Kobe City Shiawase no Mura's public-private partnership initiative to achieve social inclusion: "Wanpaku! Project" first installment: Mirai Cultural Festival

NOMURA, Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director President and CEO Kiyotaka Okumoto) is participating in the "Wanpaku! Project," a co-creation project between Kobe City and private companies to promote social inclusion at the "Happiness Village" (Shiawase no Mura 1, Kita-ku, Kobe City) owned by Kobe City. We are pleased to announce that the first event of the "Wanpaku! Project" will be the "Mirai Cultural Festival" on Saturday, October 26th and Sunday, October 27th, 2024.

■About the Wanpaku! Project
This project was launched in 2024 in collaboration between Kobe City and various private companies, with the concept of "making Happy Village the most playful ONE PARK in the world."
With the motto "Children, adults, and the elderly. Everyone can be playful here. A park where everyone can interact," the village is working toward a sustainable future for "Happy Village," and is considering ways to achieve social inclusion through public-private partnerships, as well as ways to utilize the situation, and is working to increase the village's appeal from a long-term perspective.

■ Participating organizations in the "Wanpaku! Project"
Kobe City, Kobe City Welfare Promotion Association, H2O Retailing Co., Ltd.
Culture Convenience Club Co., Ltd., Jakuetsu Co., Ltd., NOMURA Co., Ltd.
Sumitomo Mitsui Banking Corporation, World Intec Corporation
 

■ About the first installment of the "Wanpaku! Project": "The Future Cultural Festival" created by everyone
Through these events, we will explore what a new "Happy Village" could be, regardless of whether the participants are children, students, parents and children, the elderly, or people with or without disabilities. We will hold events where all participants can work together to create a "Happy Village of the Future," similar to a school festival, that will make not only previous users but also those who have never visited before want to visit.

<Implementation Details>
Let's play the music of the future
We will all play music together to make the time spent in the green park more enjoyable. We will work to create a space using music that everyone can enjoy in their own style, from familiar sounds to experiences with musical instruments that we don't usually come into contact with.
Cooperation: Osaka College of Music, TOA Corporation

Let's create the scenery of the future
In addition to drawing patterns using stencils and making flags using stencil techniques, we will hold a variety of workshops. We will also be taking on the challenge of creating a new landscape for the Village of Happiness, where food trucks will gather and you can enjoy Kobe's unique gourmet food.

Cooperation: Kobe Toyopet Co., Ltd., Cold Storage Japan Co., Ltd., Jakuetsu Co., Ltd.
Shinki Bus Co., Ltd., Stylem Takisada Osaka Co., Ltd., Nippon Shuppan Hanbai Co., Ltd., NOMURA Co., Ltd.
Sumitomo Mitsui Banking Corporation, Lawson Co., Ltd., World Intec Co., Ltd., Mellow Co., Ltd.
Omochi Co., Ltd., Unwind Co., Ltd.

Try out the technology of the future
We will hold events where you can experience a new and exciting future through fun experiments, experiences, and workshops.
Cooperation: Kobe University Carbon Neutral Promotion Headquarters, Advanced Smart Technology Research and Development Center
Panasonic Corporation, Hankyu Hanshin Marketing Solutions Co., Ltd.
Public Cross Organization

Reference: About Shiawase no Mura (Shiawase no Mura 1, Kita-ku, Kobe)
Kobe City established the village in April 1989 as a facility where everyone, from children to adults, including people with disabilities, can enjoy themselves amidst vast greenery. The village (approximately 205 hectares) consists of an urban park and a health and welfare center, and includes welfare and medical facilities, as well as accommodation facilities, hot springs, a swimming pool, a gymnasium, a training gym, tennis courts, a horse park, a campsite, a trim garden, a lawn plaza, and a Japanese garden.

NOMURA, Ltd. is participating in this project because it sympathizes with the efforts to realize social inclusion in Kobe City. Through this project, we will continue to work with Kobe City and participating organizations to revitalize and create value in the "Happy Village."