KHB East Japan Broadcasting x NOMURA Co.,Ltd. Ltd. IVD: "KHB Connecting with Tomorrow" and "KHB Spreading Children's Smiles Campaign" -NOMURA Co.,Ltd. IVD provided the creative production.

Following last year's success, NOMURA Co.,Ltd. IVD concept design the key visual and logo, the special program logo, and the costumes for the cast and staff for KHB Higashi Nippon Broadcasting's (Higashi Nippon Broadcasting Co., Ltd.) opening anniversary event and special program, "KHB Connecting with Tomorrow." In addition, IVD supported the "KHB Spread Children's Smiles Campaign," which KHB Higashi Nippon Broadcasting started in October 2022, and was in charge of creating and illustrating the "KHB Original Picture Story Show" for local children.

When khb relocated its headquarters in 2021, Fujie Suzuki of Nomura Kogeisha IVD was in charge of developing the new corporate identity (CI) that khb established. As khb's art director, she made this project a reality.

"Connecting with Tomorrow KHB" Official Goods concept design
I concept design a variety of goods, including cute clear files, tote bags that make lunchtime something to look forward to, and original notebooks that will make you want to start writing right away.

Pre-sale will be held at the "Toasu to Tsunagaru Guriri Park" venue on September 30th and October 1st, 2023.
Available from October 2, 2023 at the khb web shop: http://khb.jp/​

 
KHB original picture-story show “Guriri no Mori and Sand Witch”
In support of the "KHB Children's Spread Smiles Campaign" launched by KHB East Japan Broadcasting in October 2022, KHB's original picture-story show "Guri no Mori to Sando" will be held at a story-telling event by KHB announcers for local children. ``Witch'' was written and illustrated by Fujie Suzuki and Sari Suzuki of IVD.



Special program “Asuto Tsunagaru TV” program overview
Broadcast date and time: Saturday, September 30, 2023, 14:00-16:30
Cast: Kaminari and others
Content: A two-and-a-half-hour live broadcast program with the theme of "The charms of Tohoku brighten children's futures."
Kaminari will be the moderator, and we will talk about Miyagi's ``Ultimate Ingredients ✕ Ultimate Ingredients'' masterpieces, the ``local characters'' who liven up the local area, and the ``Tohoku Sea'' that we want to pass on to our children. It's 2 and a half hours with lots of special plans to think about!

Official website: https://www.khb-tv.co.jp/khb/asuto/index.html
Program commercial: https://www.youtube.com/watch?v=ReteeNt_9lc
 

Event "Tomorrow Connects Guriri Park" Overview
Dates: September 30th (Sat) and October 1st (Sun), 2023
Time: 10:00-16:30
Venue: Asuto Nagamachi Mori no Hiroba Park, KHB East Japan Broadcasting Head Office
Content: A theme park where you can play and learn will appear in Asuto Nagamachi! KHB will act as a local hub, connecting the appeal of children, the community, and sports to the future over two days.