Research result of “Bazukuri Marketing Consortium” “Museum to change the region” published

Since 2011, NOMURA Co.,Ltd. Co., Ltd. has been working at the Place-Creating Marketing Consortium (Representative: Masatoshi Tamamura), established at Keio University's SFC Research Institute, to conduct research, develop tools, and demonstrate models to enhance the appeal of places.

The results of this research will be compiled into a book titled "Museums that Change Communities --concept design Places to Cultivate the Future" and published by Eiji Publishing Co., Ltd. on Tuesday, April 9, 2013. The book introduces 30 examples of museums that can act as catalysts for change in local communities.

A publication commemorative event will also be held at Shibuya Hikarie on Friday, April 12th.