Works#2016

-------------------------------------------------- -------------------------------------This facility will be closed for renovation in 2022 and will open in 2023. On April 18, 2018, it reopened as a new facility "Sunshine 60 Observatory Tenbo Park". (NOMURA scope of work: planning, design, leasing, construction, logo creation) ------------------------------- -------------------------------------------------- ------ The new observatory "SKY CIRCUS Sunshine 60 Observatory" (Sky Circus Sunshine 60 Observatory), where you can enjoy the view and height in various ways, will open on Thursday, April 21, 2016. Full renewal open. Based on the concept of "SKY CIRCUS", this facility has evolved from a "viewing platform" to a "experienceable viewing platform", with VR technology and 4D experiences, interactive animations, CG animations, and more. With the latest technology, we have created an observatory unlike any other in the world, where you can enjoy the view and play with technology. We planned and produced this project jointly with Dentsu. The Infinite Reflection Video Tunnel "Infinite Scape," which projects images expressing the changes of Japan's four seasons through a giant kaleidoscope-like tunnel of light and mirrors. You can enjoy content that is conscious of inbound, such as the vertical jumping experience "SKY Trampoline" that you can enjoy as if you were jumping around. In addition, Joshibi University of Art and Design and Osaka University, such as "Kaleidoscope 60" where you can enjoy the glittering "CUMOS cubic kaleidoscope" with 60 kaleidoscopes, and entertainment "Asobrera NEXT" where you can enjoy the view, weather and simulated experiences. Through industry-academia collaboration with educational institutions such as In this facility, NOMURA, Ltd. is responsible for the operation and management of the shop "SKY CIRCUS SHOP" and cafe "Cafe Quu Quu Quu" as part of the Nomura Group, Nomura Techno Co., Ltd. is responsible for the technical system of the production equipment, and interiors decoration is stock. The company Nomura Products Co., Ltd. was in charge of creating an observatory unlike any other in the world, leveraging our company's comprehensive strengths. <Customer's voice> This project was not a general observatory renewal to clean up interiors environment, but a project to create new value for the observatory. Therefore, what we wanted as a client was a new idea that could entertain, surprise and delight our customers. It was not just a one-sided proposal, but free and open discussion within the project team, and sometimes repeated complaints to the client. rice field. It was a great harvest to experience a new renewal method that is different from the renewal in the competition format so far. <Our project members> [Sales and project management] Hiroyu Imaizumi, Seiji Yamaguchi, Kenji Higashi [Planning] Kenichi Sakazume, Tetsuro Yasuda, Ai Ichikawa [design, layout] Tamae Takahashi, Yoko Suzuki, Kiwami Okamoto, Masataka Taechu [Planning] Content planning and concept design] Ryuta Yamada [Signature and graphic concept design] Yasuyuki Chosa [interiors production and construction] Toshiaki Kawabata, Junpei construction, Kento Kobayashi, Nomura Techno Keiji Kobayashi, Yuki Kuga , Nomura Products Yoji Inuma [Operation Management] Nomura Development Kazuhiko Someya, Gen Mizuno, Harue Inagaki, Yuki Saito ([maintenance management] Nomura Techno Yoshitaka Okubo, Kazumasa Takeuchi)

<Project description> The Kyoto Railway Museum, where you can experience the history of Japan's modernization through the history of railways, has opened in Kyoto, where tradition is valued and innovation continues. The basic concept is "a hub of railway culture that moves forward with the community." Our basic mission is to "contribute to regional revitalization through business activities centered on railways," and we aim to coexist with the region. We assisted in consulting, planning and design, and displays production. <Our project members> [Development] Akihiko Nishimura [Sales and project management] Noriyuki Iwamoto [Direction] Takahiro Kurihara [Planning] Yukihiro Yoshimoto, Kyohei Kishida [Consulting] Takahiro Kurihara, Yukihiro Yoshimoto, Ryuichi Okuda [Art direction] Ryuichi Okuda [design, layout] Koki Mizuno, Kenji Takahashi [Signature and graphic concept design] Shota Umetani, Mieko Yoshioka [Production and construction] Akio Hirayama, Akimitsu Kishi, Michiko Funakura, Masanori Nakajima, Soji Wakasugi, Daisuke Inoue, Hideo Hara, Katsuyoshi Tsuge [Maintenance plan] Akihiro Hokawa, Tomokazu Araki [Operating plan] ] Tsutomu Makura [public relations] Hitomi Matsuura, Yuri Yoshida, Satoko Sone

Geolia will lead the Izu Peninsula Geopark to World Geopark certification and play the role of a base facility for sustainable activities. Shuzenji Onsen is located in the central part of the peninsula and is a key transportation hub. Taking advantage of that advantage, it is a place to gather information on all activities rooted in the land of Izu, and to create a "mechanism and mechanism" that enlivens the entire Izu Peninsula from the perspective of history, folklore, and life as well as nature. We provided comprehensive support, including the formulation of an action plan involving local residents, and the development and operation of a smartphone app that utilized videos introducing geosites. ●What is a geopark? A word that combines "Geo" and "Park", it means "park of the earth" and refers to a place where you can learn about the earth (geo) and enjoy it as a whole. increase.

Aiming to create an open museum where each employee can present their own company Since its founding, Citizen has contributed to the lives of people around the world through the creation of products that are loved and loved by citizens. The products and development technologies that have been born under the concept of "Manufacturing = Citizen Spirit" contain various technologies and wisdom that will lead to the future. By preserving and utilizing this cultivated technology and wisdom, the CITIZEN MUSEUM fosters love and pride in the company not only for all group employees but also for their families. In addition, we will actively use it as a place for PR and IR activities and exchanges with important stakeholders such as shareholders, analysts, and investors with the aim of acquiring new Citizen fans, as well as promoting our corporate image to job-hunting students. Make an appeal and make it function as a part of recruitment measures.

[Outline of the project] "NGT48 Theater" will open on January 10, 2016 and will be the exclusive theater for Niigata NGT48, the 5th domestic idol group of the AKB group. The business entity is AKS Co., Ltd., which was invited to the commercial complex "Labra 2" (operated and managed by Mitsui Fudosan Group) located in the central commercial area of Niigata City as the core of attracting customers. Unlike the AKB group up to now, in various ways, expectations are high as an idol unit responsible for regional transmission / revitalization, and it is also reflected in the concept of the theater, various mechanisms and designs. From the early stages, NOMURA, Ltd. worked together with Shimizu Corporation on the planning, taking on the role of concept design the theater, planning the staging equipment, and designing and constructing construction. [Persons in charge] Account Manager: Mitsuhiro Sato Account Director: Ken Kumagai Creative Director: Fumitomo Takahashi Designer: Kentaro Yamada Technical Director: Kenji Suzuki Product Director: Masaaki Kondo / Hisaatsu Chikuma

<Overview of the project> This is the largest flagship store in Japan, opened along Miyuki-dori in Ginza. Consisting of three floors from the first basement floor to the second floor above ground, this store has the world's first restaurant business "ANTEPRIMA CASA CUCINA" as a brand. ANTEPRIMA/WIREBAG and ANTEPRIMA/MIST on the first floor, ANTEPRIMA collection line on the second floor, and ANTEPRIMA CASA CUCINA on the first basement floor. <Client Issues> In the world's first restaurant business as a brand, "ANTEPRIMA CASA CUCINA", customers come to visit us as if they were visiting a friend's house. The challenge was to create a space. In addition, the 1st and 2nd floors inherit the elements of the new store concept design created together in Roppongi, and continue to propose a sophisticated style backed by high-quality materials and reliable technology based on the concept of Simple Sophisticated yet Sexy. We wanted a space where you could feel the brand image throughout the store. <Solution> At "ANTEPRIMA CASA CUCINA", conversation between the chef and the customer naturally occurs, and the chef's counter and U-shaped big counter are used as a mechanism to create a warm space as if you were visiting a friend's house. placed in the center of the store. In addition, we will go to Italy with our customers and incorporate carefully selected furniture and equipment into the space to create a space that feels like home. On the 1st and 2nd floors, similar to Roppongi, we have created a sophisticated, high-quality space with artistic fixtures and curved beauty created by natural wood as accents. <Our project members> [Direction] Ryu Kosaka [Sales and project management] Hisayoshi Takenaka Hiroyuki Iizumi Hiroya Matsumaru Taisuke Kawagishi [design, layout] Mineto Yoshimura [Production and construction] Masayuki Tabata Akihiro Yoshida

<Overview of the project> This is the first full-scale renovation project for Kawasaki Azalea, which is celebrating its 30th anniversary. The concept of the renewal is “a life-sharing mall where you can share the richness of your life”, with DELICHIKA, a large-scale food sales zone equivalent to 1/3 of the total area of Kawasaki Azalea, as well as “somewhat nice” items and shops. Lifestyle zone "LIFE GRAND" where things are accumulated, GOURMESSE corresponding to a wide range of usage scenes such as "lone meal", lunch with children, dinner on the way home from work, dinner with clients, etc. ), we assisted in the complete renewal of the three zones. We were in charge of environmental design (including basic and implementation), environmental construction (prepared dishes, CRYSTAL ROND, etc.), and interior supervision. <Client Issues> 1. Aiming to restore the power of attracting customers by aiming to become a mecca for restaurants, food sales, and fashion goods that makes use of the favorable location in front of the station, despite various conditions such as the construction and construction of underground public passages that were 30 years ago. (2) Maximize store façades, create a sense of bustling concentration in the store, and create an environment that heightens the willingness to buy. Construct an environmental design theme that matches the business zoning. By setting a core theme zone environment for each area, we have succeeded in increasing the ability to attract customers and make it easy to move around by connecting each aisle. (2) The store façade does not remove the existing finish, but a new façade is constructed to cover it, reducing construction costs. We basically used the existing ceiling and floor, and remodeled the new design to a minimum extent, centering on the shop front and key points, creating a sense of renewal with a wide range of sharpness. (3) We created an indoor garden space where visitors can drop in and take a break freely, creating a hall environment suitable for various event venues by providing a unique incidental production environment such as lighting fixtures, greening, and FFE. <Our project members> [Development] [Project management] Hirano, Maekawa, Senda, Ichihashi [Design] Shimotonashi, Miura, Endo, Kawakami (NODE) [Signature and graphic design] Hoshi Shinkawa (Nomura Products) [Production]・Construction: Takeuchi, Takahashi, Yoshinaga, Akizawa (Nomura Products) [Interior supervision] Kojima

<Overview of the project> This is a project to renovate guest rooms (196 rooms), corridors, and elevator halls on the 6th and 7th floors of Hilton Tokyo Bay. We received an order for design work through a design contest and an order for interior construction and FFE construction through a construction tender, so we were able to work on this as a design and construction project by our company. For this reason, we were able to provide a space that realized a design that also accommodates business in a resort area while complying with the Hilton Standard quality standards within a limited construction period and budget. <Client Issues> Hilton Tokyo Bay is mainly for guests who come to visit Tokyo Disney Resort®, and there are fun rooms where you can experience a fantasy world. Under such circumstances, the theme of this renovation was to provide guest rooms where business travelers and adults can relax without discomfort. <Solution> The view of Tokyo Bay from Katsushika Hokusai's ukiyo-e "Thirty-six Views of Tomomi" was very similar to the scenery that can be seen from this location, so the concept of the design was based on materials that appear in ukiyo-e. I decided to express the color as it is in the space. This is because I thought that by doing so, the space would be familiar to Japanese people from long ago, and it would be a fresh and Japanese space for foreigners. The wood used in the furniture is made of wood, and the copper plates used in the lanterns are used as a point color to express the serenity and peace of mind throughout the space. 〈Our project members〉 [Sales/Project Management] Masayuki Yoshimori [Design/Design] Keita Aono/Hiroyuki Suda/Kyoko Aikawa [Production/Construction] Takayuki Kara

<Overview of the project> It was planned and designed as a base for interaction and activities that transcends the boundaries of industry and business categories, operated by an affiliated organization of Mitsubishi Estate Co., Ltd. Aiming to realize a next-generation sustainable society, the three elements of "environment", "economy", and "society" mesh like gears, and "3x 3LabFuture” aims to form various communities and create businesses that will lead to the future. <Customer Issues> The customer's issues are to create a wide variety of gathering spaces where visitors from various industries and business categories can interact and work, from one person to a large number of people, and to express the environmental advancement of office equipment. was mentioned. <Solution> Starting with a “salon” space that can hold seminars for a large number of people, a “communication zone” that can be freely moved and used, a “workshop kitchen” and a “future cafe” that serve as exchange spaces through cooking. ”, and a “nice corridor” where various displays can be held. All interiors materials, furniture fixtures, etc. were selected with consideration for the environment. <Our project members> [design, layout] Echiyo Suzuki, Ryo Onishi, Kyoko Kosugi [Production and construction] Yukio Marumori [Sales and project management] Shun Kawai

[Outline of the project] Renewal project for JAL lounges at New Chitose Airport domestic flights. Based on the concept of "Japanese appearance", the Sakura Lounge and the Diamond Premier Lounge, which is the highest level lounge on domestic flights, are open and high-quality, incorporating the texture of Japanese materials and the color of materials that make you feel red, which is the corporate color. concept design as a sophisticated space. We have devised a seat layout that is functional and has a wide variety of seats that can be used in a variety of situations. [Customer Issues] The major issue was the specific expression of the JAL brand keyword "sophistication" and the differentiation from the Haneda JAL international lounge (AND concept design NOMURA, Ltd.). In addition, there is a study on how to express the individuality of each airport in developing at each major airport (about 5 airports) in the future. The issue was expansion. [Solution] In terms of differentiation, we used white wood for international flights, but for domestic flights this time, we used various materials to express the corporate color "red" to differentiate ourselves as a brand-focused concept design. To express sophistication, we used sharp textures such as "glass and metal" and incorporated advanced art to create a highly sensitive space. Regarding the expansion of the storage function, we cleared it by designing custom-made furniture that can secure storage space. <Our project members> [Sales and project management] Hisayoshi Takenaka [Direction] Ryu Kosaka [design, layout] Hironori Takeuchi

<Project description> Japan's proud world cultural heritage "Mt. Fuji". A facility to learn and enjoy the value of Mt. Fuji, which has been registered as a World Heritage site as "an object of worship and a source of artistic inspiration" from both "nature" and "culture", and to raise awareness to preserve it for the future. "Fujisan World Heritage Center". In response to the challenge of effectively conveying the “interest of displays about Mt. We solved the problem with the spatial experience of the exhibition, and the displays guide using the application "Fuji Meguri", which has multilingual (7 languages) commentary and audio commentary with Mr. Shuzo Matsuoka as the narrator. We are creating an experience that can only be found here, with a complex combination of "giant objects" + "ICT content" + "lighting, sound, and video". [What is the original development app “Fuji Meguri”? ] AR content linked with about 30 displays items. You can enjoy an AR where figures of people related to Mt. In addition, if you take it outdoors, you can use it as a tool to explain famous places such as temples, shrines, lakes, and mountain trails. <Our project members> [Development] Masanobu Yokoyama [Sales and project management] Kohei Mizoguchi [Planning] Yuichi Kameyama, Ryuta Ohashi [design, layout] Yuichiro Tsutsumi [Digital concept design] Hironobu Mima [Library concept design] Toshihiko Odagiri [Modeling] concept design: Kenichi Kishikawa Production/ construction: Kensaku Yajima, Yuka Ohara

<Description of the project> Omotesando Hills has undergone a renovation centering on the entrance environment in line with the 10th anniversary of its opening. We have developed solutions for "people," "information transmission," and "inbound response" that are concentrated at the entrance. "People" will improve functions including changing the layout of the information counter, "information transmission" will improve efficiency while maintaining aesthetics by utilizing digital signage, and "inbound support" will support multiple languages (English, Chinese) (Simplified/Traditional), Korean) touch-type guidance signage solved the problem. We also helped with the existing distribution system, existing website, and on-site installation concept design. <Customer's voice> Thanks to everyone NOMURA, who are familiar with the contents, the regular schedule and schedule progressed smoothly. thank you very much. <Our project members> [Sales/project management] Kazuya Senda [design, layout (interiors /signage cabinet)] Toshiyuki Taya, Yusuke Matsumoto, Kohei Hayashi [Production/ construction (interiors /cabinet)] Keisuke Toda, Tatsuta Shuhei [Production Direction (Signage)] Tsutomu Tanuma

■Explanation of the project “narafamily,” a large-scale commercial facility in Yamato-Saidaiji Temple in Nara Prefecture, has been transformed into a high-quality urban commercial facility. The project was launched, and was successfully reopened in the autumn of the same year. The environmental design concept is "Yamato Modern" which explores "Nara-ness" in collaboration with General Producer JTQ Inc.'s Junji Tanigawa and General Creative Director AND Kosaka Ryu. The facility stands out even more with concept design that expresses the voluptuousness and the gorgeous arrangement that interprets the beauty of "Tenpyo culture" in a modern way. Details such as the logo mark and facility sign have been renewed with a "Yamato Modern" concept design scheme, and the "Pokora" statue of the camel, the image character of the facility that has been loved for many years, is the second generation "Pokora" by sculptor Ryuichi Ohira. It was newly installed in the camel square. With this renovation, the specialty store zone has been greatly expanded, and the facility, which has been refurbished with a flow line that makes it easy to shop around, has 55 new stores, including fashion tenants and large-scale household goods tenants, in addition to brands that are the first to open in Nara Prefecture. Newly opened. The new specialty store district has been reborn as "zoro". ■ Project members < NOMURA project members> [design, layout] General creative director: Ryu Kosaka (AND) / concept design director: Shunsuke Saeki / Chief designer: Kensaku Jodo / Mitsuri Yoshinaga [Signature and graphic concept design] Tomomi Ito / Tsukamoto Tomohisa (Nomura Products) [Production and construction] Yuki Kaji / Takashi Okuno / Hiroto Kobayashi / Katsuya Harino / Takuya Yashima / Ryota Okimoto / Yonosuke Tokuda / Minoru Akizawa (Nomura Products) [furniture and fixture manufacturing room] Toshimichi Suzuki / Toru Arii Hiko [Sales] Project Manager, Software Sales: Shinpei Watanabe / Hardware Sales: Yuichi Tsumoto