it without worrying too much.

If you are interested in test operations or workshops, please contact us via our corporate website.

■Sustainable Events Council List of companies ※In alphabetical order

Tanseisha Co., Ltd.https://www.tanseisha.co.jp/
Address: Shinagawa Season Terrace 19F, 1-2-70 Konan, Minato-ku, Tokyo
Representative: Osamu Kobayashi, Representative Director President
Initiatives for sustainability: As professionals in space creation, we promote initiatives to realize a sustainable society through all of our corporate activities. We develop and provide space creation solutions from the perspective of "sustainability" in the environmental, social, and economic aspects, and disseminate them as "Tanseisha Sustainability Actions."

Dentsu Live Inc.https://www.dentsulive.co.jp/
Address: Shinkobashi Building, 1-5-3 Uchisaiwaicho, Chiyoda-ku, Tokyo
Representative: Masahiko Takagi, Representative Director President and CEO
Initiatives towards sustainability: A sustainability project was launched in 2020. In 2022, the "Sustainable Event Guideline (Environmental and DEI Edition)" was produced and made available for free. In 2023, a new web version of the guidelines was also released.

NOMURA Co., Ltd.https://www.nomurakougei.co.jp/
Address: 2-3-4 Daiba, Minato-ku, Tokyo
Representative: Representative Director President and CEO Kiyotaka Okumoto
Initiatives for sustainability: Based on the sustainability policy, we work to solve social issues through space creation. Our research and development organization, the Future Creation Laboratory, collaborates with companies and research institutes to publish and use sustainable concept design etiquette books, and conducts research and implementation to update the value of spaces.

Hakuhodo Products Inc.https://www.h-products.co.jp/
Address: NBF Toyosu Garden Front, 5-6-15 Toyosu, Koto-ku, Tokyo
Representative: Masakazu Hashimoto Representative Director
Initiatives for sustainability: Under the slogan "Make manufacturing more sustainable," the company will formulate a "Sustainability Policy" and "Sustainable Procurement Guidelines" in April 2023. In addition, the company will launch a specialized project team called "SUSTAINABLE ENGINE" to accelerate corporate sustainability actions.

Murayama Co., Ltd.https://www.murayama.co.jp/
Address: Toyosu Foresia, 2-24 Toyosu, Koto-ku, Tokyo
Representative: Tomasa Saiki, Representative Director
Initiatives for sustainability: Based on the corporate philosophy of "fostering employees with rich sensibility, creating excitement for many people, and creating a spiritually rich society," we aim to achieve this. As a business operator, we consider contributing to environmental conservation to be an important management issue, and by creating excitement through our global environmental business activities, we aim to protect a happy and spiritually rich society and work to create a sustainable society.

■"SUSTAINAVI QUEST" development partner company

Dig-A-Doo Inc.http://www.dig-a-doo.com
Address: 1-1-41 Grand City Nakameguro 401, Nakameguro, Meguro-ku, Tokyo
Representative: Representative Director Akihiko Toyama
Company Overview: Based on the corporate philosophy of "Play, Laugh, Grow," the company produces card and board games and plans and develops training and workshops where people can learn through play, in order to turn the messages that people and companies want to convey into play.