Our Brand Communication Department Manager, Setsu Tanaka, will be speaking at the Corporate Value Improvement Seminar "The Power of Branding"

The seminar "The Power of Branding" to be held on Thursday, September 5, 2024, sponsored by Nikkei BP Consulting, will be held at the
Our Brand Communication Department Manager, Setsu Tanaka, will be speaking at the seminar "Content Strategies to Enhance the Brand Value of BtoB Companies: From Acquiring Talent to Improving Performance."
Titled "Brand Stories That Resonate ~ NOMURA Co.,Ltd. 's Stakeholder Engagement Strategies and Their Positive Impact~", we will talk about NOMURA Co.,Ltd. 's corporate branding strategy from the perspective of space creation 's leading companies. Based on the slogan "Let's create a happy space" with the DNA of "creating a Delight and Passion space" that has been passed down for more than 130 years, we will introduce examples of disseminating on-site stories and corporate culture both internally and externally. In addition, we will tell you how how to build a brand story that resonates with people and how fan building strategies have a positive impact on employees and recruitment, and specific approaches that are useful for branding BtoB companies and their progress.
The seminar will be streamed on YouTube Live. Please see the seminar overview page.
Related information
| title | Corporate Value Improvement Seminar |
|---|---|
| date and time | Thursday, September 5, 2024 15:00-16:40 |
| Delivery method | Streaming via YouTube Live |
| Entry fee | Free of charge, reservation required (registration to the Nikkei BP Consulting newsletter is required) |
| Seminar official website |
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